Callander Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Scotland, United Kingdom

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Callander in 2025? Explore comprehensive Airbnb analytics for Callander, Scotland, United Kingdom to uncover income potential. This 2025 STR market report for Callander, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 75 active listings.

Whether you're considering an Airbnb investment in Callander, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Callander Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Callander Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$187
The average rental revenue earned for an occupied room per day in Callander.
Occupancy Rate(?)
43.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$25,271
Typical annual income for an Airbnb listing in Callander. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-21.4%
Significant decrease (-21.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Callander.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Callander.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
75
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Callander (2025)

Understanding the monthly revenue variations for Airbnb listings in Callander is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Callander is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Callander across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,400+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,149 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,944 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,253, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Callander

Callander Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Callander STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Callander:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 43%.
  • Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Callander

Average Daily Rate (ADR) Airbnb Trends in Callander (2025)

Effective short term rental pricing strategy in Callander involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Callander typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $305+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $205 or more.
  • Typical properties (Median) charge around $147 per night.
  • Entry-level properties (Bottom 25%) earn around $119 per night.

Average Daily Rate (ADR) Trend by Month in Callander

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Airbnb Seasonality Analysis & Trends in Callander (2025)

Peak Season (August, July, June)
  • Revenue averages $4,082 per month
  • Occupancy rates average 68.7%
  • Daily rates average $186
Shoulder Season
  • Revenue averages $2,452 per month
  • Occupancy maintains around 43.3%
  • Daily rates hold near $196
Low Season (January, February, December)
  • Revenue drops to average $1,633 per month
  • Occupancy decreases to average 26.4%
  • Daily rates adjust to average $190

Seasonality Insights for Callander

  • The Airbnb seasonality in Callander shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Callander's highest earning potential, with monthly revenues capable of climbing to $4,494, occupancy reaching a high of 76.9%, and ADRs peaking at $216.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,513, occupancy could drop to 24.9%, and ADRs may adjust down to $181.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Callander.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Callander seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Callander (2025)

Exploring the top neighborhoods for short-term rentals in Callander? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Callander Town Centre
The heart of Callander, bustling with shops, restaurants, and pubs. It attracts tourists for its charm and proximity to the Trossachs National Park.
Callander Castle, Bracklinn Falls, The Ranger Centre, Callander Golf Club, Loch Venachar
Trossachs National Park
A stunning area of natural beauty, perfect for outdoor enthusiasts. Ideal for visitors who enjoy hiking, cycling, and scenic landscapes.
Loch Katrine, Ben A'an, The Great Trossachs Forest, Walking and cycling trails, Water sports at Loch Venachar
Loch Lomond Shores
A beautiful area at the edge of Loch Lomond, offering water activities and panoramic views. Attracts tourists looking to explore the loch and surrounding hills.
Loch Lomond, Aquarium, Shopping and dining, Nature walks, Boat trips
The Old Toll House
A picturesque spot in the countryside offering a quaint experience for visitors. Perfect for those looking for peace and quiet with a touch of rustic charm.
Scenic countryside, Walking trails, River Teith, Historical sites, Local wildlife
Inversnaid
A hidden gem along the shores of Loch Lomond, ideal for nature lovers and those seeking tranquility away from the busy tourist spots.
Inversnaid Nature Reserve, Loch Lomond, St. Mary’s Chapel, Walking trails, Bird watching
Kilmahog
A charming village just outside Callander, offering a more rural experience with local shops and access to nature walks.
The River Dochart, Wildlife spotting, Local craft shops, Beautiful countryside, Easy access to hiking trails
Doune
A nearby village famous for its historical castle and proximity to Loch Lomond and the Trossachs. Appeals to history buffs and outdoor adventurers.
Doune Castle, River Teith, The Woodland Trust, Local brewing tours, Whistlefield Wood
Strathyre
A beautiful village set amidst stunning natural landscapes, popular for those wanting to escape city life and enjoy outdoor activities.
Loch Lubnaig, Cycling paths, Hiking trails, Wild camping spots, Fishing opportunities

Understanding Airbnb License Requirements & STR Laws in Callander (2025)

With 28% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Callander. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Callander to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 28% licensed listings)

Top Performing Airbnb Properties in Callander (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Callanderbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Ben Ledi View

Ben Ledi View

Entire Place • 2 bedrooms

$94,549
Revenue
73.3%
Occupancy
$413.86
Daily Rate
Coorie - contemporary lochside lodge with hot tub

Coorie - contemporary lochside lodge with hot tub

Entire Place • 2 bedrooms

$93,475
Revenue
68.5%
Occupancy
$401.97
Daily Rate
Dunmor House - Charming Victorian Period Property

Dunmor House - Charming Victorian Period Property

Entire Place • 7 bedrooms

$87,787
Revenue
66.7%
Occupancy
$595.99
Daily Rate
The White House

The White House

Entire Place • 3 bedrooms

$84,481
Revenue
51.1%
Occupancy
$467.42
Daily Rate
Annfield House, Callander

Annfield House, Callander

Entire Place • 5 bedrooms

$71,805
Revenue
33.6%
Occupancy
$625.49
Daily Rate
Luxury steading conversion

Luxury steading conversion

Entire Place • 3 bedrooms

$70,168
Revenue
74.0%
Occupancy
$478.30
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Callander (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Callander based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cottages3$202,022484.98/5.0
Callander Youth Project8$176,5325624.74/5.0
Douglas3$113,4202904.97/5.0
Dene1$93,475184.89/5.0
Zillah1$87,787634.95/5.0
Julia2$77,9362504.94/5.0
David1$71,80595.00/5.0
Karon4$70,729154.79/5.0
Aaron1$67,2341834.96/5.0
Kate2$63,6823214.99/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Callander.

Dive Deeper: Advanced Callander STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Callander. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Callander Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Callander

  • The Callander Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 56% of the 75 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 44% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Callander, House properties are the most common (42.7%), reflecting the local real estate landscape.
  • Houses represent a significant 42.7% portion, catering likely to families or larger groups.
  • The presence of 30.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, others (combined 5.4%) offer potential for unique stay experiences.

Callander Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Callander

  • The dominant room capacity in Callander is 1 bedroom listings, making up 38.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 65.4% of the active Airbnb listings in Callander, indicating a high concentration in these sizes.

Callander Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Callander

  • The most common guest capacity trend in Callander vacation rentals is listings accommodating 2 guests (30.7%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Callander STR market, accounting for 57.4% of listings.
  • 12.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Callander.
  • On average, properties in Callander are equipped to host 3.0 guests.

Callander Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Callander

  • The most common availability pattern in Callander falls within the 181-270 days range, representing 46.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 76.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Callander (45.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 28.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Callander Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (54.8%)

1 Night

40 listings

54.8% of total

2 Nights (13.7%)

2 Nights

10 listings

13.7% of total

3 Nights (9.6%)

3 Nights

7 listings

9.6% of total

4-6 Nights (2.7%)

4-6 Nights

2 listings

2.7% of total

7-29 Nights (1.4%)

7-29 Nights

1 listings

1.4% of total

30+ Nights (17.8%)

30+ Nights

13 listings

17.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Callander is 1 Night, adopted by 54.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (68.5%) of the Callander Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (17.8%) caters to monthly stays (30+ nights) in Callander, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 54.8% of Callander hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 17.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Callander.

Callander Airbnb Cancellation Policy Trends Analysis (2025)

Refundable (5.6%)

Refundable

4 listings

5.6% of total

Non-refundable (14.1%)

Non-refundable

10 listings

14.1% of total

Super Strict 60 Days

3 listings

4.2% of total

Flexible (25.4%)

Flexible

18 listings

25.4% of total

Moderate (26.8%)

Moderate

19 listings

26.8% of total

Firm (11.3%)

Firm

8 listings

11.3% of total

Strict (12.7%)

Strict

9 listings

12.7% of total

Cancellation Policy Insights for Callander

  • The prevailing Airbnb cancellation policy trend in Callander is Moderate, used by 26.8% of listings.
  • There's a relatively balanced mix between guest-friendly (52.2%) and stricter (24.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 26.8% market standard in Callander.
  • Using a Strict policy might deter some guests, as only 12.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Callander.

Callander STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Callander

  • The overall average booking lead time for vacation rentals in Callander is 72 days.
  • Guests book furthest in advance for stays during May (average 101 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 46 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (91 days avg.) sees the longest lead times, while Winter (64 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (72 days) as a baseline for your pricing and availability strategy in Callander.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 101 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 91 days) to capture early planners.
  • Monitor your own booking lead times against these Callander averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Callander (2025)

Amenity Prevalence

Amenity Insights for Callander

  • Essential amenities in Callander that guests expect include: Wifi, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, TV, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Callander: Wifi, Heating.
  • Prioritize adding missing essentials: Heating.
  • Consider adding popular differentiators like Smoke alarm or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Callander to stay competitive.

Callander Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Callander

  • The typical guest profile for Airbnb in Callander consists of a mix of domestic (56%) and international guests, often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 55.7% of guests.
  • Key international markets include United Kingdom (55.7%) and France (9.5%).
  • Top languages spoken are English (53.4%) followed by French (13%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Callander Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Galston12$7,453$902.9642%
Fearnan21$5,801$443.4848%
North Kessock10$5,788$394.7856%
Bridge of Cally16$5,319$585.4849%
Kirkhill10$5,122$745.7743%
Larbert10$5,113$294.1165%
Acharn10$4,982$281.0861%
Gorebridge16$4,975$441.1743%
Whitebridge10$4,879$410.0741%
Glenachulish33$4,828$434.3544%

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