Querétaro, Querétaro Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Querétaro, Querétaro? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $5,779 per year — at a $61 nightly rate, 35.9% occupancy, and a $21 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With 1,885 active listings and moderate demand with room for well-positioned listings to outperform, Querétaro is an established vacation rental market. Supply grew 42.7% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. For data-driven hosts, the opportunity lies in reading these signals and positioning accordingly.
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What Are the Key Airbnb Metrics in Querétaro?
In Querétaro, the headline Airbnb metrics are $5,779 in average annual revenue,35.9% occupancy, $61 ADR, and $21 in RevPAR, and guests book about 19 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Querétaro?
Understanding the monthly revenue variations for Airbnb listings in Querétaro is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Querétaro is typically December, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Querétaro across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,423+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $868 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $503 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $229, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Querétaro
What Is the Monthly Airbnb Occupancy Rate in Querétaro?
Maximize your bookings by understanding the Querétaro STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Querétaro:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Querétaro
What Is the Average Airbnb Nightly Rate in Querétaro?
Effective short term rental pricing strategy in Querétaro involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Querétaro typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $107+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $68 or more.
- Typical properties (Median) charge around $43 per night.
- Entry-level properties (Bottom 25%) earn around $30 per night.
Average Daily Rate (ADR) Trend by Month in Querétaro
What Is the RevPAR for Airbnb in Querétaro?
RevPAR in Querétaro is currently $21. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $9 RevPAR.
- Typical properties (Median) generate $16 RevPAR.
- Strong performers (Top 25%) earn $25 RevPAR.
- Best-in-class (Top 10%) achieve $40 RevPAR.
Average Monthly RevPAR Trend in Querétaro
RevPAR Insights for Querétaro
- The average RevPAR in Querétaro is $21. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($40) and bottom 25% ($9) is $31, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Dec and bottoms out in May, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Querétaro benchmarks. If your RevPAR falls below the median of $16, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $25+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Querétaro?
Querétaro's peak Airbnb season falls in December, October, November, while the softest stretch is February, April, May. Overall, the market shows relatively stable year-round demand, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (December, October, November)
- Revenue averages $768 per month
- Occupancy rates average 41.2%
- Daily rates average $63
Shoulder Season
- Revenue averages $686 per month
- Occupancy maintains around 38.3%
- Daily rates hold near $61
Low Season (February, April, May)
- Revenue drops to average $620 per month
- Occupancy decreases to average 39.4%
- Daily rates adjust to average $58
Seasonality Insights for Querétaro
- Airbnb seasonality in Querétaro is subdued — revenue stays within a narrow band throughout the year. This is advantageous for hosts who value predictable cash flow and simpler pricing management.
- During the high season, the absolute peak month showcases Querétaro's highest earning potential, with monthly revenues climbing to $804, occupancy reaching 42.0%, and ADRs peaking at $65.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $615, occupancy could drop to 35.1%, and ADRs may adjust to $55.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Querétaro.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- With stable year-round demand, Querétaro hosts can focus less on seasonal pricing swings and more on incremental improvements — better photos, faster response times, and amenity upgrades that compound over time.
Do You Need a License for Airbnb in Querétaro?
Querétaro, Querétaro, Mexico currently shows a low regulation profile despite having 1,885 active listings. Larger markets with light regulation can attract new supply quickly, but that also means regulatory frameworks may evolve as local governments respond to growth — staying informed protects your investment. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Querétaro to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 0% licensed listings)
What Are the Best Neighborhoods for Airbnb in Querétaro?
Querétaro is a large short-term rental market, and performance varies significantly by location within the city. The neighborhoods below are among the most active areas for Airbnb hosts — each with distinct guest demographics, demand drivers, and local attractions. Use this as a starting point for neighborhood-level investment analysis in Querétaro, Querétaro.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Histórico | The historic center of Querétaro is a UNESCO World Heritage Site, known for its colonial architecture and vibrant atmosphere. It attracts tourists interested in culture, history, and local cuisine, making it a prime location for Airbnb hosting. | Aqueduct of Querétaro, Plaza de Armas, Templo de Santa Rosa, Museo de Arte, Centro de Querétaro |
| Juriquilla | An upscale residential area with modern amenities and proximity to business districts. Popular with both tourists and business travelers, offering a mix of leisure and work accommodations. | Juriquilla Golf Course, Antea Lifestyle Center, El Marqués Park |
| El Pueblito | A small traditional town close to Querétaro that offers a quaint atmosphere, sought after by visitors looking for a local experience. It provides access to beautiful landscapes and local artisan shops. | Templo de El Pueblito, Local markets, Cultural workshops |
| Querétaro de Arteaga | Known for its rich industrial history and modern-day cultural events. This area attracts both tourists and attendees of various conferences and events throughout the year. | Cerro de las Campanas, Casa de la Corregidora, Theatre of Querétaro |
| La Pradera | A residential area that has become increasingly popular due to new developments, it is a great location for families and offers easy access to nature and parks. | Parque La Pradera, Family recreation areas, Nearby shopping centers |
| Cumbres del Lago | A modern community known for its security and amenities. It attracts families and expatriates and is ideal for hosting long-term stays. | Cumbres del Lago Park, Shopping malls nearby, Community events |
| East Querétaro | A growing area with new infrastructure and business opportunities. Ideal for hosting professionals and business travelers who are visiting for work purposes. | Business centers, New shopping plazas, Local parks |
| Santa Rosa Jáuregui | A traditional neighborhood with charm, known for its local festivals and community spirit. Attractive to those looking for authentic local experiences. | Local markets, Traditional festivities, Temples and museums |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Querétaro offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Querétaro?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Querétaro
- The Querétaro Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.3% of the 1,885 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Querétaro, Apartment/Condo properties are the most common (61%), reflecting the local real estate landscape.
- Houses represent a significant 26.3% portion, catering likely to families or larger groups.
- The presence of 9.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique, unique stays (combined 3.6%) offer potential for unique stay experiences.
Querétaro Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Querétaro
- The dominant room capacity in Querétaro is 1 bedroom listings, making up 38.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 56.3% of the active Airbnb listings in Querétaro, indicating a high concentration in these sizes.
Querétaro Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Querétaro
- The most common guest capacity trend in Querétaro vacation rentals is listings accommodating 2 guests (31.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Querétaro STR market, accounting for 53.4% of listings.
- 19.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Querétaro.
- On average, properties in Querétaro are equipped to host 3.3 guests.
How Do Listings in Querétaro Compare on Quality?
Listing quality in Querétaro can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Querétaro
- At 24.6 photos per listing on average, Querétaro hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 22.3% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Querétaro averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Querétaro?
Amenity Prevalence
Amenity Insights for Querétaro
- Essential amenities in Querétaro that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Hot water, TV, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Querétaro: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Hot water or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Querétaro to stay competitive.
Which Airbnb Amenities Boost Revenue in Querétaro?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Querétaro, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Life size gamesHigh opportunity | 0.3% | $19,745 | $5,734 | 244.3% |
Baby bathHigh opportunity | 0.5% | $19,552 | $5,713 | 242.3% |
PianoHigh opportunity | 0.5% | $17,988 | $5,714 | 214.8% |
Coffee maker | 74.9% | $6,778 | $2,795 | 142.6% |
Hot water | 92.7% | $6,019 | $2,737 | 119.9% |
Cooking basics | 76.8% | $6,577 | $3,133 | 109.9% |
Ping pong tableHigh opportunity | 1.3% | $11,647 | $5,703 | 104.2% |
Microwave | 74.7% | $6,626 | $3,271 | 102.6% |
Dishes and silverware | 77.7% | $6,507 | $3,238 | 101.0% |
Bread maker | 0.4% | $11,106 | $5,756 | 92.9% |
Revenue Impact Insights for Querétaro
- Life size games tops the revenue impact list with a 244.3% uplift — listings with this amenity earn $19,745 vs. $5,734 without it.
- High-opportunity amenities — Life size games, Baby bath, Piano — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Hot water — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Life size games — it has the best combination of high revenue impact and low market saturation in Querétaro.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Querétaro STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Querétaro. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsQuerétaro Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Querétaro
- The typical guest profile for Airbnb in Querétaro consists of primarily domestic travelers (84%), often arriving from nearby Mexico City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 84.0% of guests.
- Key international markets include Mexico (84%) and United States (9.9%).
- Top languages spoken are Spanish (51.7%) followed by English (36.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Mexico City and Santiago de Querétaro.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Querétaro?
Listings in Querétaro average 4.73 out of 5 overall, with about 97.2 reviews per active listing and 27.8% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Querétaro
- An average rating of 4.73 places Querétaro in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Location (4.86), while Cleanliness (4.72) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 27.8% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 27.8% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Querétaro Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Querétaro
- The most common availability pattern in Querétaro falls within the 271-366 days range, representing 51.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Querétaro (29.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Querétaro?
Average Booking Lead Time by Month
Booking Lead Time Insights for Querétaro
- The overall average booking lead time for vacation rentals in Querétaro is 19 days.
- Guests book furthest in advance for stays during December (average 26 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (21 days avg.) sees the longest lead times, while Spring (16 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (19 days) as a baseline for your pricing and availability strategy in Querétaro.
- Target marketing efforts for the Fall season well in advance (at least 21 days) to capture early planners.
- Monitor your own booking lead times against these Querétaro averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Querétaro?
Guests in Querétaro stay about 5.2 nights on average, generating roughly 37,555 reservations and 20.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Querétaro
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Querétaro
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 20.1 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Sep (5.8 nights) and shorten in Feb (3.8 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Querétaro Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1199 listings
63.6% of total
2 Nights
311 listings
16.5% of total
3 Nights
79 listings
4.2% of total
4-6 Nights
40 listings
2.1% of total
7-29 Nights
20 listings
1.1% of total
30+ Nights
236 listings
12.5% of total
Key Insights
- The most prevalent minimum stay requirement in Querétaro is 1 Night, adopted by 63.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (80.1%) of the Querétaro Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12.5%) caters to monthly stays (30+ nights) in Querétaro, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 63.6% of Querétaro hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 12.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Querétaro.
Querétaro Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
16 listings
0.9% of total
Limited
11 listings
0.6% of total
Flexible
1063 listings
56.5% of total
Moderate
481 listings
25.6% of total
Firm
237 listings
12.6% of total
Strict
72 listings
3.8% of total
Cancellation Policy Insights for Querétaro
- The prevailing Airbnb cancellation policy trend in Querétaro is Flexible, used by 56.5% of listings.
- The market strongly favors guest-friendly terms, with 82.1% of listings offering Flexible or Moderate policies. This suggests guests in Querétaro may expect booking flexibility.
- Strict cancellation policies are quite rare (3.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 56.5% market standard in Querétaro.
- Given the high prevalence of Flexible policies (56.5%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 3.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Querétaro.
How Much Are Airbnb Cleaning Fees in Querétaro?
Cleaning fees in Querétaro are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Querétaro
- 76.9% of listings charge a cleaning fee, making it standard practice in Querétaro. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $21 is close to the median ($14), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 6.4% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Querétaro median of $14. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Querétaro Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Querétarobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Pool and terrace steps away from Plaza de Armas.
Entire Place • 9 bedrooms
Set 5 Dptos. 38 Guests Central and Spacious!
Entire Place • 16 bedrooms
Rustic Country House with Pool 741 520
Entire Place • 6 bedrooms
Beautiful apartment for big groups
Entire Place • 5 bedrooms
Beautiful Apartment for big groups
Entire Place • 4 bedrooms
Spectacular house with a private pool in Tequis
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Querétaro?
Learn from the best! This table showcases top-performing Airbnb hosts in Querétaro based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Homirent | 252 | $2,024,911 | 51434 | 4.64/5.0 |
| Homirent | 131 | $983,864 | 13128 | 4.72/5.0 |
| Mas Suites | 55 | $578,882 | 3027 | 4.65/5.0 |
| StayHome.Qro | 25 | $291,928 | 5975 | 4.78/5.0 |
| Leo | 16 | $254,369 | 835 | 4.86/5.0 |
| Arturo | 17 | $183,215 | 1848 | 4.71/5.0 |
| Lourdes | 38 | $180,989 | 3354 | 4.78/5.0 |
| Hospedia | 13 | $124,180 | 1096 | 4.89/5.0 |
| Jaime | 1 | $111,335 | 80 | 4.98/5.0 |
| DESTYNA Wellcation Properties | 14 | $108,613 | 1316 | 4.65/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Querétaro.
Who Are the Airbnb Hosts in Querétaro?
Querétaro has a relatively balanced host base.
Host Profile Insights for Querétaro
- A 46.4% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 4.0% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 73.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 35.5% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Querétaro averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Querétaro
These are the highest-grossing professional property management operations in Querétaro, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Mas Suites | 55 | $578,882 | $74 | 43.9% | 4.65/5 |
| Leo | 16 | $254,369 | $118 | 47.1% | 4.86/5 |
| Ricardo | 9 | $86,374 | $61 | 46.2% | 4.89/5 |
| Alvaro | 4 | $41,395 | $147 | 37.3% | 4.92/5 |
| José Antonio | 7 | $17,725 | $82 | 17.2% | 4.71/5 |
| Hostpal Mexico | 1 | $7,893 | $42 | 55.5% | 4.82/5 |
| HostPal | 2 | $6,301 | $59 | 31.8% | 4.23/5 |
| J. Eduardo | 1 | $2,532 | $29 | 35.8% | 4.52/5 |
Management Company Insights for Querétaro
- The leading management company, Mas Suites, operates 55 listings with $578,882 in gross revenue — a useful benchmark for what scale looks like in Querétaro.
- Top managers average 12 properties each, suggesting professional management in Querétaro still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.7/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 4.0% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Querétaro's Airbnb Market Compare to Nearby Cities?
How does the Querétaro Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Juárez, Querétaro has 18 percentage points lower occupancy and about $41 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| El Santuario | 45 | $2,466 | $424.43 | 23% |
| Tepeji del Rio de Ocampo | 11 | $2,146 | $331.07 | 27% |
| Cerro Gordo | 37 | $2,020 | $446.75 | 20% |
| Avandaro | 205 | $1,865 | $434.71 | 23% |
| La Tortuga | 70 | $1,650 | $245.76 | 27% |
| Alcocer | 12 | $1,517 | $282.73 | 24% |
| San Miguel de Allende | 2,096 | $1,456 | $205.13 | 30% |
| Ejido San Gaspar | 42 | $1,377 | $260.98 | 19% |
| Juárez | 42 | $1,372 | $101.39 | 54% |
| Lomas de Comanjilla | 21 | $1,332 | $180.36 | 26% |
Frequently Asked Questions About Airbnb in Querétaro
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Querétaro.
How much do Airbnb hosts make in Querétaro?
Querétaro hosts earn about $5,779 per year on average, with an average nightly rate of $61 and RevPAR of $21. Those figures describe the typical revenue environment for active listings in Querétaro, Querétaro, not the ceiling for the best operators. Source: AirROI 2026 data, Querétaro market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Querétaro?
The average Airbnb occupancy rate in Querétaro is 35.9%. December is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Querétaro?
Listings in Querétaro average $61 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Querétaro?
Querétaro currently has about 1,885 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Querétaro?
AirROI currently classifies the short-term rental regulation level in Querétaro as Low. The dataset also shows about 0.2% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Querétaro?
RevPAR in Querétaro is about $21. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Querétaro?
Occupancy of 35.9% means Querétaro is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $5,779, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Querétaro?
The average booking lead time in Querétaro is about 19 days — a relatively short booking window, meaning most guests decide within a few weeks of their trip — dynamic pricing can capture late demand. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Querétaro?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Querétaro include Centro Histórico, Juriquilla, El Pueblito. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Querétaro?
entire_home listings make up 72.3% of the active supply in Querétaro. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Querétaro compare to nearby Airbnb markets?
Among neighboring markets, El Santuario posts $29,587 in average annual revenue with 23.1% occupancy, compared to Querétaro's $5,779 and 35.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Querétaro?
The average Airbnb stay length in Querétaro is about 5.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Querétaro?
Airbnb listings in Querétaro average 4.73 out of 5 overall. About 27.8% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Querétaro?
Life size games and Baby bath are among the strongest revenue-linked amenities in Querétaro. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Querétaro?
Yes. About 76.9% of active Airbnb listings in Querétaro charge a cleaning fee, and the average fee is $21. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Querétaro?
A 46.4% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.