In The Heart of Pohara with Stunning Bay Views Entire home · 4 bedrooms Rated 5.00 - Revenue
- NZ$104,154
- Occupancy
- 68.5%
- Daily rate
- NZ$377
Airbnb market data · 202612 months to October 2026
The average Airbnb in Pōhara brought in NZ$28,125 over the 12 months through October 2026, in line with the Tasman average of NZ$29,602.
The short answer
Pōhara is priced below the Tasman average. Listings averaged NZ$313 a night, about 11% less than that average of NZ$350, and were booked on 39% of available nights, close to its 40% occupancy.
Timing matters: in January, usually the best month, the average listing earns about 4.2 times as much as in May, usually the slowest.
With 60 active listings, Pōhara is the fifth-largest of 17 Tasman markets AirROI tracks. From a year earlier, average revenue fell 17% while the number of active listings grew 13%.
Browse the live Pōhara Airbnb market See Every Pōhara ListingRevenue
Gross bookings per Pōhara listing averaged NZ$28,125 over the 12 months to October 2026 (Tasman average: NZ$29,602), before cleaning, platform and management costs and taxes.
In a typical year, the average Pōhara listing brings in NZ$7,930 in January, its best month, and NZ$1,880 in May, its slowest. The three strongest months bring in 43% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.1 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
January earns about 4.2 times what May does
Average revenue per active listing, by month, October 2024 to September 2026
The dashed line is the average of the months shown, NZ$3,690. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
January 2026 led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | NZ$2,958 | 30.7% | NZ$339 | NZ$95 | 76 days | 3.7 nights |
| Nov 2025 | NZ$3,312 | 38.5% | NZ$342 | NZ$110 | 73 days | 5.2 nights |
| Dec 2025 | NZ$5,411 | 48.0% | NZ$364 | NZ$175 | 104 days | 5.2 nights |
| Jan 2026 | NZ$7,719 | 64.9% | NZ$390 | NZ$249 | 99 days | 5.1 nights |
| Feb 2026 | NZ$5,424 | 55.4% | NZ$374 | NZ$194 | 86 days | 4.2 nights |
| Mar 2026 | NZ$3,944 | 44.4% | NZ$350 | NZ$127 | 66 days | 3 nights |
| Apr 2026 | NZ$3,230 | 35.0% | NZ$344 | NZ$108 | 49 days | 3.2 nights |
| May 2026 | NZ$1,781 | 21.5% | NZ$317 | NZ$57 | 40 days | 3.2 nights |
| Jun 2026 | NZ$2,750 | 36.5% | NZ$271 | NZ$92 | 31 days | 5.7 nights |
| Jul 2026 | NZ$3,073 | 31.7% | NZ$272 | NZ$99 | 52 days | 5.8 nights |
| Aug 2026 | NZ$1,893 | 28.0% | NZ$270 | NZ$61 | 51 days | 5 nights |
| Sep 2026 | NZ$1,939 | 26.9% | NZ$275 | NZ$65 | 36 days | 3.3 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Pōhara home could earn, enter its address, bedrooms and guests in the Airbnb profit calculator; it compares the home with similar listings nearby.
Profit
Yes, when it's run well. The average Pōhara Airbnb took in NZ$28,125 in the 12 months to October 2026, and run by its owner at everyday costs, about NZ$1,540 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about NZ$2,680 a month.
Cleaning it yourself keeps the NZ$2,400 a year guests pay in cleaning fees, for about NZ$1,740 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about NZ$1,320 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | NZ$25,725 | NZ$44,440 |
| Cleaning fees guests pay9% of Pōhara bookings | NZ$2,400 | NZ$4,150 |
| Gross bookings | NZ$28,125 | NZ$48,590 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 92% of Pōhara listings on Simplified Pricing, 3% for the rest | −NZ$4,070 | −NZ$7,020 |
| Cleaning and laundryPaid for by the cleaning fee; NZ$0 if you clean yourself | −NZ$2,400 | −NZ$4,150 |
| Utilities and internetAbout 5% of bookings | −NZ$1,410 | −NZ$2,430 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −NZ$560 | −NZ$970 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −NZ$840 | −NZ$1,460 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −NZ$280 | −NZ$280 |
| Permit and registrationWhere one is required | −NZ$140 | −NZ$140 |
| ManagementNZ$0 when you run it; co-hosts charge from about 10% of nightly bookings | NZ$0 | NZ$0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | NZ$0 | NZ$0 |
| Lodging taxesAdded to the guest's bill and passed on | NZ$0 | NZ$0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −NZ$9,700 | −NZ$16,450 |
| Left for housing costs, then profit | NZ$18,425about NZ$1,540 a month | NZ$32,140about NZ$2,680 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Pōhara's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Pōhara home, with its price, its mortgage or rent and your own costs, use the Airbnb income calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about NZ$4,050 a month, against NZ$2,340 for the average one.
Occupancy
Pōhara listings were booked on 39% of the nights they were open over the past year, in line with the Tasman average and 5 percentage points below the New Zealand average (44%). In a typical year, occupancy swings from 23% in May to 66% in January.
The busiest tenth of listings are booked about 3.5 times as often as the bottom quarter.
January is usually the busiest month in Pōhara, May the quietest
Share of open nights booked, by month, October 2024 to September 2026
Nightly rates
The average nightly rate in Pōhara, known as ADR (average daily rate), was NZ$313 over the past year, about 11% below the Tasman and New Zealand averages (NZ$350 and NZ$355). In a typical year, rates peak in January at about NZ$395 and bottom out in June and August at about NZ$300.
The top 10% charge about 2.5 times the rate of the bottom quarter.
January rates run 32% above August's
Average nightly rate (ADR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, NZ$332. The 12-month ADR of NZ$313 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Pōhara it averaged NZ$127 over the past year, from about NZ$61 in a typical May to about NZ$256 in a typical January.
Per open night, by tier:
January RevPAR is about 4.2 times May's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, NZ$122.
Seasonality
Pōhara has one high season, December through March, which makes it a highly seasonal market. Business is slowest from May to October. A listing earns about 2.6 times as much a month in December through February as in June through August.
Average revenue by month in Pōhara
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, NZ$3,690.
| Month | Season | Revenue per listing |
|---|---|---|
| January | High season | NZ$7,930 |
| February | High season | NZ$5,650 |
| March | High season | NZ$4,080 |
| April | Shoulder season | NZ$3,470 |
| May | Low season | NZ$1,880 |
| June | Low season | NZ$2,440 |
| July | Low season | NZ$2,860 |
| August | Low season | NZ$2,090 |
| September | Low season | NZ$2,060 |
| October | Low season | NZ$2,690 |
| November | Shoulder season | NZ$3,470 |
| December | High season | NZ$5,620 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonDecember–March | NZ$5,820 | 54% | NZ$368 |
| Shoulder seasonApril, November | NZ$3,470 | 39% | NZ$336 |
| Low seasonMay–October | NZ$2,340 | 28% | NZ$308 |
Guests book Pōhara stays 76 days ahead on average (about two and a half months), so guests here plan well ahead. January stays are booked furthest out, about 107 days ahead, and June stays closest to arrival, about 26 days. A typical January booking is made in late September.
January stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
The 12-month figure of 76 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 60 active listings in Pōhara display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Pōhara.
Neighborhoods
AirROI's area guide picks eight Pōhara neighborhoods that draw short-term rental guests, led by Main Beach, Golden Bay and Tata Beach. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Main Beach | Pōhara's Main Beach is known for its stunning golden sand and calm waters, attracting families and tourists looking for a relaxing beach getaway. Ideal for watersports and sunbathing. | Pōhara Beach, Tarakohe Harbour, Pōhara Campground, Golden Bay, Tata Beach |
| Golden Bay | Golden Bay offers breathtaking landscapes and a vibrant natural environment, ideal for those who love hiking and outdoor activities. It's a favorite for both tourists and nature enthusiasts. | Abel Tasman National Park, Wharariki Beach, Farewell Spit, Pupu Springs, Takaka |
| Tata Beach | Tata Beach is a peaceful, picturesque beach known for its crystal-clear waters and stunning views. A perfect spot for relaxation and enjoying nature. | Tata Island, Fishing spots, Water sports, Sunbathing, Local cafes |
| Pōhara Village | The quaint village atmosphere of Pōhara offers charming local shops, cafes, and a sense of community. It's a great place for cultural experiences while being close to nature. | Pōhara Beachfront, Local art galleries, Cafes, Relaxed dining options, Community markets |
| Maraerenga | This area allows visitors to experience the laid-back lifestyle of Pōhara with access to beautiful walks and scenic views. Perfect for families and couples. | Scenic coastal walks, Kayaking, Cycling routes, Picnic spots, Wildlife viewing |
| Abel Tasman National Park | Known for its stunning coastal tracks and beautiful scenery, investing in accommodation near this park attracts hikers and nature lovers throughout the year. | Coastal Track, Kayaking trips, Wildlife tours, Scenic views, Beaches |
| Rocky Bay | A hidden gem for those looking to escape the crowds. Rocky Bay offers tranquillity and stunning views of the Tasman Sea. | Secluded beach, Photography spots, Kayaking, Fishing, Nature walks |
| Langford | A great base for exploring the Golden Bay region, Langford is popular for those interested in local culture and outdoor activities, with close proximity to various attractions. | Local farms, Hiking trails, Natural hot springs, Cultural experiences, Community events |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Almost every Airbnb in Pōhara is an entire home: 97% of listings, with private rooms at 3%. Houses are the most common property type at 72%, about 9 times the share of cabins and other outdoor stays (8%).
Nearly all listings rent the whole place
Pōhara Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 96.7% | 58 |
| Private room | 3.3% | 2 |
Listings by property type
Pōhara Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 71.7% | 43 |
| Cabin/Outdoor | 8.3% | 5 |
| Apartment/Condo | 8.3% | 5 |
| Others | 5.0% | 3 |
| Hotel/Boutique | 5.0% | 3 |
| Unique stay | 1.7% | 1 |
Two- and three-bedroom homes are equally common in Pōhara (25% of entire homes each), followed by one-bedroom homes (24%). Shares are of the 55 entire homes that give a bedroom count; rented rooms are left out.
Pōhara entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 3.6% | 2 |
| 1 bedroom | 23.6% | 13 |
| 2 bedrooms | 25.5% | 14 |
| 3 bedrooms | 25.5% | 14 |
| 4 bedrooms | 18.2% | 10 |
| 5+ bedrooms | 3.6% | 2 |
A typical one-bedroom home in Pōhara earned NZ$22,300 over the past year, against NZ$26,500 for a four-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 13 | NZ$22,300 | NZ$23,700 | NZ$228 | 42% |
| 2 bedrooms | 14 | NZ$23,500 | NZ$24,100 | NZ$255 | 40% |
| 3 bedrooms | 14 | NZ$36,600 | NZ$39,500 | NZ$414 | 40% |
| 4 bedrooms | 10 | NZ$26,500 | NZ$39,600 | NZ$401 | 42% |
The most common capacity in Pōhara is two guests or eight or more (26% of listings each), and 53% of listings sleep six or more.
Pōhara listings by guest capacity
Share of listings by the number of guests they sleep
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 2 guests | 25.9% | 15 |
| 3 guests | 1.7% | 1 |
| 4 guests | 17.2% | 10 |
| 5 guests | 1.7% | 1 |
| 6 guests | 24.1% | 14 |
| 7 guests | 3.4% | 2 |
| 8+ guests | 25.9% | 15 |
Pōhara hosts set up an average of 3.6 beds per listing. Only 27% of listings show their exact location on the listing map; the rest show an approximate area.
Free on-site parking is close to standard in Pōhara: 97% of listings offer it, and 75% have a barbecue grill. Only 45% of listings have air conditioning.
Share of Pōhara listings with each common amenity
Guests
Pōhara splits its demand between home and abroad: 47% of guests who left reviews live outside New Zealand, led by visitors from the United States and the United Kingdom. Guests speak a mix of languages: English leads at 57%, followed by German and French.
53% of Pōhara guests are domestic
Where guests who left reviews live
Where Pōhara guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Nelson | 10.8% |
| Auckland | 7.4% |
| Wellington | 6.8% |
| Christchurch | 6.0% |
| Queenstown | 2.6% |
Where Pōhara guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| New Zealand | 52.6% |
| United States | 13.3% |
| United Kingdom | 9.2% |
| Australia | 7.6% |
| Germany | 6.2% |
Languages spoken by Pōhara guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 57.4% |
| German | 11.7% |
| French | 11.2% |
| Spanish | 5.9% |
| Italian | 3.7% |
Pōhara Airbnbs average 4.83 stars, and 52% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.70, against 4.93 for location.
Location scores highest in Pōhara; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.86 |
| Cleanliness | 4.81 |
| Communication | 4.91 |
| Location | 4.93 |
| Check-in | 4.91 |
| Value | 4.70 |
Booking patterns
More than nine in ten Pōhara listings are open to guests more than 180 days a year, but only 12% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 33% of listings; blocked nights include any the host closes off.
Days a year Pōhara listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 56.7% | 34 |
| 181-270 days | 35.0% | 21 |
| 91-180 days | 8.3% | 5 |
Days a year Pōhara listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 11.7% | 7 |
| 91-180 days | 33.3% | 20 |
| 31-90 days | 31.7% | 19 |
| 1-30 days | 23.3% | 14 |
The average Pōhara booking lasts 4.5 nights, longest in November and shortest in March. Listings took about 19 bookings each over the year, some 1,160 in all. About three-quarters of listings that give a check-in time set it at 3 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Pōhara
Average nights per booking, by month of stay
Two-year average by calendar month.
About nine in ten listings in Pōhara accept stays of one or two nights.
Minimum stay set by Pōhara listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Pōhara, used by 60% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: nearly three-quarters of listings use Firm or stricter terms, against 27% on Flexible or Moderate.
Cancellation policies of Pōhara listings, from most to least flexible
Share of listings by the policy they use
More than three-quarters of Pōhara listings charge a cleaning fee. The typical fee is about NZ$153. Spread over the average stay of 4.5 nights, that adds roughly NZ$35 a night to what guests pay. For listings that charge one, cleaning fees make up about 9% of gross revenue.
Top earners
The top-grossing Airbnb in Pōhara, a four-bedroom home, took in NZ$104,000 over the past year, about 3.7 times the city's average of NZ$28,100.
In The Heart of Pohara with Stunning Bay Views Entire home · 4 bedrooms Rated 5.00
Pohara's Bliss by the Sea Entire home · 3 bedrooms Rated 4.60
Coastal Chic in Pohara Entire home · 3 bedrooms Rated 4.86
Poharadise Entire home · 4 bedrooms Rated 4.87
Pohara Beach Life Entire home · 3 bedrooms Rated 4.78
Hidden gem amongst the rocks at the beach Entire home · 4 bedrooms Rated 4.95 Professional management companies run a quarter of Pōhara listings and owners run the rest, though 25% of listings have a co-host. Superhosts run 38% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 92% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 50 km, Kaiteriteri (25 km away) earned the most per listing, about 49% more than Pōhara. Mārahau was the busiest, booked on 46% of nights against 39% in Pōhara.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Ligar Bay 3 km | 40 | NZ$41,970 | NZ$391 | 40% |
| Mārahau 21 km | 46 | NZ$37,557 | NZ$376 | 46% |
| Kaiteriteri 25 km | 105 | NZ$41,976 | NZ$565 | 39% |
| Collingwood 26 km | 52 | NZ$17,966 | NZ$293 | 33% |
| Motueka 33 km | 90 | NZ$25,303 | NZ$285 | 43% |
| Tasman 40 km | 33 | NZ$29,447 | NZ$403 | 36% |
| Ruby Bay 47 km | 34 | NZ$25,931 | NZ$294 | 40% |
| Māpua 50 km | 64 | NZ$27,739 | NZ$329 | 38% |
See all 17 Tasman Airbnb markets
Markets elsewhere in New Zealand with a similar nightly rate and occupancy to Pōhara:
FAQ
An active Pōhara Airbnb grossed NZ$28,125 on average in the 12 months to October 2026, according to AirROI's tracking of 60 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in NZ$5,080 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Pōhara listings earn between NZ$1,600 and NZ$5,080 in a typical month, and the top tenth NZ$7,200 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
Listings in Pōhara were booked on 39% of available nights over the past year. That compares with 40% for the Tasman average. January is usually the busiest month.
The average booked night in Pōhara cost NZ$313 before fees. Half of listings charge between NZ$215 and NZ$410, so bedroom count and location move the price more than the average suggests.
None of the active Pōhara listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Pōhara Airbnb grossed NZ$28,125 in the 12 months to October 2026, in line with the Tasman average. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, NZ$18,425 a year (about NZ$1,540 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about NZ$2,680 a month. Check a specific home in the Airbnb estimator.
January usually pays best, averaging NZ$7,930 per active listing over the past two years, and May usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Pōhara listing was open to book earned NZ$127 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made NZ$232 or more.
Pōhara stays were booked 76 days (about two and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
The average Pōhara Airbnb stay lasted 4.5 nights over the past year. A listing took 19 reservations over the year on average.
Guests rate Pōhara Airbnbs 4.83 out of 5 on average. Guests score location highest and value lowest.
Main Beach, Golden Bay and Tata Beach draw the most short-term rental interest in Pōhara. The neighborhood guide explains what brings guests to each.
AirROI counted 60 active Airbnb listings in Pōhara as of October 2026. The closest tracked market is Ligar Bay, 3 km away.
In Pōhara, more than three-quarters of listings add a cleaning fee, and the typical fee is about NZ$153.
All of New Zealand had 3.2 million international tourist arrivals in 2024, UN Tourism reports, via Our World in Data. AirROI estimates 1,164 Airbnb stays in Pōhara, New Zealand in the 12 months to October 2026, which counts bookings and not tourists. See New Zealand tourism statistics.
Method
Figures on this page cover 60 active Airbnb listings in Pōhara from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in New Zealand dollars at NZ$1.72 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.