Crieff Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Scotland, United Kingdom

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Crieff in 2025? Explore comprehensive Airbnb analytics for Crieff, Scotland, United Kingdom to uncover income potential. This 2025 STR market report for Crieff, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 64 active listings.

Whether you're considering an Airbnb investment in Crieff, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Crieff Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Crieff Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$240
The average rental revenue earned for an occupied room per day in Crieff.
Occupancy Rate(?)
47.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$37,759
Typical annual income for an Airbnb listing in Crieff. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
0.7%
Positive growth (0.7%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Crieff.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Crieff.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
64
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Crieff (2025)

Understanding the monthly revenue variations for Airbnb listings in Crieff is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Crieff is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Crieff across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,168+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,796 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,034 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,555, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Crieff

Crieff Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Crieff STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Crieff:

  • Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 48%.
  • Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Crieff

Average Daily Rate (ADR) Airbnb Trends in Crieff (2025)

Effective short term rental pricing strategy in Crieff involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Crieff typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $456+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $280 or more.
  • Typical properties (Median) charge around $198 per night.
  • Entry-level properties (Bottom 25%) earn around $129 per night.

Average Daily Rate (ADR) Trend by Month in Crieff

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Airbnb Seasonality Analysis & Trends in Crieff (2025)

Peak Season (August, July, September)
  • Revenue averages $4,712 per month
  • Occupancy rates average 62.7%
  • Daily rates average $245
Shoulder Season
  • Revenue averages $3,572 per month
  • Occupancy maintains around 47.4%
  • Daily rates hold near $248
Low Season (January, February, March)
  • Revenue drops to average $2,623 per month
  • Occupancy decreases to average 38.9%
  • Daily rates adjust to average $235

Seasonality Insights for Crieff

  • The Airbnb seasonality in Crieff shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Crieff's highest earning potential, with monthly revenues capable of climbing to $5,757, occupancy reaching a high of 73.3%, and ADRs peaking at $271.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,331, occupancy could drop to 36.4%, and ADRs may adjust down to $234.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Crieff.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Crieff seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Crieff (2025)

Exploring the top neighborhoods for short-term rentals in Crieff? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Crieff Town Centre
The heart of Crieff with charming shops, restaurants, and cafes. It's a great base for tourists exploring the area, with a friendly community atmosphere.
Crieff Visitor Centre, The Glenturret Distillery, Crieff Hydro, Macrosty Park, The Famous Grouse Experience
Comrie
Beautiful village located just a few miles from Crieff, known for its stunning scenery and vibrant community. Ideal for outdoor enthusiasts seeking tranquility.
Comrie Croft, The Comrie Museum, Deil's Cauldron Waterfall, The River Earn, Crieff & Comrie Golf Club
Knock
Popular for its close proximity to nature and walking trails. Great for families and nature lovers looking for peaceful stays amidst scenic landscapes.
Knock Hill, Hiking trails, Local wildlife, St. Fillan's Church, The Glenturret Distillery
Muthill
A quaint village with historical significance, Muthill offers a unique Scottish experience with easy access to surrounding countryside and heritage sites.
Muthill Parish Church, Muthill Farmers Market, Historic ruins, Local walking paths, Nearby scenic hills
Drummond Castle
Famous for its stunning gardens and historical castle. Attracts tourists interested in Scottish history and botanical beauty.
Drummond Castle Gardens, Scottish Garden of the Year Award, Guided castle tours, Beautiful walking paths, Photography spots
Macrosty Park
Nestled in Crieff, this park is perfect for families and offers recreational activities. A wonderful spot for guests who enjoy nature without traveling far.
Playground, Walking trails, River walk, Picnic areas, Scenic views
The Trossachs
A bit further from Crieff but renowned for its breathtaking landscapes. Perfect for those looking to explore rugged nature and enjoy water activities.
Loch Katrine, Ben A'an, Nature trails, Water sports, Scenic viewpoints
Perthshire Outdoors
A region offering extensive outdoor activities such as hiking, cycling, and fishing, appealing to adventure seekers visiting Crieff.
Outdoor activity centers, Nature reserves, Fishing spots, Cycling routes, Hiking trails

Understanding Airbnb License Requirements & STR Laws in Crieff (2025)

While Crieff, Scotland, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Crieff to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 2% licensed listings)

Top Performing Airbnb Properties in Crieff (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Crieffbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

♡ Lochinver,  Victorian class in central Crieff

♡ Lochinver, Victorian class in central Crieff

Entire Place • 5 bedrooms

$113,871
Revenue
56.3%
Occupancy
$541.76
Daily Rate
Carryglen, Crieff, 4 bedrooms & 4 bathrooms

Carryglen, Crieff, 4 bedrooms & 4 bathrooms

Entire Place • 4 bedrooms

$99,533
Revenue
54.4%
Occupancy
$413.80
Daily Rate
New 4 bed house, high spec in stunning location.

New 4 bed house, high spec in stunning location.

Entire Place • 4 bedrooms

$95,337
Revenue
60.8%
Occupancy
$407.08
Daily Rate
Rubys Cottage

Rubys Cottage

Entire Place • 3 bedrooms

$90,242
Revenue
55.2%
Occupancy
$444.20
Daily Rate
The Distillery Holiday Cottage Sleeps 6

The Distillery Holiday Cottage Sleeps 6

Entire Place • 3 bedrooms

$75,034
Revenue
70.5%
Occupancy
$283.68
Daily Rate
Bank Place

Bank Place

Entire Place • 1 bedroom

$71,775
Revenue
50.6%
Occupancy
$448.00
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Crieff (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Crieff based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cottages7$265,183704.85/5.0
Georgina4$200,21716474.99/5.0
Tracey3$146,3431214.83/5.0
Discover Scotland2$132,229184.89/5.0
Veronica2$117,780884.96/5.0
Stuart1$113,871544.98/5.0
Wallace2$107,2362164.99/5.0
Lauren1$99,5331014.97/5.0
Susan1$95,3371365.00/5.0
Alexandra2$84,6843164.96/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Crieff.

Dive Deeper: Advanced Crieff STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Crieff. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Crieff Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Crieff

  • The Crieff Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.8% of the 64 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Crieff, House properties are the most common (60.9%), reflecting the local real estate landscape.
  • Houses represent a significant 60.9% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, hotel/boutique (combined 4.7%) offer potential for unique stay experiences.

Crieff Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Crieff

  • The dominant room capacity in Crieff is 2 bedrooms listings, making up 39.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 71.9% of the active Airbnb listings in Crieff, indicating a high concentration in these sizes.
  • A significant 25.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Crieff.

Crieff Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Crieff

  • The most common guest capacity trend in Crieff vacation rentals is listings accommodating 4 guests (32.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Crieff STR market, accounting for 60.9% of listings.
  • 28.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Crieff.
  • On average, properties in Crieff are equipped to host 4.1 guests.

Crieff Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Crieff

  • The most common availability pattern in Crieff falls within the 181-270 days range, representing 34.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 57.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Crieff (34.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 42.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Crieff Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (21%)

1 Night

13 listings

21% of total

2 Nights (19.4%)

2 Nights

12 listings

19.4% of total

3 Nights (24.2%)

3 Nights

15 listings

24.2% of total

4-6 Nights (1.6%)

4-6 Nights

1 listings

1.6% of total

30+ Nights (33.9%)

30+ Nights

21 listings

33.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Crieff is 30+ Nights, adopted by 33.9% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (33.9%) caters to monthly stays (30+ nights) in Crieff, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 33.9% of Crieff hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 33.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Crieff.

Crieff Airbnb Cancellation Policy Trends Analysis (2025)

Refundable

1 listings

1.6% of total

Super Strict 60 Days (15.6%)

Super Strict 60 Days

10 listings

15.6% of total

Super Strict 30 Days

1 listings

1.6% of total

Flexible (7.8%)

Flexible

5 listings

7.8% of total

Moderate (23.4%)

Moderate

15 listings

23.4% of total

Firm (23.4%)

Firm

15 listings

23.4% of total

Strict (26.6%)

Strict

17 listings

26.6% of total

Cancellation Policy Insights for Crieff

  • The prevailing Airbnb cancellation policy trend in Crieff is Strict, used by 26.6% of listings.
  • There's a relatively balanced mix between guest-friendly (31.2%) and stricter (50.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 26.6% market standard in Crieff.
  • Regularly review your cancellation policy against competitors and market demand shifts in Crieff.

Crieff STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Crieff

  • The overall average booking lead time for vacation rentals in Crieff is 62 days.
  • Guests book furthest in advance for stays during May (average 93 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 34 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (73 days avg.) sees the longest lead times, while Winter (55 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (62 days) as a baseline for your pricing and availability strategy in Crieff.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 73 days) to capture early planners.
  • Monitor your own booking lead times against these Crieff averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Crieff (2025)

Amenity data is currently unavailable for Crieff.

Crieff Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Crieff

  • The typical guest profile for Airbnb in Crieff consists of primarily domestic travelers (79%), often arriving from nearby Edinburgh, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 79.0% of guests.
  • Key international markets include United Kingdom (79%) and United States (7.3%).
  • Top languages spoken are English (67.8%) followed by French (7.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Edinburgh and Scotland.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Crieff Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
North Kessock10$7,488$415.7258%
Galston12$6,867$695.0240%
Fearnan22$5,526$416.7548%
Kirkhill11$5,450$748.7543%
Bridge of Cally16$5,348$607.3947%
Ardlui10$4,977$703.0924%
Insh13$4,951$271.6761%
Whitebridge10$4,801$408.5440%
Gorebridge17$4,690$418.7642%
Arrochar34$4,625$346.3153%

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