Padang, West Sumatra Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Padang, West Sumatra? Based on AirROI's 2026 dataset (January 2025 – December 2025), the short answer is $1,052 per year — at a $49 nightly rate, 13.8% occupancy, and a N/A RevPAR.
With just 18 active listings, Padang is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 50.0% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Padang?
In Padang, the headline Airbnb metrics are $1,052 in average annual revenue,13.8% occupancy, $49 ADR, and $0 in RevPAR, and guests book about 25 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Padang?
Understanding the monthly revenue variations for Airbnb listings in Padang is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Padang is typically October, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Padang across different performance tiers:
- Best-in-class properties (Top 10%) achieve $724+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $202 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $103 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $37, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Padang
What Is the Monthly Airbnb Occupancy Rate in Padang?
Maximize your bookings by understanding the Padang STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Padang:
- Best-in-class properties (Top 10%) achieve 28%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 18% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 9%.
- Entry-level properties (Bottom 25%) average 5% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Padang
What Is the Average Airbnb Nightly Rate in Padang?
Effective short term rental pricing strategy in Padang involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Padang typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $162+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $79 or more.
- Typical properties (Median) charge around $26 per night.
- Entry-level properties (Bottom 25%) earn around $14 per night.
Average Daily Rate (ADR) Trend by Month in Padang
What Is the RevPAR for Airbnb in Padang?
RevPAR in Padang is currently N/A. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see N/A RevPAR.
- Typical properties (Median) generate N/A RevPAR.
- Strong performers (Top 25%) earn N/A RevPAR.
- Best-in-class (Top 10%) achieve N/A RevPAR.
Average Monthly RevPAR Trend in Padang
RevPAR Insights for Padang
- RevPAR peaks in Jan and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Padang benchmarks. If your RevPAR falls below the median of N/A, examine whether low occupancy or low ADR is the primary drag.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Padang?
Padang's peak Airbnb season falls in October, March, August, while the softest stretch is May, June, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (October, March, August)
- Revenue averages $265 per month
- Occupancy rates average 13.0%
- Daily rates average $52
Shoulder Season
- Revenue averages $203 per month
- Occupancy maintains around 14.6%
- Daily rates hold near $52
Low Season (May, June, December)
- Revenue drops to average $76 per month
- Occupancy decreases to average 8.4%
- Daily rates adjust to average $52
Seasonality Insights for Padang
- Airbnb seasonality in Padang is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Padang's highest earning potential, with monthly revenues climbing to $285, occupancy reaching 19.7%, and ADRs peaking at $54.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $64, occupancy could drop to 5.1%, and ADRs may adjust to $51.
- Lower occupancy paired with meaningful seasonality means hosts in Padang need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Padang, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Padang?
Low regulation and minimal registration activity in Padang, West Sumatra, Indonesia point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Padang to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Padang?
With a compact short-term rental market, Padang gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Padang Beach | A popular tourist destination known for its beautiful beaches, surfing spots, and seafood cuisine. Ideal for travelers looking for beach relaxation and water sports activities. | Air Manis Beach, Padang Wave Surfing Spot, Malin Kundang Statue, Padang Seafood Market, Anai Valley Waterfall |
| Bukittinggi | A historical city known for its cool climate and stunning highland views. Attracts visitors interested in culture, history, and nature. | Jam Gadang, Ngarai Sianok, Fort de Kock, Minangkabau Culture Museum, Bamboo Waterfall |
| Solok | Famous for its picturesque rice fields and traditional Minangkabau architecture. A great place for cultural tourism and nature experiences. | Lake Singkarak, Solok City Park, Cultural Villages, Rice Field Views, Local Craft Markets |
| Sianok Canyon | A natural beauty spot with dramatic cliffs and a rich cultural backdrop. It's perfect for eco-tourism and adventure activities. | Canyon Viewpoints, Trekking Trails, Local Villages, Caves, Biking Tours |
| Pariaman | Known for its serene beaches and seafood, this area is perfect for tourists seeking tranquility and local delicacies. | Pariaman Beach, Mandeh Island, Kampung Wisata, Fishing Villages, Seafood Restaurants |
| Painan | Famous for its picturesque coastal scenery and local fishing culture. Offers unique experiences away from the crowded tourist spots. | Painan Beach, Traditional Fisherman Villages, Local Market, Sunset Views, Historical Sites |
| Lembah Anai | A beautiful valley famous for its waterfalls and lush green landscapes, great for nature lovers and outdoor activities. | Anai Valley Waterfall, Cultural Performances, Trekking Routes, Visit Coffee Plantations, Local Handicrafts |
| Payakumbuh | A cultural hub known for its vibrant traditional markets and Minangkabau architecture. Attracts tourists interested in local culture. | Traditional Markets, Cultural Festivals, Minangkabau Architecture, Local Cuisine, Natural Parks |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Padang offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Padang?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Padang
- The Padang Airbnb market composition is heavily skewed towards Private Room listings, which make up 55.6% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Padang, House properties are the most common (50%), reflecting the local real estate landscape.
- Houses represent a significant 50% portion, catering likely to families or larger groups.
- The presence of 27.8% Hotel/Boutique listings indicates integration with traditional hospitality.
Padang Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Padang
- The dominant room capacity in Padang is 3 bedrooms listings, making up 22.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 44.4% of the active Airbnb listings in Padang, indicating a high concentration in these sizes.
- A significant 44.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Padang.
Padang Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Padang
- The most common guest capacity trend in Padang vacation rentals is listings accommodating 4 guests (22.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Padang STR market, accounting for 38.9% of listings.
- 22.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Padang.
- On average, properties in Padang are equipped to host 2.7 guests.
What Amenities Do Airbnb Guests Expect in Padang?
Amenity Prevalence
Amenity Insights for Padang
- Essential amenities in Padang that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Free parking on premises, Air conditioning, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Padang: Wifi.
- Consider adding popular differentiators like Free parking on premises or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Padang to stay competitive.
Dive Deeper: Advanced Padang STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Padang. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPadang Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Padang
- The typical guest profile for Airbnb in Padang consists of predominantly international visitors (94%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 5.6% of guests.
- Key international markets include France (19.4%) and Germany (16.7%).
- Top languages spoken are English (41.7%) followed by German (20.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Padang Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Padang
- The most common availability pattern in Padang falls within the 271-366 days range, representing 100% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Padang (77.8%), reflecting common guest stay durations or potential owner blocking patterns.
How Far in Advance Do Guests Book Airbnb in Padang?
Average Booking Lead Time by Month
Booking Lead Time Insights for Padang
- The overall average booking lead time for vacation rentals in Padang is 25 days.
- Guests book furthest in advance for stays during August (average 54 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (30 days avg.) sees the longest lead times, while Fall (22 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (25 days) as a baseline for your pricing and availability strategy in Padang.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 54 days out to capitalize on advance planning.
- During June, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 30 days) to capture early planners.
- Monitor your own booking lead times against these Padang averages to identify opportunities for dynamic pricing adjustments.
Padang Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
100% of total
Key Insights
- The most prevalent minimum stay requirement in Padang is 1 Night, adopted by 100% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Padang Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 100% of Padang hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Padang.
Padang Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
14 listings
77.8% of total
Moderate
1 listings
5.6% of total
Firm
3 listings
16.7% of total
Cancellation Policy Insights for Padang
- The prevailing Airbnb cancellation policy trend in Padang is Flexible, used by 77.8% of listings.
- The market strongly favors guest-friendly terms, with 83.4% of listings offering Flexible or Moderate policies. This suggests guests in Padang may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 77.8% market standard in Padang.
- Given the high prevalence of Flexible policies (77.8%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Padang.
What Do the Top Airbnb Listings in Padang Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Padangbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Puncak Air Manis - Bungalow
Entire Place • 2 bedrooms
TM16, 5 mins to Padang Beach
Entire Place • 3 bedrooms
Modern House with 2 Bedrooms
Entire Place • 2 bedrooms
Puncak Air Manis - East Bed Room
Private Room • N/A
"the Sharpe's Place". Open view,close to the city
Entire Place • 2 bedrooms
Villa Kajoe
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Padang?
Learn from the best! This table showcases top-performing Airbnb hosts in Padang based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rick | 2 | $7,237 | 20 | 4.93/5.0 |
| Fajar | 1 | $2,846 | 1 | Not Rated |
| Delfrinando | 1 | $2,256 | 12 | 5.00/5.0 |
| Chandra Sharpe | 1 | $1,719 | 17 | 4.82/5.0 |
| Palanta | 3 | $1,712 | 17 | 4.86/5.0 |
| Caterina | 1 | $886 | 29 | 4.83/5.0 |
| Tescy | 1 | $463 | 5 | 5.00/5.0 |
| Arie | 1 | $432 | 2 | Not Rated |
| Rio | 1 | $425 | 35 | 4.83/5.0 |
| Radhiatul | 1 | $247 | 8 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Padang.
How Does Padang's Airbnb Market Compare to Nearby Cities?
How does the Padang Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Bukittinggi, Padang has 8 percentage points lower occupancy and about $27 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Bukittinggi | 10 | $316 | $75.92 | 22% |
| Pekanbaru | 11 | $108 | $45.04 | 16% |
Frequently Asked Questions About Airbnb in Padang
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Padang.
How much do Airbnb hosts make in Padang?
Padang hosts earn about $1,052 per year on average, with an average nightly rate of $49 and RevPAR of N/A. Those figures describe the typical revenue environment for active listings in Padang, West Sumatra, not the ceiling for the best operators. Source: AirROI 2026 data, Padang market, January 2025 to December 2025.
What is the average Airbnb occupancy rate in Padang?
The average Airbnb occupancy rate in Padang is 13.8%. October is the strongest month and June is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Padang?
Listings in Padang average $49 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Padang?
Padang currently has about 18 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Padang?
AirROI currently classifies the short-term rental regulation level in Padang as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Padang?
RevPAR in Padang is about N/A. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Padang?
Occupancy of 13.8% means Padang is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $1,052, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Padang?
The average booking lead time in Padang is about 25 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Padang?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Padang include Padang Beach, Bukittinggi, Solok. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Padang?
private_room listings make up 55.6% of the active supply in Padang. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Padang compare to nearby Airbnb markets?
Among neighboring markets, Bukittinggi posts $3,793 in average annual revenue with 21.6% occupancy, compared to Padang's $1,052 and 13.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
When is the peak season for Airbnb in Padang?
October is the highest-revenue month in Padang, while June is the softest. The revenue spread between them indicates a highly seasonal market — revenue in the peak month is more than double the low month, so cash-flow planning and pricing automation are critical.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2025-12-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.