Airbnb market data · 202512 months to July 2025
Isla de la Piedra (Stone Island), Mexico Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Isla de la Piedra (Stone Island) brought in MX$99,114 over the 12 months through July 2025, across just 19 active listings, so a single property can move that figure.
AirROI's latest figures for Isla de la Piedra (Stone Island) run through July 2025.
The short answer
Isla de la Piedra (Stone Island) Airbnb Market at a Glance
Listings averaged MX$1,771 a night and were booked on 22% of available nights.
January, the best month, brought in about 67% more per listing than April, the slowest. With only 19 active listings, a few bookings can reorder the months.
With 19 active listings, Isla de la Piedra (Stone Island) is the ninth-largest of 10 Sinaloa markets AirROI tracks.
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How Much Do Airbnb Hosts Make in Isla de la Piedra (Stone Island)?
Gross bookings per Isla de la Piedra (Stone Island) listing averaged MX$99,114 over the 12 months to July 2025 (Sinaloa average: MX$133,248), before cleaning, platform and management costs and taxes.
The average Isla de la Piedra (Stone Island) listing brought in MX$21,300 in January, its best month, and MX$12,700 in April, its slowest. The three strongest months bring in 29% of a full year's revenue, where an even calendar would give any three months 25%.
Across Isla de la Piedra (Stone Island)'s 19 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn MX$47,900+ a month, about five times the typical property.
- Strong performers (top 25%) earn MX$21,600 or more, roughly MX$12,000 a month above the median.
- Typical properties (median) earn about MX$9,510 a month.
- Entry-level properties (bottom 25%) earn MX$5,570 or less, about 59% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
January earned about 1.7 times what April did
Average revenue per active listing, by month
The dashed line is the average of the months shown, MX$17,600.
Isla de la Piedra (Stone Island) Airbnb Data by Month
Latest 12 months in the July 2025 data.
January led on revenue and bookings; nightly rates peaked in July.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| Aug 2024 | MX$19,168 | 33.6% | MX$1,828 | 8 days |
| Sep 2024 | MX$19,820 | 33.7% | MX$1,901 | 31 days |
| Oct 2024 | MX$20,912 | 29.6% | MX$1,899 | 58 days |
| Nov 2024 | MX$12,925 | 23.0% | MX$1,874 | 58 days |
| Dec 2024 | MX$17,733 | 28.6% | MX$1,875 | 72 days |
| Jan 2025 | MX$21,278 | 36.6% | MX$1,854 | 75 days |
| Feb 2025 | MX$19,252 | 19.2% | MX$1,828 | 60 days |
| Mar 2025 | MX$15,540 | 18.9% | MX$2,077 | 44 days |
| Apr 2025 | MX$12,739 | 22.4% | MX$2,135 | 31 days |
| May 2025 | MX$18,754 | 33.5% | MX$2,093 | 31 days |
| Jun 2025 | MX$13,826 | 20.0% | MX$2,178 | 47 days |
| Jul 2025 | MX$19,661 | 27.8% | MX$2,232 | 58 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month.
The typical Isla de la Piedra (Stone Island) listing earns about MX$9,510 a month, but one property can land well above or below that. The Airbnb income calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Is an Airbnb in Isla de la Piedra (Stone Island) Profitable?
Yes, when it's run well. The average Isla de la Piedra (Stone Island) Airbnb took in MX$99,114 in the 12 months to July 2025, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about MX$225,500, and run by its owner at everyday costs, about MX$13,880 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Isla de la Piedra (Stone Island) Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | MX$99,114 | MX$225,500 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −MX$15,360 | −MX$34,950 |
| Utilities and internetAbout 5% of bookings | −MX$4,960 | −MX$11,280 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −MX$1,980 | −MX$4,510 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −MX$2,970 | −MX$6,770 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −MX$990 | −MX$990 |
| Permit and registrationWhere one is required | −MX$500 | −MX$500 |
| ManagementMX$0 when you run it; co-hosts charge from about 10% of nightly bookings | MX$0 | MX$0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | MX$0 | MX$0 |
| Lodging taxesAdded to the guest's bill and passed on | MX$0 | MX$0 |
| Total running costsAbout 27% of bookings | −MX$26,760 | −MX$59,000 |
| Left for housing costs, then profit | MX$72,354about MX$6,030 a month | MX$166,500about MX$13,880 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Isla de la Piedra (Stone Island) Airbnb Profit
The estimate starts from Isla de la Piedra (Stone Island)'s average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Isla de la Piedra (Stone Island) home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Isla de la Piedra (Stone Island)'s Top Earners Get There
- More nights booked. The busiest quarter of Isla de la Piedra (Stone Island) listings are booked on 35% or more of their nights, against 21% for the median listing. Ten more booked nights a year at the median rate of MX$1,690 adds about MX$16,900 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge MX$2,065 a night or more, against a median of MX$1,690. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about MX$9,910 a year.
- Open for the busy months. January brought the average listing about MX$21,300, against MX$12,700 in April, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about MX$18,790 a month, against MX$8,260 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Isla de la Piedra (Stone Island)?
Isla de la Piedra (Stone Island) listings were booked on 22% of the nights they were open over the past year, 5 percentage points below the Sinaloa average (27%) and 11 points below the Mexico average (33%). Occupancy climbs to 37% in January and falls to 19% in March.
Across Isla de la Piedra (Stone Island)'s 19 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 63%+ of open nights, 42 points above the median.
- Strong performers (top 25%) fill 35% or more, roughly two and a half nights a week.
- Typical properties (median) fill about 21% of open nights.
- Entry-level properties (bottom 25%) fill 11% or less, less than one night a week.
January was the busiest month in Isla de la Piedra (Stone Island), March the quietest
Share of open nights booked, by month
The 12-month rate of 22% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Isla de la Piedra (Stone Island)?
The average nightly rate in Isla de la Piedra (Stone Island), known as ADR (average daily rate), was MX$1,771 over the past year, about 20% below the Sinaloa average of MX$2,205 and about 31% below the Mexico average of MX$2,565. Averaged month by month, rates peak in July at about MX$2,230 and bottom out in February and August at about MX$1,830.
Across Isla de la Piedra (Stone Island)'s 19 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge MX$3,835+ a night, about 2.3 times the median.
- Strong performers (top 25%) charge MX$2,065 or more, about MX$380 above the median.
- Typical properties (median) charge about MX$1,690 a night.
- Entry-level properties (bottom 25%) charge MX$1,080 or less, about two-thirds of the median.
July rates ran 22% above February's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, MX$1,980. The 12-month ADR of MX$1,771 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
Seasonality
Best and Worst Months for Airbnb in Isla de la Piedra (Stone Island)
With only 19 active listings, the monthly pattern in Isla de la Piedra (Stone Island) is noisy, since a few long or pricey stays can lift a month; revenue peaked in January and bottomed out in April.
How Far in Advance Do Guests Book Airbnb in Isla de la Piedra (Stone Island)?
Guests book Isla de la Piedra (Stone Island) stays 55 days ahead on average (about eight weeks). January stays are booked furthest out, about 75 days ahead, and August stays closest to arrival, about 8 days. A typical January booking is made in early November.
January stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 55 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Isla de la Piedra (Stone Island)
None of the 19 active listings in Isla de la Piedra (Stone Island) display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Isla de la Piedra (Stone Island).
Neighborhoods
Best Neighborhoods for Airbnb in Isla de la Piedra (Stone Island)
AirROI's area guide picks eight Isla de la Piedra (Stone Island) neighborhoods that draw short-term rental guests, led by Playa de la Isla, Centro Histórico and El Faro. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Playa de la Isla | A stunning, tranquil beach area ideal for relaxation and water sports. Offers a perfect getaway for tourists seeking sun, sand, and sea activities. | Beautiful beaches, Water sports rentals, Sunbathing, Beachfront restaurants |
| Centro Histórico | The cultural heart of Mazatlán with colonial architecture, vibrant markets, and rich history. Attracts tourists interested in exploring local culture and traditions. | Mazatlán Cathedral, Angela Peralta Theater, Plaza Machado, Local markets, Historical monuments |
| El Faro | Known for its iconic lighthouse and scenic views. A popular spot for sightseeing and photography, drawing in travelers wanting to experience the natural beauty of the area. | El Faro Lighthouse, Malecon, Ocean views, Walking trails, Sunset views |
| Pueblo Bonito | A bustling area with luxury resorts and fine dining options, appealing to high-end tourists looking for comfort and exclusivity during their stay. | Luxury hotels, Fine dining, Spa services, Private beaches, Resort activities |
| Mazatlán Marina | A vibrant area filled with yachts and upscale residences. Attractive for those interested in boating, fishing, and waterfront dining. | Fishing excursions, Yacht rentals, Waterfront restaurants, Shopping areas, Marina activities |
| Las Flores | A quiet residential area close to the beach, perfect for families and long-term stays. Offers a peaceful environment with local amenities. | Family-friendly beaches, Parks, Local dining options, Grocery stores, Community feel |
| Malecón | A famous boardwalk known for its stunning ocean views, perfect for walks and recreational activities. Attracts tourists who enjoy outdoor experiences and local events. | Ocean views, Street vendors, Art installations, Events and festivals, Biking and walking paths |
| Zona Dorada | The Golden Zone known for nightlife, restaurants, and hotels. Predominantly attracts tourists looking for entertainment and social activities. | Nightclubs, Bars, Shopping, Restaurants, Beachfront activities |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Isla de la Piedra (Stone Island) vs. Nearby Airbnb Markets
The only nearby market in the table, Mazatlán (8 km away), earned about 50% more than Isla de la Piedra (Stone Island) per listing.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Mazatlán 8 km | 4,955 | MX$148,661 | MX$2,434 | 26% |
Other Airbnb Markets in Sinaloa
- Los Mochis Airbnb data 393 listings
- Culiacán Rosales Airbnb data 317 listings
- Culiacán Airbnb data 170 listings
- Nuevo Altata Airbnb data 107 listings
- Guasave Airbnb data 60 listings
- El Fuerte Airbnb data 36 listings
See all 10 Sinaloa Airbnb markets
Markets Similar to Isla de la Piedra (Stone Island)
Markets elsewhere in Mexico with a similar nightly rate and occupancy to Isla de la Piedra (Stone Island):
- Guanajuato Airbnb data Mexico · MX$1,764/night · 23.3%
- San Juan de los Lagos Airbnb data Mexico · MX$1,768/night · 24.3%
- San José del Pacífico Airbnb data Mexico · MX$1,868/night · 23.9%
- Arandas Airbnb data Mexico · MX$1,590/night · 22.7%
- Mineral del Monte Airbnb data Mexico · MX$2,016/night · 21.5%
- Atlacholoaya Airbnb data Mexico · MX$1,874/night · 24.9%
FAQ
Isla de la Piedra (Stone Island) Airbnb FAQ
How much do Airbnb hosts make in Isla de la Piedra (Stone Island)?
An active Isla de la Piedra (Stone Island) Airbnb grossed MX$99,114 on average in the 12 months to July 2025, according to AirROI's tracking of 19 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in MX$21,600 or more in a typical month.
How much can I make on Airbnb in Isla de la Piedra (Stone Island)?
It depends most on the home's size, location and how it's run. The middle half of Isla de la Piedra (Stone Island) listings earn between MX$5,570 and MX$21,600 in a typical month, and the top tenth MX$47,900 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Isla de la Piedra (Stone Island)?
Listings in Isla de la Piedra (Stone Island) were booked on 22% of available nights over the past year. That compares with 27% for the Sinaloa average. January was the busiest month.
How much does an Airbnb cost per night in Isla de la Piedra (Stone Island)?
The average booked night in Isla de la Piedra (Stone Island) cost MX$1,771 before fees. Half of listings charge between MX$1,080 and MX$2,065, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Isla de la Piedra (Stone Island)?
None of the active Isla de la Piedra (Stone Island) listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Isla de la Piedra (Stone Island)?
Yes, when it's run well. The average Isla de la Piedra (Stone Island) Airbnb grossed MX$99,114 in the 12 months to July 2025, 26% below the Sinaloa average of MX$133,248, though with only 19 active listings a single property can move that figure, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about MX$13,880 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Isla de la Piedra (Stone Island)?
January paid best over the past year, at MX$21,300 per active listing, and April paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Isla de la Piedra (Stone Island)?
Isla de la Piedra (Stone Island) stays were booked 55 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
What are the best neighborhoods for Airbnb in Isla de la Piedra (Stone Island)?
Playa de la Isla, Centro Histórico and El Faro draw the most short-term rental interest in Isla de la Piedra (Stone Island). The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Isla de la Piedra (Stone Island)?
AirROI counted 19 active Airbnb listings in Isla de la Piedra (Stone Island) as of July 2025. The closest tracked market is Mazatlán, 8 km away.
Method
About This Data
Figures on this page cover 19 active Airbnb listings in Isla de la Piedra (Stone Island) from August 2024 to July 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Mexican pesos at MX$17.5 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.