Maissana, Liguria Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Maissana, Liguria? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $6,450 per year — at a $124 nightly rate, 34.9% occupancy, and a $47 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

With just 20 active listings, Maissana is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 11.1% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is high and 95% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Maissana?

In Maissana, the headline Airbnb metrics are $6,450 in average annual revenue,34.9% occupancy, $124 ADR, and $47 in RevPAR, and guests book about 50 days in advance.

Avg. Daily Rate (ADR)(?)
$124
The average rental revenue earned for an occupied room per day in Maissana.
Occupancy Rate(?)
34.9%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$6,450
Average annual income for an Airbnb listing in Maissana. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$47
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
62.5%
Strong growth (62.5%) vs. last year.
Active Airbnb Listings(?)
20
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
50 days
How far in advance guests typically book in Maissana. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Maissana.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Maissana.
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How Much Do Airbnb Hosts Earn Monthly in Maissana?

Understanding the monthly revenue variations for Airbnb listings in Maissana is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Maissana is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Maissana across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,277+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,551 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $924 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $425, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Maissana

What Is the Monthly Airbnb Occupancy Rate in Maissana?

Maximize your bookings by understanding the Maissana STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Maissana:

  • Best-in-class properties (Top 10%) achieve 48%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 23%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Maissana

What Is the Average Airbnb Nightly Rate in Maissana?

Effective short term rental pricing strategy in Maissana involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Maissana typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $166+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $133 or more.
  • Typical properties (Median) charge around $109 per night.
  • Entry-level properties (Bottom 25%) earn around $80 per night.

Average Daily Rate (ADR) Trend by Month in Maissana

What Is the RevPAR for Airbnb in Maissana?

RevPAR in Maissana is currently $47. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $18 RevPAR.
  • Typical properties (Median) generate $40 RevPAR.
  • Strong performers (Top 25%) earn $69 RevPAR.
  • Best-in-class (Top 10%) achieve $85 RevPAR.

Average Monthly RevPAR Trend in Maissana

RevPAR Insights for Maissana

  • The average RevPAR in Maissana is $47. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($85) and bottom 25% ($18) is $66, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Aug and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Maissana benchmarks. If your RevPAR falls below the median of $40, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $69+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Maissana?

Maissana's peak Airbnb season falls in August, July, April, while the softest stretch is January, February, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (August, July, April)
  • Revenue averages $1,956 per month
  • Occupancy rates average 48.6%
  • Daily rates average $121
Shoulder Season
  • Revenue averages $951 per month
  • Occupancy maintains around 23.0%
  • Daily rates hold near $121
Low Season (January, February, November)
  • Revenue drops to average $146 per month
  • Occupancy decreases to average 3.3%
  • Daily rates adjust to average $115

Seasonality Insights for Maissana

  • Airbnb seasonality in Maissana is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Maissana's highest earning potential, with monthly revenues climbing to $2,183, occupancy reaching 54.1%, and ADRs peaking at $126.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $0, occupancy could drop to 0.0%, and ADRs may adjust to $111.
  • Lower occupancy paired with meaningful seasonality means hosts in Maissana need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Maissana, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Maissana, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Maissana?

Yes, Maissana, Liguria, Italy enforces high STR regulations and 95% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Maissana to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 95% licensed listings)

What Are the Best Neighborhoods for Airbnb in Maissana?

With a compact short-term rental market, Maissana gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Maissana
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Maissana Village
A charming traditional village in the hills of Liguria, Maissana offers a serene atmosphere, ideal for travelers looking for tranquility and local culture. It's perfect for those who enjoy hiking and nature.
Ancient stone churches, Hiking trails in the surrounding hills, Local vineyards, Authentic Italian eateries, Stunning views of the valleys
Cinque Terre National Park
A UNESCO World Heritage site, this park is famous for its breathtaking coastal views and picturesque villages. It attracts tourists seeking beauty, hiking, and beach activities.
Monterosso al Mare, Vernazza, Corniglia, Riomaggiore, Manarola, Stunning hiking trails along the coastline
Levanto
A beautiful beach town near Cinque Terre that provides a more relaxed atmosphere while still being close to the tourist hotspots. Ideal for families and beach lovers.
Levanto Beach, Cycling and hiking paths, Surfing opportunities, Historic town center, Charming cafes and restaurants
La Spezia
As a major gateway to Cinque Terre, La Spezia offers urban comforts alongside easy access to the natural parks. It appeals to a variety of travelers, from business to tourists.
La Spezia harbor, Castello di San Giorgio, Museo Tecnico Navale, Piazza Garibaldi, Beautiful waterfront
Portovenere
Known for its historical importance and stunning landscapes, Portovenere is becoming increasingly popular among visitors. Ideal for travelers seeking romance and adventure.
Church of St. Peter, Portovenere's castle, Gulf of Poets, Nearby Palmaria Island, Traditional seafood restaurants
Sestri Levante
A picturesque coastal town with both sandy beaches and charming historical districts. It is perfect for vacationers looking to enjoy both relaxation and local culture.
Baia del Silenzio, Bay of Fairy Tales, Historic center, Water activities like kayaking, Local handicraft shops
Rapallo
A beautiful town along the Ligurian coast, known for its lovely promenade and proximity to Portofino. Attracts tourists with its mix of beach and city experiences.
Rapallo Castle, Parks and gardens, Ferry services to Portofino, Shopping district, Delicious local cuisine
Genoa
The capital of Liguria, Genoa is rich in history and culture, making it an excellent location for visitors interested in art, history, and urban experiences.
Genoa's historic center, Aquarium of Genoa, Palazzo Ducale, Via Garibaldi, Local seafood markets

Because Maissana has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.

What Types of Properties Are on Airbnb in Maissana?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Maissana

  • The Maissana Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90% of the 20 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Maissana, Apartment/Condo properties are the most common (50%), reflecting the local real estate landscape.
  • Houses represent a significant 30% portion, catering likely to families or larger groups.

Maissana Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Maissana

  • The dominant room capacity in Maissana is 2 bedrooms listings, making up 40% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 60.0% of the active Airbnb listings in Maissana, indicating a high concentration in these sizes.
  • A significant 35.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Maissana.

Maissana Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Maissana

  • The most common guest capacity trend in Maissana vacation rentals is listings accommodating 6 guests (45%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Maissana STR market, accounting for 70.0% of listings.
  • 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Maissana.
  • On average, properties in Maissana are equipped to host 4.8 guests.

How Do Listings in Maissana Compare on Quality?

Listing quality in Maissana can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
26.5
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
4.1
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
35.0%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Maissana

  • At 26.5 photos per listing on average, Maissana hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 35.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Maissana averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Maissana?

Amenity Prevalence

Amenity Insights for Maissana

  • Essential amenities in Maissana that guests expect include: Hangers, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Kitchen, Private entrance are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Maissana: Hangers, Heating.
  • Prioritize adding missing essentials: Heating.
  • Consider adding popular differentiators like Free parking on premises or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Maissana to stay competitive.

Which Airbnb Amenities Boost Revenue in Maissana?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Maissana, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
BBQ grill
65.0%$8,454$2,729209.8%
Dishes and silverware
75.0%$7,751$2,546204.5%
Cooking basics
75.0%$7,725$2,625194.2%
Coffee maker
45.0%$9,440$4,004135.8%
Crib
40.0%$8,912$4,80985.3%
Washer
75.0%$7,191$4,22870.1%
Hot water kettle
40.0%$8,413$5,14163.7%
Backyard
40.0%$8,413$5,14163.7%
Indoor fireplace
45.0%$7,944$5,22852.0%
Patio or balcony
30.0%$8,395$5,61649.5%

Revenue Impact Insights for Maissana

  • BBQ grill tops the revenue impact list with a 209.8% uplift — listings with this amenity earn $8,454 vs. $2,729 without it.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Maissana STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Maissana. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Maissana Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Maissana

  • The typical guest profile for Airbnb in Maissana consists of predominantly international visitors (73%), with top international origins including Belgium, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 27.3% of guests.
  • Key international markets include Italy (27.3%) and Belgium (18.2%).
  • Top languages spoken are English (26.3%) followed by French (15.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Belgium.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Maissana?

Listings in Maissana average 4.79 out of 5 overall, with about 13.4 reviews per active listing and 0.0% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Maissana

  • An average rating of 4.79 places Maissana in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
  • The strongest subcategory is Check-in (4.86), while Location (4.51) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 0.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
  • With only 0.0% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

Maissana Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Maissana

  • The most common availability pattern in Maissana falls within the 271-366 days range, representing 85% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Maissana (55%), reflecting common guest stay durations or potential owner blocking patterns.

How Far in Advance Do Guests Book Airbnb in Maissana?

Average Booking Lead Time by Month

Booking Lead Time Insights for Maissana

  • The overall average booking lead time for vacation rentals in Maissana is 50 days.
  • Guests book furthest in advance for stays during December (average 195 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (65 days avg.) sees the longest lead times, while Spring (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Maissana.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 195 days out to capitalize on advance planning.
  • During November, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 65 days) to capture early planners.
  • Monitor your own booking lead times against these Maissana averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Maissana?

Guests in Maissana stay about 7.9 nights on average, generating roughly 130 reservations and 6.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Maissana

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Maissana

  • Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
  • Stay lengths peak in Mar (17 nights) and shorten in Apr (3.3 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Maissana Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (20%)

1 Night

4 listings

20% of total

2 Nights (10%)

2 Nights

2 listings

10% of total

3 Nights (10%)

3 Nights

2 listings

10% of total

4-6 Nights (10%)

4-6 Nights

2 listings

10% of total

30+ Nights (50%)

30+ Nights

10 listings

50% of total

Key Insights

  • The most prevalent minimum stay requirement in Maissana is 30+ Nights, adopted by 50% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (50%) caters to monthly stays (30+ nights) in Maissana, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 50% of Maissana hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 50% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Maissana.

Maissana Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 60 Days (20%)

Super Strict 60 Days

4 listings

20% of total

Flexible (25%)

Flexible

5 listings

25% of total

Moderate (20%)

Moderate

4 listings

20% of total

Firm (30%)

Firm

6 listings

30% of total

Strict

1 listings

5% of total

Cancellation Policy Insights for Maissana

  • The prevailing Airbnb cancellation policy trend in Maissana is Firm, used by 30% of listings.
  • There's a relatively balanced mix between guest-friendly (45.0%) and stricter (35.0%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (5%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 30% market standard in Maissana.
  • Using a Strict policy might deter some guests, as only 5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Maissana.

How Much Are Airbnb Cleaning Fees in Maissana?

Cleaning fees in Maissana are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$134
Median Cleaning Fee
$101
Listings Charging a Fee
50.0%
Fee as Revenue Share
10.5%

Cleaning Fee Insights for Maissana

  • About 50.0% of Maissana listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
  • The gap between the average ($134) and median ($101) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 10.5% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Maissana median of $101. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Maissana Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Maissanabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Musona Apple by Interhome

The Musona Apple by Interhome

Entire Place • 3 bedrooms

$16,140
Revenue
51.8%
Occupancy
$133.94
Daily Rate
Apartment Lumache in Agriturismo Giandriale

Apartment Lumache in Agriturismo Giandriale

Entire Place • 4 bedrooms

$15,569
Revenue
41.9%
Occupancy
$145.83
Daily Rate
Suntina Coffee

Suntina Coffee

Entire Place • 2 bedrooms

$13,138
Revenue
61.9%
Occupancy
$141.27
Daily Rate
Cà Marcantonio

Cà Marcantonio

Entire Place • 7 bedrooms

$12,781
Revenue
27.3%
Occupancy
$387.76
Daily Rate
Casa Giovanni

Casa Giovanni

Entire Place • 3 bedrooms

$12,643
Revenue
54.6%
Occupancy
$163.54
Daily Rate
Apartment Sole in Agriturismo Giandriale

Apartment Sole in Agriturismo Giandriale

Entire Place • 1 bedroom

$8,361
Revenue
42.2%
Occupancy
$125.35
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Maissana?

Learn from the best! This table showcases top-performing Airbnb hosts in Maissana based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Maissana by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Nereo2$23,93064.75/5.0
Rossana4$18,544224.80/5.0
Pamela - Interhome1$16,14054.80/5.0
Novasol1$13,13864.17/5.0
Novasol1$12,643104.80/5.0
Dario3$10,425414.90/5.0
Monica1$8,077225.00/5.0
Valeria1$7,807864.91/5.0
Lucia1$4,963484.90/5.0
Henrik1$4,5262Not Rated

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Maissana.

Who Are the Airbnb Hosts in Maissana?

Maissana has a relatively balanced host base.

Superhosts
0.0%
Professional Management
25.0%
Cohosted Listings
25.0%
Instant Book Enabled
5.0%
Simplified Pricing
55.0%

Host Profile Insights for Maissana

  • Only 0.0% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
  • 25.0% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 5.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 55.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 25.0% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Maissana averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Maissana

These are the highest-grossing professional property management operations in Maissana, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Maissana
CompanyListingsRevenueADROcc.Rating
Pamela - Interhome1$16,140$13451.8%4.80/5
Novasol1$13,138$14161.9%4.17/5
Novasol1$12,643$16454.6%4.80/5
Henrik1$4,526$11720.2%N/A
Novasol1$713$698.9%N/A

Management Company Insights for Maissana

  • The leading management company, Pamela - Interhome, operates 1 listings with $16,140 in gross revenue — a useful benchmark for what scale looks like in Maissana.
  • Top managers average 1 properties each, suggesting professional management in Maissana still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.59/5 in guest ratings — suggesting room for quality improvement even among larger operators.

Recommendations

  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Maissana's Airbnb Market Compare to Nearby Cities?

How does the Maissana Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Bellagio, Maissana has 14 percentage points lower occupancy and about $213 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Maissana — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ranco12$5,410$544.4639%
Laglio62$4,307$531.0342%
Castelfranco di Sotto46$3,756$391.0638%
Cossano Belbo15$3,693$346.0038%
Portofino75$3,574$504.8538%
Bellagio449$3,403$336.5649%
Carate Urio74$3,248$371.2542%
Torno59$3,223$465.7938%
Cassinasco19$3,211$734.4340%
Oliveto Lario97$3,162$403.7147%

Frequently Asked Questions About Airbnb in Maissana

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Maissana.

How much do Airbnb hosts make in Maissana?

Maissana hosts earn about $6,450 per year on average, with an average nightly rate of $124 and RevPAR of $47. Those figures describe the typical revenue environment for active listings in Maissana, Liguria, not the ceiling for the best operators. Source: AirROI 2026 data, Maissana market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Maissana?

The average Airbnb occupancy rate in Maissana is 34.9%. August is the strongest month and November is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Maissana?

Listings in Maissana average $124 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Maissana?

Maissana currently has about 20 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Maissana?

AirROI currently classifies the short-term rental regulation level in Maissana as High. The dataset also shows about 95.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Maissana?

RevPAR in Maissana is about $47. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Maissana?

Occupancy of 34.9% means Maissana is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $6,450, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Maissana?

The average booking lead time in Maissana is about 50 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Maissana?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Maissana include Maissana Village, Cinque Terre National Park, Levanto. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Maissana?

entire_home listings make up 90.0% of the active supply in Maissana. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Maissana compare to nearby Airbnb markets?

Among neighboring markets, Ranco posts $64,918 in average annual revenue with 39.5% occupancy, compared to Maissana's $6,450 and 34.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Maissana?

The average Airbnb stay length in Maissana is about 7.9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Maissana?

Airbnb listings in Maissana average 4.79 out of 5 overall. About 0.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Maissana?

BBQ grill and Dishes and silverware are among the strongest revenue-linked amenities in Maissana. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Maissana?

Yes. About 50.0% of active Airbnb listings in Maissana charge a cleaning fee, and the average fee is $134. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Maissana?

Only 0.0% of hosts hold Superhost status, suggesting the market has a large share of newer or less active operators — an opportunity for committed hosts to stand out.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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