Beach townsArgentina2026
Argentina Beach Towns
Mar del Plata, Pinamar and Puerto Madryn were the most booked of the 16 beach towns in Argentina on Airbnb in the 12 months to October 2026, with an estimated 46,580, 10,422 and 6,973 stays. January is the busiest month across them, and the typical stay is 6.0 nights.
Figures are AirROI estimates. How they are made
Among the 13 towns with 200+ homes
- Most booked of these 13
- Mar del Plata 46,580 stays
- Highest revenue per home of these 13
- Costa Esmeralda ARS 31.3M a year
- Highest rated of these 13
- Puerto Madryn 4.86 out of 5
- Lowest nightly rate of these 13
- Puerto Madryn ARS 111,526 a night
- Longest typical stay of these 13
- Mar Azul 7.4 nights
Ranking
Argentina Beach Towns Ranked by Airbnb Stays
Every one of the beach and coastal towns in Argentina with 100 or more Airbnb homes and recent stays, most booked first.
| 1 | Mar del Plata, Buenos Aires | 46,580 | ARS 139,045 |
|---|---|---|---|
| 2 | Pinamar, Buenos Aires | 10,422 | ARS 244,778 |
| 3 | Puerto Madryn, Chubut | 6,973 | ARS 111,526 |
| 4 | Cariló, Buenos Aires | 3,658 | ARS 375,133 |
| 5 | Villa Gesell, Buenos Aires | 3,182 | ARS 127,458 |
| 6 | Costa Esmeralda, Buenos Aires | 2,626 | ARS 438,862 |
| 7 | Colonia Chapadmalal, Buenos Aires | 2,335 | ARS 178,152 |
| 8 | Miramar, Buenos Aires | 2,195 | ARS 130,355 |
| 9 | Mar de las Pampas, Buenos Aires | 2,141 | ARS 211,465 |
| 10 | Mar Azul, Buenos Aires | 1,948 | ARS 179,600 |
| 11 | Valeria del Mar, Buenos Aires | 1,709 | ARS 173,807 |
| 12 | Monte Hermoso, Buenos Aires | 1,635 | ARS 205,671 |
| 13 | Las Grutas, Río Negro | 1,566 | ARS 134,700 |
| 14 | Necochea, Buenos Aires | 1,367 | ARS 121,665 |
| 15 | Ostende, Buenos Aires | 1,236 | ARS 181,049 |
| 16 | Mar de Ajó, Buenos Aires | 767 | ARS 104,284 |
Figures are AirROI estimates for the 12 months to October 2026, and stays count Airbnb bookings only. Typical stay is a booking's length, occupancy the share of available nights booked, and revenue the yearly average per home, before costs. Guest rating is out of 5.
Money figures on this page are in Argentine pesos, converted from US dollars at ARS 1,448 per US$, the typical rate from November 2025 to October 2026.
By region
Stays and Top Town by Region
| Region | Stays | Top town |
|---|---|---|
| Buenos Aires | 81,801 | Mar del Plata |
| Chubut | 6,973 | Puerto Madryn |
| Río Negro | 1,566 | Las Grutas |
Town by town
Where the Top Towns Stand Out
All 8 are busiest in January, and among guests who left a review, Buenos Aires is the top home city in each. Apartments and condos are the largest home type in 5 of the 8. The lines below add what the table can't show, where one of the 8 most booked towns leads its peers or differs from the rest.
- Mar del Plata, Buenos Aires
Of the 13 beach towns in Argentina with 200 or more homes, Mar del Plata (Buenos Aires) had the most Airbnb homes, at 4,397, and had the biggest share of apartments and condos, at 76%, in the 12 months to October 2026.
- Puerto Madryn, Chubut
Of the 13 beach towns in Argentina with 200 or more homes, Puerto Madryn (Chubut) had the highest guest rating, at 4.86, and had the lowest nightly rate, at ARS 111,526, in the 12 months to October 2026.
- 4Cariló, Buenos Aires
In the 12 months to October 2026, houses were the largest home type in Cariló, Buenos Aires, at 62% of homes.
- 6Costa Esmeralda, Buenos Aires
Of the 13 beach towns in Argentina with 200 or more homes, Costa Esmeralda (Buenos Aires) had the biggest share of homes that sleep 8 or more, at 69%, and had the highest nightly rate, at ARS 438,862, in the 12 months to October 2026. Houses were the largest home type in Costa Esmeralda, at 96% of homes.
- 7Colonia Chapadmalal, Buenos Aires
In the 12 months to October 2026, houses were the largest home type in Colonia Chapadmalal, Buenos Aires, at 75% of homes.
When to go
Busiest and Quietest Months
January, February and December rank as the busiest months for Airbnb nights across the beach towns in Argentina, and August and April as the quietest. January is the busiest month in every one of them. Across the 16 towns, nightly rates run lowest in September, at about ARS 154,978, and highest in January, at about ARS 199,878. Across the 16 towns, stays run longest in January, at 8.6 nights, and shortest in September, at 3.6 nights.
January ranks first, April last
Airbnb months in calendar order. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.
- Three busiest months
- Other months
Month by month: rank, typical stay and nightly rate
| Rank | Month | Typical stay | Nightly rate |
|---|---|---|---|
| 1 | January | 8.6 nights | ARS 199,878 |
| 2 | February | 6.1 nights | ARS 192,636 |
| 3 | December | 7.1 nights | ARS 185,394 |
| 4 | March | 4.9 nights | ARS 175,255 |
| 5 | November | 4.8 nights | ARS 165,116 |
| 6 | July | 5.4 nights | ARS 165,116 |
| 7 | October | 4.5 nights | ARS 160,771 |
| 8 | September | 3.6 nights | ARS 154,978 |
| 9 | June | 4.6 nights | ARS 162,220 |
| 10 | May | 4.1 nights | ARS 170,910 |
| 11 | August | 3.8 nights | ARS 157,875 |
| 12 | April | 3.7 nights | ARS 170,910 |
Who comes
Where Guests Come From
Among guests who left a review, 83% come from within Argentina. Among those guests, the largest groups from abroad come from the United States, Spain and Brazil. The top home cities among those guests are Buenos Aires, Ramos Mejía and La Plata. Puerto Madryn (Chubut) draws the most from abroad, at 38%, among towns with 200 or more homes.
Top countries abroad
Among guests who left a review
Top home cities
Among guests who left a review
83% from within Argentina
The money view
Revenue, Occupancy and Nightly Rate
Among the 13 towns with 200 or more Airbnb homes, Costa Esmeralda has the highest estimated revenue per home, at ARS 31.3M a year. Of those 13, Valeria del Mar and Mar del Plata share the highest occupancy, at 36%, and Puerto Madryn has the lowest nightly rate on Airbnb, at ARS 111,526. The most booked of the 16, Mar del Plata, earns about ARS 8,759,863 per home.
Highest revenue per home of these 13
A year, AirROI estimate
- Costa Esmeralda ARS 31.3M
Buenos Aires
- Cariló ARS 31M
Buenos Aires
- Pinamar ARS 14.1M
Buenos Aires
- Valeria del Mar ARS 10.8M
Buenos Aires
- Colonia Chapadmalal ARS 10.7M
Buenos Aires
Highest occupancy of these 13
Nights booked, AirROI estimate
- Valeria del Mar 36%
Buenos Aires
- Mar del Plata 36%
Buenos Aires
- Pinamar 35%
Buenos Aires
- Puerto Madryn 35%
Chubut
- Miramar 35%
Buenos Aires
Lowest nightly rate of these 13
On Airbnb, AirROI estimate
- Puerto Madryn ARS 111,526
Chubut
- Necochea ARS 121,665
Buenos Aires
- Villa Gesell ARS 127,458
Buenos Aires
- Miramar ARS 130,355
Buenos Aires
- Las Grutas ARS 134,700
Río Negro
FAQ
Frequently Asked Questions
What is the most popular beach town in Argentina?
By AirROI's estimates, Mar del Plata (Buenos Aires) is the most booked of the 16 beach towns in Argentina, with 46,580 Airbnb stays in the 12 months to October 2026. Pinamar is second, with 10,422. This counts Airbnb bookings only.
What is the most affordable beach town in Argentina?
By AirROI's estimated nightly rate on Airbnb in the 12 months to October 2026, among beach towns in Argentina with 200 or more homes, the lowest are Puerto Madryn (Chubut) (ARS 111,526), Necochea (Buenos Aires) (ARS 121,665) and Villa Gesell (Buenos Aires) (ARS 127,458). That is the average asking price on booked nights, not what it costs to live or buy there.
What are some small beach towns in Argentina?
By AirROI's count of active Airbnb homes as of October 2026, the smallest of the 16 beach towns it lists in Argentina are Mar de Ajó (Buenos Aires) (113), Ostende (Buenos Aires) (176) and Mar de las Pampas (Buenos Aires) (193). AirROI's list starts at 100 homes, so smaller places are not on it.
What beach towns in Argentina offer the strongest Airbnb returns?
Returns depend on what a home costs to buy and run, which AirROI's figures do not cover. On AirROI's estimated revenue per home in the 12 months to October 2026, among beach towns in Argentina with 200 or more homes, the highest are Costa Esmeralda (Buenos Aires) (ARS 31.3M), Cariló (Buenos Aires) (ARS 31M) and Pinamar (Buenos Aires) (ARS 14.1M). Among the same towns, Valeria del Mar (Buenos Aires) and Mar del Plata (Buenos Aires) share the highest occupancy, at 36%.
Method
How These Lists and Numbers Are Made
How a town gets on this list. A town needs 100 or more Airbnb homes with recent stays. A language model then judges the place from its name, state, country and coordinates, not from words in its name: it has to be on an ocean or sea coast with its own beach, seafront or harbour, or on a Great Lake with a public beach, and within about 10 km of the shore. The town's own listings can back that up, with 30% of its homes listing beach access, or 10% with ocean views, waterfront homes or beach in their titles besides. A town whose listings do not gets a second, stricter check, which asks whether people go there for that or mainly for something else. Big cities stay off, unless people travel to them for the beach. Corrections come last: places the checks got wrong are added or taken off, and rows that name one place are joined.
How the figures are made. Stays, occupancy, nightly rate and revenue are AirROI estimates built from Airbnb listing data, and cover Airbnb only. A town's stays are its bookings in the period, and the typical stay and busiest month come from the same data. Guest ratings, home sizes and how far ahead guests book are the latest figures in each town's AirROI data. Month ranks compare each month's part of Airbnb nights. Origin rests on 158,061 reviews and describes guests who left a review, not everyone who stayed. A town needs 1,000 reviews before this page gives its share from abroad.