Villefranche-sur-Mer, Provence-Alpes-Côte d'Azur Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Villefranche-sur-Mer, Provence-Alpes-Côte d'Azur? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $36,622 per year — at a $297 nightly rate, 50.4% occupancy, and a $148 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Villefranche-sur-Mer's 486 active listings and solid booking activity throughout the year position it as a midsize vacation rental market. Supply grew 45.9% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is high and 91% of listings show active registration — compliance is the cost of entry. For data-driven hosts, the opportunity lies in reading these signals and positioning accordingly.

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What Are the Key Airbnb Metrics in Villefranche-sur-Mer?
In Villefranche-sur-Mer, the headline Airbnb metrics are $36,622 in average annual revenue,50.4% occupancy, $297 ADR, and $148 in RevPAR, and guests book about 75 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Villefranche-sur-Mer?
Understanding the monthly revenue variations for Airbnb listings in Villefranche-sur-Mer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Villefranche-sur-Mer is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Villefranche-sur-Mer across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,713+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,870 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,897 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,742, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Villefranche-sur-Mer
What Is the Monthly Airbnb Occupancy Rate in Villefranche-sur-Mer?
Maximize your bookings by understanding the Villefranche-sur-Mer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Villefranche-sur-Mer:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 47%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Villefranche-sur-Mer
What Is the Average Airbnb Nightly Rate in Villefranche-sur-Mer?
Effective short term rental pricing strategy in Villefranche-sur-Mer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Villefranche-sur-Mer typically peaks in August and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $510+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $310 or more.
- Typical properties (Median) charge around $205 per night.
- Entry-level properties (Bottom 25%) earn around $144 per night.
Average Daily Rate (ADR) Trend by Month in Villefranche-sur-Mer
What Is the RevPAR for Airbnb in Villefranche-sur-Mer?
RevPAR in Villefranche-sur-Mer is currently $148. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $78 RevPAR.
- Typical properties (Median) generate $112 RevPAR.
- Strong performers (Top 25%) earn $166 RevPAR.
- Best-in-class (Top 10%) achieve $275 RevPAR.
Average Monthly RevPAR Trend in Villefranche-sur-Mer
RevPAR Insights for Villefranche-sur-Mer
- The average RevPAR in Villefranche-sur-Mer is $148. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($275) and bottom 25% ($78) is $196, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Jul and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Villefranche-sur-Mer benchmarks. If your RevPAR falls below the median of $112, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $166+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Villefranche-sur-Mer?
Villefranche-sur-Mer's peak Airbnb season falls in July, August, June, while the softest stretch is January, February, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, June)
- Revenue averages $7,098 per month
- Occupancy rates average 68.1%
- Daily rates average $329
Shoulder Season
- Revenue averages $3,479 per month
- Occupancy maintains around 45.1%
- Daily rates hold near $281
Low Season (January, February, November)
- Revenue drops to average $1,781 per month
- Occupancy decreases to average 29.8%
- Daily rates adjust to average $263
Seasonality Insights for Villefranche-sur-Mer
- Airbnb seasonality in Villefranche-sur-Mer is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Villefranche-sur-Mer's highest earning potential, with monthly revenues climbing to $7,451, occupancy reaching 70.3%, and ADRs peaking at $335.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,597, occupancy could drop to 25.8%, and ADRs may adjust to $262.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Villefranche-sur-Mer.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Villefranche-sur-Mer, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Villefranche-sur-Mer, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Villefranche-sur-Mer?
Yes, Villefranche-sur-Mer, Provence-Alpes-Côte d'Azur, France enforces high STR regulations and 91% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Villefranche-sur-Mer to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 91% licensed listings)
What Are the Best Neighborhoods for Airbnb in Villefranche-sur-Mer?
Location within Villefranche-sur-Mer matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Old Town | Charmingly historic area with narrow streets, beautiful architecture, and a vibrant local atmosphere. Ideal for travelers wanting to experience the authentic culture of Villefranche-sur-Mer. | Saint-Pierre Chapel, Fort du Mont Alban, Old Harbor, Rue Obscure, La Citadelle |
| Beaches | Popular beach area known for its stunning coastline and crystal-clear waters. Perfect for sun-seekers and water sports enthusiasts. | Plage des Marinieres, Plage de la Darse, Plage de la Baie des Fourmis, snorkeling and diving spots, water sports rentals |
| Mont Boron | Scenic hillside area offering panoramic views and a tranquil atmosphere. Great for those looking for a peaceful retreat near the coast. | Mont Boron Park, Viewpoints, Hiking trails, Belle Epoque villas, Botanical Garden |
| Cap Ferrat | Luxury location with exclusive villas and stunning beaches. Attracts affluent travelers seeking a premium Airbnb experience. | Cap Ferrat beaches, Villa Ephrussi de Rothschild, Coastal walking paths, Luxury restaurants, Private yacht rentals |
| Promenade des Anglais | Famous coastal promenade ideal for leisurely walks and beachfront dining. Attractive for tourists who want to enjoy the seaside atmosphere. | Beaches, Restaurants and cafes, Cycling paths, Tennis clubs, Lawn bowling areas |
| Local Markets | Vibrant local markets offering fresh produce and local delicacies. Great for food lovers and those seeking an authentic experience. | Villefranche-sur-Mer Market, Local artisan stalls, Culinary workshops, Food tasting events, Wine tastings |
| Cultural Attractions | Area rich in art and culture, providing a deeper insight into the local history and traditions. Perfect for travelers interested in culture and arts. | Cinematheque, Local art galleries, Cultural festivals, Historical exhibitions, Theater performances |
| Nightlife Spots | Energetic nightlife scene with bars and clubs, appealing to younger travelers and those looking for evening entertainment. | Beach clubs, Wine bars, Live music venues, Dance clubs, Cocktail lounges |
Because Villefranche-sur-Mer has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Villefranche-sur-Mer?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Villefranche-sur-Mer
- The Villefranche-sur-Mer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 99% of the 486 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Villefranche-sur-Mer, Apartment/Condo properties are the most common (86.8%), reflecting the local real estate landscape.
- Smaller segments like others, hotel/boutique (combined 1.2%) offer potential for unique stay experiences.
Villefranche-sur-Mer Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Villefranche-sur-Mer
- The dominant room capacity in Villefranche-sur-Mer is 1 bedroom listings, making up 45.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 75.8% of the active Airbnb listings in Villefranche-sur-Mer, indicating a high concentration in these sizes.
Villefranche-sur-Mer Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Villefranche-sur-Mer
- The most common guest capacity trend in Villefranche-sur-Mer vacation rentals is listings accommodating 4 guests (42%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Villefranche-sur-Mer STR market, accounting for 65.7% of listings.
- 17.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Villefranche-sur-Mer.
- On average, properties in Villefranche-sur-Mer are equipped to host 3.9 guests.
How Do Listings in Villefranche-sur-Mer Compare on Quality?
Listing quality in Villefranche-sur-Mer can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Villefranche-sur-Mer
- At 27.1 photos per listing on average, Villefranche-sur-Mer hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 36.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Villefranche-sur-Mer averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Villefranche-sur-Mer?
Amenity Prevalence
Amenity Insights for Villefranche-sur-Mer
- Essential amenities in Villefranche-sur-Mer that guests expect include: TV, Kitchen, Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Coffee maker, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Villefranche-sur-Mer: TV, Kitchen, Wifi, Heating.
- Prioritize adding missing essentials: TV, Kitchen, Wifi, Heating.
- Consider adding popular differentiators like Washer or Coffee maker to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Villefranche-sur-Mer to stay competitive.
Which Airbnb Amenities Boost Revenue in Villefranche-sur-Mer?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Villefranche-sur-Mer, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Fire pitHigh opportunity | 1.2% | $134,582 | $35,397 | 280.2% |
Washer | 94.9% | $38,031 | $10,632 | 257.7% |
Air conditioning | 87.4% | $40,181 | $11,823 | 239.9% |
Hot tubHigh opportunity | 3.5% | $106,290 | $34,097 | 211.7% |
Movie theaterHigh opportunity | 1.4% | $97,501 | $35,732 | 172.9% |
Exercise equipmentHigh opportunity | 3.3% | $88,913 | $34,842 | 155.2% |
Outdoor kitchenHigh opportunity | 2.3% | $88,310 | $35,425 | 149.3% |
Outdoor showerHigh opportunity | 3.9% | $84,858 | $34,659 | 144.8% |
Barbecue utensilsHigh opportunity | 8.0% | $80,001 | $32,837 | 143.6% |
BBQ grill | 12.1% | $71,327 | $31,827 | 124.1% |
Revenue Impact Insights for Villefranche-sur-Mer
- Fire pit tops the revenue impact list with a 280.2% uplift — listings with this amenity earn $134,582 vs. $35,397 without it.
- High-opportunity amenities — Fire pit, Hot tub, Movie theater — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Washer, Air conditioning — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Fire pit — it has the best combination of high revenue impact and low market saturation in Villefranche-sur-Mer.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Villefranche-sur-Mer STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Villefranche-sur-Mer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVillefranche-sur-Mer Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Villefranche-sur-Mer
- The typical guest profile for Airbnb in Villefranche-sur-Mer consists of predominantly international visitors (89%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 11.3% of guests.
- Key international markets include United States (30.8%) and United Kingdom (18.4%).
- Top languages spoken are English (48.3%) followed by French (16.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Villefranche-sur-Mer?
Listings in Villefranche-sur-Mer average 4.77 out of 5 overall, with about 52.9 reviews per active listing and 31.1% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Villefranche-sur-Mer
- An average rating of 4.77 places Villefranche-sur-Mer in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Location (4.86), while Value (4.67) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 31.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Villefranche-sur-Mer Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Villefranche-sur-Mer
- The most common availability pattern in Villefranche-sur-Mer falls within the 181-270 days range, representing 44.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Villefranche-sur-Mer (44.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 25.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Villefranche-sur-Mer?
Average Booking Lead Time by Month
Booking Lead Time Insights for Villefranche-sur-Mer
- The overall average booking lead time for vacation rentals in Villefranche-sur-Mer is 75 days.
- Guests book furthest in advance for stays during August (average 91 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 36 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (90 days avg.) sees the longest lead times, while Winter (41 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (75 days) as a baseline for your pricing and availability strategy in Villefranche-sur-Mer.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 91 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 90 days) to capture early planners.
- Monitor your own booking lead times against these Villefranche-sur-Mer averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Villefranche-sur-Mer?
Guests in Villefranche-sur-Mer stay about 6.4 nights on average, generating roughly 10,566 reservations and 21.8 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Villefranche-sur-Mer
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Villefranche-sur-Mer
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 21.8 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Aug (6.8 nights) and shorten in Dec (5 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Villefranche-sur-Mer Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
2.9% of total
2 Nights
31 listings
6.4% of total
3 Nights
31 listings
6.4% of total
4-6 Nights
104 listings
21.4% of total
7-29 Nights
39 listings
8% of total
30+ Nights
267 listings
54.9% of total
Key Insights
- The most prevalent minimum stay requirement in Villefranche-sur-Mer is 30+ Nights, adopted by 54.9% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (9.3%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (54.9%) caters to monthly stays (30+ nights) in Villefranche-sur-Mer, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 54.9% of Villefranche-sur-Mer hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 2.9% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 54.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Villefranche-sur-Mer.
Villefranche-sur-Mer Airbnb Cancellation Policy Trends Analysis (2026)
Limited
12 listings
2.5% of total
Super Strict 30 Days
14 listings
2.9% of total
Flexible
41 listings
8.5% of total
Moderate
108 listings
22.3% of total
Firm
233 listings
48% of total
Strict
77 listings
15.9% of total
Cancellation Policy Insights for Villefranche-sur-Mer
- The prevailing Airbnb cancellation policy trend in Villefranche-sur-Mer is Firm, used by 48% of listings.
- A majority (63.9%) of hosts in Villefranche-sur-Mer utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 48% market standard in Villefranche-sur-Mer.
- Regularly review your cancellation policy against competitors and market demand shifts in Villefranche-sur-Mer.
How Much Are Airbnb Cleaning Fees in Villefranche-sur-Mer?
Cleaning fees in Villefranche-sur-Mer are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Villefranche-sur-Mer
- 90.3% of listings charge a cleaning fee, making it standard practice in Villefranche-sur-Mer. Guests expect it and factor it into their booking decisions.
- The gap between the average ($179) and median ($113) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 8.8% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Villefranche-sur-Mer median of $113. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Villefranche-sur-Mer Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Villefranche-sur-Merbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villefranche • Panoramic Seaview villa • Pool & AC
Entire Place • 5 bedrooms

Luxury villa & breathtaking view
Entire Place • 7 bedrooms

Villa Les Terrasses
Entire Place • 5 bedrooms

Villa Semiramis
Entire Place • 5 bedrooms

Villa Vista Mare by iVillamia .com
Entire Place • 4 bedrooms

Villa Belle Vue Vi4394 By Riviera Holiday Homes
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Villefranche-sur-Mer?
Learn from the best! This table showcases top-performing Airbnb hosts in Villefranche-sur-Mer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lucienne Giulian | 41 | $1,409,565 | 638 | 4.63/5.0 |
| Fox Keys | 16 | $552,230 | 519 | 4.78/5.0 |
| Lucas | 8 | $418,330 | 558 | 4.78/5.0 |
| David | 2 | $355,439 | 19 | 5.00/5.0 |
| Golden Triangle Conciergerie | 5 | $346,287 | 70 | 4.82/5.0 |
| Géraldine | 6 | $342,573 | 174 | 4.92/5.0 |
| Jon Gisle | 2 | $331,235 | 302 | 4.90/5.0 |
| Virginie | 10 | $256,493 | 263 | 4.65/5.0 |
| Smart Family | 4 | $256,214 | 385 | 4.63/5.0 |
| Alessio | 1 | $233,410 | 12 | 4.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Villefranche-sur-Mer.
Who Are the Airbnb Hosts in Villefranche-sur-Mer?
Villefranche-sur-Mer has a relatively balanced host base.
Host Profile Insights for Villefranche-sur-Mer
- A 41.8% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 21.0% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.9% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 71.4% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 26.1% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Villefranche-sur-Mer averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Villefranche-sur-Mer
These are the highest-grossing professional property management operations in Villefranche-sur-Mer, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Lucienne Giulian | 41 | $1,409,565 | $286 | 50.9% | 4.63/5 |
| Fox Keys | 16 | $552,230 | $236 | 50.2% | 4.78/5 |
| Golden Triangle Conciergerie | 5 | $346,287 | $575 | 47.6% | 4.82/5 |
| Géraldine | 6 | $342,573 | $384 | 49.2% | 4.92/5 |
| Virginie | 10 | $256,493 | $213 | 47.0% | 4.65/5 |
| Smart Family | 4 | $256,214 | $319 | 54.3% | 4.63/5 |
| Alexandre | 1 | $200,842 | $2,234 | 23.9% | 4.80/5 |
| Bnb Groom Services Conciergeri | 3 | $172,376 | $272 | 53.8% | 4.68/5 |
| Salvatore | 2 | $138,711 | $502 | 47.7% | 4.64/5 |
| Be My Guest | 3 | $137,751 | $465 | 49.0% | 4.53/5 |
Management Company Insights for Villefranche-sur-Mer
- The leading management company, Lucienne Giulian, operates 41 listings with $1,409,565 in gross revenue — a useful benchmark for what scale looks like in Villefranche-sur-Mer.
- Top managers average 9 properties each, suggesting professional management in Villefranche-sur-Mer still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.71/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Villefranche-sur-Mer's Airbnb Market Compare to Nearby Cities?
How does the Villefranche-sur-Mer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Saint-Jean-Cap-Ferrat, Villefranche-sur-Mer has 7 percentage points higher occupancy and about $179 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Monteu Roero | 11 | $5,593 | $442.87 | 41% |
| Ramatuelle | 234 | $4,011 | $673.15 | 39% |
| Saint-Jean-Cap-Ferrat | 112 | $3,833 | $475.78 | 43% |
| Cossano Belbo | 15 | $3,693 | $346.00 | 38% |
| Saint-Tropez | 825 | $3,562 | $526.14 | 39% |
| Cassinasco | 19 | $3,211 | $734.43 | 40% |
| Monaco | 192 | $2,932 | $512.14 | 35% |
| Mango | 14 | $2,910 | $277.05 | 35% |
| La Môle | 19 | $2,899 | $454.39 | 39% |
| Opio | 39 | $2,871 | $558.28 | 39% |
Frequently Asked Questions About Airbnb in Villefranche-sur-Mer
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Villefranche-sur-Mer.
How much do Airbnb hosts make in Villefranche-sur-Mer?
Villefranche-sur-Mer hosts earn about $36,622 per year on average, with an average nightly rate of $297 and RevPAR of $148. Those figures describe the typical revenue environment for active listings in Villefranche-sur-Mer, Provence-Alpes-Côte d'Azur, not the ceiling for the best operators. Source: AirROI 2026 data, Villefranche-sur-Mer market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Villefranche-sur-Mer?
The average Airbnb occupancy rate in Villefranche-sur-Mer is 50.4%. July is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Villefranche-sur-Mer?
Listings in Villefranche-sur-Mer average $297 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Villefranche-sur-Mer?
Villefranche-sur-Mer currently has about 486 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Villefranche-sur-Mer?
AirROI currently classifies the short-term rental regulation level in Villefranche-sur-Mer as High. The dataset also shows about 91.2% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Villefranche-sur-Mer?
RevPAR in Villefranche-sur-Mer is about $148. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Villefranche-sur-Mer?
At 50.4% occupancy, Villefranche-sur-Mer can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $36,622, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Villefranche-sur-Mer?
The average booking lead time in Villefranche-sur-Mer is about 75 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Villefranche-sur-Mer?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Villefranche-sur-Mer include Old Town, Beaches, Mont Boron. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Villefranche-sur-Mer?
entire_home listings make up 99.0% of the active supply in Villefranche-sur-Mer. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Villefranche-sur-Mer compare to nearby Airbnb markets?
Among neighboring markets, Monteu Roero posts $67,114 in average annual revenue with 40.7% occupancy, compared to Villefranche-sur-Mer's $36,622 and 50.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Villefranche-sur-Mer?
The average Airbnb stay length in Villefranche-sur-Mer is about 6.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Villefranche-sur-Mer?
Airbnb listings in Villefranche-sur-Mer average 4.77 out of 5 overall. About 31.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Villefranche-sur-Mer?
Fire pit and Washer are among the strongest revenue-linked amenities in Villefranche-sur-Mer. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Villefranche-sur-Mer?
Yes. About 90.3% of active Airbnb listings in Villefranche-sur-Mer charge a cleaning fee, and the average fee is $179. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Villefranche-sur-Mer?
A 41.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.