Montrésor, Centre-Val de Loire Airbnb Market Data 2025: STR Report & Statistics
How much can you earn on Airbnb in Montrésor, Centre-Val de Loire? Based on AirROI's 2025 dataset (July 2024 – June 2025), the short answer is $12,376 per year — at a $188 nightly rate, 37.2% occupancy, and a N/A RevPAR.
With just 18 active listings, Montrésor is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 20.0% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low, reducing the compliance barrier — though local ordinances should still be verified. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

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What Are the Key Airbnb Metrics in Montrésor?
In Montrésor, the headline Airbnb metrics are $12,376 in average annual revenue,37.2% occupancy, $188 ADR, and $0 in RevPAR, and guests book about 45 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Montrésor?
Understanding the monthly revenue variations for Airbnb listings in Montrésor is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Montrésor is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Montrésor across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,444+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,532 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,298 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $784, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Montrésor
What Is the Monthly Airbnb Occupancy Rate in Montrésor?
Maximize your bookings by understanding the Montrésor STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Montrésor:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Montrésor
What Is the Average Airbnb Nightly Rate in Montrésor?
Effective short term rental pricing strategy in Montrésor involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Montrésor typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $314+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $272 or more.
- Typical properties (Median) charge around $109 per night.
- Entry-level properties (Bottom 25%) earn around $79 per night.
Average Daily Rate (ADR) Trend by Month in Montrésor
What Is the RevPAR for Airbnb in Montrésor?
RevPAR in Montrésor is currently N/A. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see N/A RevPAR.
- Typical properties (Median) generate N/A RevPAR.
- Strong performers (Top 25%) earn N/A RevPAR.
- Best-in-class (Top 10%) achieve N/A RevPAR.
Average Monthly RevPAR Trend in Montrésor
RevPAR Insights for Montrésor
- RevPAR peaks in Jan and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Montrésor benchmarks. If your RevPAR falls below the median of N/A, examine whether low occupancy or low ADR is the primary drag.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Montrésor?
Montrésor's peak Airbnb season falls in August, July, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, June)
- Revenue averages $2,877 per month
- Occupancy rates average 48.7%
- Daily rates average $173
Shoulder Season
- Revenue averages $1,540 per month
- Occupancy maintains around 30.1%
- Daily rates hold near $170
Low Season (January, February, March)
- Revenue drops to average $908 per month
- Occupancy decreases to average 19.6%
- Daily rates adjust to average $174
Seasonality Insights for Montrésor
- Airbnb seasonality in Montrésor is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Montrésor's highest earning potential, with monthly revenues climbing to $3,153, occupancy reaching 66.7%, and ADRs peaking at $186.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $890, occupancy could drop to 8.3%, and ADRs may adjust to $163.
- Lower occupancy paired with meaningful seasonality means hosts in Montrésor need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Montrésor, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Montrésor?
While Montrésor, Centre-Val de Loire, France currently shows low STR regulations, 6% of listings carry registration evidence — suggesting some hosts proactively register or that certain neighborhoods have their own rules. Checking local zoning and tax obligations before listing is still wise. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Montrésor to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 6% licensed listings)
What Are the Best Neighborhoods for Airbnb in Montrésor?
With a compact short-term rental market, Montrésor gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Montrésor Old Town | A charming medieval village known for its beautiful architecture and historical significance. It's perfect for tourists looking for an authentic French experience with picturesque streets and cozy cafes. | Château de Montrésor, Église Saint-Jean-Baptiste, La Tilleul de Montrésor, Les Jardins de la Bourdaisière, Caves de Montrésor |
| Loire Valley Wine Region | This area is famous for its stunning vineyards and wine tasting tours. It's a great spot for those interested in gastronomy and beautiful landscapes. | Vineyards and wine estates, Château de Chenonceau, Château de Villandry, Wine tasting tours, Cycling along the Loire river |
| Château de Chenonceau | A historic and stunning château that attracts visitors year-round. The surrounding area is picturesque and perfect for outdoor activities and photography. | Château de Chenonceau grounds, Gardens of Chenonceau, River Cher, Cycling paths, Picnic areas |
| Noyers-sur-Cher | A picturesque village on the edges of the Loire with a relaxed vibe, appealing to families and couples looking for a serene retreat. | Château de Noyers, Local artisan shops, Nature walks, Canoeing on the Cher, Market days |
| Montbazon | Known for its medieval castle and outdoor activities, Montbazon offers a family-friendly atmosphere and history buffs a chance to explore. | Château de Montbazon, Hiking trails, Cycling routes, Local festivals, Nearby nature parks |
| Amboise | A vibrant town with rich history and the stunning Château d'Amboise. It's a popular tourist destination with lots of cultural attractions. | Château d'Amboise, Clos Lucé, Amboise Market, Loire river walks, Local restaurants |
| Chissay-en-Touraine | A serene and scenic village known for its natural beauty, perfect for those seeking a quiet getaway amidst nature. | Hiking trails, Countryside views, Riverside walks, Picnic spots, Nature parks |
| Bourgueil | Famous for its rich viticulture and charming village atmosphere, Bourgueil is great for wine lovers and those looking to experience local culture. | Vineyards, Tasting cellars, Historic center, Local festivals, Culinary events |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Montrésor offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Montrésor?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Montrésor
- The Montrésor Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.9% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Montrésor, House properties are the most common (83.3%), reflecting the local real estate landscape.
- Houses represent a significant 83.3% portion, catering likely to families or larger groups.
Montrésor Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Montrésor
- The dominant room capacity in Montrésor is 1 bedroom listings, making up 27.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 44.5% of the active Airbnb listings in Montrésor, indicating a high concentration in these sizes.
- A significant 44.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Montrésor.
Montrésor Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Montrésor
- The most common guest capacity trend in Montrésor vacation rentals is listings accommodating 8+ guests (27.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Montrésor STR market, accounting for 50.0% of listings.
- 44.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Montrésor.
- On average, properties in Montrésor are equipped to host 4.5 guests.
What Amenities Do Airbnb Guests Expect in Montrésor?
Amenity data is currently unavailable for Montrésor.
Dive Deeper: Advanced Montrésor STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Montrésor. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMontrésor Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Montrésor
- The typical guest profile for Airbnb in Montrésor consists of primarily domestic travelers (81%), often arriving from nearby Lyon, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 81.2% of guests.
- Key international markets include France (81.2%) and United Kingdom (5.9%).
- Top languages spoken are French (50.9%) followed by English (31.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Lyon and Caen.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Montrésor Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Montrésor
- The most common availability pattern in Montrésor falls within the 271-366 days range, representing 77.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Montrésor (44.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Montrésor?
Average Booking Lead Time by Month
Booking Lead Time Insights for Montrésor
- The overall average booking lead time for vacation rentals in Montrésor is 45 days.
- Guests book furthest in advance for stays during June (average 76 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (60 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Montrésor.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Montrésor averages to identify opportunities for dynamic pricing adjustments.
Montrésor Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
17.6% of total
2 Nights
9 listings
52.9% of total
3 Nights
3 listings
17.6% of total
4-6 Nights
1 listings
5.9% of total
30+ Nights
1 listings
5.9% of total
Key Insights
- The most prevalent minimum stay requirement in Montrésor is 2 Nights, adopted by 52.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (70.5%) of the Montrésor Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 52.9% of Montrésor hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.6% currently do.
- A 2-night minimum appears standard (52.9%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 5.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Montrésor.
Montrésor Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
3 listings
17.6% of total
Moderate
4 listings
23.5% of total
Firm
5 listings
29.4% of total
Strict
5 listings
29.4% of total
Cancellation Policy Insights for Montrésor
- The prevailing Airbnb cancellation policy trend in Montrésor is Firm, used by 29.4% of listings.
- A majority (58.8%) of hosts in Montrésor utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 29.4% market standard in Montrésor.
- Regularly review your cancellation policy against competitors and market demand shifts in Montrésor.
What Do the Top Airbnb Listings in Montrésor Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Montrésorbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

"Charming House n°1"
Entire Place • 5 bedrooms

Touraine Village House Garden Pool
Entire Place • 4 bedrooms

"Charming house no. 2"
Entire Place • 4 bedrooms

La Terrasse: castle view 20km from Zoo Beauval
Entire Place • 4 bedrooms

La Petite Vallée
Entire Place • 2 bedrooms

Beautiful unusual cave house/Beauval/Castles
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Montrésor?
Learn from the best! This table showcases top-performing Airbnb hosts in Montrésor based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Pascale | 2 | $55,176 | 31 | 4.96/5.0 |
| Pierre | 1 | $27,144 | 17 | 4.94/5.0 |
| Artur | 1 | $21,884 | 25 | 5.00/5.0 |
| Sarah | 1 | $20,486 | 9 | 5.00/5.0 |
| Salomé | 1 | $18,358 | 96 | 4.89/5.0 |
| Laetitia | 1 | $17,578 | 99 | 4.95/5.0 |
| Agy | 1 | $15,850 | 10 | 4.90/5.0 |
| Lucas Et Mélanie | 2 | $11,639 | 154 | 4.73/5.0 |
| Carolina | 2 | $10,302 | 27 | 4.59/5.0 |
| Alain | 1 | $8,267 | 17 | 4.71/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Montrésor.
How Does Montrésor's Airbnb Market Compare to Nearby Cities?
How does the Montrésor Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Thilouze, Montrésor has 18 percentage points lower occupancy and about $120 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| La Couture-Boussey | 11 | $3,981 | $426.23 | 31% |
| Thilouze | 10 | $3,574 | $308.45 | 55% |
| Saint-Rémy-l'Honoré | 13 | $3,413 | $262.31 | 41% |
| Mesnils-sur-Iton | 24 | $3,222 | $343.62 | 41% |
| Millançay | 12 | $3,035 | $347.68 | 35% |
| Coteaux-sur-Loire | 20 | $2,966 | $274.28 | 39% |
| Tournan-en-Brie | 18 | $2,890 | $241.92 | 43% |
| Artannes-sur-Indre | 24 | $2,878 | $329.70 | 39% |
| Achères-la-Forêt | 41 | $2,786 | $291.65 | 43% |
| Paris | 44,235 | $2,724 | $248.90 | 49% |
Frequently Asked Questions About Airbnb in Montrésor
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Montrésor.
How much do Airbnb hosts make in Montrésor?
Montrésor hosts earn about $12,376 per year on average, with an average nightly rate of $188 and RevPAR of N/A. Those figures describe the typical revenue environment for active listings in Montrésor, Centre-Val de Loire, not the ceiling for the best operators. Source: AirROI 2025 data, Montrésor market, July 2024 to June 2025.
What is the average Airbnb occupancy rate in Montrésor?
The average Airbnb occupancy rate in Montrésor is 37.2%. August is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Montrésor?
Listings in Montrésor average $188 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Montrésor?
Montrésor currently has about 18 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Montrésor?
AirROI currently classifies the short-term rental regulation level in Montrésor as Low. The dataset also shows about 5.6% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Montrésor?
RevPAR in Montrésor is about N/A. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Montrésor?
Occupancy of 37.2% means Montrésor is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $12,376, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Montrésor?
The average booking lead time in Montrésor is about 45 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Montrésor?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Montrésor include Montrésor Old Town, Loire Valley Wine Region, Château de Chenonceau. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Montrésor?
entire_home listings make up 88.9% of the active supply in Montrésor. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Montrésor compare to nearby Airbnb markets?
Among neighboring markets, La Couture-Boussey posts $47,774 in average annual revenue with 31.3% occupancy, compared to Montrésor's $12,376 and 37.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
When is the peak season for Airbnb in Montrésor?
August is the highest-revenue month in Montrésor, while March is the softest. The revenue spread between them indicates a highly seasonal market — revenue in the peak month is more than double the low month, so cash-flow planning and pricing automation are critical.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2025-06-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.