Dromore Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Northern Ireland, United Kingdom
Is Airbnb profitable in Dromore in 2025? Explore comprehensive Airbnb analytics for Dromore, Northern Ireland, United Kingdom to uncover income potential. This 2025 STR market report for Dromore, based on AirROI data from March 2024 to February 2025, reveals key trends in the niche market of 17 active listings.
Whether you're considering an Airbnb investment in Dromore, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Dromore Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Dromore Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Dromore (2025)
Understanding the monthly revenue variations for Airbnb listings in Dromore is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Dromore is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Dromore across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,453+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,606 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,538 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $814, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Dromore
Dromore Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Dromore STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Dromore:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Dromore
Average Daily Rate (ADR) Airbnb Trends in Dromore (2025)
Effective short term rental pricing strategy in Dromore involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Dromore typically peaks in July and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $240+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $170 or more.
- Typical properties (Median) charge around $144 per night.
- Entry-level properties (Bottom 25%) earn around $107 per night.
Average Daily Rate (ADR) Trend by Month in Dromore
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Airbnb Seasonality Analysis & Trends in Dromore (2025)
Peak Season (July, August, April)
- Revenue averages $2,201 per month
- Occupancy rates average 41.3%
- Daily rates average $210
Shoulder Season
- Revenue averages $1,776 per month
- Occupancy maintains around 37.0%
- Daily rates hold near $178
Low Season (January, February, September)
- Revenue drops to average $1,490 per month
- Occupancy decreases to average 30.7%
- Daily rates adjust to average $167
Seasonality Insights for Dromore
- The Airbnb seasonality in Dromore shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Dromore's highest earning potential, with monthly revenues capable of climbing to $2,626, occupancy reaching a high of 47.6%, and ADRs peaking at $212.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,220, occupancy could drop to 27.2%, and ADRs may adjust down to $147.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Dromore.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Dromore seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Dromore (2025)
Exploring the top neighborhoods for short-term rentals in Dromore? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Dromore Town Centre | The heart of Dromore with local shops, cafes, and restaurants, making it a convenient spot for visitors. Close to historical landmarks and community events. | Dromore Cathedral, Dromore Historic Town, local cafes and shops, Dromore Park, Nearby Castlewellan Forest Park |
| Dromore Castle | A historical site offering a unique stay experience. Attracts tourists interested in history and culture, providing picturesque scenery. | Dromore Castle, historical tours, local history museum, scenic walks, adventure activities |
| Dromara Village | Nearby village with a rural appeal, popular with nature lovers and those looking for tranquility away from city life. Great for outdoor activities. | Dromara Hills, walking trails, scenic views, local farmers markets, community events |
| Hillsborough | A picturesque town close to Dromore, known for its historic attractions and beautiful gardens. Ideal for tourists looking for a quaint experience. | Hillsborough Castle, Hillsborough Fort, Lansdowne Park, local boutiques, gourmet restaurants |
| Rathfriland | A charming village that offers a taste of Northern Irish rural life. Attracts visitors interested in agriculture and local produce. | Rathfriland Market, charming pubs, local farms, nature trails, community festivals |
| Ballynahinch | A nearby town with rich heritage and scenic beauty. Great for families and those seeking outdoor activities and historical tours. | Ballynahinch Castle, local hiking trails, historical sites, fishing opportunities, community activities |
| Moira | A vibrant village known for its rich history and strong community spirit. Perfect for visitors seeking a relaxed and friendly atmosphere. | Moira Rectory, Moira Park, local shops, community events, cultural festivals |
| Lisburn | Close to Dromore, this city offers shopping, nightlife, and cultural experiences, making it a key area for business and leisure travelers. | Lisburn Cathedral, Bow Street Mall, Lagan Valley LeisurePlex, Lisburn Museum, local dining options |
Understanding Airbnb License Requirements & STR Laws in Dromore (2025)
While Dromore, Northern Ireland, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Dromore to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Dromore (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Dromorebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Tranquil Rustic Cottage in the country
Entire Place • 2 bedrooms
The Barn at Lisnacurran, Hot Tub & Sauna
Entire Place • 3 bedrooms
Luxury Shepherd’s Hut with hot tub wood-fired
Entire Place • 1 bedroom
Cosy Georgian town cottage.
Entire Place • 2 bedrooms
Springhill Lodge Hillsborough self contained annex
Entire Place • 1 bedroom
Luxurious 3 bed family home tyrone&fermanagh
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Dromore (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Dromore based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lynne | 4 | $59,248 | 41 | 2.49/5.0 |
| Fabian | 1 | $34,389 | 69 | 4.96/5.0 |
| Conor & Sophie | 1 | $31,994 | 94 | 4.94/5.0 |
| Jamie | 1 | $25,977 | 83 | 4.81/5.0 |
| Ryan | 1 | $24,472 | 67 | 4.97/5.0 |
| Gail | 3 | $20,699 | 44 | 4.66/5.0 |
| Erinna | 1 | $14,392 | 32 | 5.00/5.0 |
| Host #93603935 | 1 | $11,994 | 0 | 0.00/5.0 |
| June | 1 | $10,425 | 24 | 5.00/5.0 |
| Ed | 1 | $7,626 | 14 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Dromore.
Dive Deeper: Advanced Dromore STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Dromore. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsDromore Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Dromore
- The Dromore Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.4% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Dromore, House properties are the most common (29.4%), reflecting the local real estate landscape.
- Houses represent a significant 29.4% portion, catering likely to families or larger groups.
- The presence of 23.5% Hotel/Boutique listings indicates integration with traditional hospitality.
Dromore Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Dromore
- The dominant room capacity in Dromore is 1 bedroom listings, making up 52.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 76.4% of the active Airbnb listings in Dromore, indicating a high concentration in these sizes.
- With over half the market (52.9%) consisting of studios or 1-bedroom units, Dromore is particularly well-suited for individuals or couples.
- A significant 23.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Dromore.
Dromore Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Dromore
- The most common guest capacity trend in Dromore vacation rentals is listings accommodating 2 guests (29.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Dromore STR market, accounting for 58.8% of listings.
- 23.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Dromore.
- On average, properties in Dromore are equipped to host 3.8 guests.
Dromore Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Dromore
- The most common availability pattern in Dromore falls within the 271-366 days range, representing 64.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Dromore (52.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 23.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Dromore Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
2 listings
14.3% of total
2 Nights
9 listings
64.3% of total
3 Nights
1 listings
7.1% of total
30+ Nights
2 listings
14.3% of total
Key Insights
- The most prevalent minimum stay requirement in Dromore is 2 Nights, adopted by 64.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (78.6%) of the Dromore Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (14.3%) caters to monthly stays (30+ nights) in Dromore, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 64.3% of Dromore hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.3% currently do.
- A 2-night minimum appears standard (64.3%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 14.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Dromore.
Dromore Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
4 listings
28.6% of total
Moderate
3 listings
21.4% of total
Firm
2 listings
14.3% of total
Strict
5 listings
35.7% of total
Cancellation Policy Insights for Dromore
- The prevailing Airbnb cancellation policy trend in Dromore is Strict, used by 35.7% of listings.
- There's a relatively balanced mix between guest-friendly (50.0%) and stricter (50.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 35.7% market standard in Dromore.
- With 35.7% using Strict terms, this is a viable option in Dromore, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Dromore.
Dromore STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Dromore
- The overall average booking lead time for vacation rentals in Dromore is 57 days.
- Guests book furthest in advance for stays during June (average 110 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 40 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (98 days avg.) sees the longest lead times, while Winter (60 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Dromore.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 110 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 98 days) to capture early planners.
- Monitor your own booking lead times against these Dromore averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Dromore (2025)
Amenity Prevalence
Amenity Insights for Dromore
- Essential amenities in Dromore that guests expect include: Kitchen, Free parking on premises, Wifi, TV, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Essentials, Clothing storage are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Dromore: Kitchen, Free parking on premises, Wifi, TV, Smoke alarm.
- Consider adding popular differentiators like Washer or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Dromore to stay competitive.
Dromore Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Dromore
- The typical guest profile for Airbnb in Dromore consists of a mix of domestic (59%) and international guests, often arriving from nearby Belfast, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 59.0% of guests.
- Key international markets include United Kingdom (59%) and Ireland (23.8%).
- Top languages spoken are English (61.3%) followed by French (8.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Dromore Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Bruichladdich | 17 | $4,247 | $289.05 | 59% |
| Howth | 30 | $3,962 | $305.18 | 49% |
| Irvinestown | 10 | $3,962 | $379.29 | 35% |
| Kilchattan Bay | 12 | $3,713 | $320.69 | 51% |
| Skerries | 32 | $3,361 | $238.05 | 47% |
| Port Ellen | 30 | $3,242 | $185.59 | 67% |
| Bowmore | 25 | $3,096 | $211.94 | 63% |
| Malahide | 32 | $2,988 | $258.23 | 51% |
| Dublin | 2,710 | $2,954 | $227.18 | 52% |
| Rush | 22 | $2,811 | $161.90 | 58% |