Les Rousses, Bourgogne – Franche-Comté Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Les Rousses, Bourgogne – Franche-Comté? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $14,847 per year — at a $123 nightly rate, 40.3% occupancy, and a $49 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Les Rousses's 207 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 40.8% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low, reducing the compliance barrier — though local ordinances should still be verified. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Les Rousses?
In Les Rousses, the headline Airbnb metrics are $14,847 in average annual revenue,40.3% occupancy, $123 ADR, and $49 in RevPAR, and guests book about 56 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Les Rousses?
Understanding the monthly revenue variations for Airbnb listings in Les Rousses is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Les Rousses is typically February, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Les Rousses across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,128+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,936 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,227 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $676, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Les Rousses
What Is the Monthly Airbnb Occupancy Rate in Les Rousses?
Maximize your bookings by understanding the Les Rousses STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Les Rousses:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Les Rousses
What Is the Average Airbnb Nightly Rate in Les Rousses?
Effective short term rental pricing strategy in Les Rousses involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Les Rousses typically peaks in February and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $214+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $126 or more.
- Typical properties (Median) charge around $94 per night.
- Entry-level properties (Bottom 25%) earn around $76 per night.
Average Daily Rate (ADR) Trend by Month in Les Rousses
What Is the RevPAR for Airbnb in Les Rousses?
RevPAR in Les Rousses is currently $49. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $27 RevPAR.
- Typical properties (Median) generate $39 RevPAR.
- Strong performers (Top 25%) earn $58 RevPAR.
- Best-in-class (Top 10%) achieve $89 RevPAR.
Average Monthly RevPAR Trend in Les Rousses
RevPAR Insights for Les Rousses
- The average RevPAR in Les Rousses is $49. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($89) and bottom 25% ($27) is $62, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Feb and bottoms out in Nov, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Les Rousses benchmarks. If your RevPAR falls below the median of $39, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $58+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Les Rousses?
Les Rousses's peak Airbnb season falls in February, August, July, while the softest stretch is April, June, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (February, August, July)
- Revenue averages $2,341 per month
- Occupancy rates average 60.7%
- Daily rates average $129
Shoulder Season
- Revenue averages $1,412 per month
- Occupancy maintains around 36.8%
- Daily rates hold near $125
Low Season (April, June, November)
- Revenue drops to average $1,159 per month
- Occupancy decreases to average 36.0%
- Daily rates adjust to average $119
Seasonality Insights for Les Rousses
- Airbnb seasonality in Les Rousses is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Les Rousses's highest earning potential, with monthly revenues climbing to $2,650, occupancy reaching 65.2%, and ADRs peaking at $139.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,069, occupancy could drop to 32.8%, and ADRs may adjust to $113.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Les Rousses.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Les Rousses, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Les Rousses?
While Les Rousses, Bourgogne – Franche-Comté, France currently shows low STR regulations, 8% of listings carry registration evidence — suggesting some hosts proactively register or that certain neighborhoods have their own rules. Checking local zoning and tax obligations before listing is still wise. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Les Rousses to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 8% licensed listings)
What Are the Best Neighborhoods for Airbnb in Les Rousses?
Location within Les Rousses matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Les Rousses Village | A picturesque village known for its stunning natural landscapes, skiing in winter, and hiking in summer. Attracts outdoor enthusiasts and families looking for a serene getaway. | Jouvenceaux Ski Resort, Les Rousses Lake, Nature Park of Haut-Jura, Les Rousses Golf Course, Hiking trails, Local artisan shops |
| Montrond-les-Bains | A charming spa town offering relaxation and wellness. Ideal for those looking to unwind and enjoys thermal waters. | Thermal Spa, Local parks, Spa treatments, Historical architecture, Biking paths |
| Les Moines | An area rich in nature, attracting those who appreciate quiet surroundings and scenic views. Perfect for nature retreats. | Nature trails, Lakes, Wildlife watching, Picnic areas, Photography spots |
| Lac des Rousses | A beautiful lake surrounded by forests and mountains, offering various water activities in summer and ice skating in winter. | Swimming, Fishing, Boating, Ice skating, Hiking paths |
| La Dôle | A mountain known for skiing in winter and panoramic views in summer. Popular among adventure seekers and sightseers. | Ski lifts, Viewpoint, Hiking trails, Picnic areas, Mountain biking |
| Prémanon | Known for its ski resorts and winter sports activities. Ideal for those who love winter sports and vibrant mountain experiences. | Skiable slopes, Winter sports facilities, Restaurants and bars, Scenic views, Hiking trails |
| Les Monts Jura | A mountainous region great for hiking, skiing, and enjoying nature. Attracts outdoor enthusiasts and nature lovers. | Hiking tracks, Ski resorts, Mountain biking paths, Natural parks, Photography spots |
| Saint-Cergue | A neighboring area offering a charming village feel, with access to both ski slopes and hiking trails. Good for those seeking a balance of relaxation and adventure. | Ski lifts, Train to Geneva, Local restaurants, Scenic viewpoints, Nature trails |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Les Rousses offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Les Rousses?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Les Rousses
- The Les Rousses Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 207 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Les Rousses, Apartment/Condo properties are the most common (82.1%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique, others (combined 3.4%) offer potential for unique stay experiences.
Les Rousses Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Les Rousses
- The dominant room capacity in Les Rousses is 1 bedroom listings, making up 45.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 63.3% of the active Airbnb listings in Les Rousses, indicating a high concentration in these sizes.
Les Rousses Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Les Rousses
- The most common guest capacity trend in Les Rousses vacation rentals is listings accommodating 4 guests (41.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Les Rousses STR market, accounting for 58.9% of listings.
- 23.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Les Rousses.
- On average, properties in Les Rousses are equipped to host 4.2 guests.
How Do Listings in Les Rousses Compare on Quality?
Listing quality in Les Rousses can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Les Rousses
- At 20.3 photos per listing on average, Les Rousses hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 23.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Les Rousses averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Les Rousses?
Amenity Prevalence
Amenity Insights for Les Rousses
- Essential amenities in Les Rousses that guests expect include: Heating, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Hot water, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Les Rousses: Heating, Free parking on premises.
- Prioritize adding missing essentials: Heating, Free parking on premises.
- Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Les Rousses to stay competitive.
Which Airbnb Amenities Boost Revenue in Les Rousses?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Les Rousses, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Wifi | 63.8% | $18,713 | $8,042 | 132.7% |
Indoor fireplace | 15.5% | $28,608 | $12,330 | 132.0% |
Dishwasher | 50.2% | $20,103 | $9,540 | 110.7% |
Bread maker | 3.4% | $27,667 | $14,398 | 92.2% |
Microwave | 82.6% | $16,116 | $8,818 | 82.8% |
Oven | 75.8% | $16,603 | $9,333 | 77.9% |
Kitchen | 93.7% | $15,264 | $8,625 | 77.0% |
Washer | 51.7% | $18,715 | $10,708 | 74.8% |
Hot water kettle | 72.5% | $16,826 | $9,639 | 74.6% |
Outlet covers | 3.4% | $25,208 | $14,484 | 74.0% |
Revenue Impact Insights for Les Rousses
- Wifi tops the revenue impact list with a 132.7% uplift — listings with this amenity earn $18,713 vs. $8,042 without it.
- Microwave, Kitchen — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Les Rousses STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Les Rousses. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLes Rousses Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Les Rousses
- The typical guest profile for Airbnb in Les Rousses consists of primarily domestic travelers (89%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 88.5% of guests.
- Key international markets include France (88.5%) and Switzerland (3.8%).
- Top languages spoken are French (45.2%) followed by English (32.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Lyon.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Les Rousses?
Listings in Les Rousses average 4.78 out of 5 overall, with about 62.2 reviews per active listing and 32.9% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Les Rousses
- An average rating of 4.78 places Les Rousses in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.86), while Value (4.64) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 32.9% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Les Rousses Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Les Rousses
- The most common availability pattern in Les Rousses falls within the 271-366 days range, representing 40.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Les Rousses (36.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 24.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Les Rousses?
Average Booking Lead Time by Month
Booking Lead Time Insights for Les Rousses
- The overall average booking lead time for vacation rentals in Les Rousses is 56 days.
- Guests book furthest in advance for stays during February (average 90 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (70 days avg.) sees the longest lead times, while Spring (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Les Rousses.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 90 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 70 days) to capture early planners.
- Monitor your own booking lead times against these Les Rousses averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Les Rousses?
Guests in Les Rousses stay about 4.8 nights on average, generating roughly 4,787 reservations and 23.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Les Rousses
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Les Rousses
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 23.1 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Aug (6.1 nights) and shorten in May (3.1 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Les Rousses Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
23 listings
11.1% of total
2 Nights
25 listings
12.1% of total
3 Nights
30 listings
14.5% of total
4-6 Nights
32 listings
15.5% of total
7-29 Nights
10 listings
4.8% of total
30+ Nights
87 listings
42% of total
Key Insights
- The most prevalent minimum stay requirement in Les Rousses is 30+ Nights, adopted by 42% of listings. This highlights the market's preference for longer commitments.
- A significant segment (42%) caters to monthly stays (30+ nights) in Les Rousses, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 42% of Les Rousses hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 42% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Les Rousses.
Les Rousses Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
1 listings
0.5% of total
Limited
7 listings
3.4% of total
Flexible
25 listings
12.1% of total
Moderate
56 listings
27.1% of total
Firm
104 listings
50.2% of total
Strict
14 listings
6.8% of total
Cancellation Policy Insights for Les Rousses
- The prevailing Airbnb cancellation policy trend in Les Rousses is Firm, used by 50.2% of listings.
- A majority (57.0%) of hosts in Les Rousses utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (6.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 50.2% market standard in Les Rousses.
- Using a Strict policy might deter some guests, as only 6.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Les Rousses.
How Much Are Airbnb Cleaning Fees in Les Rousses?
Cleaning fees in Les Rousses are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Les Rousses
- About 55.1% of Les Rousses listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $64 is close to the median ($46), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 7.6% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Les Rousses median of $46. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Les Rousses Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Les Roussesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Beautiful 418 m2 cottage close to the slopes
Entire Place • 7 bedrooms
Cozy chalet with terrace and Nordic bath
Entire Place • 3 bedrooms
Luxury Chalet in Kélo | sauna | pétanque...
Entire Place • 3 bedrooms
The 240, between lakes & mountains
Entire Place • 4 bedrooms
New apartment in the village center
Entire Place • 4 bedrooms
Chalet Les Écureuils Les Rousses
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Les Rousses?
Learn from the best! This table showcases top-performing Airbnb hosts in Les Rousses based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Marine | 4 | $177,762 | 23 | 5.00/5.0 |
| Nicolas | 2 | $144,892 | 119 | 4.98/5.0 |
| Tom Joffrey | 1 | $108,530 | 61 | 4.77/5.0 |
| Franck | 1 | $54,977 | 46 | 4.96/5.0 |
| Julie | 1 | $53,186 | 98 | 4.82/5.0 |
| Robin | 1 | $52,434 | 44 | 4.55/5.0 |
| Marie-Hélène | 1 | $49,501 | 45 | 4.80/5.0 |
| Sylvain | 1 | $49,127 | 30 | 5.00/5.0 |
| Jerem Et Mel | 3 | $45,863 | 198 | 4.73/5.0 |
| Pierre | 4 | $45,624 | 139 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Les Rousses.
Who Are the Airbnb Hosts in Les Rousses?
Les Rousses has a relatively balanced host base.
Host Profile Insights for Les Rousses
- A 47.8% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 0.5% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 4.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 69.6% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 18.8% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Les Rousses averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Les Rousses
These are the highest-grossing professional property management operations in Les Rousses, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Caribou Location | 1 | $19,007 | $128 | 52.6% | 4.80/5 |
Management Company Insights for Les Rousses
- The leading management company, Caribou Location, operates 1 listings with $19,007 in gross revenue — a useful benchmark for what scale looks like in Les Rousses.
- Top managers average 1 properties each, suggesting professional management in Les Rousses still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.8/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 0.5% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Les Rousses's Airbnb Market Compare to Nearby Cities?
How does the Les Rousses Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Bönigen, Les Rousses has 24 percentage points lower occupancy and about $171 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Niederried bei Interlaken | 18 | $6,704 | $589.09 | 44% |
| Wengen | 11 | $6,403 | $617.20 | 45% |
| Lauterbrunnen | 538 | $6,264 | $492.54 | 52% |
| Matten bei Interlaken | 64 | $5,682 | $344.21 | 59% |
| Les Clefs | 31 | $5,330 | $333.67 | 47% |
| Oberhofen am Thunersee | 25 | $5,181 | $344.37 | 53% |
| Zermatt | 785 | $5,135 | $523.55 | 45% |
| Interlaken | 335 | $5,067 | $414.74 | 53% |
| Bönigen | 34 | $4,994 | $293.92 | 64% |
| Sigriswil | 97 | $4,769 | $292.78 | 55% |
Frequently Asked Questions About Airbnb in Les Rousses
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Les Rousses.
How much do Airbnb hosts make in Les Rousses?
Les Rousses hosts earn about $14,847 per year on average, with an average nightly rate of $123 and RevPAR of $49. Those figures describe the typical revenue environment for active listings in Les Rousses, Bourgogne – Franche-Comté, not the ceiling for the best operators. Source: AirROI 2026 data, Les Rousses market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Les Rousses?
The average Airbnb occupancy rate in Les Rousses is 40.3%. February is the strongest month and November is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Les Rousses?
Listings in Les Rousses average $123 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Les Rousses?
Les Rousses currently has about 207 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Les Rousses?
AirROI currently classifies the short-term rental regulation level in Les Rousses as Low. The dataset also shows about 7.7% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Les Rousses?
RevPAR in Les Rousses is about $49. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Les Rousses?
At 40.3% occupancy, Les Rousses can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $14,847, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Les Rousses?
The average booking lead time in Les Rousses is about 56 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Les Rousses?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Les Rousses include Les Rousses Village, Montrond-les-Bains, Les Moines. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Les Rousses?
entire_home listings make up 94.7% of the active supply in Les Rousses. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Les Rousses compare to nearby Airbnb markets?
Among neighboring markets, Niederried bei Interlaken posts $80,442 in average annual revenue with 44.4% occupancy, compared to Les Rousses's $14,847 and 40.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Les Rousses?
The average Airbnb stay length in Les Rousses is about 4.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Les Rousses?
Airbnb listings in Les Rousses average 4.78 out of 5 overall. About 32.9% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Les Rousses?
Wifi and Indoor fireplace are among the strongest revenue-linked amenities in Les Rousses. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Les Rousses?
Yes. About 55.1% of active Airbnb listings in Les Rousses charge a cleaning fee, and the average fee is $64. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Les Rousses?
A 47.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.