Shella ward, Lamu Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Shella ward, Lamu? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $18,412 per year — at a $222 nightly rate, 30.3% occupancy, and a $68 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 101 active listings, Shella ward is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 55.4% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Shella ward?
In Shella ward, the headline Airbnb metrics are $18,412 in average annual revenue,30.3% occupancy, $222 ADR, and $68 in RevPAR, and guests book about 56 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Shella ward?
Understanding the monthly revenue variations for Airbnb listings in Shella ward is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Shella ward is typically December, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Shella ward across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,679+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,376 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,294 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $543, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Shella ward
What Is the Monthly Airbnb Occupancy Rate in Shella ward?
Maximize your bookings by understanding the Shella ward STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Shella ward:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Shella ward
What Is the Average Airbnb Nightly Rate in Shella ward?
Effective short term rental pricing strategy in Shella ward involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Shella ward typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $434+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $276 or more.
- Typical properties (Median) charge around $145 per night.
- Entry-level properties (Bottom 25%) earn around $72 per night.
Average Daily Rate (ADR) Trend by Month in Shella ward
What Is the RevPAR for Airbnb in Shella ward?
RevPAR in Shella ward is currently $68. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $19 RevPAR.
- Typical properties (Median) generate $37 RevPAR.
- Strong performers (Top 25%) earn $99 RevPAR.
- Best-in-class (Top 10%) achieve $160 RevPAR.
Average Monthly RevPAR Trend in Shella ward
RevPAR Insights for Shella ward
- The average RevPAR in Shella ward is $68. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($160) and bottom 25% ($19) is $141, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Dec and bottoms out in Apr, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Shella ward benchmarks. If your RevPAR falls below the median of $37, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $99+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Shella ward?
Shella ward's peak Airbnb season falls in December, August, July, while the softest stretch is April, May, October. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (December, August, July)
- Revenue averages $2,926 per month
- Occupancy rates average 38.1%
- Daily rates average $213
Shoulder Season
- Revenue averages $2,380 per month
- Occupancy maintains around 37.2%
- Daily rates hold near $208
Low Season (April, May, October)
- Revenue drops to average $2,079 per month
- Occupancy decreases to average 32.8%
- Daily rates adjust to average $193
Seasonality Insights for Shella ward
- The Airbnb seasonality pattern in Shella ward shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Shella ward's highest earning potential, with monthly revenues climbing to $3,265, occupancy reaching 44.1%, and ADRs peaking at $243.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,851, occupancy could drop to 30.6%, and ADRs may adjust to $190.
- Lower occupancy paired with meaningful seasonality means hosts in Shella ward need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Shella ward seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Shella ward?
Low regulation and minimal registration activity in Shella ward, Lamu, Kenya point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Shella ward to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Shella ward?
Shella ward is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Shela Village | Charming coastal village known for its beautiful beaches and relaxed atmosphere. Ideal for visitors looking to unwind in a picturesque setting with traditional Swahili culture. | Shela Beach, Lamu Fort, Shela Dhow Yard, Swahili House Museum, Lamu Old Town |
| Lamu Old Town | UNESCO World Heritage site with rich history and beautiful architecture. Attracts tourists interested in culture, history, and unique experiences in a car-free town. | Lamu Museum, Lamu Donkey Sanctuary, Old Swahili Architecture, Maulid Festival, Cultural Tours |
| Manda Island | A tranquil and less developed area with stunning beaches and nature. Perfect for those seeking a peaceful getaway close to Lamu Town. | Manda Beach, Watersports Activities, Snorkeling and Diving, Wildlife Tours, Stargazing |
| Kiunga Marine National Reserve | A protected marine area with incredible biodiversity. Appeals to eco-tourists and adventure seekers wanting to explore marine life. | Diving and Snorkeling, Wildlife Viewing, Boat Tours, Island Hopping, Coral Reefs |
| Kizingoni Beach | Known for its pristine sand and clear waters, this area is perfect for relaxed beach holidays and upscale accommodations. | Kizingoni Beach, Luxury Beach Front Villas, Sunset Views, Private Beaches, Relaxation |
| Lamu Museum | Cultural hub located in the heart of Lamu. Great for educating guests about the local history and traditions of the Swahili Coast. | Lamu Museum, Art Exhibitions, Cultural Workshops, Historical Tours, Local Artisans |
| Lamu Food Markets | A vibrant spot for food lovers, showcasing local cuisine and traditional Swahili dishes that reflect the area’s diverse culture. | Local Cuisine Tasting, Swahili Dishes, Food Tours, Market Stalls, Cultural Exchange |
| Shela Beachfront Properties | Offers direct access to the beautiful Shela Beach, making it highly desirable for beachgoers and those seeking relaxation by the ocean. | Beachfront Views, Water Activities, Luxury Rentals, Sunbathing, Beach Bars |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Shella ward offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Shella ward?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Shella ward
- The Shella ward Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 69.3% of the 101 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 24.8% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Shella ward, House properties are the most common (59.4%), reflecting the local real estate landscape.
- Houses represent a significant 59.4% portion, catering likely to families or larger groups.
- The presence of 16.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others (combined 4.0%) offer potential for unique stay experiences.
Shella ward Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Shella ward
- The dominant room capacity in Shella ward is 1 bedroom listings, making up 29.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 47.5% of the active Airbnb listings in Shella ward, indicating a high concentration in these sizes.
- A significant 38.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Shella ward.
Shella ward Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Shella ward
- The most common guest capacity trend in Shella ward vacation rentals is listings accommodating 8+ guests (23.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Shella ward STR market, accounting for 45.6% of listings.
- 37.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Shella ward.
- On average, properties in Shella ward are equipped to host 4.1 guests.
How Do Listings in Shella ward Compare on Quality?
Listing quality in Shella ward can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Shella ward
- At 34 photos per listing on average, Shella ward hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 27.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Shella ward averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Shella ward?
Amenity Prevalence
Amenity Insights for Shella ward
- Essential amenities in Shella ward that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Hangers, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Shella ward: Wifi.
- Consider adding popular differentiators like Kitchen or Hangers to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Shella ward to stay competitive.
Which Airbnb Amenities Boost Revenue in Shella ward?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Shella ward, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Smoke alarmHigh opportunity | 5.9% | $51,701 | $16,310 | 217.0% |
Kitchen | 83.2% | $20,638 | $7,416 | 178.3% |
Carbon monoxide alarmHigh opportunity | 5.0% | $46,729 | $16,938 | 175.9% |
Gym | 11.9% | $40,878 | $15,383 | 165.7% |
DryerHigh opportunity | 6.9% | $43,640 | $16,534 | 163.9% |
Refrigerator | 68.3% | $22,797 | $8,958 | 154.5% |
TV | 21.8% | $34,903 | $13,820 | 152.6% |
Pool | 43.6% | $27,827 | $11,145 | 149.7% |
Fire extinguisher | 41.6% | $27,926 | $11,640 | 139.9% |
First aid kit | 47.5% | $26,365 | $11,210 | 135.2% |
Revenue Impact Insights for Shella ward
- Smoke alarm tops the revenue impact list with a 217.0% uplift — listings with this amenity earn $51,701 vs. $16,310 without it.
- High-opportunity amenities — Smoke alarm, Carbon monoxide alarm, Dryer — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Kitchen — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Smoke alarm — it has the best combination of high revenue impact and low market saturation in Shella ward.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Shella ward STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Shella ward. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsShella ward Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Shella ward
- The typical guest profile for Airbnb in Shella ward consists of predominantly international visitors (81%), with top international origins including Kenya, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 19.2% of guests.
- Key international markets include United Kingdom (20%) and Kenya (19.2%).
- Top languages spoken are English (42.6%) followed by French (14.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Kenya.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Shella ward?
Listings in Shella ward average 4.8 out of 5 overall, with about 35.1 reviews per active listing and 32.7% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Shella ward
- An average rating of 4.8 places Shella ward in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Check-in (4.88), while Value (4.7) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 32.7% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Shella ward Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Shella ward
- The most common availability pattern in Shella ward falls within the 271-366 days range, representing 61.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Shella ward (37.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Shella ward?
Average Booking Lead Time by Month
Booking Lead Time Insights for Shella ward
- The overall average booking lead time for vacation rentals in Shella ward is 56 days.
- Guests book furthest in advance for stays during December (average 99 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (76 days avg.) sees the longest lead times, while Spring (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Shella ward.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 99 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 76 days) to capture early planners.
- Monitor your own booking lead times against these Shella ward averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Shella ward?
Guests in Shella ward stay about 4.8 nights on average, generating roughly 1,732 reservations and 17.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Shella ward
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Shella ward
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 17.1 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Dec (6 nights) and shorten in Apr (3.7 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Shella ward Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
41 listings
40.6% of total
2 Nights
23 listings
22.8% of total
3 Nights
5 listings
5% of total
30+ Nights
32 listings
31.7% of total
Key Insights
- The most prevalent minimum stay requirement in Shella ward is 1 Night, adopted by 40.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (63.4%) of the Shella ward Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (31.7%) caters to monthly stays (30+ nights) in Shella ward, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 40.6% of Shella ward hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 31.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Shella ward.
Shella ward Airbnb Cancellation Policy Trends Analysis (2026)
Limited
1 listings
1% of total
Flexible
10 listings
9.9% of total
Moderate
23 listings
22.8% of total
Firm
39 listings
38.6% of total
Strict
28 listings
27.7% of total
Cancellation Policy Insights for Shella ward
- The prevailing Airbnb cancellation policy trend in Shella ward is Firm, used by 38.6% of listings.
- A majority (66.3%) of hosts in Shella ward utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 38.6% market standard in Shella ward.
- Regularly review your cancellation policy against competitors and market demand shifts in Shella ward.
How Much Are Airbnb Cleaning Fees in Shella ward?
Cleaning fees in Shella ward are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Shella ward
- Only 19.8% of listings charge a cleaning fee, suggesting that most hosts in Shella ward bundle cleaning costs into the nightly rate.
- The average cleaning fee of $26 is close to the median ($15), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 3.1% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Shella ward median of $15. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Shella ward Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Shella wardbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Beautiful beachfront ForodhaniHouse
Entire Place • 5 bedrooms
Mandarina Beach House
Entire Place • 4 bedrooms
Mnarani House, Shela, Lamu
Entire Place • 4 bedrooms
Wimbi House Luxury in Shela with Rooftop Pool
Entire Place • 5 bedrooms
Pumbao House: A Stunning Villa With Swimming Pool!
Entire Place • 5 bedrooms
Jaha House Shela
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Shella ward?
Learn from the best! This table showcases top-performing Airbnb hosts in Shella ward based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Isabelle | 1 | $152,042 | 32 | 4.84/5.0 |
| Abdulrahman | 7 | $114,899 | 572 | 4.86/5.0 |
| Mary Nini | 1 | $93,892 | 65 | 4.92/5.0 |
| Chloé | 5 | $88,012 | 133 | 4.88/5.0 |
| Nina | 4 | $85,094 | 62 | 4.91/5.0 |
| Isabel Ann | 1 | $82,039 | 68 | 4.88/5.0 |
| Tristan | 1 | $68,868 | 24 | 4.96/5.0 |
| Angelika | 1 | $68,067 | 137 | 4.87/5.0 |
| Memi | 2 | $64,468 | 75 | 4.87/5.0 |
| Jane | 1 | $62,102 | 27 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Shella ward.
Who Are the Airbnb Hosts in Shella ward?
Shella ward has a relatively balanced host base.
Host Profile Insights for Shella ward
- A 47.5% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 2.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 58.4% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 30.7% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Shella ward averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Shella ward's Airbnb Market Compare to Nearby Cities?
How does the Shella ward Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Dabaso ward, Shella ward has 7 percentage points lower occupancy and about $30 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Dabaso ward | 104 | $1,925 | $191.52 | 37% |
| Mnarani ward | 30 | $1,828 | $231.42 | 30% |
| Kibarani ward | 16 | $1,079 | $122.17 | 26% |
| Watamu | 59 | $1,038 | $147.06 | 32% |
| Junju ward | 48 | $877 | $232.70 | 20% |
| Watamu ward | 219 | $836 | $166.46 | 28% |
| Kilifi | 73 | $702 | $120.77 | 25% |
| Lamu | 24 | $678 | $104.68 | 27% |
| Malindi | 112 | $542 | $131.64 | 28% |
| Mtepeni ward | 27 | $497 | $119.48 | 21% |
Frequently Asked Questions About Airbnb in Shella ward
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Shella ward.
How much do Airbnb hosts make in Shella ward?
Shella ward hosts earn about $18,412 per year on average, with an average nightly rate of $222 and RevPAR of $68. Those figures describe the typical revenue environment for active listings in Shella ward, Lamu, not the ceiling for the best operators. Source: AirROI 2026 data, Shella ward market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Shella ward?
The average Airbnb occupancy rate in Shella ward is 30.3%. December is the strongest month and April is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Shella ward?
Listings in Shella ward average $222 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Shella ward?
Shella ward currently has about 101 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Shella ward?
AirROI currently classifies the short-term rental regulation level in Shella ward as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Shella ward?
RevPAR in Shella ward is about $68. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Shella ward?
Occupancy of 30.3% means Shella ward is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $18,412, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Shella ward?
The average booking lead time in Shella ward is about 56 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Shella ward?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Shella ward include Shela Village, Lamu Old Town, Manda Island. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Shella ward?
entire_home listings make up 69.3% of the active supply in Shella ward. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Shella ward compare to nearby Airbnb markets?
Among neighboring markets, Dabaso ward posts $23,103 in average annual revenue with 37.3% occupancy, compared to Shella ward's $18,412 and 30.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Shella ward?
The average Airbnb stay length in Shella ward is about 4.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Shella ward?
Airbnb listings in Shella ward average 4.8 out of 5 overall. About 32.7% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Shella ward?
Smoke alarm and Kitchen are among the strongest revenue-linked amenities in Shella ward. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Shella ward?
Yes. About 19.8% of active Airbnb listings in Shella ward charge a cleaning fee, and the average fee is $26. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Shella ward?
A 47.5% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.