London ward, Nakuru Airbnb Market Data 2025: STR Report & Statistics
How much can you earn on Airbnb in London ward, Nakuru? Based on AirROI's 2025 dataset (May 2024 – April 2025), the short answer is $3,993 per year — at a $62 nightly rate, 19.1% occupancy, and a N/A RevPAR.
With just 34 active listings, London ward is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply expanded 126.7% as revenue climbed even while nightly rates softened — occupancy gains are outrunning rate pressure. For hosts entering now, strengthening demand means there is still room to build a profitable listing.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in London ward?
In London ward, the headline Airbnb metrics are $3,993 in average annual revenue,19.1% occupancy, $62 ADR, and $0 in RevPAR, and guests book about 9 days in advance.
How Much Do Airbnb Hosts Earn Monthly in London ward?
Understanding the monthly revenue variations for Airbnb listings in London ward is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in London ward is typically May, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in London ward across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,593+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $855 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $490 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $283, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in London ward
What Is the Monthly Airbnb Occupancy Rate in London ward?
Maximize your bookings by understanding the London ward STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in London ward:
- Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 19%.
- Entry-level properties (Bottom 25%) average 8% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in London ward
What Is the Average Airbnb Nightly Rate in London ward?
Effective short term rental pricing strategy in London ward involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in London ward typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $81+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $50 or more.
- Typical properties (Median) charge around $30 per night.
- Entry-level properties (Bottom 25%) earn around $22 per night.
Average Daily Rate (ADR) Trend by Month in London ward
What Is the RevPAR for Airbnb in London ward?
RevPAR in London ward is currently N/A. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see N/A RevPAR.
- Typical properties (Median) generate N/A RevPAR.
- Strong performers (Top 25%) earn N/A RevPAR.
- Best-in-class (Top 10%) achieve N/A RevPAR.
Average Monthly RevPAR Trend in London ward
RevPAR Insights for London ward
- RevPAR peaks in Jan and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these London ward benchmarks. If your RevPAR falls below the median of N/A, examine whether low occupancy or low ADR is the primary drag.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in London ward?
London ward's peak Airbnb season falls in May, June, October, while the softest stretch is February, April, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (May, June, October)
- Revenue averages $1,645 per month
- Occupancy rates average 39.0%
- Daily rates average $53
Shoulder Season
- Revenue averages $847 per month
- Occupancy maintains around 22.0%
- Daily rates hold near $55
Low Season (February, April, December)
- Revenue drops to average $307 per month
- Occupancy decreases to average 16.3%
- Daily rates adjust to average $60
Seasonality Insights for London ward
- Airbnb seasonality in London ward is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases London ward's highest earning potential, with monthly revenues climbing to $1,785, occupancy reaching 54.8%, and ADRs peaking at $64.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $267, occupancy could drop to 12.3%, and ADRs may adjust to $53.
- Lower occupancy paired with meaningful seasonality means hosts in London ward need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like London ward, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in London ward?
Low regulation and minimal registration activity in London ward, Nakuru, Kenya point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for London ward to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in London ward?
With a compact short-term rental market, London ward gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Milimani | Milimani is a prime residential area known for its serene environment and proximity to the city center. It is favored by both tourists and business travelers due to its upscale homes and access to amenities. | Lake Nakuru National Park, Nakuru Golf Club, Menengai Crater, Hyrax Hill Museum, Kariandusi Prehistoric Site |
| Nakuru Town East | Nakuru Town East boasts a vibrant local culture and bustling markets, appealing to guests looking for an authentic Kenyan experience. Its location provides easy access to various attractions. | Nakuru Town Market, Crescent Island, Lake Nakuru, Kabarak University, St. Mary's Church |
| Nakuru Town West | Nakuru Town West is an up-and-coming neighborhood with affordable accommodations and a growing number of eateries and shops. It's popular among budget travelers looking for convenience and local flavor. | Menengai Crater, Nakuru Old Town, The Bontana rec center, Kanga Park, Nakuru Players Club |
| Lanet | Lanet offers a blend of suburban charm and accessibility to Nakuru's attractions. It is appealing to families and long-term visitors who appreciate a quiet retreat. | Nakuru Show Ground, Lanet Dojo, Lanet Primary School, Nakuru Railway Station, vicinity to Lake Nakuru |
| Rongai | Rongai is a suburb of Nakuru known for its beautiful views and community spirit. It attracts both travelers and locals looking for a peaceful place near nature. | Hyrax Hill Museum, The Great Rift Valley, local markets, Rongai Hills, Nakuru Cultural Centre |
| Kiti | Kiti is a less crowded neighborhood, known for its friendly atmosphere and unique local shops, making it a favorite for visitors looking for local culture. | Kiti Market, local eateries, community events, Proximity to Nakuru Town, natural scenery |
| East Nakuru | This area is known for its vibrant community and is becoming popular for short-term rentals, especially due to its proximity to major highways and parks. | Lake Nakuru National Park, East Nakuru Market, wildlife tours, Nakuru Show Ground, Cultural festivals |
| Moses Gichuhi | An upcoming area with modern development and amenities, attracting young professionals and families. It’s close to various commercial centers. | Moses Gichuhi Park, shopping complexes, local food spots, close to the town center, easy access to transport |
With 8 distinct neighborhoods showing meaningful short-term rental activity, London ward offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in London ward?
Room Type Distribution
Property Type Distribution
Market Composition Insights for London ward
- The London ward Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.2% of the 34 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in London ward, Apartment/Condo properties are the most common (67.6%), reflecting the local real estate landscape.
- Houses represent a significant 26.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, unique stays (combined 5.8%) offer potential for unique stay experiences.
London ward Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for London ward
- The dominant room capacity in London ward is 1 bedroom listings, making up 67.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 91.1% of the active Airbnb listings in London ward, indicating a high concentration in these sizes.
- With over half the market (67.6%) consisting of studios or 1-bedroom units, London ward is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (5.8%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in London ward.
London ward Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for London ward
- The most common guest capacity trend in London ward vacation rentals is listings accommodating 2 guests (73.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the London ward STR market, accounting for 88.2% of listings.
- A significant 73.5% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in London ward.
- On average, properties in London ward are equipped to host 2.8 guests.
What Amenities Do Airbnb Guests Expect in London ward?
Amenity Prevalence
Amenity Insights for London ward
- Essential amenities in London ward that guests expect include: Kitchen, TV, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for London ward: Kitchen, TV, Wifi.
- Consider adding popular differentiators like Free parking on premises or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in London ward to stay competitive.
Dive Deeper: Advanced London ward STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for London ward. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLondon ward Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for London ward
- The typical guest profile for Airbnb in London ward consists of a mix of domestic (60%) and international guests, often arriving from nearby Nairobi, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Swahili.
- Domestic travelers account for 59.6% of guests.
- Key international markets include Kenya (59.6%) and United States (12.8%).
- Top languages spoken are English (47.6%) followed by Swahili (22.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
London ward Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for London ward
- The most common availability pattern in London ward falls within the 271-366 days range, representing 91.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in London ward (79.4%), reflecting common guest stay durations or potential owner blocking patterns.
How Far in Advance Do Guests Book Airbnb in London ward?
Average Booking Lead Time by Month
Booking Lead Time Insights for London ward
- The overall average booking lead time for vacation rentals in London ward is 9 days.
- Guests book furthest in advance for stays during September (average 29 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 1 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (14 days avg.) sees the longest lead times, while Spring (4 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (9 days) as a baseline for your pricing and availability strategy in London ward.
- For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 29 days out to capitalize on advance planning.
- During October, focus on last-minute booking availability and promotions, as guests book with very short notice (1 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 14 days) to capture early planners.
- Monitor your own booking lead times against these London ward averages to identify opportunities for dynamic pricing adjustments.
London ward Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
29 listings
96.7% of total
2 Nights
1 listings
3.3% of total
Key Insights
- The most prevalent minimum stay requirement in London ward is 1 Night, adopted by 96.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the London ward Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 96.7% of London ward hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in London ward.
London ward Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
5 listings
71.4% of total
Firm
1 listings
14.3% of total
Strict
1 listings
14.3% of total
Cancellation Policy Insights for London ward
- The prevailing Airbnb cancellation policy trend in London ward is Flexible, used by 71.4% of listings.
- The market strongly favors guest-friendly terms, with 71.4% of listings offering Flexible or Moderate policies. This suggests guests in London ward may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 71.4% market standard in London ward.
- Given the high prevalence of Flexible policies (71.4%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 14.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in London ward.
What Do the Top Airbnb Listings in London ward Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in London wardbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Lake View Fully Equipped 1BR
Entire Place • 1 bedroom
5 Bedroom Own Compound in Kiamunyi Estate, Nakuru.
Entire Place • 5 bedrooms
A 3 bedroom penthouse with a 360 ° view of nakuru
Entire Place • 3 bedrooms
sozos home
Entire Place • 2 bedrooms
Lovely serviced 2bedroom apartments with lakeview.
Entire Place • N/A
Amber 1BR by SkylineVilla
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in London ward?
Learn from the best! This table showcases top-performing Airbnb hosts in London ward based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #356724894 | 1 | $60,755 | 0 | 0.00/5.0 |
| Host #485519343 | 1 | $9,158 | 0 | 0.00/5.0 |
| Host #178567812 | 3 | $8,122 | 0 | 0.00/5.0 |
| Hawa | 1 | $6,109 | 62 | 4.77/5.0 |
| Host #498994374 | 1 | $4,136 | 0 | 0.00/5.0 |
| Jane | 4 | $3,787 | 8 | 1.22/5.0 |
| Host #271738218 | 1 | $3,405 | 2 | 0.00/5.0 |
| Host #222381614 | 1 | $3,368 | 0 | 0.00/5.0 |
| Host #486863004 | 1 | $3,196 | 0 | 0.00/5.0 |
| Host #73356840 | 1 | $2,831 | 0 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in London ward.
How Does London ward's Airbnb Market Compare to Nearby Cities?
How does the London ward Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Olkaria ward, London ward has 12 percentage points lower occupancy and about $100 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Naro Moru | 19 | $2,009 | $326.90 | 25% |
| Ewuaso Oonkidong'i ward | 14 | $1,897 | $177.50 | 28% |
| Olkaria ward | 42 | $1,592 | $162.67 | 31% |
| Malewa West ward | 45 | $1,416 | $195.51 | 24% |
| Keekonyokie ward | 23 | $1,369 | $152.03 | 29% |
| Ngecha Tigoni ward | 10 | $1,188 | $134.89 | 28% |
| Kapkures ward | 11 | $1,038 | $111.18 | 28% |
| Hells Gate ward | 44 | $949 | $130.73 | 23% |
| Maiella ward | 13 | $927 | $144.80 | 23% |
| Siana ward | 22 | $862 | $182.06 | 20% |
Frequently Asked Questions About Airbnb in London ward
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for London ward.
How much do Airbnb hosts make in London ward?
London ward hosts earn about $3,993 per year on average, with an average nightly rate of $62 and RevPAR of N/A. Those figures describe the typical revenue environment for active listings in London ward, Nakuru, not the ceiling for the best operators. Source: AirROI 2025 data, London ward market, May 2024 to April 2025.
What is the average Airbnb occupancy rate in London ward?
The average Airbnb occupancy rate in London ward is 19.1%. May is the strongest month and December is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in London ward?
Listings in London ward average $62 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in London ward?
London ward currently has about 34 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in London ward?
AirROI currently classifies the short-term rental regulation level in London ward as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in London ward?
RevPAR in London ward is about N/A. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in London ward?
Occupancy of 19.1% means London ward is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $3,993, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in London ward?
The average booking lead time in London ward is about 9 days — a relatively short booking window, meaning most guests decide within a few weeks of their trip — dynamic pricing can capture late demand. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in London ward?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in London ward include Milimani, Nakuru Town East, Nakuru Town West. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in London ward?
entire_home listings make up 88.2% of the active supply in London ward. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does London ward compare to nearby Airbnb markets?
Among neighboring markets, Naro Moru posts $24,112 in average annual revenue with 25.2% occupancy, compared to London ward's $3,993 and 19.1%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
When is the peak season for Airbnb in London ward?
May is the highest-revenue month in London ward, while December is the softest. The revenue spread between them indicates a highly seasonal market — revenue in the peak month is more than double the low month, so cash-flow planning and pricing automation are critical.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2025-04-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.