Ierissos, Macedonia and Thrace Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Ierissos, Macedonia and Thrace? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $11,090 per year — at a $186 nightly rate, 39.9% occupancy, and a $77 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 52 active listings, Ierissos is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 6.1% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is high and 96% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Ierissos?
In Ierissos, the headline Airbnb metrics are $11,090 in average annual revenue,39.9% occupancy, $186 ADR, and $77 in RevPAR, and guests book about 77 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Ierissos?
Understanding the monthly revenue variations for Airbnb listings in Ierissos is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ierissos is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ierissos across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,813+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,050 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,222 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $678, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ierissos
What Is the Monthly Airbnb Occupancy Rate in Ierissos?
Maximize your bookings by understanding the Ierissos STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ierissos:
- Best-in-class properties (Top 10%) achieve 56%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ierissos
What Is the Average Airbnb Nightly Rate in Ierissos?
Effective short term rental pricing strategy in Ierissos involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ierissos typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $324+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $202 or more.
- Typical properties (Median) charge around $142 per night.
- Entry-level properties (Bottom 25%) earn around $97 per night.
Average Daily Rate (ADR) Trend by Month in Ierissos
What Is the RevPAR for Airbnb in Ierissos?
RevPAR in Ierissos is currently $77. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $34 RevPAR.
- Typical properties (Median) generate $67 RevPAR.
- Strong performers (Top 25%) earn $96 RevPAR.
- Best-in-class (Top 10%) achieve $112 RevPAR.
Average Monthly RevPAR Trend in Ierissos
RevPAR Insights for Ierissos
- The average RevPAR in Ierissos is $77. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($112) and bottom 25% ($34) is $78, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jul and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Ierissos benchmarks. If your RevPAR falls below the median of $67, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $96+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Ierissos?
Ierissos's peak Airbnb season falls in July, August, June, while the softest stretch is January, February, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, June)
- Revenue averages $3,234 per month
- Occupancy rates average 56.6%
- Daily rates average $193
Shoulder Season
- Revenue averages $1,598 per month
- Occupancy maintains around 26.5%
- Daily rates hold near $179
Low Season (January, February, December)
- Revenue drops to average $435 per month
- Occupancy decreases to average 14.6%
- Daily rates adjust to average $190
Seasonality Insights for Ierissos
- Airbnb seasonality in Ierissos is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Ierissos's highest earning potential, with monthly revenues climbing to $3,952, occupancy reaching 65.2%, and ADRs peaking at $199.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $264, occupancy could drop to 9.5%, and ADRs may adjust to $168.
- Lower occupancy paired with meaningful seasonality means hosts in Ierissos need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Ierissos, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Ierissos, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Ierissos?
Yes, Ierissos, Macedonia and Thrace, Greece enforces high STR regulations and 96% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Ierissos to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 96% licensed listings)
What Are the Best Neighborhoods for Airbnb in Ierissos?
Ierissos is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ierissos Beach | Beautiful sandy beach with clear waters, popular for both relaxation and water sports. A perfect destination for tourists seeking a seaside escape, with close proximity to local amenities and restaurants. | Ierissos Beach, Ancient Stagira, Local tavernas, Water sports activities, Nightlife options in Ierissos |
| Mount Athos | A UNESCO World Heritage Site, this region is known for its stunning monasteries and natural beauty. Attracts spiritual travelers and those interested in history and culture. | Monasteries of Mount Athos, Hiking trails, Breathtaking views, Cultural festivals, Historical sites |
| Kassandra Peninsula | Famous for its beautiful beaches and vibrant nightlife, Kassandra is one of the most popular tourist destinations in Halkidiki. It’s ideal for those looking to party and enjoy summer holidays. | Kallithea Beach, Pefkochori Beach, Local nightlife, Beach clubs, Restaurants and bars |
| Vourvourou | Known for its picturesque scenery, crystal-clear waters, and natural beauty, Vourvourou is perfect for families and couples looking for a serene getaway with stunning landscapes. | Vourvourou Beach, Sailing trips, Agios Nikolaos Beach, Local eateries, Natural landscapes |
| Ouranoupoli | Gateway to Mount Athos, Ouranoupoli is a charming town that attracts visitors interested in the monasteries. It offers stunning views and a unique cultural experience. | Ouranoupoli beach, Boat trips to Mount Athos, Historical sites, Local shops, Fish taverns |
| Neos Marmaras | A popular destination with beautiful beaches and a lively atmosphere, Neos Marmaras attracts both families and young travelers seeking a fun beach holiday. | Neos Marmaras Beach, Local nightlife, Water sports, Shopping areas, Scenic views |
| Sithonia | Less crowded than Kassandra, Sithonia offers serene beaches and beautiful landscapes. It's ideal for tourists looking for a more laid-back experience aiming to relax and reconnect with nature. | Beach of Tristinika, Lagomandra Beach, Natural parks, Hiking trails, Local tavernas |
| Nikiti | A vibrant village known for its beautiful beaches and rich history. Nikiti offers a mix of relaxation and cultural exploration, ideal for various types of travelers. | Nikiti Beach, Old Nikiti village, Traditional markets, Waterfront dining, Cultural experiences |
Because Ierissos has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Ierissos?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ierissos
- The Ierissos Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 52 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ierissos, House properties are the most common (51.9%), reflecting the local real estate landscape.
- Houses represent a significant 51.9% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, unique stays (combined 3.8%) offer potential for unique stay experiences.
Ierissos Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ierissos
- The dominant room capacity in Ierissos is 2 bedrooms listings, making up 51.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 71.1% of the active Airbnb listings in Ierissos, indicating a high concentration in these sizes.
- A significant 28.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ierissos.
Ierissos Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ierissos
- The most common guest capacity trend in Ierissos vacation rentals is listings accommodating 4 guests (30.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 5 guests dominate the Ierissos STR market, accounting for 53.9% of listings.
- 42.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ierissos.
- On average, properties in Ierissos are equipped to host 5.5 guests.
How Do Listings in Ierissos Compare on Quality?
Listing quality in Ierissos can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Ierissos
- At 26.9 photos per listing on average, Ierissos hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 21.2% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Ierissos averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Ierissos?
Amenity Prevalence
Amenity Insights for Ierissos
- Essential amenities in Ierissos that guests expect include: TV, Air conditioning, Kitchen, Wifi, Hangers, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Dishes and silverware, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ierissos: TV, Air conditioning, Kitchen, Wifi, Hangers, Essentials.
- Prioritize adding missing essentials: TV, Air conditioning, Hangers, Essentials.
- Consider adding popular differentiators like Washer or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ierissos to stay competitive.
Which Airbnb Amenities Boost Revenue in Ierissos?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Ierissos, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Refrigerator | 90.4% | $11,815 | $4,270 | 176.7% |
Iron | 88.5% | $11,919 | $4,731 | 151.9% |
Dishwasher | 30.8% | $18,157 | $7,949 | 128.4% |
Outdoor kitchen | 11.5% | $20,938 | $9,805 | 113.5% |
Hair dryer | 90.4% | $11,669 | $5,644 | 106.8% |
Coffee maker | 82.7% | $12,117 | $6,179 | 96.1% |
Cleaning before checkout | 9.6% | $19,470 | $10,198 | 90.9% |
Beach essentials | 19.2% | $17,654 | $9,527 | 85.3% |
Microwave | 40.4% | $15,258 | $8,266 | 84.6% |
Safe | 9.6% | $18,009 | $10,353 | 73.9% |
Revenue Impact Insights for Ierissos
- Refrigerator tops the revenue impact list with a 176.7% uplift — listings with this amenity earn $11,815 vs. $4,270 without it.
- Refrigerator, Iron, Hair dryer, Coffee maker — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Ierissos STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ierissos. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsIerissos Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Ierissos
- The typical guest profile for Airbnb in Ierissos consists of predominantly international visitors (95%), with top international origins including Bulgaria, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 4.8% of guests.
- Key international markets include Germany (27.4%) and Bulgaria (12.9%).
- Top languages spoken are English (32.5%) followed by German (17.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Bulgaria.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Ierissos?
Listings in Ierissos average 4.87 out of 5 overall, with about 18.3 reviews per active listing and 25.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Ierissos
- With an overall rating of 4.87, Ierissos listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.93), while Value (4.78) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 25.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 25.0% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Ierissos Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ierissos
- The most common availability pattern in Ierissos falls within the 271-366 days range, representing 75% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Ierissos (44.2%), reflecting common guest stay durations or potential owner blocking patterns.
How Far in Advance Do Guests Book Airbnb in Ierissos?
Average Booking Lead Time by Month
Booking Lead Time Insights for Ierissos
- The overall average booking lead time for vacation rentals in Ierissos is 77 days.
- Guests book furthest in advance for stays during August (average 97 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 2 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (84 days avg.) sees the longest lead times, while Winter (7 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (77 days) as a baseline for your pricing and availability strategy in Ierissos.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 97 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (2 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 84 days) to capture early planners.
- Monitor your own booking lead times against these Ierissos averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Ierissos?
Guests in Ierissos stay about 8.8 nights on average, generating roughly 411 reservations and 7.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Ierissos
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Ierissos
- Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
- Stay lengths peak in Mar (19.3 nights) and shorten in Jan (1.7 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Ierissos Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
4 listings
7.7% of total
3 Nights
2 listings
3.8% of total
4-6 Nights
17 listings
32.7% of total
7-29 Nights
7 listings
13.5% of total
30+ Nights
22 listings
42.3% of total
Key Insights
- The most prevalent minimum stay requirement in Ierissos is 30+ Nights, adopted by 42.3% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (7.7%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (42.3%) caters to monthly stays (30+ nights) in Ierissos, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 42.3% of Ierissos hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 42.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ierissos.
Ierissos Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
1 listings
1.9% of total
Moderate
5 listings
9.6% of total
Firm
30 listings
57.7% of total
Strict
16 listings
30.8% of total
Cancellation Policy Insights for Ierissos
- The prevailing Airbnb cancellation policy trend in Ierissos is Firm, used by 57.7% of listings.
- A majority (88.5%) of hosts in Ierissos utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 57.7% market standard in Ierissos.
- With 30.8% using Strict terms, this is a viable option in Ierissos, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Ierissos.
How Much Are Airbnb Cleaning Fees in Ierissos?
Cleaning fees in Ierissos are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Ierissos
- About 51.9% of Ierissos listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $51 is close to the median ($43), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 4.6% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Ierissos median of $43. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Ierissos Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ierissosbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Develikia Private Villas, Pnoelis, Ierissos
Entire Place • 4 bedrooms
Develikia Private Villas, Aethēris, Ierissos
Entire Place • 6 bedrooms
Elea 1
Entire Place • 2 bedrooms
Elea 4
Entire Place • 2 bedrooms
Stone and sea
Entire Place • 3 bedrooms
VILLA PALMERA
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Ierissos?
Learn from the best! This table showcases top-performing Airbnb hosts in Ierissos based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Marika | 3 | $79,545 | 9 | 5.00/5.0 |
| Terra D Oro | 2 | $33,407 | 20 | 4.87/5.0 |
| Nikolaos | 1 | $30,917 | 13 | 5.00/5.0 |
| Konstantinos | 1 | $30,696 | 13 | 5.00/5.0 |
| Athanasia | 3 | $28,145 | 181 | 4.88/5.0 |
| Anastasia | 1 | $26,671 | 9 | 5.00/5.0 |
| Stefanos | 1 | $26,581 | 29 | 4.83/5.0 |
| Ioanna | 1 | $26,560 | 4 | 4.50/5.0 |
| Takis Romilia | 1 | $24,798 | 40 | 4.85/5.0 |
| Eleni | 2 | $20,664 | 13 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ierissos.
Who Are the Airbnb Hosts in Ierissos?
Ierissos has a relatively balanced host base.
Host Profile Insights for Ierissos
- Only 23.1% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 1.9% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 38.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. Lower adoption suggests a market with more independent hosts managing listings directly through Airbnb.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 25.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Ierissos averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Ierissos's Airbnb Market Compare to Nearby Cities?
How does the Ierissos Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Sporades, Ierissos has 14 percentage points lower occupancy and about $102 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Skiathos Municipality | 62 | $2,638 | $498.36 | 47% |
| Achladias | 92 | $2,538 | $365.77 | 48% |
| Klima | 18 | $2,266 | $371.65 | 42% |
| Sporades | 21 | $2,046 | $287.80 | 54% |
| Panorama Municipal Unit | 11 | $1,774 | $293.90 | 36% |
| Νέα Μουδανιά | 15 | $1,770 | $214.12 | 49% |
| Kalyvia | 22 | $1,706 | $248.50 | 43% |
| Myli | 47 | $1,625 | $240.79 | 46% |
| Chaniotis | 12 | $1,612 | $287.53 | 40% |
| Thermaikos Municipality | 23 | $1,572 | $195.25 | 44% |
Frequently Asked Questions About Airbnb in Ierissos
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Ierissos.
How much do Airbnb hosts make in Ierissos?
Ierissos hosts earn about $11,090 per year on average, with an average nightly rate of $186 and RevPAR of $77. Those figures describe the typical revenue environment for active listings in Ierissos, Macedonia and Thrace, not the ceiling for the best operators. Source: AirROI 2026 data, Ierissos market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Ierissos?
The average Airbnb occupancy rate in Ierissos is 39.9%. July is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Ierissos?
Listings in Ierissos average $186 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Ierissos?
Ierissos currently has about 52 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Ierissos?
AirROI currently classifies the short-term rental regulation level in Ierissos as High. The dataset also shows about 96.2% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Ierissos?
RevPAR in Ierissos is about $77. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Ierissos?
Occupancy of 39.9% means Ierissos is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $11,090, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Ierissos?
The average booking lead time in Ierissos is about 77 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Ierissos?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Ierissos include Ierissos Beach, Mount Athos, Kassandra Peninsula. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Ierissos?
entire_home listings make up 100.0% of the active supply in Ierissos. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Ierissos compare to nearby Airbnb markets?
Among neighboring markets, Skiathos Municipality posts $31,654 in average annual revenue with 47.4% occupancy, compared to Ierissos's $11,090 and 39.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Ierissos?
The average Airbnb stay length in Ierissos is about 8.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Ierissos?
Airbnb listings in Ierissos average 4.87 out of 5 overall. About 25.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Ierissos?
Refrigerator and Iron are among the strongest revenue-linked amenities in Ierissos. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Ierissos?
Yes. About 51.9% of active Airbnb listings in Ierissos charge a cleaning fee, and the average fee is $51. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Ierissos?
At 23.1%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.