Waverton Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Waverton in 2025? Explore comprehensive Airbnb analytics for Waverton, England, United Kingdom to uncover income potential. This 2025 STR market report for Waverton, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Waverton, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Waverton Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Waverton Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$528
The average rental revenue earned for an occupied room per day in Waverton.
Occupancy Rate(?)
30.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$54,957
Typical annual income for an Airbnb listing in Waverton. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
38.5%
Strong growth (38.5%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Waverton.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Waverton.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Waverton (2025)

Understanding the monthly revenue variations for Airbnb listings in Waverton is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Waverton is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Waverton across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $14,602+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $6,950 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,700 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,483, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Waverton

Waverton Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Waverton STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Waverton:

  • Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Waverton

Average Daily Rate (ADR) Airbnb Trends in Waverton (2025)

Effective short term rental pricing strategy in Waverton involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Waverton typically peaks in October and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $1,368+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $699 or more.
  • Typical properties (Median) charge around $275 per night.
  • Entry-level properties (Bottom 25%) earn around $217 per night.

Average Daily Rate (ADR) Trend by Month in Waverton

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Airbnb Seasonality Analysis & Trends in Waverton (2025)

Peak Season (August, October, December)
  • Revenue averages $10,260 per month
  • Occupancy rates average 46.4%
  • Daily rates average $617
Shoulder Season
  • Revenue averages $5,941 per month
  • Occupancy maintains around 31.4%
  • Daily rates hold near $575
Low Season (January, February, March)
  • Revenue drops to average $2,768 per month
  • Occupancy decreases to average 20.3%
  • Daily rates adjust to average $549

Seasonality Insights for Waverton

  • The Airbnb seasonality in Waverton shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Waverton's highest earning potential, with monthly revenues capable of climbing to $14,949, occupancy reaching a high of 65.3%, and ADRs peaking at $620.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,436, occupancy could drop to 15.0%, and ADRs may adjust down to $520.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Waverton.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Waverton seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Waverton (2025)

Exploring the top neighborhoods for short-term rentals in Waverton? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Waverton Village
Charming village atmosphere with close proximity to Chester. Ideal for guests looking for a peaceful retreat while being near urban attractions.
Chester Zoo, Roman Walls, Chester Cathedral, Grosvenor Park, Chester Racecourse
Christleton
Scenic village with a picturesque setting and access to walking trails along the Shropshire Union Canal. Popular among nature enthusiasts.
Shropshire Union Canal, Christleton Lock, local pubs, nature walks, village green
Helsby
A commuter area with great views of the surrounding countryside. Attracts visitors looking for hiking and outdoor activities.
Helsby Hill, local walking trails, beautiful countryside, historical landmarks
Tattenhall
A vibrant village known for its community feel and nearby attractions. Great for family visits or weekend getaways.
Tattenhall Marina, Village shops, Local eateries, Walking trails
Tarvin
A historic village with traditional charm and a strong sense of community. Appeals to those seeking a quaint stay.
Tarvin Village, St. Andrews Church, local history, scenic walks
Frodsham
Popular market town with a variety of amenities and a vibrant community. Perfect for guests seeking local experiences.
Frodsham Hill, local markets, Gatcha Cafe, Frodsham Community Centre
Kingsley
A rural village with attractions for outdoor lovers. Great for visitors interested in exploring the Cheshire countryside.
Delamere Forest, local trails, picnic areas, wildlife spotting
Chester
Historic city known for its Roman heritage and vibrant shopping scene. A hub for tourists with countless attractions.
Chester Zoo, The Rows, Chester Cathedral, Chester City Walls, Grosvenor Park

Understanding Airbnb License Requirements & STR Laws in Waverton (2025)

While Waverton, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Waverton to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Waverton (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Wavertonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Blaithwaite House

Blaithwaite House

Entire Place • 13 bedrooms

$413,561
Revenue
34.8%
Occupancy
$2828.33
Daily Rate
The Coach House

The Coach House

Entire Place • 6 bedrooms

$122,477
Revenue
43.2%
Occupancy
$673.11
Daily Rate
Country Coach House - big view!

Country Coach House - big view!

Entire Place • 6 bedrooms

$110,807
Revenue
52.4%
Occupancy
$584.60
Daily Rate
Georgian Country Mansion House with hot tub.

Georgian Country Mansion House with hot tub.

Entire Place • 8 bedrooms

$77,832
Revenue
18.7%
Occupancy
$1368.43
Daily Rate
Ellrigg, Affordable Bunk Barn

Ellrigg, Affordable Bunk Barn

Entire Place • 2 bedrooms

$70,989
Revenue
40.0%
Occupancy
$882.61
Daily Rate
Charming Stables with hot tub, Blaithwaite Estate.

Charming Stables with hot tub, Blaithwaite Estate.

Entire Place • 4 bedrooms

$33,492
Revenue
34.4%
Occupancy
$315.64
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Waverton (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Waverton based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cottages4$573,169114.83/5.0
Kate9$386,0503194.84/5.0
Joanne2$45,466425.00/5.0
Hoseasons1$22,97364.00/5.0
Natalie2$15,346155.00/5.0
Sykes1$1,1851Not Rated

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Waverton.

Dive Deeper: Advanced Waverton STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Waverton. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Waverton Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Waverton

  • The Waverton Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Waverton, House properties are the most common (73.7%), reflecting the local real estate landscape.
  • Houses represent a significant 73.7% portion, catering likely to families or larger groups.

Waverton Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Waverton

  • The dominant room capacity in Waverton is 2 bedrooms listings, making up 57.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 5+ bedrooms properties represent 84.2% of the active Airbnb listings in Waverton, indicating a high concentration in these sizes.
  • A significant 36.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Waverton.

Waverton Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Waverton

  • The most common guest capacity trend in Waverton vacation rentals is listings accommodating 8+ guests (36.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Waverton STR market, accounting for 68.4% of listings.
  • 63.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Waverton.
  • On average, properties in Waverton are equipped to host 5.9 guests.

Waverton Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Waverton

  • The most common availability pattern in Waverton falls within the 271-366 days range, representing 52.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Waverton (42.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Waverton Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (12.5%)

1 Night

2 listings

12.5% of total

2 Nights (12.5%)

2 Nights

2 listings

12.5% of total

3 Nights (50%)

3 Nights

8 listings

50% of total

7-29 Nights (6.3%)

7-29 Nights

1 listings

6.3% of total

30+ Nights (18.8%)

30+ Nights

3 listings

18.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Waverton is 3 Nights, adopted by 50% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (18.8%) caters to monthly stays (30+ nights) in Waverton, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 3 Nights minimum stay, as 50% of Waverton hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 18.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Waverton.

Waverton Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (31.6%)

Super Strict 60 Days

6 listings

31.6% of total

Flexible (5.3%)

Flexible

1 listings

5.3% of total

Moderate (10.5%)

Moderate

2 listings

10.5% of total

Firm (52.6%)

Firm

10 listings

52.6% of total

Cancellation Policy Insights for Waverton

  • The prevailing Airbnb cancellation policy trend in Waverton is Firm, used by 52.6% of listings.
  • A majority (52.6%) of hosts in Waverton utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 52.6% market standard in Waverton.
  • Regularly review your cancellation policy against competitors and market demand shifts in Waverton.

Waverton STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Waverton

  • The overall average booking lead time for vacation rentals in Waverton is 103 days.
  • Guests book furthest in advance for stays during December (average 154 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 80 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (137 days avg.) sees the longest lead times, while Fall (89 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (103 days) as a baseline for your pricing and availability strategy in Waverton.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 154 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 137 days) to capture early planners.
  • Monitor your own booking lead times against these Waverton averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Waverton (2025)

Amenity data is currently unavailable for Waverton.

Waverton Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Waverton

  • The typical guest profile for Airbnb in Waverton consists of primarily domestic travelers (96%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Polish.
  • Domestic travelers account for 96.2% of guests.
  • Key international markets include United Kingdom (96.2%) and Netherlands (1.9%).
  • Top languages spoken are English (72.7%) followed by Polish (9.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and Wales.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Waverton Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Galston12$6,867$695.0240%
Llanbedr Dyffryn Clwyd10$4,895$428.6430%
Crosthwaite11$4,745$394.7753%
Gorebridge17$4,690$418.7642%
City of Edinburgh4,546$4,186$282.4859%
Hayton15$4,067$239.1056%
Langbank10$4,021$351.2553%
Staveley-in-Cartmel24$3,943$355.4446%
Braichmelyn38$3,826$251.1752%
Eglwys-bach19$3,781$353.5145%

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