Airbnb market data · 202612 months to April 2026
Maissana, Italy Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Maissana brought in €5,108 over the 12 months through April 2026, across just 20 active listings, so a single property can move that figure.
AirROI's latest figures for Maissana run through April 2026.
The short answer
Maissana Airbnb Market at a Glance
Listings averaged €105 a night and were booked on 33% of available nights.
Timing matters: in August, the best month, the average listing earned about 16.7 times as much as in November, the slowest. With only 20 active listings, a few bookings can reorder the months.
With 20 active listings, Maissana is the 114th-largest of 129 Liguria markets AirROI tracks.
Browse the live Maissana Airbnb market See Every Maissana ListingRevenue
How Much Do Airbnb Hosts Make in Maissana?
Gross bookings per Maissana listing averaged €5,108 over the 12 months to April 2026 (Liguria average: €15,655), before cleaning, platform and management costs and taxes.
The average Maissana listing brought in €1,870 in August, its best month, and €112 in November, its slowest.
Across Maissana's 20 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn €1,660+ a month, about 2.5 times the typical property.
- Strong performers (top 25%) earn €1,150 or more, roughly €480 a month above the median.
- Typical properties (median) earn about €670 a month.
- Entry-level properties (bottom 25%) earn €330 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earned about 16.7 times what November did
Average revenue per active listing, by month
The dashed line is the average of the months shown, €818.
Maissana Airbnb Data by Month
Latest 12 months in the April 2026 data.
August led on revenue and bookings; nightly rates peaked in July.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| May 2025 | €744 | 21.5% | €101 | €24 | 35 days | 3.7 nights |
| Jun 2025 | €885 | 21.5% | €106 | €29 | 44 days | 5.5 nights |
| Jul 2025 | €1,630 | 46.1% | €107 | €53 | 45 days | 9.6 nights |
| Aug 2025 | €1,870 | 54.1% | €103 | €60 | 60 days | 8.4 nights |
| Sep 2025 | €1,306 | 30.8% | €105 | €44 | 78 days | 5.9 nights |
| Oct 2025 | €1,079 | 34.2% | €103 | €35 | 75 days | 6 nights |
| Nov 2025 | €112 | 3.3% | €102 | €4 | – | – |
| Dec 2025 | €246 | 6.5% | €101 | €8 | 195 days | 4 nights |
| Jan 2026 | €240 | 6.5% | €94 | €8 | – | – |
| Feb 2026 | – | – | €93 | – | – | – |
| Mar 2026 | €214 | 10.7% | €96 | €7 | 6 days | 1.7 nights |
| Apr 2026 | €666 | 22.2% | €98 | €22 | 98 days | 3.7 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Maissana home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Maissana Profitable?
Yes, when it's run well. The average Maissana Airbnb took in €5,108 in the 12 months to April 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about €8,790, and run by its owner at everyday costs, about €520 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Maissana Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €4,628 | €7,960 |
| Cleaning fees guests pay9% of Maissana bookings | €480 | €830 |
| Gross bookings | €5,108 | €8,790 |
| Running costs | ||
| Airbnb's feeAbout 9%: 15.5% for the 50% of Maissana listings on Simplified Pricing, 3% for the rest | −€470 | −€810 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€480 | −€830 |
| Utilities and internetAbout 5% of bookings | −€260 | −€440 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€100 | −€180 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€150 | −€260 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€50 | −€50 |
| Permit and registrationWhere one is required | −€30 | −€30 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 21% of bookings, plus cleaning paid for by the cleaning fee | −€1,540 | −€2,600 |
| Left for housing costs, then profit | €3,568about €300 a month | €6,190about €520 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Maissana Airbnb Profit
The estimate starts from Maissana's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Maissana home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Maissana's Top Earners Get There
- More nights booked. The busiest quarter of Maissana listings are booked on 32% or more of their nights, against 21% for the median listing. Ten more booked nights a year at the median rate of €89 adds about €889 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge €110 a night or more, against a median of €89. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about €460 a year.
- Open for the busy months. August brought the average listing about €1,870, against €112 in November, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Maissana listings average 4.79 stars, and 0% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €730 a month, against €430 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Maissana?
Maissana listings were booked on 33% of the nights they were open over the past year, 4 percentage points below the Liguria average (37%) and 6 points below the Italy average (39%). Occupancy swings from 3% in November to 54% in August.
Across Maissana's 20 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 42%+ of open nights, 21 points above the median.
- Strong performers (top 25%) fill 32% or more, roughly two and a half nights a week.
- Typical properties (median) fill about 21% of open nights.
- Entry-level properties (bottom 25%) fill 12% or less, less than one night a week.
August was the busiest month in Maissana, November the quietest
Share of open nights booked, by month
The 12-month rate of 33% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Maissana?
The average nightly rate in Maissana, known as ADR (average daily rate), was €105 over the past year, about 36% below the Liguria average of €165 and about 43% below the Italy average of €185. Averaged month by month, rates peak in June and July at about €105 and bottom out in January and February at about €93.
Across Maissana's 20 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge €145+ a night, about 1.6 times the median.
- Strong performers (top 25%) charge €110 or more, about €20 above the median.
- Typical properties (median) charge about €89 a night.
- Entry-level properties (bottom 25%) charge €66 or less, about three-quarters of the median.
July rates ran 15% above February's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, €101.
What Is the RevPAR for Airbnb in Maissana?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Maissana it averaged €39 over the past year, from about €4 in November to about €60 in August.
Across Maissana's 20 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn €61+ per open night, about 1.7 times the median.
- Strong performers (top 25%) earn €50 or more, about €15 a night above the median.
- Typical properties (median) earn about €35 per open night.
- Entry-level properties (bottom 25%) earn €14 or less, about 39% of the median.
August RevPAR was about 16.2 times November's
Revenue per open night (RevPAR), by month
The dashed line is the average of the months shown, €27. The 12-month RevPAR of €39 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Maissana
With only 20 active listings, the monthly pattern in Maissana is noisy, since a few long or pricey stays can lift a month; revenue peaked in August and bottomed out in November.
How Far in Advance Do Guests Book Airbnb in Maissana?
Guests book Maissana stays 55 days ahead on average (about eight weeks). December stays are booked furthest out, about 195 days ahead, and March stays closest to arrival, about 6 days. A typical December booking is made in early June.
December stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 55 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Maissana
95% of the 20 active listings in Maissana display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Maissana.
Neighborhoods
Best Neighborhoods for Airbnb in Maissana
AirROI's area guide picks Maissana Village and Cinque Terre National Park as the parts of Maissana that draw short-term rental guests. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Maissana Village | A charming traditional village in the hills of Liguria, Maissana offers a serene atmosphere, ideal for travelers looking for tranquility and local culture. It's perfect for those who enjoy hiking and nature. | Ancient stone churches, Hiking trails in the surrounding hills, Local vineyards, Authentic Italian eateries, Stunning views of the valleys |
| Cinque Terre National Park | A UNESCO World Heritage site, this park is famous for its breathtaking coastal views and picturesque villages. It attracts tourists seeking beauty, hiking, and beach activities. | Monterosso al Mare, Vernazza, Corniglia, Riomaggiore, Manarola, Stunning hiking trails along the coastline |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Maissana vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 15 km, Framura (12 km away, 34 listings) earned the most per listing, about 3.4 times as much as Maissana. Castiglione Chiavarese and Carro were the busiest, each booked on 42% of nights against 33% in Maissana.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Castiglione Chiavarese 5 km | 36 | €11,321 | €152 | 42% |
| Carro 6 km | 32 | €7,967 | €97 | 42% |
| Casarza Ligure 9 km | 70 | €13,073 | €177 | 39% |
| Moneglia 10 km | 219 | €15,377 | €174 | 38% |
| Deiva Marina 11 km | 58 | €7,908 | €160 | 29% |
| Framura 12 km | 34 | €17,359 | €195 | 38% |
| Sestri Levante 13 km | 400 | €16,288 | €167 | 39% |
| Bonassola 15 km | 108 | €15,974 | €178 | 38% |
Other Airbnb Markets in Liguria
- Genoa Airbnb data 2,842 listings
- La Spezia Airbnb data 1,674 listings
- Sanremo Airbnb data 1,183 listings
- Rapallo Airbnb data 887 listings
- Finale Ligure Airbnb data 745 listings
- Riomaggiore Airbnb data 688 listings
- Levanto Airbnb data 559 listings
- Imperia Airbnb data 504 listings
See all 129 Liguria Airbnb markets
Markets Similar to Maissana
Markets elsewhere in Italy with a similar nightly rate and occupancy to Maissana:
- L'Aquila Airbnb data Italy · €101/night · 32.2%
- Tivoli Airbnb data Italy · €104/night · 34.0%
- Tortoreto Airbnb data Italy · €108/night · 32.1%
- Cuneo Airbnb data Italy · €104/night · 34.2%
- Agrigento Airbnb data Italy · €110/night · 32.0%
- Agerola Airbnb data Italy · €104/night · 34.8%
FAQ
Maissana Airbnb FAQ
How much do Airbnb hosts make in Maissana?
An active Maissana Airbnb grossed €5,108 on average in the 12 months to April 2026, according to AirROI's tracking of 20 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €1,150 or more in a typical month.
How much can I make on Airbnb in Maissana?
It depends most on the home's size, location and how it's run. The middle half of Maissana listings earn between €330 and €1,150 in a typical month, and the top tenth €1,660 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Maissana?
Listings in Maissana were booked on 33% of available nights over the past year. That compares with 37% for the Liguria average. August was the busiest month.
How much does an Airbnb cost per night in Maissana?
The average booked night in Maissana cost €105 before fees. Half of listings charge between €66 and €110, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Maissana?
In Maissana, 95% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Maissana?
Yes, when it's run well. The average Maissana Airbnb grossed €5,108 in the 12 months to April 2026, 67% below the Liguria average of €15,655, though with only 20 active listings a single property can move that figure, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about €520 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Maissana?
August paid best over the past year, at €1,870 per active listing, and November paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in Maissana?
Each night a Maissana listing was open to book earned €39 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €61 or more.
How far in advance do guests book Airbnbs in Maissana?
Maissana stays were booked 55 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Maissana?
The average Maissana Airbnb stay lasted 7.3 nights over the past year. A listing took 6 reservations over the year on average.
How are Airbnbs in Maissana rated?
Guests rate Maissana Airbnbs 4.79 out of 5 on average. Guests score check-in highest and location lowest.
What are the best neighborhoods for Airbnb in Maissana?
Maissana Village and Cinque Terre National Park draw the most short-term rental interest in Maissana. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Maissana?
AirROI counted 20 active Airbnb listings in Maissana as of April 2026. The closest tracked market is Castiglione Chiavarese, 5 km away.
How much are Airbnb cleaning fees in Maissana?
In Maissana, 55% of listings add a cleaning fee, and the typical fee is about €87.
Method
About This Data
Figures on this page cover 20 active Airbnb listings in Maissana from May 2025 to April 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.