Villa Lou Faret / Sunset Pool Entire home · 2 bedrooms Rated 4.99 - Revenue
- €96,016
- Occupancy
- 65.8%
- Daily rate
- €386
Airbnb market data · 202612 months to September 2026
The average Airbnb in Taha’a brought in €17,407 over the 12 months through September 2026, about 35% less than the French Polynesia average of €26,977.
The short answer
Rates and bookings both trail the French Polynesia average. Listings averaged €145 a night and were booked on 36% of available nights, against €200 and 45% for the French Polynesia average.
Timing matters: in August, usually the best month, the average listing earns about twice as much as in February, usually the slowest.
With 62 active listings, Taha’a is the tenth-largest of 22 French Polynesia markets AirROI tracks. From a year earlier, average revenue fell 27% while the number of active listings grew 44%.
Browse the live Taha’a Airbnb market See Every Taha’a ListingRevenue
Gross bookings per Taha’a listing averaged €17,407 over the 12 months to September 2026 (French Polynesia average: €26,977), before cleaning, platform and management costs and taxes.
In a typical year, the average Taha’a listing brings in €2,650 in August, its best month, and €1,270 in February, its slowest. July runs within 3% of August, so either can come out on top in a given year. The three strongest months bring in 33% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 6.1 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about twice what February does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, €1,960. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue. Nightly rates peaked in August 2026 and bookings in September 2025, so the best-paying month is not always the busiest or the priciest. Across the past two years, August is usually the strongest month.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | €2,521 | 56.0% | €141 | €84 | 98 days | 2.6 nights |
| Oct 2025 | €2,180 | 48.5% | €139 | €70 | 137 days | 2.9 nights |
| Nov 2025 | €1,492 | 35.4% | €139 | €50 | 116 days | 3 nights |
| Dec 2025 | €1,314 | 28.7% | €136 | €42 | 66 days | 4.5 nights |
| Jan 2026 | €1,391 | 30.2% | €134 | €45 | 59 days | 2.7 nights |
| Feb 2026 | €1,233 | 29.3% | €134 | €44 | 35 days | 3.4 nights |
| Mar 2026 | €1,610 | 30.4% | €137 | €52 | 41 days | 3.1 nights |
| Apr 2026 | €1,620 | 32.3% | €142 | €54 | 63 days | 2.7 nights |
| May 2026 | €2,050 | 40.6% | €150 | €66 | 83 days | 2.5 nights |
| Jun 2026 | €1,975 | 36.8% | €157 | €66 | 73 days | 3.5 nights |
| Jul 2026 | €2,709 | 47.1% | €159 | €87 | 89 days | 4.2 nights |
| Aug 2026 | €2,709 | 45.6% | €159 | €87 | 104 days | 2.9 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Taha’a address, run it through the Airbnb profit calculator.
Profit
Yes, when it's run well. The average Taha’a Airbnb took in €17,407 in the 12 months to September 2026, and run by its owner at everyday costs, about €980 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €2,220 a month.
Cleaning it yourself keeps the €1,110 a year guests pay in cleaning fees, for about €1,070 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €840 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €16,297 | €36,510 |
| Cleaning fees guests pay6% of Taha’a bookings | €1,110 | €2,480 |
| Gross bookings | €17,407 | €38,990 |
| Running costs | ||
| Airbnb's feeAbout 15%: 15.5% for the 94% of Taha’a listings on Simplified Pricing, 3% for the rest | −€2,560 | −€5,730 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€1,110 | −€2,480 |
| Utilities and internetAbout 5% of bookings | −€870 | −€1,950 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€350 | −€780 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€520 | −€1,170 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€170 | −€170 |
| Permit and registrationWhere one is required | −€90 | −€90 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −€5,670 | −€12,370 |
| Left for housing costs, then profit | €11,737about €980 a month | €26,620about €2,220 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Taha’a's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Taha’a home, with its price, its mortgage or rent and your own costs, use the Airbnb income calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €3,250 a month, against €1,450 for the average one.
Occupancy
Taha’a listings were booked on 36% of the nights they were open over the past year, 9 percentage points below the French Polynesia average (45%) and 4 points below the France average (40%). In a typical year, occupancy climbs to 53% in September and falls to 29% in March.
The busiest tenth of listings are booked about 4.4 times as often as the bottom quarter.
September is usually the busiest month in Taha’a, March the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 36% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Taha’a, known as ADR (average daily rate), was €145 over the past year, about 28% below the French Polynesia average of €200 and about 6% below the France average of €155. In a typical year, rates peak in July and August at about €150 and bottom out in January and February at about €130.
Prices span a wide range: the top 10% charge about 5.3 times the rate of the bottom quarter.
July rates run 14% above February's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €141.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Taha’a it averaged €57 over the past year, from about €45 in a typical February to about €85 in a typical August.
A small group of listings earns several times more per open night than the rest.
August RevPAR is about 1.9 times February's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €64. The 12-month RevPAR of €57 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Taha’a has one high season, July through October, which makes it a moderately seasonal market. Business is slowest from November to April. A listing earns about 58% more a month in June through August than in December through February.
Average revenue by month in Taha’a
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, €1,960.
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | €1,660 |
| February | Low season | €1,270 |
| March | Low season | €1,540 |
| April | Low season | €1,670 |
| May | Shoulder season | €2,030 |
| June | Shoulder season | €1,940 |
| July | High season | €2,580 |
| August | High season | €2,650 |
| September | High season | €2,500 |
| October | High season | €2,340 |
| November | Low season | €1,690 |
| December | Low season | €1,610 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonJuly–October | €2,520 | 49% | €145 |
| Shoulder seasonMay–June | €1,980 | 38% | €146 |
| Low seasonNovember–April | €1,570 | 32% | €136 |
Guests book Taha’a stays 86 days ahead on average (about three months), so guests here plan well ahead. August stays are booked furthest out, about 105 days ahead, and February stays closest to arrival, about 38 days. A typical August booking is made in early May.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 86 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
All 62 active listings in Taha’a display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Taha’a.
Neighborhoods
AirROI's area guide picks seven Taha’a neighborhoods that draw short-term rental guests, led by Fa'a'aha, Hurepiti and Pohonu. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Fa'a'aha | A beautiful spot with stunning views of the lagoon and proximity to local culture. Ideal for guests wanting to experience the tranquility of island life. | Reef snorkeling, Local craft markets, Sunset views, Cultural performances, Guided boat tours |
| Hurepiti | Known for its secluded beaches and lush landscapes, Hurepiti is perfect for those looking for relaxation and natural beauty. | Hiking trails, Private beaches, Coral reefs, Picnic spots, Bicycle tours |
| Pohonu | A popular area among travelers for its access to local farms and authentic dining experiences. Visitors enjoy the local cuisine and hospitality. | Vanilla plantations, Local restaurants, Market days, Cooking classes, Cultural tours |
| Motu Tautau | A stunning motu (islet) known for its crystal-clear waters and fabulous snorkeling opportunities. It's a great spot for water sports enthusiasts. | Snorkeling expeditions, Kayaking, Beachside lounging, Coral gardens, Romantic sunsets |
| Vaitape | While technically on Bora Bora, it is a common gateway for Taha'a adventures, offering a local town vibe with access to surrounding islands. | Local shops, Restaurants, Water activity rentals, Cultural events, Marina access |
| Raiatea | The largest neighboring island and often serves as a launch point for Taha’a excursions. It attracts those wanting to explore the nearby attractions. | Temples, Historic sites, Boat tours to Taha'a, Hiking, Waterfalls |
| Coconut Grove | A charming area filled with coconut palms and welcoming locals, ideal for visitors wanting a laid-back beach experience. | Coconut groves, Relaxing beaches, Water sports, Fishing spots, Local artisans |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 71% of listings in Taha’a, alongside 18 private-room listings (29%). Houses are the most common property type at 52%, about 1.7 times the share of cabins and other outdoor stays (31%).
Mostly entire homes, with a private-room segment
Taha’a Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 71.0% | 44 |
| Private room | 29.0% | 18 |
Listings by property type
Taha’a Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 51.6% | 32 |
| Cabin/Outdoor | 30.6% | 19 |
| Hotel/Boutique | 11.3% | 7 |
| Apartment/Condo | 3.2% | 2 |
| Others | 1.6% | 1 |
| Unique stay | 1.6% | 1 |
Taha’a's homes run small: studios and one-bedrooms make up 68% of entire homes, and only 8% of homes have three or more bedrooms. Shares are of the 40 entire homes that give a bedroom count; rented rooms are left out.
Taha’a entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 5.0% | 2 |
| 1 bedroom | 62.5% | 25 |
| 2 bedrooms | 25.0% | 10 |
| 3 bedrooms | 7.5% | 3 |
A typical one-bedroom home in Taha’a earned €16,000 over the past year, against €15,600 for a two-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 25 | €16,000 | €23,400 | €169 | 40% |
| 2 bedrooms | 10 | €15,600 | €26,300 | €233 | 38% |
Most Taha’a listings are sized for couples and small families: 80% sleep four guests or fewer, and just 4% take eight or more. Shares are of the 54 listings with a guest capacity on file (87% of the market).
Taha’a listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 1 guest | 9.3% | 5 |
| 2 guests | 40.7% | 22 |
| 3 guests | 11.1% | 6 |
| 4 guests | 18.5% | 10 |
| 5 guests | 7.4% | 4 |
| 6 guests | 9.3% | 5 |
| 8+ guests | 3.7% | 2 |
Taha’a hosts set up an average of 2.2 beds per listing. Only 42% of listings show their exact location on the listing map; the rest show an approximate area.
Beach access is common in Taha’a: 69% of listings offer it, and 55% have a waterfront setting.
Share of Taha’a listings with each common amenity
Guests
Taha’a splits its demand between home and abroad: 37% of guests who left reviews live outside France, led by visitors from the United States and Canada. Guests speak a mix of languages: English leads at 39%, followed by French and Spanish.
63% of Taha’a guests are domestic
Where guests who left reviews live
Where Taha’a guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Paris | 8.7% |
| Lyon | 2.0% |
| Montreal | 1.7% |
| Bordeaux | 1.5% |
| Strasbourg | 1.5% |
Where Taha’a guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| France | 62.7% |
| United States | 12.4% |
| Canada | 3.9% |
| French Polynesia | 2.7% |
| Germany | 2.7% |
Languages spoken by Taha’a guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 39.4% |
| French | 33.9% |
| Spanish | 11.2% |
| German | 5.2% |
| Italian | 4.7% |
Taha’a Airbnbs average 4.84 stars, and 61% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.73.
Communication and check-in score highest in Taha’a; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.84 |
| Cleanliness | 4.82 |
| Communication | 4.88 |
| Location | 4.83 |
| Check-in | 4.88 |
| Value | 4.73 |
Booking patterns
About eight in ten Taha’a listings are open to guests more than 180 days a year, but only 23% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 31% of listings; blocked nights include any the host closes off.
Days a year Taha’a listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 50.0% | 31 |
| 181-270 days | 30.6% | 19 |
| 91-180 days | 16.1% | 10 |
| 31-90 days | 3.2% | 2 |
Days a year Taha’a listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 3.2% | 2 |
| 181-270 days | 19.4% | 12 |
| 91-180 days | 27.4% | 17 |
| 31-90 days | 30.6% | 19 |
| 1-30 days | 19.4% | 12 |
The average Taha’a booking lasts 3.3 nights, longest in December and shortest in September. Listings took about 28 bookings each over the year, some 1,730 in all. Check-in is split almost evenly between 1 p.m. and 2 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Taha’a
Average nights per booking, by month of stay
Two-year average by calendar month.
More than nine in ten listings in Taha’a accept stays of one or two nights.
Minimum stay set by Taha’a listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Moderate is the most common cancellation policy in Taha’a, used by 47% of listings; it refunds guests in full if they cancel at least five days before check-in. Hosts here lean flexible: more than six in ten listings offer Flexible or Moderate terms, against 37% on Firm or stricter ones.
Cancellation policies of Taha’a listings, from most to least flexible
Share of listings by the policy they use
More than half of Taha’a listings charge a cleaning fee. The typical fee is about €43. Spread over the average stay of 3.3 nights, that adds roughly €13 a night to what guests pay. For listings that charge one, cleaning fees make up about 6% of gross revenue.
Top earners
The top-grossing Airbnb in Taha’a, a two-bedroom unit, took in €96,000 over the past year, about 5.5 times the city's average of €17,400. Five of the six listings below have two bedrooms or fewer, so size alone doesn't explain the top of this market.
Villa Lou Faret / Sunset Pool Entire home · 2 bedrooms Rated 4.99
Moana Beach bungalow Plage Entire home · 1 bedroom Rated 4.96
Luxury Beachfront Bungalow Entire home · 1 bedroom Rated 5.00
Moana Beach bungalow Horizon Entire home · 1 bedroom Rated 4.91
Villa Ti'amahana Pae Tatahi Entire home · 3 bedrooms Rated 4.92
Vai Bungalow – Lagoon View – Pool – Breakfast Entire home · 1 bedroom Rated 4.97 Only 8% of Taha’a listings are classed as professionally managed. 58% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 94% of listings.
Nearby markets
Of the five nearby markets in the table, all within 53 km, Bora-Bora (30 km away) earned the most per listing, about 2.4 times as much as Taha’a.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Uturoa 13 km | 60 | €19,320 | €215 | 43% |
| Tumaraa 15 km | 47 | €23,332 | €174 | 43% |
| Taputapuatea 21 km | 47 | €21,271 | €163 | 44% |
| Bora-Bora 30 km | 187 | €41,577 | €303 | 46% |
| Huahine 53 km | 135 | €23,424 | €178 | 44% |
FAQ
An active Taha’a Airbnb grossed €17,407 on average in the 12 months to September 2026, according to AirROI's tracking of 62 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €2,490 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Taha’a listings earn between €407 and €2,490 in a typical month, and the top tenth €5,070 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
Listings in Taha’a were booked on 36% of available nights over the past year. That compares with 45% for the French Polynesia average. September is usually the busiest month.
The average booked night in Taha’a cost €145 before fees. Half of listings charge between €57 and €200, so bedroom count and location move the price more than the average suggests.
All active Taha’a listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Taha’a Airbnb grossed €17,407 in the 12 months to September 2026, 35% below the French Polynesia average of €26,977. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €11,737 a year (about €980 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €2,220 a month. Check a specific home in the Airbnb estimator.
August usually pays best, averaging €2,650 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Taha’a listing was open to book earned €57 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €161 or more.
Taha’a stays were booked 86 days (about three months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
The average Taha’a Airbnb stay lasted 3.3 nights over the past year. A listing took 28 reservations over the year on average.
Guests rate Taha’a Airbnbs 4.84 out of 5 on average. Guests score check-in highest and value lowest.
Fa'a'aha, Hurepiti and Pohonu draw the most short-term rental interest in Taha’a. The neighborhood guide explains what brings guests to each.
AirROI counted 62 active Airbnb listings in Taha’a as of September 2026. The closest tracked market is Uturoa, 13 km away.
In Taha’a, more than half of listings add a cleaning fee, and the typical fee is about €43.
Method
Figures on this page cover 62 active Airbnb listings in Taha’a from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.