Wawa, Ontario Airbnb Market Data 2025: STR Report & Statistics
How much can you earn on Airbnb in Wawa, Ontario? Based on AirROI's 2025 dataset (October 2024 – September 2025), the short answer is $13,193 per year — at a $118 nightly rate, 38.0% occupancy, and a N/A RevPAR.
With just 18 active listings, Wawa is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 63.6% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Wawa?
In Wawa, the headline Airbnb metrics are $13,193 in average annual revenue,38.0% occupancy, $118 ADR, and $0 in RevPAR, and guests book about 60 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Wawa?
Understanding the monthly revenue variations for Airbnb listings in Wawa is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Wawa is typically August, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Wawa across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,054+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,274 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,361 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $687, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Wawa
What Is the Monthly Airbnb Occupancy Rate in Wawa?
Maximize your bookings by understanding the Wawa STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Wawa:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Wawa
What Is the Average Airbnb Nightly Rate in Wawa?
Effective short term rental pricing strategy in Wawa involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Wawa typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $163+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $146 or more.
- Typical properties (Median) charge around $110 per night.
- Entry-level properties (Bottom 25%) earn around $94 per night.
Average Daily Rate (ADR) Trend by Month in Wawa
What Is the RevPAR for Airbnb in Wawa?
RevPAR in Wawa is currently N/A. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see N/A RevPAR.
- Typical properties (Median) generate N/A RevPAR.
- Strong performers (Top 25%) earn N/A RevPAR.
- Best-in-class (Top 10%) achieve N/A RevPAR.
Average Monthly RevPAR Trend in Wawa
RevPAR Insights for Wawa
- RevPAR peaks in Jan and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Wawa benchmarks. If your RevPAR falls below the median of N/A, examine whether low occupancy or low ADR is the primary drag.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Wawa?
Wawa's peak Airbnb season falls in August, September, July, while the softest stretch is March, April, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, September, July)
- Revenue averages $2,384 per month
- Occupancy rates average 54.9%
- Daily rates average $124
Shoulder Season
- Revenue averages $1,471 per month
- Occupancy maintains around 40.0%
- Daily rates hold near $117
Low Season (March, April, December)
- Revenue drops to average $992 per month
- Occupancy decreases to average 29.2%
- Daily rates adjust to average $114
Seasonality Insights for Wawa
- Airbnb seasonality in Wawa is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Wawa's highest earning potential, with monthly revenues climbing to $2,509, occupancy reaching 57.8%, and ADRs peaking at $126.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $892, occupancy could drop to 27.9%, and ADRs may adjust to $113.
- Lower occupancy paired with meaningful seasonality means hosts in Wawa need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Wawa, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Wawa?
Low regulation and minimal registration activity in Wawa, Ontario, Canada point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Wawa to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Wawa?
With a compact short-term rental market, Wawa gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Wawa | A stunning natural area with beautiful views and outdoor activities. Perfect for travelers looking for relaxation and nature adventures, including fishing and hiking. | Wawa Lake, Wawa Goose Monument, Fishing spots, Canoeing, Hiking trails |
| Wawa Downtown | The heart of Wawa offering local shops, dining, and cultural experiences. Ideal for visitors interested in exploring local life and history. | Wawa Heritage Museum, Local cafes, Shopping at local boutiques, Cultural events |
| Pancake Bay Provincial Park | A scenic provincial park known for its beautiful beaches and hiking trails. Attracts nature lovers and those looking for outdoor activities. | Pancake Bay Beach, Hiking trails, Wildlife viewing, Picnic areas |
| Lake Superior | Your gateway to exploring the rugged beauty of Lake Superior, attracting tourists for its pristine nature and recreational activities. | Superior Hiking Trail, Beach access, Kayaking, Wildlife viewing |
| Agawa Canyon | A breathtaking canyon area known for its stunning views and railway tours. Great for outdoor enthusiasts and those looking for picturesque landscapes. | Agawa Canyon Train Tour, Hiking trails, Photography spots |
| Missinaibi Provincial Park | A remote and beautiful provincial park ideal for canoeing and wilderness experiences. Perfect for adventure seekers and nature lovers. | Canoeing, Camping, Wildlife viewing |
| Trans-Canada Highway Access | Easy access to the Trans-Canada Highway allows for travelers to explore further while providing convenience for short-term stays. | Scenic viewpoints, Gas stations, Local diners |
| Explorers' Route | A scenic drive through the natural beauty of the region, attracting travelers who appreciate beautiful drives and exploration. | Nature stops, Scenic overlooks, Biking trails |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Wawa offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Wawa?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Wawa
- The Wawa Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.9% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Wawa, House properties are the most common (66.7%), reflecting the local real estate landscape.
- Houses represent a significant 66.7% portion, catering likely to families or larger groups.
Wawa Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Wawa
- The dominant room capacity in Wawa is 2 bedrooms listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 77.8% of the active Airbnb listings in Wawa, indicating a high concentration in these sizes.
- A significant 33.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Wawa.
Wawa Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Wawa
- The most common guest capacity trend in Wawa vacation rentals is listings accommodating 4 guests (33.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Wawa STR market, accounting for 61.1% of listings.
- 44.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Wawa.
- On average, properties in Wawa are equipped to host 4.6 guests.
What Amenities Do Airbnb Guests Expect in Wawa?
Amenity Prevalence
Amenity Insights for Wawa
- Essential amenities in Wawa that guests expect include: Free parking on premises, TV, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Kitchen, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Wawa: Free parking on premises, TV, Wifi.
- Consider adding popular differentiators like Heating or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Wawa to stay competitive.
Dive Deeper: Advanced Wawa STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Wawa. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWawa Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Wawa
- The typical guest profile for Airbnb in Wawa consists of primarily domestic travelers (75%), often arriving from nearby Toronto, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 74.6% of guests.
- Key international markets include Canada (74.6%) and United States (21.9%).
- Top languages spoken are English (60.6%) followed by French (12.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Toronto and Ottawa.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Wawa Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Wawa
- The most common availability pattern in Wawa falls within the 271-366 days range, representing 44.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Wawa (44.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Wawa?
Average Booking Lead Time by Month
Booking Lead Time Insights for Wawa
- The overall average booking lead time for vacation rentals in Wawa is 60 days.
- Guests book furthest in advance for stays during August (average 98 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (85 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (60 days) as a baseline for your pricing and availability strategy in Wawa.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 98 days out to capitalize on advance planning.
- During November, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 85 days) to capture early planners.
- Monitor your own booking lead times against these Wawa averages to identify opportunities for dynamic pricing adjustments.
Wawa Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
52.9% of total
2 Nights
5 listings
29.4% of total
30+ Nights
3 listings
17.6% of total
Key Insights
- The most prevalent minimum stay requirement in Wawa is 1 Night, adopted by 52.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (82.3%) of the Wawa Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (17.6%) caters to monthly stays (30+ nights) in Wawa, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 52.9% of Wawa hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 17.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Wawa.
Wawa Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
6 listings
33.3% of total
Moderate
9 listings
50% of total
Firm
3 listings
16.7% of total
Cancellation Policy Insights for Wawa
- The prevailing Airbnb cancellation policy trend in Wawa is Moderate, used by 50% of listings.
- The market strongly favors guest-friendly terms, with 83.3% of listings offering Flexible or Moderate policies. This suggests guests in Wawa may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 50% market standard in Wawa.
- Regularly review your cancellation policy against competitors and market demand shifts in Wawa.
What Do the Top Airbnb Listings in Wawa Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Wawabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Beautiful Marina Bay House Waterfall & Bay Views
Entire Place • 2 bedrooms
Red house with a Lakeview
Entire Place • 3 bedrooms
Locanda
Entire Place • 3 bedrooms
Comfy 3 bedroom home near Wawa beach
Entire Place • 3 bedrooms
Cozy Winston apartment.
Entire Place • 2 bedrooms
The White House
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Wawa?
Learn from the best! This table showcases top-performing Airbnb hosts in Wawa based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Harry | 2 | $49,772 | 128 | 4.88/5.0 |
| Heidi | 2 | $37,545 | 332 | 4.92/5.0 |
| Sandra | 1 | $30,669 | 438 | 4.99/5.0 |
| Leah | 1 | $22,874 | 89 | 4.63/5.0 |
| Glynis | 1 | $21,876 | 104 | 4.99/5.0 |
| Lee | 2 | $21,100 | 108 | 4.61/5.0 |
| Nicole | 1 | $15,335 | 19 | 4.95/5.0 |
| Anita | 1 | $13,705 | 175 | 4.86/5.0 |
| Sheila | 1 | $7,905 | 68 | 4.94/5.0 |
| Patricia | 1 | $4,611 | 60 | 4.77/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Wawa.
How Does Wawa's Airbnb Market Compare to Nearby Cities?
How does the Wawa Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Brimley, Wawa has 14 percentage points lower occupancy and about $64 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Bay Mills Township | 15 | $3,472 | $262.41 | 50% |
| Whitefish Township | 34 | $3,183 | $251.26 | 47% |
| McMillan Township | 34 | $2,486 | $239.40 | 43% |
| Grand Marais | 49 | $2,434 | $270.66 | 41% |
| Brimley | 12 | $2,417 | $181.92 | 52% |
| Lakefield Township | 27 | $2,185 | $237.02 | 38% |
| Trout Lake Township | 12 | $2,018 | $213.91 | 35% |
| Huron Shores | 14 | $1,815 | $151.72 | 49% |
| Sault Ste. Marie | 47 | $1,754 | $154.04 | 42% |
| Newberry | 13 | $1,622 | $158.66 | 42% |
Frequently Asked Questions About Airbnb in Wawa
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Wawa.
How much do Airbnb hosts make in Wawa?
Wawa hosts earn about $13,193 per year on average, with an average nightly rate of $118 and RevPAR of N/A. Those figures describe the typical revenue environment for active listings in Wawa, Ontario, not the ceiling for the best operators. Source: AirROI 2025 data, Wawa market, October 2024 to September 2025.
What is the average Airbnb occupancy rate in Wawa?
The average Airbnb occupancy rate in Wawa is 38.0%. August is the strongest month and April is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Wawa?
Listings in Wawa average $118 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Wawa?
Wawa currently has about 18 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Wawa?
AirROI currently classifies the short-term rental regulation level in Wawa as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Wawa?
RevPAR in Wawa is about N/A. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Wawa?
Occupancy of 38.0% means Wawa is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $13,193, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Wawa?
The average booking lead time in Wawa is about 60 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Wawa?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Wawa include Lake Wawa, Wawa Downtown, Pancake Bay Provincial Park. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Wawa?
entire_home listings make up 88.9% of the active supply in Wawa. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Wawa compare to nearby Airbnb markets?
Among neighboring markets, Bay Mills Township posts $41,666 in average annual revenue with 50.3% occupancy, compared to Wawa's $13,193 and 38.0%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
When is the peak season for Airbnb in Wawa?
August is the highest-revenue month in Wawa, while April is the softest. The revenue spread between them indicates a highly seasonal market — revenue in the peak month is more than double the low month, so cash-flow planning and pricing automation are critical.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2025-09-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.