Top 30 Best Places in Northern Ireland, United Kingdom to Invest in Airbnb & Short-Term Rentals (2025)

Source: AirROI

Last updated: 2025-10-01

Unlock high-ROI opportunities in Northern Ireland, United Kingdom‘s booming short-term rental (STR) market. This 2025 Airbnb investment guide from AirROI leverages cutting-edge Airbnb data analytics to pinpoint the most profitable cities for Airbnb and vacation rental entrepreneurs. Whether you’re scaling your portfolio or making your first STR investment, discover markets with strong rental demand, high revenue potential, and favorable regulations. We are committed to providing trustworthy insights based on comprehensive market analysis, and you can learn more about our rigorous approach to data accuracy.

Our STR market analysis dives deep into key performance indicators like monthly revenue, average daily rates (ADR), occupancy trends, property counts, and regulatory landscapes across Northern Ireland, United Kingdom. We go beyond simple rankings to provide the context you need for informed investment decisions using reliable Airbnb data.

Explore the data-driven insights below to identify the premier short-term rental investment hotspots and high ROI Airbnb markets in Northern Ireland, United Kingdom for 2025.

Top Short-Term Rental Markets in Northern Ireland, United Kingdom

Rank:#1Market:BelfastCountry:United KingdomProperties:1,494Monthly Revenue:$1924.35Daily Rate (ADR):$174.57Occupancy:43.14%Regulation:Low
Rank:#2Market:PortrushCountry:United KingdomProperties:327Monthly Revenue:$2111.99Daily Rate (ADR):$237.35Occupancy:36.72%Regulation:Low
Rank:#3Market:Derry/LondonderryCountry:United KingdomProperties:285Monthly Revenue:$1882.19Daily Rate (ADR):$170.20Occupancy:41.39%Regulation:Low
Rank:#4Market:PortstewartCountry:United KingdomProperties:280Monthly Revenue:$1792.40Daily Rate (ADR):$212.54Occupancy:35.98%Regulation:Low
Rank:#5Market:NewcastleCountry:United KingdomProperties:153Monthly Revenue:$1990.35Daily Rate (ADR):$206.77Occupancy:38.46%Regulation:Low
Rank:#6Market:BallycastleCountry:United KingdomProperties:150Monthly Revenue:$2320.56Daily Rate (ADR):$215.76Occupancy:41.02%Regulation:Low
Rank:#7Market:BangorCountry:United KingdomProperties:118Monthly Revenue:$1657.58Daily Rate (ADR):$163.33Occupancy:41.78%Regulation:Low
Rank:#8Market:Causeway Coast and GlensCountry:United KingdomProperties:114Monthly Revenue:$2133.85Daily Rate (ADR):$260.83Occupancy:34.04%Regulation:Low
Rank:#9Market:Fermanagh and OmaghCountry:United KingdomProperties:101Monthly Revenue:$2076.74Daily Rate (ADR):$233.51Occupancy:36.40%Regulation:Low
Rank:#10Market:BushmillsCountry:United KingdomProperties:84Monthly Revenue:$1990.54Daily Rate (ADR):$187.04Occupancy:40.50%Regulation:Low
Rank:#11Market:EnniskillenCountry:United KingdomProperties:82Monthly Revenue:$1834.57Daily Rate (ADR):$204.13Occupancy:36.75%Regulation:Low
Rank:#12Market:NewryCountry:United KingdomProperties:71Monthly Revenue:$1940.65Daily Rate (ADR):$179.26Occupancy:38.37%Regulation:Low
Rank:#13Market:ColeraineCountry:United KingdomProperties:68Monthly Revenue:$1755.54Daily Rate (ADR):$235.39Occupancy:38.50%Regulation:Low
Rank:#14Market:PortballintraeCountry:United KingdomProperties:65Monthly Revenue:$2132.96Daily Rate (ADR):$216.62Occupancy:39.71%Regulation:Low
Rank:#15Market:LisburnCountry:United KingdomProperties:53Monthly Revenue:$1452.97Daily Rate (ADR):$224.19Occupancy:37.97%Regulation:Low
Rank:#16Market:CastlerockCountry:United KingdomProperties:40Monthly Revenue:$1913.69Daily Rate (ADR):$187.26Occupancy:42.48%Regulation:Low
Rank:#17Market:DonaghadeeCountry:United KingdomProperties:40Monthly Revenue:$1961.84Daily Rate (ADR):$163.47Occupancy:45.82%Regulation:Low
Rank:#18Market:RostrevorCountry:United KingdomProperties:39Monthly Revenue:$1563.80Daily Rate (ADR):$213.52Occupancy:30.78%Regulation:Low
Rank:#19Market:CushendallCountry:United KingdomProperties:38Monthly Revenue:$1416.28Daily Rate (ADR):$176.35Occupancy:32.95%Regulation:Low
Rank:#20Market:ArmaghCountry:United KingdomProperties:37Monthly Revenue:$1432.08Daily Rate (ADR):$141.80Occupancy:37.39%Regulation:Low
Rank:#21Market:NewtownabbeyCountry:United KingdomProperties:37Monthly Revenue:$2148.20Daily Rate (ADR):$167.16Occupancy:48.88%Regulation:Low
Rank:#22Market:LimavadyCountry:United KingdomProperties:35Monthly Revenue:$2321.72Daily Rate (ADR):$213.74Occupancy:41.42%Regulation:Low
Rank:#23Market:FermanaghCountry:United KingdomProperties:33Monthly Revenue:$1860.13Daily Rate (ADR):$250.20Occupancy:32.30%Regulation:Low
Rank:#24Market:HolywoodCountry:United KingdomProperties:33Monthly Revenue:$1945.22Daily Rate (ADR):$168.58Occupancy:46.32%Regulation:Low
Rank:#25Market:Mid UlsterCountry:United KingdomProperties:33Monthly Revenue:$1600.61Daily Rate (ADR):$162.09Occupancy:38.11%Regulation:Low
Rank:#26Market:OmaghCountry:United KingdomProperties:31Monthly Revenue:$1233.31Daily Rate (ADR):$128.15Occupancy:37.32%Regulation:Low
Rank:#27Market:ArmoyCountry:United KingdomProperties:30Monthly Revenue:$1405.40Daily Rate (ADR):$231.69Occupancy:28.71%Regulation:Low
Rank:#28Market:DungivenCountry:United KingdomProperties:30Monthly Revenue:$1336.04Daily Rate (ADR):$186.60Occupancy:28.53%Regulation:Low
Rank:#29Market:CarrickfergusCountry:United KingdomProperties:29Monthly Revenue:$1608.29Daily Rate (ADR):$145.54Occupancy:42.71%Regulation:Low
Rank:#30Market:MagherafeltCountry:United KingdomProperties:28Monthly Revenue:$1005.89Daily Rate (ADR):$139.42Occupancy:33.99%Regulation:Low

Our Data-Driven Methodology for STR Market Analysis

At AirROI, our market rankings and insights are powered by a robust methodology combining comprehensive Airbnb data collection with sophisticated STR analytics techniques. We strive to provide the most accurate and actionable intelligence for short-term rental investors.

Data Collection & Scope

  • Global Coverage: We aggregate STR data from tens of millions of active short-term rental listings across platforms like Airbnb and Vrbo worldwide.
  • Real-Time Metrics: Our systems track key performance indicators (KPIs) daily, including booking rates, nightly pricing (ADR), occupancy rates, and revenue.
  • Regulatory Monitoring: We actively monitor and incorporate local short-term rental regulations, licensing requirements, and tax obligations into our market analysis.

Analysis & Ranking

  • Proprietary Algorithms: AI and machine learning models analyze booking patterns, predict seasonal demand shifts, and identify emerging market trends in the STR space.
  • Key Metric Evaluation: We evaluate markets based on a weighted combination of critical investment factors using our extensive Airbnb analytics:
    • Revenue Potential: Average Monthly Revenue and Average Daily Rate (ADR).
    • Market Demand: Occupancy Rate and booking lead times.
    • Investment Scale: Number of active properties and market growth trends.
    • Regulatory Environment: Assessed impact of local STR regulations on operational feasibility and profitability.
  • Benchmarking: Performance is benchmarked against regional and global averages to provide context for vacation rental investment potential.

Key Metrics Explained

  • Properties: The count of active short-term rental listings in the market.
  • Monthly Revenue: Average revenue generated per property per month, a key indicator for Airbnb profitability.
  • Daily Rate (ADR): Average nightly booking price.
  • Occupancy: Percentage of nights booked out of total available nights, crucial for understanding STR demand.
  • Regulation: An indicator of the local regulatory climate impacting Airbnb investment.

This rigorous approach ensures our recommendations are based on real-world performance Airbnb data and forward-looking market analysis, empowering you to invest smarter in the vacation rental market.

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This report is powered by our industry-leading Airbnb Data API, providing direct access to live short-term rental data from global markets like Northern Ireland. Use this data to build powerful analytics tools, discover investment opportunities, and inform your vacation rental strategy.

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