Airbnb market data · 202612 months to April 2026
Martha Brae, Jamaica Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Martha Brae brought in JMD 1,325,909 over the 12 months through April 2026, across just 18 active listings, so a single property can move that figure.
AirROI's latest figures for Martha Brae run through April 2026.
The short answer
Martha Brae Airbnb Market at a Glance
Listings averaged JMD 27,957 a night and were booked on 25% of available nights.
Timing matters: in April, the best month, the average listing earned about 7.7 times as much as in October, the slowest. With only 18 active listings, a few bookings can reorder the months.
With 18 active listings, Martha Brae is the fourth-largest of 4 Trelawny markets AirROI tracks.
Browse the live Martha Brae Airbnb market See Every Martha Brae ListingRevenue
How Much Do Airbnb Hosts Make in Martha Brae?
Gross bookings per Martha Brae listing averaged JMD 1,325,909 over the 12 months to April 2026 (Trelawny average: JMD 1,466,370), before cleaning, platform and management costs and taxes.
The average Martha Brae listing brought in JMD 400,000 in April, its best month, and JMD 52,200 in October, its slowest. The three strongest months bring in 41% of a full year's revenue, where an even calendar would give any three months 25%.
Across Martha Brae's 18 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn JMD 806,000+ a month, about 9.5 times the typical property.
- Strong performers (top 25%) earn JMD 256,000 or more, roughly JMD 170,000 a month above the median.
- Typical properties (median) earn about JMD 84,600 a month.
- Entry-level properties (bottom 25%) earn JMD 46,200 or less, about 55% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
April earned about 7.7 times what October did
Average revenue per active listing, by month
The dashed line is the average of the months shown, JMD 223,000.
Martha Brae Airbnb Data by Month
Latest 12 months in the April 2026 data.
April led on revenue. Nightly rates peaked in December and bookings in March, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| May 2025 | JMD 255,805 | 26.9% | JMD 23,268 | JMD 8,252 | 48 days | 4.3 nights |
| Jun 2025 | JMD 143,015 | 21.8% | JMD 23,460 | JMD 4,767 | 19 days | 3.5 nights |
| Jul 2025 | JMD 342,286 | 31.1% | JMD 23,003 | JMD 11,041 | 38 days | 3.3 nights |
| Aug 2025 | JMD 175,589 | 23.1% | JMD 22,411 | JMD 5,664 | 18 days | 5.4 nights |
| Sep 2025 | JMD 75,447 | 24.3% | JMD 22,836 | JMD 2,515 | 16 days | 2.2 nights |
| Oct 2025 | JMD 52,197 | 18.1% | JMD 23,910 | JMD 1,684 | 1 day | 2.4 nights |
| Nov 2025 | JMD 354,700 | 33.0% | JMD 23,092 | JMD 11,823 | 46 days | 6.5 nights |
| Dec 2025 | JMD 246,363 | 31.9% | JMD 25,150 | JMD 7,947 | 39 days | 5.5 nights |
| Jan 2026 | JMD 237,268 | 24.4% | JMD 23,552 | JMD 7,654 | 28 days | 2.8 nights |
| Feb 2026 | JMD 287,682 | 24.4% | JMD 23,497 | JMD 10,274 | 44 days | 4.7 nights |
| Mar 2026 | JMD 108,730 | 39.5% | JMD 23,671 | JMD 3,507 | 6 days | 4.5 nights |
| Apr 2026 | JMD 400,084 | 25.6% | JMD 23,518 | JMD 13,336 | 48 days | 5 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Martha Brae listing earns about JMD 84,600 a month, but one property can land well above or below that. The Airbnb estimator gives a range for a specific address, built from the comparable listings around it.
Profit
Is an Airbnb in Martha Brae Profitable?
Yes, when it's run well. The average Martha Brae Airbnb took in JMD 1,325,909 in the 12 months to April 2026, and run by its owner at everyday costs, about JMD 81,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about JMD 250,000 a month.
Cleaning it yourself keeps the JMD 119,000 a year guests pay in cleaning fees, for about JMD 91,000 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about JMD 71,000 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Martha Brae Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | JMD 1,206,909 | JMD 3,654,000 |
| Cleaning fees guests pay9% of Martha Brae bookings | JMD 119,000 | JMD 360,000 |
| Gross bookings | JMD 1,325,909 | JMD 4,014,000 |
| Running costs | ||
| Airbnb's feeAbout 6%: 15.5% for the 22% of Martha Brae listings on Simplified Pricing, 3% for the rest | −JMD 77,000 | −JMD 232,000 |
| Cleaning and laundryPaid for by the cleaning fee; JMD 0 if you clean yourself | −JMD 119,000 | −JMD 360,000 |
| Utilities and internetAbout 5% of bookings | −JMD 66,000 | −JMD 201,000 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −JMD 27,000 | −JMD 80,000 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −JMD 40,000 | −JMD 120,000 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −JMD 13,000 | −JMD 13,000 |
| Permit and registrationWhere one is required | −JMD 7,000 | −JMD 7,000 |
| ManagementJMD 0 when you run it; co-hosts charge from about 10% of nightly bookings | JMD 0 | JMD 0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | JMD 0 | JMD 0 |
| Lodging taxesAdded to the guest's bill and passed on | JMD 0 | JMD 0 |
| Total running costsAbout 17% of bookings, plus cleaning paid for by the cleaning fee | −JMD 349,000 | −JMD 1,013,000 |
| Left for housing costs, then profit | JMD 976,909about JMD 81,000 a month | JMD 3,001,000about JMD 250,000 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Martha Brae Airbnb Profit
The estimate starts from Martha Brae's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Martha Brae home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Martha Brae's Top Earners Get There
- More nights booked. The busiest quarter of Martha Brae listings are booked on 37% or more of their nights, against 24% for the median listing. Ten more booked nights a year at the median rate of JMD 10,900 adds about JMD 109,000 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge JMD 17,700 a night or more, against a median of JMD 10,900. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about JMD 121,000 a year.
- Open for the busy months. April brought the average listing about JMD 400,000, against JMD 52,200 in October, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Martha Brae listings average 4.83 stars, and 22% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about JMD 335,000 a month, against JMD 110,000 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Martha Brae?
Martha Brae listings were booked on 25% of the nights they were open over the past year, 6 percentage points below the Trelawny average (31%) and 9 points below the Jamaica average (34%). Occupancy climbs to 40% in March and falls to 18% in October.
Across Martha Brae's 18 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 55%+ of open nights, 31 points above the median.
- Strong performers (top 25%) fill 37% or more, roughly two and a half nights a week.
- Typical properties (median) fill about 24% of open nights.
- Entry-level properties (bottom 25%) fill 13% or less, less than one night a week.
March was the busiest month in Martha Brae, October the quietest
Share of open nights booked, by month
The 12-month rate of 25% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Martha Brae?
The average nightly rate in Martha Brae, known as ADR (average daily rate), was JMD 27,957 over the past year, about 47% above the Trelawny average of JMD 19,000 and about the same as the Jamaica average (JMD 28,800). Averaged month by month, rates peak in December at about JMD 25,200 and bottom out in August and September at about JMD 22,400.
Across Martha Brae's 18 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge JMD 64,200+ a night, about 5.9 times the median.
- Strong performers (top 25%) charge JMD 17,700 or more, about JMD 6,800 above the median.
- Typical properties (median) charge about JMD 10,900 a night.
- Entry-level properties (bottom 25%) charge JMD 8,125 or less, about three-quarters of the median.
December rates ran 12% above August's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, JMD 23,400. The 12-month ADR of JMD 27,957 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Martha Brae?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Martha Brae it averaged JMD 6,900 over the past year, from about JMD 1,680 in October to about JMD 13,300 in April.
Across Martha Brae's 18 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn JMD 21,000+ per open night, about 7.9 times the median.
- Strong performers (top 25%) earn JMD 5,160 or more, about JMD 2,500 a night above the median.
- Typical properties (median) earn about JMD 2,670 per open night.
- Entry-level properties (bottom 25%) earn JMD 1,830 or less, about two-thirds of the median.
April RevPAR was about 7.9 times October's
Revenue per open night (RevPAR), by month
The dashed line is the average of the months shown, JMD 7,370. The 12-month RevPAR of JMD 6,900 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Martha Brae
With only 18 active listings, the monthly pattern in Martha Brae is noisy, since a few long or pricey stays can lift a month; revenue peaked in April and bottomed out in October.
How Far in Advance Do Guests Book Airbnb in Martha Brae?
Guests book Martha Brae stays 24 days ahead on average (about three weeks). April stays are booked furthest out, about 48 days ahead, and October stays closest to arrival, about 1 days. A typical April booking is made in late February.
April stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 24 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Martha Brae
None of the 18 active listings in Martha Brae display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Martha Brae.
Neighborhoods
Best Neighborhoods for Airbnb in Martha Brae
AirROI's area guide picks seven Martha Brae neighborhoods that draw short-term rental guests, led by Martha Brae River, Dunn's River Falls and Trelawny Beach. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Martha Brae River | A popular destination famous for its beautiful river rafting experiences. Tourists are drawn to the scenic views and tranquil environment, making it ideal for renting out vacation homes and experiences. | Martha Brae River Rafting, Rafting Tours, Martha Brae Bamboo Rafting, Local Craft Shops, Scenic Nature Trails |
| Dunn's River Falls | Close to Martha Brae, this stunning waterfall attracts thousands of visitors each year. Proximity to this natural attraction makes it a lucrative spot for hosting Airbnb guests. | Dunn's River Falls, Irie Blue Hole, Jamaica Tour Activities, Guided Tours, River Swimming |
| Trelawny Beach | Known for its pristine beaches, this area offers sun, sand, and relaxation, attracting beachgoers and vacationers looking to unwind by the sea. | Trelawny Beach, Snorkeling and Diving, Water Sports, Beachfront Restaurants, Sunset Views |
| Royal Caribbean Beach | An alluring beachside destination that offers a unique experience with water sports and relaxation, perfect for rent. | Water Sports Activities, Seaside Restaurants, Lively Beach Scene, Beach Bars, Resort Access |
| Braco Village | An ideal location for visitors seeking culture and relaxation in a traditional Jamaican village atmosphere while being near the coast. | Braco Village Tours, Local Culture Events, Art and Craft Vendors, Historical Sites, Culinary Experiences |
| Greenfield Stadium | Home to various agricultural and entertainment events, it can attract visitors during event days, making nearby hosting lucrative. | Sports Events, Concerts, Local Festivals, Community Events, Food Markets |
| Silver Sands Beach | Another beautiful beach area that offers tranquility and scenic views, popular for family vacations and beachfront stays. | Silver Sands Beach, Swimming and Beach Activities, Relaxation Spots, Family-friendly Facilities, Watersports Rentals |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Martha Brae vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 35 km, Duncans (14 km away, 30 listings) earned the most per listing, about 4.2 times as much as Martha Brae. Reading was the busiest, booked on 40% of nights against 25% in Martha Brae.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Falmouth 3 km | 41 | JMD 1,173,475 | JMD 16,667 | 32% |
| Florence Hall 4 km | 103 | JMD 1,582,960 | JMD 19,975 | 31% |
| Duncans 14 km | 30 | JMD 5,573,850 | JMD 88,377 | 28% |
| St.Bran's Burg 15 km | 39 | JMD 1,285,641 | JMD 16,239 | 35% |
| Montego Bay 26 km | 988 | JMD 3,038,745 | JMD 35,479 | 35% |
| Discovery Bay 28 km | 187 | JMD 3,186,457 | JMD 39,618 | 33% |
| Reading 31 km | 57 | JMD 3,980,938 | JMD 31,722 | 40% |
| Runaway Bay 35 km | 165 | JMD 2,657,382 | JMD 41,523 | 29% |
Markets Similar to Martha Brae
Markets elsewhere in Jamaica with a similar nightly rate and occupancy to Martha Brae:
- Port Antonio Airbnb data Jamaica · JMD 27,654/night · 27.7%
FAQ
Martha Brae Airbnb FAQ
How much do Airbnb hosts make in Martha Brae?
An active Martha Brae Airbnb grossed JMD 1,325,909 on average in the 12 months to April 2026, according to AirROI's tracking of 18 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in JMD 256,000 or more in a typical month.
How much can I make on Airbnb in Martha Brae?
It depends most on the home's size, location and how it's run. The middle half of Martha Brae listings earn between JMD 46,200 and JMD 256,000 in a typical month, and the top tenth JMD 806,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Martha Brae?
Listings in Martha Brae were booked on 25% of available nights over the past year. That compares with 31% for the Trelawny average. March was the busiest month.
How much does an Airbnb cost per night in Martha Brae?
The average booked night in Martha Brae cost JMD 27,957 before fees. Half of listings charge between JMD 8,125 and JMD 17,700; a few high-priced homes pull the average above that range.
Do you need a permit for an Airbnb in Martha Brae?
None of the active Martha Brae listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Martha Brae?
Yes, when it's run well. The average Martha Brae Airbnb grossed JMD 1,325,909 in the 12 months to April 2026, 10% below the Trelawny average of JMD 1,466,370, though with only 18 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, JMD 976,909 a year (about JMD 81,000 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about JMD 250,000 a month. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Martha Brae?
April paid best over the past year, at JMD 400,000 per active listing, and October paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in Martha Brae?
Each night a Martha Brae listing was open to book earned JMD 6,900 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made JMD 21,000 or more.
How far in advance do guests book Airbnbs in Martha Brae?
Martha Brae stays were booked 24 days (about three weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Martha Brae?
The average Martha Brae Airbnb stay lasted 5.3 nights over the past year. A listing took 9 reservations over the year on average.
How are Airbnbs in Martha Brae rated?
Guests rate Martha Brae Airbnbs 4.83 out of 5 on average. Guests score communication highest and cleanliness lowest.
What are the best neighborhoods for Airbnb in Martha Brae?
Martha Brae River, Dunn's River Falls and Trelawny Beach draw the most short-term rental interest in Martha Brae. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Martha Brae?
AirROI counted 18 active Airbnb listings in Martha Brae as of April 2026. The closest tracked market is Falmouth, 3 km away.
How much are Airbnb cleaning fees in Martha Brae?
In Martha Brae, about six in ten listings add a cleaning fee. The median fee is JMD 7,899, and some higher fees lift the average to JMD 10,355.
Method
About This Data
Figures on this page cover 18 active Airbnb listings in Martha Brae from May 2025 to April 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Jamaican dollars at JMD 158 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.