Meursac, Nouvelle-Aquitaine Airbnb Market Data 2025: STR Report & Statistics
How much can you earn on Airbnb in Meursac, Nouvelle-Aquitaine? Based on AirROI's 2025 dataset (November 2024 – October 2025), the short answer is $11,262 per year — at a $176 nightly rate, 35.0% occupancy, and a N/A RevPAR.
With just 17 active listings, Meursac is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 30.8% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation data is limited for this market, and hosts should verify short-term rental rules with the local government. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

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What Are the Key Airbnb Metrics in Meursac?
In Meursac, the headline Airbnb metrics are $11,262 in average annual revenue,35.0% occupancy, $176 ADR, and $0 in RevPAR, and guests book about 54 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Meursac?
Understanding the monthly revenue variations for Airbnb listings in Meursac is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Meursac is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Meursac across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,750+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,871 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,214 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $724, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Meursac
What Is the Monthly Airbnb Occupancy Rate in Meursac?
Maximize your bookings by understanding the Meursac STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Meursac:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Meursac
What Is the Average Airbnb Nightly Rate in Meursac?
Effective short term rental pricing strategy in Meursac involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Meursac typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $222+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $144 or more.
- Typical properties (Median) charge around $104 per night.
- Entry-level properties (Bottom 25%) earn around $76 per night.
Average Daily Rate (ADR) Trend by Month in Meursac
What Is the RevPAR for Airbnb in Meursac?
RevPAR in Meursac is currently N/A. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see N/A RevPAR.
- Typical properties (Median) generate N/A RevPAR.
- Strong performers (Top 25%) earn N/A RevPAR.
- Best-in-class (Top 10%) achieve N/A RevPAR.
Average Monthly RevPAR Trend in Meursac
RevPAR Insights for Meursac
- RevPAR peaks in Jan and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Meursac benchmarks. If your RevPAR falls below the median of N/A, examine whether low occupancy or low ADR is the primary drag.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Meursac?
Meursac's peak Airbnb season falls in August, July, September, while the softest stretch is January, November, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, September)
- Revenue averages $3,211 per month
- Occupancy rates average 57.1%
- Daily rates average $207
Shoulder Season
- Revenue averages $1,222 per month
- Occupancy maintains around 36.1%
- Daily rates hold near $142
Low Season (January, November, December)
- Revenue drops to average $564 per month
- Occupancy decreases to average 18.6%
- Daily rates adjust to average $128
Seasonality Insights for Meursac
- Airbnb seasonality in Meursac is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Meursac's highest earning potential, with monthly revenues climbing to $5,321, occupancy reaching 64.5%, and ADRs peaking at $229.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $415, occupancy could drop to 15.5%, and ADRs may adjust to $124.
- Lower occupancy paired with meaningful seasonality means hosts in Meursac need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Meursac, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Meursac?
With 12% of listings showing registration in 2026, understanding potential Airbnb license requirements is crucial in Meursac. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Meursac to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 12% licensed listings)
What Are the Best Neighborhoods for Airbnb in Meursac?
With a compact short-term rental market, Meursac gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Meursac Village | A charming village with traditional architecture and a close-knit community feel. Ideal for visitors seeking an authentic French countryside experience. | Eglise Saint-Etienne, Chateau de Meursac, Local markets, Nature walking trails |
| Cognac | Famous for its brandy production, Cognac attracts tourists to its distilleries and vineyards, making it a profitable location for Airbnb hosting. | Cognac Hennessy, Cognac Rémy Martin, Château de Cognac, Cognac Museum, La Rochelle Aquarium |
| Rochefort | A historical maritime town with beautiful parks and museums. Great for families and history buffs exploring the maritime heritage of France. | Corderie Royale, La Maison de Pierre Loti, Rochefort Port, Museum of the Navy |
| Royan | A coastal resort town with sandy beaches and a vibrant summer atmosphere, ideal for attracting beachgoers and vacationers. | Royan Beach, Notre-Dame Church, Pontaillac Beach, Palmyre Zoo, Côte de Beauté |
| Saintes | Known for its Roman ruins and historical architecture, this town is appealing to tourists interested in history and culture. | Saintes Amphitheatre, Arch of Germanicus, Saint-Pierre Cathedral, Parks and gardens |
| Oleron Island | A beautiful island with stunning beaches and natural landscapes, perfect for a relaxing getaway and outdoor activities. | Oleron Beaches, Fort Boyard, La Cotinière, Local seafood restaurants |
| La Rochelle | A vibrant port city known for its beautiful old town, marina, and cultural events, making it a hotspot for tourists year-round. | Old Port of La Rochelle, Towers of La Rochelle, Aquarium La Rochelle, Cultural festivals |
| Charente Maritime | A region rich in natural beauty and outdoor activities, suitable for tourists looking for adventure and exploration. | Île de Ré, La Rochelle vineyards, Biking trails, Scenic boat trips |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Meursac offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Meursac?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Meursac
- The Meursac Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Meursac, House properties are the most common (64.7%), reflecting the local real estate landscape.
- Houses represent a significant 64.7% portion, catering likely to families or larger groups.
- The presence of 23.5% Hotel/Boutique listings indicates integration with traditional hospitality.
Meursac Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Meursac
- The dominant room capacity in Meursac is 3 bedrooms listings, making up 47.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 76.5% of the active Airbnb listings in Meursac, indicating a high concentration in these sizes.
- A significant 47.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Meursac.
Meursac Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Meursac
- The most common guest capacity trend in Meursac vacation rentals is listings accommodating 8+ guests (23.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Meursac STR market, accounting for 41.1% of listings.
- 47.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Meursac.
- On average, properties in Meursac are equipped to host 5.2 guests.
What Amenities Do Airbnb Guests Expect in Meursac?
Amenity Prevalence
Amenity Insights for Meursac
- Essential amenities in Meursac that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
- Popular amenities like Wifi, Hot water, Microwave are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Meursac: Free parking on premises.
- Consider adding popular differentiators like Wifi or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Meursac to stay competitive.
Dive Deeper: Advanced Meursac STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Meursac. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMeursac Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Meursac
- The typical guest profile for Airbnb in Meursac consists of primarily domestic travelers (88%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 87.7% of guests.
- Key international markets include France (87.7%) and United Kingdom (5.3%).
- Top languages spoken are French (48.8%) followed by English (27.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Chemillé-en-Anjou.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Meursac Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Meursac
- The most common availability pattern in Meursac falls within the 271-366 days range, representing 76.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 82.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Meursac (47.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Meursac?
Average Booking Lead Time by Month
Booking Lead Time Insights for Meursac
- The overall average booking lead time for vacation rentals in Meursac is 54 days.
- Guests book furthest in advance for stays during August (average 98 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (79 days avg.) sees the longest lead times, while Winter (18 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Meursac.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 98 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 79 days) to capture early planners.
- Monitor your own booking lead times against these Meursac averages to identify opportunities for dynamic pricing adjustments.
Meursac Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
2 listings
11.8% of total
2 Nights
1 listings
5.9% of total
3 Nights
1 listings
5.9% of total
4-6 Nights
4 listings
23.5% of total
7-29 Nights
2 listings
11.8% of total
30+ Nights
7 listings
41.2% of total
Key Insights
- The most prevalent minimum stay requirement in Meursac is 30+ Nights, adopted by 41.2% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (17.7%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (41.2%) caters to monthly stays (30+ nights) in Meursac, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 41.2% of Meursac hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 41.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Meursac.
Meursac Airbnb Cancellation Policy Trends Analysis (2026)
Moderate
4 listings
23.5% of total
Firm
8 listings
47.1% of total
Strict
5 listings
29.4% of total
Cancellation Policy Insights for Meursac
- The prevailing Airbnb cancellation policy trend in Meursac is Firm, used by 47.1% of listings.
- A majority (76.5%) of hosts in Meursac utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 47.1% market standard in Meursac.
- Regularly review your cancellation policy against competitors and market demand shifts in Meursac.
What Do the Top Airbnb Listings in Meursac Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Meursacbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Country house
Entire Place • 3 bedrooms

House with pool in Meursac
Entire Place • 2 bedrooms

Gîte "l 'embraceun vert"
Entire Place • 1 bedroom

Comfortable house for 8 people
Entire Place • 3 bedrooms

House between land and sea
Entire Place • 2 bedrooms

Chanteloube Mill
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Meursac?
Learn from the best! This table showcases top-performing Airbnb hosts in Meursac based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Aurelie | 1 | $30,170 | 32 | 4.94/5.0 |
| Loic, Estelle And Co | 1 | $29,412 | 1 | Not Rated |
| Irina | 2 | $24,535 | 79 | 4.91/5.0 |
| Nadège | 2 | $22,831 | 19 | 4.63/5.0 |
| Thierry | 4 | $20,381 | 104 | 4.73/5.0 |
| Christelle | 1 | $18,551 | 38 | 4.95/5.0 |
| Isabelle | 1 | $15,851 | 22 | 5.00/5.0 |
| Angélique | 1 | $15,637 | 29 | 4.93/5.0 |
| Anthony | 3 | $10,933 | 63 | 4.86/5.0 |
| Host #535805356 | 1 | $3,151 | 1 | Not Rated |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Meursac.
How Does Meursac's Airbnb Market Compare to Nearby Cities?
How does the Meursac Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Sainte-Florence, Meursac has 19 percentage points lower occupancy and about $5 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Carignan-de-Bordeaux | 38 | $3,018 | $307.11 | 41% |
| Cénac | 17 | $2,992 | $338.15 | 47% |
| Néac | 11 | $2,956 | $442.33 | 38% |
| Sainte-Florence | 10 | $2,762 | $181.46 | 54% |
| Grignols | 13 | $2,761 | $352.18 | 36% |
| Saint-Hippolyte | 11 | $2,702 | $232.70 | 38% |
| Vouhé | 11 | $2,620 | $359.63 | 34% |
| Bourrou | 10 | $2,589 | $297.35 | 33% |
| Le Bois-Plage-en-Ré | 307 | $2,570 | $321.46 | 40% |
| Croix-Chapeau | 11 | $2,511 | $214.29 | 38% |
Frequently Asked Questions About Airbnb in Meursac
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Meursac.
How much do Airbnb hosts make in Meursac?
Meursac hosts earn about $11,262 per year on average, with an average nightly rate of $176 and RevPAR of N/A. Those figures describe the typical revenue environment for active listings in Meursac, Nouvelle-Aquitaine, not the ceiling for the best operators. Source: AirROI 2025 data, Meursac market, November 2024 to October 2025.
What is the average Airbnb occupancy rate in Meursac?
The average Airbnb occupancy rate in Meursac is 35.0%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Meursac?
Listings in Meursac average $176 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Meursac?
Meursac currently has about 17 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Meursac?
AirROI currently classifies the short-term rental regulation level in Meursac as Moderate. The dataset also shows about 11.8% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Meursac?
RevPAR in Meursac is about N/A. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Meursac?
Occupancy of 35.0% means Meursac is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $11,262, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Meursac?
The average booking lead time in Meursac is about 54 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Meursac?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Meursac include Meursac Village, Cognac, Rochefort. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Meursac?
entire_home listings make up 100.0% of the active supply in Meursac. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Meursac compare to nearby Airbnb markets?
Among neighboring markets, Carignan-de-Bordeaux posts $36,210 in average annual revenue with 41.0% occupancy, compared to Meursac's $11,262 and 35.0%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
When is the peak season for Airbnb in Meursac?
August is the highest-revenue month in Meursac, while January is the softest. The revenue spread between them indicates a highly seasonal market — revenue in the peak month is more than double the low month, so cash-flow planning and pricing automation are critical.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2025-10-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.