Söll, Bezirk Kufstein Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Söll, Bezirk Kufstein? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $14,359 per year — at a $284 nightly rate, 27.3% occupancy, and a $71 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 34 active listings, Söll is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 41.7% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Söll?
In Söll, the headline Airbnb metrics are $14,359 in average annual revenue,27.3% occupancy, $284 ADR, and $71 in RevPAR, and guests book about 107 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Söll?
Understanding the monthly revenue variations for Airbnb listings in Söll is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Söll is typically February, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Söll across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,835+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,832 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,740 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,111, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Söll
What Is the Monthly Airbnb Occupancy Rate in Söll?
Maximize your bookings by understanding the Söll STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Söll:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Söll
What Is the Average Airbnb Nightly Rate in Söll?
Effective short term rental pricing strategy in Söll involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Söll typically peaks in February and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $528+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $341 or more.
- Typical properties (Median) charge around $239 per night.
- Entry-level properties (Bottom 25%) earn around $153 per night.
Average Daily Rate (ADR) Trend by Month in Söll
What Is the RevPAR for Airbnb in Söll?
RevPAR in Söll is currently $71. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $40 RevPAR.
- Typical properties (Median) generate $57 RevPAR.
- Strong performers (Top 25%) earn $95 RevPAR.
- Best-in-class (Top 10%) achieve $135 RevPAR.
Average Monthly RevPAR Trend in Söll
RevPAR Insights for Söll
- The average RevPAR in Söll is $71. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($135) and bottom 25% ($40) is $96, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Feb and bottoms out in Nov, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Söll benchmarks. If your RevPAR falls below the median of $57, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $95+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Söll?
Söll's peak Airbnb season falls in February, August, July, while the softest stretch is March, September, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (February, August, July)
- Revenue averages $4,374 per month
- Occupancy rates average 43.1%
- Daily rates average $315
Shoulder Season
- Revenue averages $2,484 per month
- Occupancy maintains around 34.1%
- Daily rates hold near $288
Low Season (March, September, November)
- Revenue drops to average $1,444 per month
- Occupancy decreases to average 20.9%
- Daily rates adjust to average $288
Seasonality Insights for Söll
- Airbnb seasonality in Söll is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Söll's highest earning potential, with monthly revenues climbing to $5,382, occupancy reaching 46.2%, and ADRs peaking at $405.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,121, occupancy could drop to 17.5%, and ADRs may adjust to $256.
- Lower occupancy paired with meaningful seasonality means hosts in Söll need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Söll, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Söll?
Low regulation and minimal registration activity in Söll, Bezirk Kufstein, Austria point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Söll to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Söll?
With a compact short-term rental market, Söll gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Söll Village Centre | The heart of Söll, known for its charming Tyrolean architecture and vibrant village life. It's a hub for both winter sports and summer hiking enthusiasts, making it attractive year-round for tourists. | Söllerbahn Cable Car, Café Restaurant Bergland, Tiroler Bauernhöfemuseum, Hochsöll, Söller Wasserfall |
| Hochsöll | A popular area for skiing in the winter and hiking in the summer, Hochsöll offers stunning mountain views and easy access to the Skiwelt Wilder Kaiser area. | Hochsöll Ski Area, Gipfelwelt, Ellmau Ski Resort, Hiking Trails, Panoramic Views |
| Ellmau | Nearby village known for its beautiful landscapes and a charming atmosphere. It includes many outdoor activities during the summer and winter, making it an attractive option for Airbnb guests. | Ellmau Ski Resort, Golfplatz Wilder Kaiser, Pfarrkirche Ellmau, Hiking Trails |
| Scheffau | A picturesque village that is part of the Skiwelt area. It offers a quieter alternative to Söll while still providing good access to skiing and hiking paths. | Scheffau Ski Area, Hiking Trails, Local Restaurants, Natural Scenery |
| Going am Wilden Kaiser | A beautiful and quiet village ideal for guests seeking tranquility and nature. It’s close to several hiking paths and well-known for scenic views of the Wilden Kaiser mountain range. | Wilder Kaiser Mountains, Hiking Trails, Cafés, Traditional Austrian Culture |
| Brixen im Thale | Located near Söll, this village offers a blend of outdoor activities in both winter and summer, along with a vibrant community and local culture. | Brixental Ski Resort, Hiking Areas, Traditional Austrian Inns, Wildbichl Ski Lift |
| Fieberbrunn | A quaint village known for its proximity to both skiing and hiking. It provides a fantastic base for adventurous tourists looking for both thrill and relaxation. | Fieberbrunner Bergbahnen, Outdoor Adventures, Hiking Trails, Ski Areas |
| Kühtai | A bit further out but known for its high altitude skiing, Kühtai boasts snow reliability and is ideal for serious winter sports enthusiasts. This attracts a niche market of dedicated thrill-seekers. | Kühtai Ski Resort, Snowboarding Areas, Mountain Restaurants, Hiking Trails in Summer |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Söll offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Söll?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Söll
- The Söll Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.1% of the 34 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Söll, Apartment/Condo properties are the most common (70.6%), reflecting the local real estate landscape.
- Houses represent a significant 20.6% portion, catering likely to families or larger groups.
- The presence of 5.9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 2.9%) offer potential for unique stay experiences.
Söll Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Söll
- The dominant room capacity in Söll is 2 bedrooms listings, making up 44.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 76.5% of the active Airbnb listings in Söll, indicating a high concentration in these sizes.
- A significant 23.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Söll.
Söll Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Söll
- The most common guest capacity trend in Söll vacation rentals is listings accommodating 4 guests (26.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Söll STR market, accounting for 50.0% of listings.
- 44.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Söll.
- On average, properties in Söll are equipped to host 5.0 guests.
How Do Listings in Söll Compare on Quality?
Listing quality in Söll can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Söll
- At 22.7 photos per listing on average, Söll hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 26.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Söll averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Söll?
Amenity Prevalence
Amenity Insights for Söll
- Essential amenities in Söll that guests expect include: Refrigerator, Kitchen, TV, Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Coffee maker, Hot water kettle, Bed linens are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Söll: Refrigerator, Kitchen, TV, Wifi, Heating.
- Prioritize adding missing essentials: Heating.
- Consider adding popular differentiators like Coffee maker or Hot water kettle to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Söll to stay competitive.
Which Airbnb Amenities Boost Revenue in Söll?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Söll, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Hot water | 76.5% | $17,366 | $4,589 | 278.5% |
Pets allowed | 29.4% | $29,520 | $8,042 | 267.1% |
Essentials | 73.5% | $17,722 | $5,018 | 253.2% |
Cooking basics | 82.4% | $16,384 | $4,910 | 233.7% |
Bed linens | 82.4% | $16,362 | $5,015 | 226.3% |
Free parking on premises | 79.4% | $16,616 | $5,655 | 193.8% |
Dining table | 23.5% | $28,096 | $10,133 | 177.3% |
Room-darkening shades | 14.7% | $31,536 | $11,398 | 176.7% |
High chair | 47.1% | $21,575 | $7,946 | 171.5% |
Crib | 58.8% | $19,216 | $7,422 | 158.9% |
Revenue Impact Insights for Söll
- Hot water tops the revenue impact list with a 278.5% uplift — listings with this amenity earn $17,366 vs. $4,589 without it.
- Cooking basics, Bed linens — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Söll STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Söll. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSöll Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Söll
- The typical guest profile for Airbnb in Söll consists of predominantly international visitors (100%), with top international origins including Netherlands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 0.0% of guests.
- Key international markets include Germany (50%) and Netherlands (15.9%).
- Top languages spoken are English (42.2%) followed by German (26.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Netherlands.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Söll?
Listings in Söll average 4.72 out of 5 overall, with about 14 reviews per active listing and 23.5% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Söll
- An average rating of 4.72 places Söll in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.82), while Value (4.59) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 23.5% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 23.5% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Söll Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Söll
- The most common availability pattern in Söll falls within the 271-366 days range, representing 76.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Söll (47.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Söll?
Average Booking Lead Time by Month
Booking Lead Time Insights for Söll
- The overall average booking lead time for vacation rentals in Söll is 107 days.
- Guests book furthest in advance for stays during November (average 164 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 67 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (118 days avg.) sees the longest lead times, while Summer (87 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (107 days) as a baseline for your pricing and availability strategy in Söll.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 164 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 118 days) to capture early planners.
- Monitor your own booking lead times against these Söll averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Söll?
Guests in Söll stay about 5.3 nights on average, generating roughly 321 reservations and 9.4 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Söll
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Söll
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- Stay lengths peak in Jul (7.7 nights) and shorten in Nov (3.5 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Söll Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1 listings
2.9% of total
3 Nights
1 listings
2.9% of total
4-6 Nights
1 listings
2.9% of total
30+ Nights
31 listings
91.2% of total
Key Insights
- The most prevalent minimum stay requirement in Söll is 30+ Nights, adopted by 91.2% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (2.9%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (91.2%) caters to monthly stays (30+ nights) in Söll, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 91.2% of Söll hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 2.9% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 91.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Söll.
Söll Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
12 listings
35.3% of total
Super Strict 60 Days
4 listings
11.8% of total
Firm
18 listings
52.9% of total
Cancellation Policy Insights for Söll
- The prevailing Airbnb cancellation policy trend in Söll is Firm, used by 52.9% of listings.
- A majority (52.9%) of hosts in Söll utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 52.9% market standard in Söll.
- Regularly review your cancellation policy against competitors and market demand shifts in Söll.
How Much Are Airbnb Cleaning Fees in Söll?
Cleaning fees in Söll are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Söll
- 88.2% of listings charge a cleaning fee, making it standard practice in Söll. Guests expect it and factor it into their booking decisions.
- The gap between the average ($337) and median ($146) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 10.6% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Söll median of $146. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Söll Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Söllbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Large apartment with garden, 2 minutes to the sk
Entire Place • 2 bedrooms
Ski-in/ski-out holiday home in Söll with sauna
Entire Place • 6 bedrooms
Apartment on the farm
Entire Place • 2 bedrooms
Apartment on the farm
Entire Place • 2 bedrooms
Nani's Nest
Entire Place • 1 bedroom
Chalet in dream location, only 3 minutes to lift
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Söll?
Learn from the best! This table showcases top-performing Airbnb hosts in Söll based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sofie | 7 | $183,886 | 72 | 4.86/5.0 |
| Hubert | 2 | $95,744 | 130 | 4.99/5.0 |
| Simone | 1 | $34,541 | 154 | 4.88/5.0 |
| Leonard | 3 | $28,216 | 12 | 4.86/5.0 |
| Christoph - Interhome | 5 | $27,799 | 11 | 5.00/5.0 |
| Hannes & Julia | 3 | $27,266 | 10 | 5.00/5.0 |
| Susanne | 2 | $18,391 | 21 | 4.85/5.0 |
| Claudia | 1 | $15,023 | 11 | 5.00/5.0 |
| Alexander | 1 | $12,370 | 3 | 5.00/5.0 |
| Mireille | 1 | $10,664 | 10 | 4.50/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Söll.
Who Are the Airbnb Hosts in Söll?
Söll leans more toward professional operations than casual hosting, which usually raises the competitive bar for new entrants.
Host Profile Insights for Söll
- Only 20.6% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 67.6% of listings are professionally managed, indicating a mature, competitive market with institutional players.
- 23.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 50.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these Söll averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Söll
These are the highest-grossing professional property management operations in Söll, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Sofie | 7 | $183,886 | $337 | 37.3% | 4.86/5 |
| Leonard | 3 | $28,216 | $256 | 24.8% | 4.86/5 |
| Christoph - Interhome | 5 | $27,799 | $199 | 22.8% | 5.00/5 |
| Hannes & Julia | 3 | $27,266 | $326 | 15.0% | 5.00/5 |
| Keyone | 3 | $7,013 | $297 | 7.9% | 3.15/5 |
| Tatiana - Belvilla | 1 | $3,023 | $340 | 14.5% | N/A |
| Holidu | 1 | $2,835 | $514 | 19.4% | 5.00/5 |
Management Company Insights for Söll
- The leading management company, Sofie, operates 7 listings with $183,886 in gross revenue — a useful benchmark for what scale looks like in Söll.
- Top managers average 3 properties each, suggesting professional management in Söll still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.64/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Söll's Airbnb Market Compare to Nearby Cities?
How does the Söll Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Hallstatt, Söll has 35 percentage points lower occupancy and about $17 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Scheffau am Wilden Kaiser | 13 | $6,821 | $837.36 | 32% |
| Sankt Pankraz - San Pancrazio | 13 | $5,811 | $653.60 | 29% |
| Urtijëi - St. Ulrich in Gröden - Ortisei | 168 | $5,221 | $764.73 | 41% |
| Hallstatt | 31 | $4,966 | $300.88 | 62% |
| Cortina d'Ampezzo | 304 | $4,181 | $549.43 | 39% |
| Merano | 27 | $4,029 | $332.44 | 44% |
| Kiens - Chienes | 17 | $3,994 | $407.12 | 51% |
| Riegsee | 10 | $3,870 | $290.25 | 43% |
| Kramsach | 12 | $3,704 | $279.49 | 47% |
| Bayrischzell | 40 | $3,550 | $404.80 | 34% |
Frequently Asked Questions About Airbnb in Söll
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Söll.
How much do Airbnb hosts make in Söll?
Söll hosts earn about $14,359 per year on average, with an average nightly rate of $284 and RevPAR of $71. Those figures describe the typical revenue environment for active listings in Söll, Bezirk Kufstein, not the ceiling for the best operators. Source: AirROI 2026 data, Söll market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Söll?
The average Airbnb occupancy rate in Söll is 27.3%. February is the strongest month and November is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Söll?
Listings in Söll average $284 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Söll?
Söll currently has about 34 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Söll?
AirROI currently classifies the short-term rental regulation level in Söll as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Söll?
RevPAR in Söll is about $71. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Söll?
Occupancy of 27.3% means Söll is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $14,359, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Söll?
The average booking lead time in Söll is about 107 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Söll?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Söll include Söll Village Centre, Hochsöll, Ellmau. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Söll?
entire_home listings make up 94.1% of the active supply in Söll. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Söll compare to nearby Airbnb markets?
Among neighboring markets, Scheffau am Wilden Kaiser posts $81,849 in average annual revenue with 31.6% occupancy, compared to Söll's $14,359 and 27.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Söll?
The average Airbnb stay length in Söll is about 5.3 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Söll?
Airbnb listings in Söll average 4.72 out of 5 overall. About 23.5% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Söll?
Hot water and Pets allowed are among the strongest revenue-linked amenities in Söll. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Söll?
Yes. About 88.2% of active Airbnb listings in Söll charge a cleaning fee, and the average fee is $337. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Söll?
At 20.6%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.