Θέρμη, Macedonia and Thrace Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Θέρμη, Macedonia and Thrace? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $10,846 per year — at a $112 nightly rate, 36.6% occupancy, and a $39 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 111 active listings, Θέρμη is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 48.0% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is high and 93% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Θέρμη?
In Θέρμη, the headline Airbnb metrics are $10,846 in average annual revenue,36.6% occupancy, $112 ADR, and $39 in RevPAR, and guests book about 35 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Θέρμη?
Understanding the monthly revenue variations for Airbnb listings in Θέρμη is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Θέρμη is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Θέρμη across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,470+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,675 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $990 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $522, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Θέρμη
What Is the Monthly Airbnb Occupancy Rate in Θέρμη?
Maximize your bookings by understanding the Θέρμη STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Θέρμη:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Θέρμη
What Is the Average Airbnb Nightly Rate in Θέρμη?
Effective short term rental pricing strategy in Θέρμη involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Θέρμη typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $159+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $122 or more.
- Typical properties (Median) charge around $93 per night.
- Entry-level properties (Bottom 25%) earn around $72 per night.
Average Daily Rate (ADR) Trend by Month in Θέρμη
What Is the RevPAR for Airbnb in Θέρμη?
RevPAR in Θέρμη is currently $39. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $22 RevPAR.
- Typical properties (Median) generate $32 RevPAR.
- Strong performers (Top 25%) earn $47 RevPAR.
- Best-in-class (Top 10%) achieve $72 RevPAR.
Average Monthly RevPAR Trend in Θέρμη
RevPAR Insights for Θέρμη
- The average RevPAR in Θέρμη is $39. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($72) and bottom 25% ($22) is $50, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Sep and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Θέρμη benchmarks. If your RevPAR falls below the median of $32, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $47+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Θέρμη?
Θέρμη's peak Airbnb season falls in August, September, July, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, September, July)
- Revenue averages $1,664 per month
- Occupancy rates average 46.3%
- Daily rates average $112
Shoulder Season
- Revenue averages $1,239 per month
- Occupancy maintains around 39.1%
- Daily rates hold near $105
Low Season (January, February, March)
- Revenue drops to average $830 per month
- Occupancy decreases to average 27.0%
- Daily rates adjust to average $110
Seasonality Insights for Θέρμη
- Airbnb seasonality in Θέρμη is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Θέρμη's highest earning potential, with monthly revenues climbing to $1,732, occupancy reaching 48.6%, and ADRs peaking at $114.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $741, occupancy could drop to 21.8%, and ADRs may adjust to $93.
- Lower occupancy paired with meaningful seasonality means hosts in Θέρμη need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Θέρμη, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Θέρμη, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Θέρμη?
Yes, Θέρμη, Macedonia and Thrace, Greece enforces high STR regulations and 93% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Θέρμη to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 93% licensed listings)
What Are the Best Neighborhoods for Airbnb in Θέρμη?
Θέρμη is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Θέρμη (Thermi) | A suburban area close to Thessaloniki, known for its quiet atmosphere and family-friendly environment. Ideal for travelers who want a peaceful stay while being just a short drive from the city center. | Thermi Hot Springs, Agia Paraskevi, Cultural Center of Thermi, Local tavernas, Parks and green spaces, Easy access to Thessaloniki |
| Σουρωτή (Sourpi) | A charming village known for its natural beauty and traditional Greek lifestyle. Perfect for those looking to experience rural Greece while being near urban amenities. | Sourpi Village, Local vineyards, Hiking trails, Traditional Greek festivals, Cultural heritage sites, Nearby mountain ranges |
| Νέα Μηχανιώνα (Nea Michaniona) | A coastal town popular for its seafood and proximity to the sea. Great for tourists looking for a beach experience with local charm. | Beaches of Nea Michaniona, Fresh seafood markets, Local cafes, Seaside promenades, Cultural events, Historic churches |
| Πυλαία (Pilea) | An affluent suburb of Thessaloniki with excellent amenities and close community vibes. Attracts families and business travelers alike. | Shopping centers, Cafes and restaurants, Local parks, Cultural events, Easy public transport to Thessaloniki, Art galleries |
| Καλοχώρι (Kalochori) | A picturesque town near Thessaloniki with beautiful landscapes. Offers a peaceful retreat for visitors looking to avoid the city's hustle. | Scenic views, Natural reserves, Local markets, Cultural landmarks, Outdoor activities, Traditional festivals |
| Αγγελοχώρι (Angelohori) | A small village near the coast known for its friendly locals and natural beauty. Ideal for those seeking authentic Greek experiences. | Local beaches, Traditional taverns, Nature walks, Fishing spots, Village festivals, Cultural heritage |
| Βασιλικά (Vasilika) | An up-and-coming area with a mix of urban development and rural charm. Attractive for both tourists and investors looking for growth. | Local parks, Emerging dining scene, Cultural events, Proximity to Thessaloniki, Outdoor activities, Traditional crafts |
| Κορδελιό (Kordelio) | A vibrant neighborhood with a strong local community and proximity to Thessaloniki's urban center. Great for budget travelers. | Local shops, Affordable dining, Public parks, Access to public transport, Community events, Cultural diversity |
Because Θέρμη has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Θέρμη?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Θέρμη
- The Θέρμη Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 99.1% of the 111 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Θέρμη, Apartment/Condo properties are the most common (92.8%), reflecting the local real estate landscape.
- Smaller segments like outdoor/unique (combined 1.8%) offer potential for unique stay experiences.
Θέρμη Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Θέρμη
- The dominant room capacity in Θέρμη is 1 bedroom listings, making up 45.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 81.0% of the active Airbnb listings in Θέρμη, indicating a high concentration in these sizes.
Θέρμη Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Θέρμη
- The most common guest capacity trend in Θέρμη vacation rentals is listings accommodating 4 guests (32.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Θέρμη STR market, accounting for 51.3% of listings.
- 21.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Θέρμη.
- On average, properties in Θέρμη are equipped to host 4.1 guests.
How Do Listings in Θέρμη Compare on Quality?
Listing quality in Θέρμη can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Θέρμη
- At 30.2 photos per listing on average, Θέρμη hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 40.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Θέρμη averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Θέρμη?
Amenity Prevalence
Amenity Insights for Θέρμη
- Essential amenities in Θέρμη that guests expect include: Air conditioning, Wifi, TV, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Hair dryer, Iron are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Θέρμη: Air conditioning, Wifi, TV, Kitchen.
- Prioritize adding missing essentials: Air conditioning, Wifi, TV, Kitchen.
- Consider adding popular differentiators like Heating or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Θέρμη to stay competitive.
Which Airbnb Amenities Boost Revenue in Θέρμη?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Θέρμη, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
SafeHigh opportunity | 5.4% | $21,648 | $10,228 | 111.7% |
Hot water | 92.8% | $11,267 | $5,420 | 107.9% |
Oven | 80.2% | $12,076 | $5,869 | 105.8% |
Ceiling fanHigh opportunity | 7.2% | $20,685 | $10,081 | 105.2% |
Sun loungersHigh opportunity | 4.5% | $20,961 | $10,368 | 102.2% |
Drying rack for clothing | 67.6% | $12,900 | $6,566 | 96.5% |
Window guards | 4.5% | $19,173 | $10,453 | 83.4% |
Dishes and silverware | 92.8% | $11,210 | $6,154 | 82.2% |
Shower gel | 73.9% | $12,291 | $6,760 | 81.8% |
Hot water kettle | 70.3% | $12,474 | $6,997 | 78.3% |
Revenue Impact Insights for Θέρμη
- Safe tops the revenue impact list with a 111.7% uplift — listings with this amenity earn $21,648 vs. $10,228 without it.
- High-opportunity amenities — Safe, Ceiling fan, Sun loungers — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Hot water, Oven, Dishes and silverware — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Safe — it has the best combination of high revenue impact and low market saturation in Θέρμη.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Θέρμη STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Θέρμη. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsΘέρμη Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Θέρμη
- The typical guest profile for Airbnb in Θέρμη consists of predominantly international visitors (72%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Greek.
- Domestic travelers account for 28.2% of guests.
- Key international markets include Greece (28.2%) and Germany (12.4%).
- Top languages spoken are English (38.8%) followed by Greek (16.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Θέρμη?
Listings in Θέρμη average 4.84 out of 5 overall, with about 53.2 reviews per active listing and 36.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Θέρμη
- With an overall rating of 4.84, Θέρμη listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.91), while Value (4.77) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 36.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Θέρμη Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Θέρμη
- The most common availability pattern in Θέρμη falls within the 271-366 days range, representing 55.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 83.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Θέρμη (36%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Θέρμη?
Average Booking Lead Time by Month
Booking Lead Time Insights for Θέρμη
- The overall average booking lead time for vacation rentals in Θέρμη is 35 days.
- Guests book furthest in advance for stays during May (average 47 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (42 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Θέρμη.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 47 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 42 days) to capture early planners.
- Monitor your own booking lead times against these Θέρμη averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Θέρμη?
Guests in Θέρμη stay about 5.4 nights on average, generating roughly 2,031 reservations and 18.3 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Θέρμη
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Θέρμη
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 18.3 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Sep (6 nights) and shorten in Feb (3.4 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Θέρμη Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
16.2% of total
2 Nights
25 listings
22.5% of total
3 Nights
15 listings
13.5% of total
4-6 Nights
15 listings
13.5% of total
7-29 Nights
3 listings
2.7% of total
30+ Nights
35 listings
31.5% of total
Key Insights
- The most prevalent minimum stay requirement in Θέρμη is 30+ Nights, adopted by 31.5% of listings. This highlights the market's preference for longer commitments.
- A significant segment (31.5%) caters to monthly stays (30+ nights) in Θέρμη, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 31.5% of Θέρμη hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 31.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Θέρμη.
Θέρμη Airbnb Cancellation Policy Trends Analysis (2026)
Limited
2 listings
1.8% of total
Super Strict 30 Days
7 listings
6.3% of total
Super Strict 60 Days
1 listings
0.9% of total
Flexible
17 listings
15.3% of total
Moderate
25 listings
22.5% of total
Firm
40 listings
36% of total
Strict
19 listings
17.1% of total
Cancellation Policy Insights for Θέρμη
- The prevailing Airbnb cancellation policy trend in Θέρμη is Firm, used by 36% of listings.
- A majority (53.1%) of hosts in Θέρμη utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 36% market standard in Θέρμη.
- Regularly review your cancellation policy against competitors and market demand shifts in Θέρμη.
How Much Are Airbnb Cleaning Fees in Θέρμη?
Cleaning fees in Θέρμη are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Θέρμη
- About 63.1% of Θέρμη listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $39 is close to the median ($33), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 5.7% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Θέρμη median of $33. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Θέρμη Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Θέρμηbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Champagne Sea View Apartment by BiNoBi!
Entire Place • 3 bedrooms
ErDILNa Villa
Entire Place • 4 bedrooms
Thess1home Grand Mistral
Entire Place • 3 bedrooms
Renovated spacious apartment with a view
Entire Place • 3 bedrooms
Seafront family αpartment + parking the Cruiseflat
Entire Place • 2 bedrooms
Heated Pool Villa in Thessaloniki - Urban Oasis
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Θέρμη?
Learn from the best! This table showcases top-performing Airbnb hosts in Θέρμη based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Dimitris | 8 | $63,348 | 492 | 4.75/5.0 |
| BiNoBi | 1 | $58,196 | 13 | 5.00/5.0 |
| Patroklos | 2 | $58,191 | 82 | 5.00/5.0 |
| Thess1home Apartments | 4 | $46,269 | 681 | 4.82/5.0 |
| Ermolaos | 1 | $37,591 | 13 | 5.00/5.0 |
| Αναστασία | 1 | $31,493 | 91 | 4.93/5.0 |
| Σπυριδων | 2 | $31,273 | 319 | 4.94/5.0 |
| Alexandros | 2 | $28,809 | 73 | 4.81/5.0 |
| Dimos | 2 | $28,775 | 122 | 4.92/5.0 |
| Katerina | 2 | $28,716 | 192 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Θέρμη.
Who Are the Airbnb Hosts in Θέρμη?
Θέρμη has a relatively balanced host base.
Host Profile Insights for Θέρμη
- A 45.0% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 2.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 71.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 30.6% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Θέρμη averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Θέρμη's Airbnb Market Compare to Nearby Cities?
How does the Θέρμη Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Sporades, Θέρμη has 17 percentage points lower occupancy and about $176 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Skiathos Municipality | 62 | $2,638 | $498.36 | 47% |
| Achladias | 92 | $2,538 | $365.77 | 48% |
| Klima | 18 | $2,266 | $371.65 | 42% |
| Sporades | 21 | $2,046 | $287.80 | 54% |
| Panorama Municipal Unit | 11 | $1,774 | $293.90 | 36% |
| Νέα Μουδανιά | 15 | $1,770 | $214.12 | 49% |
| Kalyvia | 22 | $1,706 | $248.50 | 43% |
| Myli | 47 | $1,625 | $240.79 | 46% |
| Chaniotis | 12 | $1,612 | $287.53 | 40% |
| Thermaikos Municipality | 23 | $1,572 | $195.25 | 44% |
Frequently Asked Questions About Airbnb in Θέρμη
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Θέρμη.
How much do Airbnb hosts make in Θέρμη?
Θέρμη hosts earn about $10,846 per year on average, with an average nightly rate of $112 and RevPAR of $39. Those figures describe the typical revenue environment for active listings in Θέρμη, Macedonia and Thrace, not the ceiling for the best operators. Source: AirROI 2026 data, Θέρμη market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Θέρμη?
The average Airbnb occupancy rate in Θέρμη is 36.6%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Θέρμη?
Listings in Θέρμη average $112 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Θέρμη?
Θέρμη currently has about 111 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Θέρμη?
AirROI currently classifies the short-term rental regulation level in Θέρμη as High. The dataset also shows about 92.8% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Θέρμη?
RevPAR in Θέρμη is about $39. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Θέρμη?
Occupancy of 36.6% means Θέρμη is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $10,846, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Θέρμη?
The average booking lead time in Θέρμη is about 35 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Θέρμη?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Θέρμη include Θέρμη (Thermi), Σουρωτή (Sourpi), Νέα Μηχανιώνα (Nea Michaniona). Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Θέρμη?
entire_home listings make up 99.1% of the active supply in Θέρμη. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Θέρμη compare to nearby Airbnb markets?
Among neighboring markets, Skiathos Municipality posts $31,654 in average annual revenue with 47.4% occupancy, compared to Θέρμη's $10,846 and 36.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Θέρμη?
The average Airbnb stay length in Θέρμη is about 5.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Θέρμη?
Airbnb listings in Θέρμη average 4.84 out of 5 overall. About 36.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Θέρμη?
Safe and Hot water are among the strongest revenue-linked amenities in Θέρμη. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Θέρμη?
Yes. About 63.1% of active Airbnb listings in Θέρμη charge a cleaning fee, and the average fee is $39. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Θέρμη?
A 45.0% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.