The Municipal District of Bray, County Wicklow Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in The Municipal District of Bray, County Wicklow? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $20,390 per year — at a $190 nightly rate, 40.6% occupancy, and a $78 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 64 active listings, The Municipal District of Bray is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 36.2% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in The Municipal District of Bray?
In The Municipal District of Bray, the headline Airbnb metrics are $20,390 in average annual revenue,40.6% occupancy, $190 ADR, and $78 in RevPAR, and guests book about 79 days in advance.
How Much Do Airbnb Hosts Earn Monthly in The Municipal District of Bray?
Understanding the monthly revenue variations for Airbnb listings in The Municipal District of Bray is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in The Municipal District of Bray is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in The Municipal District of Bray across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,677+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,046 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,727 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $912, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in The Municipal District of Bray
What Is the Monthly Airbnb Occupancy Rate in The Municipal District of Bray?
Maximize your bookings by understanding the The Municipal District of Bray STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in The Municipal District of Bray:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in The Municipal District of Bray
What Is the Average Airbnb Nightly Rate in The Municipal District of Bray?
Effective short term rental pricing strategy in The Municipal District of Bray involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in The Municipal District of Bray typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $356+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $214 or more.
- Typical properties (Median) charge around $159 per night.
- Entry-level properties (Bottom 25%) earn around $106 per night.
Average Daily Rate (ADR) Trend by Month in The Municipal District of Bray
What Is the RevPAR for Airbnb in The Municipal District of Bray?
RevPAR in The Municipal District of Bray is currently $78. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $37 RevPAR.
- Typical properties (Median) generate $59 RevPAR.
- Strong performers (Top 25%) earn $105 RevPAR.
- Best-in-class (Top 10%) achieve $145 RevPAR.
Average Monthly RevPAR Trend in The Municipal District of Bray
RevPAR Insights for The Municipal District of Bray
- The average RevPAR in The Municipal District of Bray is $78. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($145) and bottom 25% ($37) is $108, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these The Municipal District of Bray benchmarks. If your RevPAR falls below the median of $59, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $105+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in The Municipal District of Bray?
The Municipal District of Bray's peak Airbnb season falls in August, July, September, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, September)
- Revenue averages $3,412 per month
- Occupancy rates average 52.9%
- Daily rates average $189
Shoulder Season
- Revenue averages $2,203 per month
- Occupancy maintains around 39.5%
- Daily rates hold near $184
Low Season (January, February, March)
- Revenue drops to average $1,242 per month
- Occupancy decreases to average 24.2%
- Daily rates adjust to average $188
Seasonality Insights for The Municipal District of Bray
- Airbnb seasonality in The Municipal District of Bray is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases The Municipal District of Bray's highest earning potential, with monthly revenues climbing to $3,643, occupancy reaching 56.1%, and ADRs peaking at $193.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,043, occupancy could drop to 21.5%, and ADRs may adjust to $176.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in The Municipal District of Bray.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like The Municipal District of Bray, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in The Municipal District of Bray?
Low regulation and minimal registration activity in The Municipal District of Bray, County Wicklow, Ireland point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for The Municipal District of Bray to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in The Municipal District of Bray?
The Municipal District of Bray is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Bray Seafront | A popular seaside destination with stunning views of the Irish Sea. It attracts tourists for its picturesque promenade, local cafes, and diving spot. | Bray Head, Bray Seafront Promenade, Bray Beach, The Bray to Greystones Cliff Walk, Bray Head Theatre |
| Greystones | A charming coastal town known for its vibrant community and beautiful beaches. It's perfect for both tourists and locals looking for a laid-back atmosphere with plenty of amenities. | Greystones Harbour Marina, Greystones Beach, The Waves Leisure Centre, Cliff Walk to Bray, Local markets and boutiques |
| Knocknasillogue | A peaceful suburban area that offers easy access to both the coast and the countryside, appealing to families and those looking for a quieter stay. | Maulin Mountain, Nature trails, Local parks, Cafes and family-friendly eateries |
| Farnham Estate | Known for its luxury accommodations and spa facilities, this area attracts visitors looking for relaxation and pampering. | Farnham Estate Hotel, Spa facilities, Scenic walks, Golf Course, Wellness programs |
| Dalkey | A historic village with a rich cultural heritage, Dalkey is known for its medieval architecture and vibrant arts scene, making it attractive for cultural travelers. | Dalkey Castle, Dalkey Island, Local artisan shops, Restaurants with coastal views |
| Shankill | A suburban area with local parks and amenities, it offers a peaceful setting while being close to the beach, ideal for families and groups. | Shankill Beach, Local parks, The Shankill Castle, Community events and activities |
| Kilcoole | A small coastal village known for its ambiance and local charm, ideal for those seeking a quiet retreat close to the sea. | Kilcoole Beach, Local shops and cafes, Scenic coastal walks, Close to nature reserves |
| Booterstown | A residential area with great transport links to Dublin city, appealing to visitors wishing to explore both nature and urban areas easily. | Booterstown Marsh, Nearby parks, Restaurants and cafes, Transport links to Dublin |
With 8 distinct neighborhoods showing meaningful short-term rental activity, The Municipal District of Bray offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in The Municipal District of Bray?
Room Type Distribution
Property Type Distribution
Market Composition Insights for The Municipal District of Bray
- The The Municipal District of Bray Airbnb market composition is heavily skewed towards Private Room listings, which make up 50% of the 64 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in The Municipal District of Bray, House properties are the most common (53.1%), reflecting the local real estate landscape.
- Houses represent a significant 53.1% portion, catering likely to families or larger groups.
- The presence of 21.9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 4.7%) offer potential for unique stay experiences.
The Municipal District of Bray Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for The Municipal District of Bray
- The dominant room capacity in The Municipal District of Bray is 2 bedrooms listings, making up 23.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 40.6% of the active Airbnb listings in The Municipal District of Bray, indicating a high concentration in these sizes.
The Municipal District of Bray Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for The Municipal District of Bray
- The most common guest capacity trend in The Municipal District of Bray vacation rentals is listings accommodating 2 guests (26.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the The Municipal District of Bray STR market, accounting for 40.7% of listings.
- 11.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in The Municipal District of Bray.
- On average, properties in The Municipal District of Bray are equipped to host 2.3 guests.
How Do Listings in The Municipal District of Bray Compare on Quality?
Listing quality in The Municipal District of Bray can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for The Municipal District of Bray
- At 21.1 photos per listing on average, The Municipal District of Bray hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 23.4% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the The Municipal District of Bray averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in The Municipal District of Bray?
Amenity Prevalence
Amenity Insights for The Municipal District of Bray
- Essential amenities in The Municipal District of Bray that guests expect include: Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Hair dryer, Hangers are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for The Municipal District of Bray: Wifi, Heating.
- Prioritize adding missing essentials: Wifi, Heating.
- Consider adding popular differentiators like Essentials or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in The Municipal District of Bray to stay competitive.
Which Airbnb Amenities Boost Revenue in The Municipal District of Bray?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in The Municipal District of Bray, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
BBQ grillHigh opportunity | 9.4% | $50,907 | $17,234 | 195.4% |
TV | 68.8% | $24,968 | $10,320 | 141.9% |
Iron | 81.3% | $22,852 | $9,726 | 135.0% |
Essentials | 87.5% | $21,933 | $9,589 | 128.7% |
Private entrance | 31.3% | $32,593 | $14,844 | 119.6% |
Cooking basics | 45.3% | $29,008 | $13,250 | 118.9% |
Wine glasses | 45.3% | $28,968 | $13,283 | 118.1% |
Oven | 42.2% | $29,678 | $13,613 | 118.0% |
Dishwasher | 31.3% | $32,441 | $14,913 | 117.5% |
Cleaning products | 40.6% | $29,949 | $13,850 | 116.2% |
Revenue Impact Insights for The Municipal District of Bray
- BBQ grill tops the revenue impact list with a 195.4% uplift — listings with this amenity earn $50,907 vs. $17,234 without it.
- High-opportunity amenities — BBQ grill — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Iron, Essentials — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding BBQ grill — it has the best combination of high revenue impact and low market saturation in The Municipal District of Bray.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced The Municipal District of Bray STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for The Municipal District of Bray. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsThe Municipal District of Bray Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for The Municipal District of Bray
- The typical guest profile for Airbnb in The Municipal District of Bray consists of predominantly international visitors (87%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 12.9% of guests.
- Key international markets include United States (29.9%) and United Kingdom (25.1%).
- Top languages spoken are English (53.6%) followed by French (12%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in The Municipal District of Bray?
Listings in The Municipal District of Bray average 4.83 out of 5 overall, with about 62.1 reviews per active listing and 43.8% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for The Municipal District of Bray
- With an overall rating of 4.83, The Municipal District of Bray listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.92), while Value (4.74) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 43.8% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
The Municipal District of Bray Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for The Municipal District of Bray
- The most common availability pattern in The Municipal District of Bray falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 79.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in The Municipal District of Bray (35.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in The Municipal District of Bray?
Average Booking Lead Time by Month
Booking Lead Time Insights for The Municipal District of Bray
- The overall average booking lead time for vacation rentals in The Municipal District of Bray is 79 days.
- Guests book furthest in advance for stays during August (average 113 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 55 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (93 days avg.) sees the longest lead times, while Winter (63 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (79 days) as a baseline for your pricing and availability strategy in The Municipal District of Bray.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 113 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 93 days) to capture early planners.
- Monitor your own booking lead times against these The Municipal District of Bray averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in The Municipal District of Bray?
Guests in The Municipal District of Bray stay about 5.3 nights on average, generating roughly 1,433 reservations and 22.4 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in The Municipal District of Bray
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for The Municipal District of Bray
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 22.4 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Mar (4.9 nights) and shorten in Jan (2.5 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
The Municipal District of Bray Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
26 listings
40.6% of total
2 Nights
13 listings
20.3% of total
3 Nights
4 listings
6.3% of total
4-6 Nights
4 listings
6.3% of total
7-29 Nights
7 listings
10.9% of total
30+ Nights
10 listings
15.6% of total
Key Insights
- The most prevalent minimum stay requirement in The Municipal District of Bray is 1 Night, adopted by 40.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (60.9%) of the The Municipal District of Bray Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (15.6%) caters to monthly stays (30+ nights) in The Municipal District of Bray, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 40.6% of The Municipal District of Bray hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 15.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in The Municipal District of Bray.
The Municipal District of Bray Airbnb Cancellation Policy Trends Analysis (2026)
Limited
1 listings
1.6% of total
Flexible
16 listings
25% of total
Moderate
21 listings
32.8% of total
Firm
22 listings
34.4% of total
Strict
4 listings
6.3% of total
Cancellation Policy Insights for The Municipal District of Bray
- The prevailing Airbnb cancellation policy trend in The Municipal District of Bray is Firm, used by 34.4% of listings.
- There's a relatively balanced mix between guest-friendly (57.8%) and stricter (40.7%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (6.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 34.4% market standard in The Municipal District of Bray.
- Using a Strict policy might deter some guests, as only 6.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in The Municipal District of Bray.
How Much Are Airbnb Cleaning Fees in The Municipal District of Bray?
Cleaning fees in The Municipal District of Bray are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for The Municipal District of Bray
- 73.4% of listings charge a cleaning fee, making it standard practice in The Municipal District of Bray. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $44 is close to the median ($40), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 4.5% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the The Municipal District of Bray median of $40. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in The Municipal District of Bray Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in The Municipal District of Braybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Oakville Lodge, A Place for Grown-Up Getaways
Entire Place • 5 bedrooms
Spacious modern 3 bedroom/bath house, wow views
Entire Place • 3 bedrooms
Newly renovated railway cottage beside the sea.
Entire Place • 2 bedrooms
Bray SelfCatering 2 Bed Ground Floor Apartment
Entire Place • 2 bedrooms
Luxury Penthouse Apartment
Entire Place • 3 bedrooms
Hugo Mews. Bright studio apartment.
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in The Municipal District of Bray?
Learn from the best! This table showcases top-performing Airbnb hosts in The Municipal District of Bray based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nikki & Niall | 6 | $175,404 | 773 | 4.80/5.0 |
| The Strand Hotel, Former Home | 9 | $160,466 | 94 | 4.54/5.0 |
| Catherine | 3 | $93,830 | 334 | 4.98/5.0 |
| Rachel | 1 | $78,204 | 209 | 4.96/5.0 |
| Marie | 6 | $59,131 | 411 | 4.93/5.0 |
| Claire | 1 | $52,855 | 30 | 4.93/5.0 |
| Louise | 1 | $50,122 | 119 | 4.96/5.0 |
| Jonathan | 1 | $48,101 | 6 | 4.67/5.0 |
| Ciara | 1 | $46,873 | 42 | 5.00/5.0 |
| Holly | 1 | $37,747 | 5 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in The Municipal District of Bray.
Who Are the Airbnb Hosts in The Municipal District of Bray?
The Municipal District of Bray has a relatively balanced host base.
Host Profile Insights for The Municipal District of Bray
- A 43.8% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 3.1% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 68.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 15.6% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these The Municipal District of Bray averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does The Municipal District of Bray's Airbnb Market Compare to Nearby Cities?
How does the The Municipal District of Bray Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Kilcoo, The Municipal District of Bray has 14 percentage points lower occupancy and about $33 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Irvinestown | 10 | $4,268 | $359.85 | 40% |
| Dublin 2 | 17 | $4,108 | $310.16 | 50% |
| Kilcoo | 10 | $3,576 | $222.69 | 55% |
| Howth | 38 | $3,353 | $378.26 | 43% |
| The Municipal District of Ratoath | 34 | $3,238 | $252.34 | 46% |
| The Municipal District of Kilkenny City | 66 | $3,109 | $266.24 | 52% |
| Mullartown | 16 | $3,038 | $378.02 | 35% |
| Dalkey | 17 | $3,018 | $356.59 | 51% |
| The Municipal District of Piltown | 40 | $2,981 | $253.22 | 51% |
| Dublin | 2,623 | $2,962 | $251.42 | 51% |
Frequently Asked Questions About Airbnb in The Municipal District of Bray
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for The Municipal District of Bray.
How much do Airbnb hosts make in The Municipal District of Bray?
The Municipal District of Bray hosts earn about $20,390 per year on average, with an average nightly rate of $190 and RevPAR of $78. Those figures describe the typical revenue environment for active listings in The Municipal District of Bray, County Wicklow, not the ceiling for the best operators. Source: AirROI 2026 data, The Municipal District of Bray market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in The Municipal District of Bray?
The average Airbnb occupancy rate in The Municipal District of Bray is 40.6%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in The Municipal District of Bray?
Listings in The Municipal District of Bray average $190 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in The Municipal District of Bray?
The Municipal District of Bray currently has about 64 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in The Municipal District of Bray?
AirROI currently classifies the short-term rental regulation level in The Municipal District of Bray as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in The Municipal District of Bray?
RevPAR in The Municipal District of Bray is about $78. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in The Municipal District of Bray?
At 40.6% occupancy, The Municipal District of Bray can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $20,390, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in The Municipal District of Bray?
The average booking lead time in The Municipal District of Bray is about 79 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in The Municipal District of Bray?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in The Municipal District of Bray include Bray Seafront, Greystones, Knocknasillogue. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in The Municipal District of Bray?
private_room listings make up 50.0% of the active supply in The Municipal District of Bray. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does The Municipal District of Bray compare to nearby Airbnb markets?
Among neighboring markets, Irvinestown posts $51,217 in average annual revenue with 39.5% occupancy, compared to The Municipal District of Bray's $20,390 and 40.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in The Municipal District of Bray?
The average Airbnb stay length in The Municipal District of Bray is about 5.3 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in The Municipal District of Bray?
Airbnb listings in The Municipal District of Bray average 4.83 out of 5 overall. About 43.8% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in The Municipal District of Bray?
BBQ grill and TV are among the strongest revenue-linked amenities in The Municipal District of Bray. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in The Municipal District of Bray?
Yes. About 73.4% of active Airbnb listings in The Municipal District of Bray charge a cleaning fee, and the average fee is $44. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in The Municipal District of Bray?
A 43.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.