St Fillans Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Scotland, United Kingdom

Source: AirROI
Last updated: 2025-09-01

Is Airbnb profitable in St Fillans in 2025? Explore comprehensive Airbnb analytics for St Fillans, Scotland, United Kingdom to uncover income potential. This 2025 STR market report for St Fillans, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in St Fillans, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the St Fillans Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key St Fillans Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$355
The average rental revenue earned for an occupied room per day in St Fillans.
Occupancy Rate(?)
48.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$41,377
Typical annual income for an Airbnb listing in St Fillans. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
69.5%
Strong growth (69.5%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in St Fillans.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in St Fillans.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in St Fillans (2025)

Understanding the monthly revenue variations for Airbnb listings in St Fillans is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in St Fillans is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in St Fillans across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,376+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,387 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,557 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $2,091, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in St Fillans

St Fillans Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the St Fillans STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in St Fillans:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 52%.
  • Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in St Fillans

Average Daily Rate (ADR) Airbnb Trends in St Fillans (2025)

Effective short term rental pricing strategy in St Fillans involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in St Fillans typically peaks in August and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $658+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $403 or more.
  • Typical properties (Median) charge around $225 per night.
  • Entry-level properties (Bottom 25%) earn around $159 per night.

Average Daily Rate (ADR) Trend by Month in St Fillans

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Airbnb Seasonality Analysis & Trends in St Fillans (2025)

Peak Season (August, April, July)
  • Revenue averages $5,254 per month
  • Occupancy rates average 62.4%
  • Daily rates average $369
Shoulder Season
  • Revenue averages $4,125 per month
  • Occupancy maintains around 53.0%
  • Daily rates hold near $338
Low Season (January, November, December)
  • Revenue drops to average $2,730 per month
  • Occupancy decreases to average 33.9%
  • Daily rates adjust to average $322

Seasonality Insights for St Fillans

  • The Airbnb seasonality in St Fillans shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases St Fillans's highest earning potential, with monthly revenues capable of climbing to $5,646, occupancy reaching a high of 67.2%, and ADRs peaking at $374.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,007, occupancy could drop to 32.9%, and ADRs may adjust down to $317.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in St Fillans.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these St Fillans seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in St Fillans (2025)

Exploring the top neighborhoods for short-term rentals in St Fillans? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Loch Earn
A stunning freshwater loch surrounded by mountains, offering activities such as fishing, boating, and hiking. Very popular with tourists seeking outdoor adventures and relaxation.
Loch Earn, Fishing, Boating, Hiking Trails, Local Pubs
St Fillans Village
A picturesque village known for its charming cottages and scenic views. Ideal for tourists looking for a quaint, peaceful retreat.
St Fillans Village, Historic Church, Local Shops, Scenic Views
The Trossachs National Park
A vast area of natural beauty with mountains, woods, and lochs. Perfect for nature lovers and outdoor enthusiasts.
Ben Vorlich, Loch Lomond, Hiking Trails, Scenic Drives, Wildlife Watching
Aberfeldy
A nearby town that offers a mix of historical sites and modern amenities, making it an appealing option for visitors.
Black Watch Castle, Falls of Acharn, Highland Safaris, Birnam Arts
Crieff
Known for its stunning landscapes and historic buildings, Crieff is a popular spot for tourists exploring Perthshire.
Crieff Hydro, Glen Turret Distillery, Macrosty Park, Historical Sites
Balquhidder
Famous for its ties to Rob Roy and stunning scenery. Appeals to history buffs and nature lovers alike.
Rob Roy's Grave, Balquhidder Church, Walking Trails, Scenic Views
Doune
Home to the famous Doune Castle, this area attracts history enthusiasts and tourists interested in Scottish heritage.
Doune Castle, Stirling River, Local Distilleries
Perth
A larger city with ample shopping, dining, and cultural experiences. Serves as a gateway for visitors exploring the wider region.
Perth Museum and Art Gallery, Scone Palace, Riverside Walks, Shopping Areas

Understanding Airbnb License Requirements & STR Laws in St Fillans (2025)

While St Fillans, Scotland, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for St Fillans to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in St Fillans (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in St Fillansbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beautiful period home on loch, wonderful views

Beautiful period home on loch, wonderful views

Entire Place • 3 bedrooms

$97,105
Revenue
62.0%
Occupancy
$400.69
Daily Rate
Cherrybrae Cottage

Cherrybrae Cottage

Entire Place • 1 bedroom

$68,365
Revenue
76.5%
Occupancy
$281.43
Daily Rate
Bright, spacious house with panoramic views

Bright, spacious house with panoramic views

Entire Place • 2 bedrooms

$62,991
Revenue
71.2%
Occupancy
$241.03
Daily Rate
The Lodge at Achray House

The Lodge at Achray House

Entire Place • 1 bedroom

$54,696
Revenue
64.6%
Occupancy
$256.63
Daily Rate
Lochearnside Lodge

Lochearnside Lodge

Entire Place • 1 bedroom

$50,914
Revenue
56.1%
Occupancy
$323.58
Daily Rate
Dundurn Mill, cottage w/stunning views & river

Dundurn Mill, cottage w/stunning views & river

Entire Place • 3 bedrooms

$49,910
Revenue
54.2%
Occupancy
$256.74
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in St Fillans (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in St Fillans based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Lorna3$145,1907524.96/5.0
Cottages3$127,052175.00/5.0
Duncan1$97,1051504.99/5.0
Alastair1$68,3651015.00/5.0
Laura1$54,696974.81/5.0
Elizabeth1$49,910464.87/5.0
Grant2$49,391214.90/5.0
Pamela2$44,4256794.97/5.0
Sean1$38,4771734.96/5.0
Catrina1$37,188794.87/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in St Fillans.

Dive Deeper: Advanced St Fillans STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for St Fillans. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

St Fillans Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for St Fillans

  • The St Fillans Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in St Fillans, House properties are the most common (88.9%), reflecting the local real estate landscape.
  • Houses represent a significant 88.9% portion, catering likely to families or larger groups.
  • The presence of 11.1% Hotel/Boutique listings indicates integration with traditional hospitality.

St Fillans Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for St Fillans

  • The dominant room capacity in St Fillans is 1 bedroom listings, making up 44.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 66.6% of the active Airbnb listings in St Fillans, indicating a high concentration in these sizes.
  • A significant 33.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in St Fillans.

St Fillans Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for St Fillans

  • The most common guest capacity trend in St Fillans vacation rentals is listings accommodating 2 guests (44.4%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 6 guests dominate the St Fillans STR market, accounting for 61.1% of listings.
  • A significant 44.4% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in St Fillans.
  • 39.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in St Fillans.
  • On average, properties in St Fillans are equipped to host 4.3 guests.

St Fillans Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for St Fillans

  • The most common availability pattern in St Fillans falls within the 91-180 days range, representing 44.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 50.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in St Fillans (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 50.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

St Fillans Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (33.3%)

1 Night

6 listings

33.3% of total

2 Nights (5.6%)

2 Nights

1 listings

5.6% of total

3 Nights (16.7%)

3 Nights

3 listings

16.7% of total

7-29 Nights (5.6%)

7-29 Nights

1 listings

5.6% of total

30+ Nights (38.9%)

30+ Nights

7 listings

38.9% of total

Key Insights

  • The most prevalent minimum stay requirement in St Fillans is 30+ Nights, adopted by 38.9% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (38.9%) caters to monthly stays (30+ nights) in St Fillans, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 38.9% of St Fillans hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 38.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in St Fillans.

St Fillans Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (11.1%)

Super Strict 30 Days

2 listings

11.1% of total

Super Strict 60 Days (33.3%)

Super Strict 60 Days

6 listings

33.3% of total

Flexible (22.2%)

Flexible

4 listings

22.2% of total

Moderate (22.2%)

Moderate

4 listings

22.2% of total

Strict (11.1%)

Strict

2 listings

11.1% of total

Cancellation Policy Insights for St Fillans

  • The prevailing Airbnb cancellation policy trend in St Fillans is Super Strict 60 Days, used by 33.3% of listings.
  • There's a relatively balanced mix between guest-friendly (44.4%) and stricter (11.1%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Super Strict 60 Days policy to align with the 33.3% market standard in St Fillans.
  • Using a Strict policy might deter some guests, as only 11.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in St Fillans.

St Fillans STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for St Fillans

  • The overall average booking lead time for vacation rentals in St Fillans is 61 days.
  • Guests book furthest in advance for stays during May (average 104 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 30 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (84 days avg.) sees the longest lead times, while Winter (53 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in St Fillans.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 104 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 84 days) to capture early planners.
  • Monitor your own booking lead times against these St Fillans averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in St Fillans (2025)

Amenity Prevalence

Amenity Insights for St Fillans

  • Essential amenities in St Fillans that guests expect include: Wifi, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Smoke alarm, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for St Fillans: Wifi, Heating.
  • Consider adding popular differentiators like Free parking on premises or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in St Fillans to stay competitive.

St Fillans Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for St Fillans

  • The typical guest profile for Airbnb in St Fillans consists of primarily domestic travelers (77%), often arriving from nearby Edinburgh, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 77.0% of guests.
  • Key international markets include United Kingdom (77%) and United States (8.1%).
  • Top languages spoken are English (60.4%) followed by French (9.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Edinburgh and Glasgow.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the St Fillans Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Galston11$7,234$742.7441%
Bridge of Cally15$6,848$591.4047%
Fearnan21$5,389$432.9146%
Kirkhill11$5,311$773.7742%
Foyers18$5,174$359.6954%
Larbert10$5,059$320.7760%
Camuscross13$5,044$340.4058%
Gartocharn14$4,977$390.6550%
Insh13$4,948$301.9257%
Ardlui10$4,922$689.1023%

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