Qiwi House Entire home · 4 bedrooms Rated 5.00 - Revenue
- ₾50,293
- Occupancy
- 31.1%
- Daily rate
- ₾585
Airbnb market data · 202612 months to September 2026
The average Airbnb in Ureki brought in ₾10,165 over the 12 months through September 2026, about 45% less than the Guria average of ₾18,578.
The short answer
Ureki is priced below the Guria average. Listings averaged ₾233 a night, about 39% less than that average of ₾380, and were booked on 30% of available nights, close to its 32% occupancy.
Timing matters: in February, usually the best month, the average listing earns about 4.8 times as much as in April, usually the slowest. With only 32 active listings, a few bookings can reorder the months.
With 32 active listings, Ureki is the third-largest of 3 Guria markets AirROI tracks. From a year earlier, average revenue rose 22%, lifted by an unusually strong January 2026, while the number of active listings shrank 6%.
Browse the live Ureki Airbnb market See Every Ureki ListingRevenue
Gross bookings per Ureki listing averaged ₾10,165 over the 12 months to September 2026 (Guria average: ₾18,578), before cleaning, platform and management costs and taxes.
In a typical year, the average Ureki listing brings in ₾3,910 in February, its best month, and ₾807 in April, its slowest. August runs within 3% of February, so either can come out on top in a given year. The three strongest months bring in 39% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.1 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
February earns about 4.8 times what April does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, ₾2,300. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
February 2026 led on revenue, while nightly rates and bookings both peaked in August 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | ₾2,641 | 31.7% | ₾196 | ₾88 | 24 days | 4.4 nights |
| Oct 2025 | ₾1,224 | 20.4% | ₾183 | ₾39 | 55 days | 3.7 nights |
| Nov 2025 | ₾2,716 | 21.7% | ₾175 | ₾91 | 331 days | 1 night |
| Dec 2025 | ₾2,658 | 19.4% | ₾180 | ₾86 | 140 days | 1 night |
| Jan 2026 | ₾2,341 | 16.1% | ₾183 | ₾76 | 207 days | 1 night |
| Feb 2026 | ₾3,907 | 28.6% | ₾181 | ₾140 | 244 days | 1 night |
| Mar 2026 | ₾2,467 | 25.8% | ₾181 | ₾80 | 91 days | 4.5 nights |
| Apr 2026 | ₾807 | 11.3% | ₾178 | ₾27 | 16 days | 6.2 nights |
| May 2026 | ₾2,530 | 27.4% | ₾180 | ₾82 | 52 days | 7.3 nights |
| Jun 2026 | ₾2,705 | 35.2% | ₾189 | ₾90 | 41 days | 7.4 nights |
| Jul 2026 | ₾3,645 | 41.9% | ₾206 | ₾118 | 59 days | 6.8 nights |
| Aug 2026 | ₾3,560 | 42.5% | ₾210 | ₾115 | 73 days | 6.4 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Ureki listing earns about ₾1,570 a month, but one property can land well above or below that. The Airbnb income calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Yes, when it's run well. The average Ureki Airbnb took in ₾10,165 in the 12 months to September 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about ₾22,210, and run by its owner at everyday costs, about ₾1,410 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | ₾9,875 | ₾21,570 |
| Cleaning fees guests pay3% of Ureki bookings | ₾290 | ₾640 |
| Gross bookings | ₾10,165 | ₾22,210 |
| Running costs | ||
| Airbnb's feeAbout 10%: 15.5% for the 56% of Ureki listings on Simplified Pricing, 3% for the rest | −₾1,020 | −₾2,230 |
| Cleaning and laundryPaid for by the cleaning fee; ₾0 if you clean yourself | −₾290 | −₾640 |
| Utilities and internetAbout 5% of bookings | −₾510 | −₾1,110 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −₾200 | −₾440 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −₾300 | −₾670 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −₾100 | −₾100 |
| Permit and registrationWhere one is required | −₾50 | −₾50 |
| Management₾0 when you run it; co-hosts charge from about 10% of nightly bookings | ₾0 | ₾0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | ₾0 | ₾0 |
| Lodging taxesAdded to the guest's bill and passed on | ₾0 | ₾0 |
| Total running costsAbout 21% of bookings, plus cleaning paid for by the cleaning fee | −₾2,470 | −₾5,240 |
| Left for housing costs, then profit | ₾7,695about ₾640 a month | ₾16,970about ₾1,410 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Ureki's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Ureki home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about ₾1,850 a month, against ₾850 for the average one.
Occupancy
Ureki listings were booked on 30% of the nights they were open over the past year, 2 percentage points below the Guria average (32%) and 7 points below the Georgia average (37%). In a typical year, occupancy swings from 11% in April to 45% in August.
The busiest tenth of listings are booked about 3.7 times as often as the bottom quarter.
August is usually the busiest month in Ureki, April the quietest
Share of open nights booked, by month, September 2024 to August 2026
Nightly rates
The average nightly rate in Ureki, known as ADR (average daily rate), was ₾233 over the past year, about 39% below the Guria average of ₾380 and about 37% above the Georgia average of ₾170. Averaged month by month over the past two years, rates peak in August at about ₾210 and bottom out in October at about ₾165.
Prices span a wide range: the top 10% charge about 4.3 times the rate of the bottom quarter.
August rates run 28% above October's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, ₾182. The 12-month ADR of ₾233 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Ureki it averaged ₾77 over the past year, from about ₾27 in a typical April to about ₾140 in a typical February.
Per open night, by tier:
February RevPAR is about 5.2 times April's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, ₾76.
Seasonality
With only 32 active listings, the monthly pattern in Ureki is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in February and bottom out in April.
January 2026 is left out of these averages as a one-off: listings earned about 89% more than they did in January 2025. It still counts in the 12-month figures at the top of the page.
Average revenue by month in Ureki
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, ₾2,340.
| Month | Revenue per listing |
|---|---|
| January | ₾1,240 |
| February | ₾3,910 |
| March | ₾2,470 |
| April | ₾807 |
| May | ₾1,530 |
| June | ₾1,890 |
| July | ₾3,290 |
| August | ₾3,810 |
| September | ₾2,200 |
| October | ₾1,620 |
| November | ₾2,720 |
| December | ₾2,660 |
Guests book Ureki stays 49 days ahead on average (about seven weeks). November stays are booked furthest out, about 331 days ahead, and April stays closest to arrival, about 16 days. A typical November booking is made in mid-December.
November stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 49 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 32 active listings in Ureki display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Ureki.
Neighborhoods
AirROI's area guide picks six Ureki neighborhoods that draw short-term rental guests, led by Ureki Beach, Guria National Park and Ureki Promenade. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Ureki Beach | Famous for its unique magnetic sands and warm climate, Ureki Beach attracts sun-seekers and families looking for a relaxing vacation by the Black Sea. | Ureki Beach, Black Sea coastline, Local cafes and restaurants, Water sports, Sunbathing spots |
| Guria National Park | A natural gem providing serene landscapes and opportunities for outdoor activities, making it ideal for nature lovers and adventurers. | Hiking trails, Flora and fauna, Picnic areas, Bird watching, Scenic viewpoints |
| Ureki Promenade | A lively area filled with shops, eateries, and entertainment options, perfect for tourists wanting to experience local culture and nightlife. | Beachfront cafes, Local markets, Entertainment venues, Art stalls, Family-friendly attractions |
| Nearby vineyards | Close to picturesque vineyards, this area attracts wine enthusiasts for tours and tastings, providing a unique local experience. | Wine tasting tours, Vineyard visits, Local wine shops, Cultural experiences, Scenic drives |
| Local cultural sites | Rich in history and local culture, this area offers a glimpse into traditional Georgian life and heritage, appealing to culturally curious travelers. | Historical churches, Museums, Cultural festivals, Local artisan markets, Heritage sites |
| Poti | A short drive away, Poti provides additional opportunities for exploring urban life and cultural experiences in a bustling port city. | Poti Port, Historical landmarks, Local dining, Market experience, Coastal walks |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 69% of listings in Ureki, alongside 10 private-room listings (31%). Houses are the most common property type at 53%, about 2.1 times the share of hotels, guesthouses and B&Bs (25%).
Mostly entire homes, with a private-room segment
Ureki Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 68.8% | 22 |
| Private room | 31.3% | 10 |
Listings by property type
Ureki Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 53.1% | 17 |
| Hotel/Boutique | 25.0% | 8 |
| Apartment/Condo | 12.5% | 4 |
| Others | 6.3% | 2 |
| Cabin/Outdoor | 3.1% | 1 |
The most common size among Ureki's 22 entire homes with a bedroom count is two bedrooms (10 homes).
Ureki entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 4.5% | 1 |
| 1 bedroom | 22.7% | 5 |
| 2 bedrooms | 45.5% | 10 |
| 3 bedrooms | 9.1% | 2 |
| 4 bedrooms | 9.1% | 2 |
| 5+ bedrooms | 9.1% | 2 |
The most common capacity in Ureki is three guests (29% of listings), and 45% of listings sleep six or more.
Ureki listings by guest capacity
Share of listings by the number of guests they sleep
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 2 guests | 6.5% | 2 |
| 3 guests | 29.0% | 9 |
| 4 guests | 12.9% | 4 |
| 5 guests | 6.5% | 2 |
| 6 guests | 25.8% | 8 |
| 8+ guests | 19.4% | 6 |
Ureki hosts set up an average of 5.9 beds per listing, roughly two for every bedroom. About four in ten listings (41%) show their exact location on the listing map; the rest show an approximate area.
Beach access is common in Ureki: 56% of listings offer it, and 97% have a washer.
Share of Ureki listings with each common amenity
Guests
Ureki runs on foreign visitors: seven in ten guests who left reviews live outside Georgia. Germany sends the most guests from abroad, with 19% of reviewers, ahead of the United Kingdom at 11%. Guests speak a mix of languages: English leads at 40%, followed by Russian and German.
69% of Ureki guests come from abroad
Where guests who left reviews live
Where Ureki guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Batumi | 17.1% |
| Tbilisi | 14.3% |
| London | 8.6% |
| Saint Petersburg | 5.7% |
| Erfurt | 2.9% |
Where Ureki guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Georgia | 30.6% |
| Germany | 19.4% |
| United Kingdom | 11.1% |
| Russia | 8.3% |
| Ukraine | 5.6% |
Languages spoken by Ureki guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 40.0% |
| Russian | 30.9% |
| German | 10.9% |
| French | 5.5% |
| Ukrainian | 3.6% |
Ureki Airbnbs average 4.82 stars, and 31% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on accuracy and value for money: both score 4.77, against 4.93 for host communication.
Communication scores highest in Ureki; accuracy and value tie for lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.77 |
| Cleanliness | 4.85 |
| Communication | 4.93 |
| Location | 4.86 |
| Check-in | 4.88 |
| Value | 4.77 |
Booking patterns
All Ureki listings are open to guests more than 180 days a year, but none are booked or blocked that many days. The most common booked-or-blocked total is 1 to 30 days a year, covering 59% of listings; blocked nights include any the host closes off.
Days a year Ureki listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 87.5% | 28 |
| 181-270 days | 12.5% | 4 |
Days a year Ureki listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 91-180 days | 12.5% | 4 |
| 31-90 days | 28.1% | 9 |
| 1-30 days | 59.4% | 19 |
The average Ureki booking lasts 6.2 nights, longest in July and shortest in December. Listings took about 6 bookings each over the year. About four in ten listings that give a check-in time set it at 2 p.m., with check-out usually at noon.
Average length of stay by month in Ureki
Average nights per booking, by month of stay
Two-year average by calendar month.
About half of listings in Ureki accept stays of one or two nights.
Minimum stay set by Ureki listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Flexible and Moderate are the most common cancellation policies in Ureki, each used by 41% of listings. Hosts here lean flexible: more than eight in ten listings offer Flexible or Moderate terms, against 19% on Firm or stricter ones.
Cancellation policies of Ureki listings, from most to least flexible
Share of listings by the policy they use
About four in ten Ureki listings charge a cleaning fee. The typical fee is ₾32, and some higher fees lift the average to ₾48. Spread over the average stay of 6.2 nights, that adds roughly ₾5 a night to what guests pay. For listings that charge one, cleaning fees make up about 3% of gross revenue.
Top earners
The top-grossing Airbnb in Ureki, a four-bedroom home, took in ₾50,300 over the past year, about five times the city's average of ₾10,200. Three of the six listings below have two bedrooms or fewer, so size alone doesn't explain the top of this market.
Qiwi House Entire home · 4 bedrooms Rated 5.00
New house Entire home · 2 bedrooms Rated 5.00
Navy House in the Park of Magnetic Sand Beach Entire home · 2 bedrooms Rated 4.91
The Best House Entire home · 5 bedrooms
House & yard “Hellen S” for two. 150m from beach Entire home · 1 bedroom Rated 5.00
Magnetoria Beach House • Private Yard & BBQ • Sea Entire home · 3 bedrooms Only 3% of Ureki listings are classed as professionally managed. Superhosts run 31% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 56% of listings.
Nearby markets
Of the seven nearby markets in the table, all within 83 km, Shekvetili (4 km away, 83 listings) earned the most per listing, about 2.4 times as much as Ureki. Batumi was the busiest, booked on 36% of nights against 30% in Ureki.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Shekvetili 4 km | 83 | ₾24,279 | ₾424 | 33% |
| Grigoleti 6 km | 45 | ₾14,046 | ₾395 | 32% |
| Kobuleti 18 km | 166 | ₾6,428 | ₾150 | 33% |
| Tsikhisdziri 25 km | 49 | ₾10,896 | ₾224 | 32% |
| Chakvi 30 km | 169 | ₾13,509 | ₾258 | 34% |
| Batumi 41 km | 3,813 | ₾10,110 | ₾153 | 36% |
| Kutaisi 83 km | 447 | ₾8,445 | ₾107 | 31% |
Markets elsewhere in Georgia with a similar nightly rate and occupancy to Ureki:
FAQ
An active Ureki Airbnb grossed ₾10,165 on average in the 12 months to September 2026, according to AirROI's tracking of 32 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in ₾3,420 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Ureki listings earn between ₾1,100 and ₾3,420 in a typical month, and the top tenth ₾5,170 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
Listings in Ureki were booked on 30% of available nights over the past year. That compares with 32% for the Guria average. August is usually the busiest month.
The average booked night in Ureki cost ₾233 before fees. Half of listings charge between ₾89 and ₾260, so bedroom count and location move the price more than the average suggests.
None of the active Ureki listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Ureki Airbnb grossed ₾10,165 in the 12 months to September 2026, 45% below the Guria average of ₾18,578, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about ₾1,410 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb estimator.
February usually pays best, averaging ₾3,910 per active listing over the past two years, and April usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Ureki listing was open to book earned ₾77 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made ₾168 or more.
Ureki stays were booked 49 days (about seven weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Ureki Airbnb stay lasted 6.2 nights over the past year. A listing took 6 reservations over the year on average.
Guests rate Ureki Airbnbs 4.82 out of 5 on average. Guests score communication highest and value lowest.
Ureki Beach, Guria National Park and Ureki Promenade draw the most short-term rental interest in Ureki. The neighborhood guide explains what brings guests to each.
AirROI counted 32 active Airbnb listings in Ureki as of September 2026. The closest tracked market is Shekvetili, 4 km away.
In Ureki, about four in ten listings add a cleaning fee. The median fee is ₾32, and some higher fees lift the average to ₾48.
Method
Figures on this page cover 32 active Airbnb listings in Ureki from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Georgian laris at ₾2.69 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.