Luxury Beachfront Villa Bayay Dhyana +concierge Entire home · 3 bedrooms Rated 4.95 - Revenue
- ₱11M
- Occupancy
- 73.7%
- Daily rate
- ₱39,761
Prices in
Airbnb market data · 202612 months to September 2026
General Luna, Caraga Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in General Luna brought in ₱475,590 over the 12 months through September 2026, about 71% more than the national average of ₱278,920.
The short answer
General Luna Airbnb Market at a Glance
Both rates and bookings run ahead of the national average. Listings averaged ₱4,357 a night and were booked on 41% of available nights, against ₱3,620 and 31% for the national average.
October, the best month, brought in about 60% more per listing than May, the slowest.
With 415 active listings, General Luna is the largest of 3 Caraga markets AirROI tracks.
Browse the live General Luna Airbnb market
See Every General Luna Listing
Revenue
How Much Do Airbnb Hosts Make in General Luna?
Gross bookings per General Luna listing averaged ₱475,590 over the 12 months to September 2026 (Philippines average: ₱278,920), before cleaning, platform and management costs and taxes.
The average General Luna listing brought in ₱100,000 in October, its best month, and ₱62,700 in May, its slowest. The three strongest months bring in 31% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 4.9 times as much as a bottom-quarter one.
- Best-in-class properties (top 10%) earn ₱161,000+ a month, about 4.5 times the typical property.
- Strong performers (top 25%) earn ₱74,800 or more, roughly ₱39,000 a month above the median.
- Typical properties (median) earn about ₱35,700 a month.
- Entry-level properties (bottom 25%) earn ₱15,200 or less, about 43% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
October earned about 1.6 times what May did
Average revenue per active listing, by month, September 2025 to August 2026
Monthly average ₱100,000 ₱62,700
The dashed line is the average of the months shown, ₱71,200.
General Luna Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
October 2025 led on revenue. Nightly rates peaked in May 2026 and bookings in March 2026, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | ₱66,920 | 35.6% | ₱4,241 | ₱2,231 | 26 days | 4.8 nights |
| Oct 2025 | ₱100,246 | 44.6% | ₱4,258 | ₱3,234 | 31 days | 5 nights |
| Nov 2025 | ₱89,270 | 39.1% | ₱4,201 | ₱2,976 | 32 days | 4.2 nights |
| Dec 2025 | ₱68,559 | 43.4% | ₱4,224 | ₱2,212 | 13 days | 5.2 nights |
| Jan 2026 | ₱63,995 | 41.1% | ₱4,115 | ₱2,064 | 25 days | 5.7 nights |
| Feb 2026 | ₱67,722 | 50.4% | ₱4,084 | ₱2,419 | 30 days | 6.8 nights |
| Mar 2026 | ₱74,423 | 54.6% | ₱4,112 | ₱2,401 | 29 days | 6.2 nights |
| Apr 2026 | ₱64,523 | 48.8% | ₱4,186 | ₱2,151 | 31 days | 5.3 nights |
| May 2026 | ₱62,743 | 40.5% | ₱4,551 | ₱2,024 | 27 days | 5 nights |
| Jun 2026 | ₱63,276 | 42.8% | ₱4,389 | ₱2,109 | 23 days | 5.2 nights |
| Jul 2026 | ₱65,474 | 36.8% | ₱4,382 | ₱2,112 | 29 days | 5.5 nights |
| Aug 2026 | ₱66,922 | 41.8% | ₱4,394 | ₱2,159 | 36 days | 4.7 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical General Luna listing earns about ₱35,700 a month, but one property can land well above or below that. The Airbnb profit calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Is an Airbnb in General Luna Profitable?
Yes, when it's run well. The average General Luna Airbnb took in ₱475,590 in the 12 months to September 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about ₱997,700, and run by its owner at everyday costs, about ₱62,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
General Luna Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | ₱464,590 | ₱974,700 |
| Cleaning fees guests pay2% of General Luna bookings | ₱11,000 | ₱23,000 |
| Gross bookings | ₱475,590 | ₱997,700 |
| Running costs | ||
| Airbnb's feeAbout 12%: 15.5% for the 76% of General Luna listings on Simplified Pricing, 3% for the rest | −₱59,200 | −₱124,300 |
| Cleaning and laundryPaid for by the cleaning fee; ₱0 if you clean yourself | −₱11,000 | −₱23,000 |
| Utilities and internetAbout 5% of bookings | −₱23,800 | −₱49,900 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −₱9,500 | −₱20,000 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −₱14,300 | −₱29,900 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −₱4,800 | −₱4,800 |
| Permit and registrationWhere one is required | −₱2,400 | −₱2,400 |
| Management₱0 when you run it; co-hosts charge from about 10% of nightly bookings | ₱0 | ₱0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | ₱0 | ₱0 |
| Lodging taxesAdded to the guest's bill and passed on | ₱0 | ₱0 |
| Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee | −₱125,000 | −₱254,300 |
| Left for housing costs, then profit | ₱350,590about ₱29,200 a month | ₱743,400about ₱62,000 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own General Luna Airbnb Profit
The estimate starts from General Luna's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one General Luna home, with its price, its mortgage or rent and your own costs, use the Airbnb income calculator. It starts from the comparable listings around the address.
How General Luna's Top Earners Get There
- More nights booked. The busiest quarter of General Luna listings are booked on 65% or more of their nights, against 40% for the median listing. Ten more booked nights a year at the median rate of ₱2,615 adds about ₱26,200 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge ₱4,460 a night or more, against a median of ₱2,615. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about ₱46,500 a year.
- Open for the busy months. October brought the average listing about ₱100,000, against ₱62,700 in May, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. General Luna listings average 4.72 stars, and 23% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about ₱83,100 a month, against ₱39,600 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in General Luna?
General Luna listings were booked on 41% of the nights they were open over the past year, 10 percentage points above the Philippines average (31%). Occupancy climbs to 55% in March and falls to 36% in September.
The busiest tenth of listings are booked about four times as often as the bottom quarter.
- Best-in-class properties (top 10%) are booked 81%+ of open nights, 41 points above the median.
- Strong performers (top 25%) fill 65% or more, roughly five nights a week.
- Typical properties (median) fill about 40% of open nights.
- Entry-level properties (bottom 25%) fill 20% or less, under two nights a week.
March was the busiest month in General Luna, September the quietest
Share of open nights booked, by month, September 2025 to August 2026
Monthly average 43% 55% 36%
The 12-month rate of 41% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in General Luna?
The average nightly rate in General Luna, known as ADR (average daily rate), was ₱4,357 over the past year, about 20% above the Philippines average of ₱3,620. Rates peak in May at about ₱4,550 and bottom out in February and March at about ₱4,085.
Prices span a wide range: the top 10% charge about five times the rate of the bottom quarter.
- Best-in-class properties (top 10%) charge ₱8,795+ a night, about 3.4 times the median.
- Strong performers (top 25%) charge ₱4,460 or more, about ₱1,800 above the median.
- Typical properties (median) charge about ₱2,615 a night.
- Entry-level properties (bottom 25%) charge ₱1,740 or less, about two-thirds of the median.
May rates ran 11% above February's
Average nightly rate (ADR), by month, September 2025 to August 2026
Monthly average ₱4,550 ₱4,080
The dashed line is the average of the months shown, ₱4,260.
What Is the RevPAR for Airbnb in General Luna?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In General Luna it averaged ₱1,910 over the past year. Counting only the listings booked in each month, it ran from about ₱2,020 in May to about ₱3,230 in October.
A small group of listings earns several times more per open night than the rest.
- Best-in-class properties (top 10%) earn ₱4,030+ per open night, about 3.9 times the median.
- Strong performers (top 25%) earn ₱2,040 or more, about ₱1,000 a night above the median.
- Typical properties (median) earn about ₱1,040 per open night.
- Entry-level properties (bottom 25%) earn ₱536 or less, about half of the median.
October RevPAR was about 1.6 times May's
Revenue per open night (RevPAR), by month, September 2025 to August 2026
Monthly average ₱3,230 ₱2,020
The dashed line is the average of the months shown, ₱2,340. The 12-month RevPAR of ₱1,910 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in General Luna
General Luna has one high season, October and November, which makes it a moderately seasonal market. Business is slowest from April to July, with a dip in January as well.
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonOctober–November | ₱94,800 | 42% | ₱4,230 |
| Shoulder seasonFebruary–March, August–September, December | ₱68,900 | 45% | ₱4,211 |
| Low seasonJanuary, April–July | ₱64,000 | 42% | ₱4,325 |
Seasons are grouped by revenue per listing, so a better-paying season can fill fewer nights when higher rates carry it.
How Far in Advance Do Guests Book Airbnb in General Luna?
Guests book General Luna stays 27 days ahead on average (about four weeks). August stays are booked furthest out, about 36 days ahead, and December stays closest to arrival, about 13 days. A typical August booking is made in early July.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2025 to August 2026
Monthly average 28 days 36 days 13 days
Permits
Airbnb Permits and Registration in General Luna
None of the 415 active listings in General Luna display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in General Luna.
Neighborhoods
Best Neighborhoods for Airbnb in General Luna
AirROI's area guide picks eight General Luna neighborhoods that draw short-term rental guests, led by Cloud 9, General Luna Beach and Daku Island. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Cloud 9 | Famous surfing spot known for its powerful waves, attracting surfers and beach enthusiasts from around the world. Ideal for hosting adventure seekers and surf tourists. | Surfing competitions, Cloud 9 Boardwalk, Surf schools, Beachfront cafes, Scenic viewpoints |
| General Luna Beach | Beautiful beach known for its white sand and clear waters, perfect for relaxation and water activities. A prime location for those seeking leisure and tropical vibes. | Beaches, Water sports, Beach bars, Sunset views, Snorkeling spots |
| Daku Island | Popular for day trips and island hopping, Daku Island offers stunning natural beauty and tranquil environments. Great for attracting tourists looking for island experiences. | Pristine beaches, Local seafood, Snorkeling, Island hopping tours, Relaxation spots |
| Naked Island | A unique sandbar that attracts visitors for its stunning views and swimming opportunities. It's a must-visit for those wanting a picturesque getaway. | Swimming, Sunbathing, Photography, Scenic views |
| Guyam Island | A small island known for its beautiful beaches and relaxed atmosphere. It's a favorite spot for tourists looking for a quick island escape. | Sandy beaches, Snorkeling, Beach picnics, Hammocks, Relaxation |
| Siargao Island | Known as the surfing capital of the Philippines, Siargao has become a hotspot for tourists, offering both surfing and beautiful landscapes. | Surfing, Island tours, Lagoon visits, Local markets, Cultural experiences |
| SanggO Beach | A lesser-known beach that offers serene beauty and tranquility, attracting visitors looking for peaceful retreats. | Quiet beaches, Natural beauty, Relaxation spots, Cozy accommodations |
| Magpupungko Rock Pools | Famous for its natural rock pools that form during low tide, this area attracts both tourists and locals looking for a unique swimming experience. | Rock pools, Tide pool swimming, Scenic landscapes, Photography spots |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
General Luna Airbnb Listings by Type and Size
General Luna is a room-rental market as much as a whole-home one: private rooms account for 45% of listings, against 53% for entire homes. Houses are the most common property type at 50%, about 1.7 times the share of hotels, guesthouses and B&Bs (30%).
Private rooms are a large share of supply
General Luna Airbnb listings by room type
- Entire home 53%
- Private room 45%
- Shared room 1%
Room types in numbers
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 53.5% | 222 |
| Private room | 45.1% | 187 |
| Shared room | 1.4% | 6 |
Listings by property type
General Luna Airbnb listings by property type
- House 50%
- Hotel/Boutique 30%
- Apartment/Condo 16%
- Cabin/Outdoor 3%
- Unique stay <1%
- Others <1%
Property types in numbers
| Property type | Share of listings | Listings |
|---|---|---|
| House | 50.1% | 208 |
| Hotel/Boutique | 30.1% | 125 |
| Apartment/Condo | 15.9% | 66 |
| Cabin/Outdoor | 3.4% | 14 |
| Unique stay | 0.2% | 1 |
| Others | 0.2% | 1 |
How Many Bedrooms Do Airbnb Listings in General Luna Have?
General Luna's homes run small: studios and one-bedrooms make up 58% of entire homes, and only 12% of homes have three or more bedrooms. Shares are of the 214 entire homes that give a bedroom count; rented rooms are left out.
General Luna entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
7%
50%
30%
6%
3%
3%
Bedroom counts in numbers
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 7.5% | 16 |
| 1 bedroom | 50.5% | 108 |
| 2 bedrooms | 29.9% | 64 |
| 3 bedrooms | 6.1% | 13 |
| 4 bedrooms | 3.3% | 7 |
| 5+ bedrooms | 2.8% | 6 |
What Each Home Size Earns in General Luna
A typical studio in General Luna earned ₱302,000 over the past year, against ₱1,050,000 for a three-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| Studio | 16 | ₱302,000 | ₱334,000 | ₱2,554 | 54% |
| 1 bedroom | 108 | ₱283,000 | ₱406,000 | ₱3,199 | 47% |
| 2 bedrooms | 64 | ₱595,000 | ₱854,000 | ₱7,032 | 46% |
| 3 bedrooms | 13 | ₱1,050,000 | ₱1,870,000 | ₱13,162 | 48% |
How Many Guests Do Airbnbs in General Luna Sleep?
Most General Luna listings are sized for couples and small families: 78% sleep four guests or fewer, and just 9% take eight or more. Shares are of the 310 listings with a guest capacity on file (75% of the market).
General Luna listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
<1%
52%
5%
21%
5%
7%
1%
9%
Guest capacity in numbers
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 1 guest | 0.3% | 1 |
| 2 guests | 51.6% | 160 |
| 3 guests | 5.2% | 16 |
| 4 guests | 20.6% | 64 |
| 5 guests | 5.2% | 16 |
| 6 guests | 7.4% | 23 |
| 7 guests | 0.6% | 2 |
| 8+ guests | 9.0% | 28 |
How General Luna Airbnb Listings Are Set Up
General Luna hosts set up an average of 2 beds per listing. Only 44% of listings show their exact location on the listing map; the rest show an approximate area.
- Photos per listing
- 11
- Beds per listing
- 2
- Show exact location
- 44%
What Amenities Do Airbnb Listings in General Luna Offer?
Free on-site parking is common in General Luna: 74% of listings offer it, and 64% have a dedicated workspace.
Share of General Luna listings with each common amenity
Airbnb Amenities Linked to Higher Revenue in General Luna
Listings in General Luna with a fire pit earned about 5.5 times as much a year, on average, as those without: ₱2,350,000 against ₱429,000. The gap is smaller for a pool (about 4.5 times as much) and sun loungers (about 4.1 times as much). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.
Revenue gap for General Luna listings with each amenity
How much more listings with the amenity earned in a year than those without, and the share of listings that have it
Revenue by amenity in numbers
| Amenity | Listings with it | Avg. revenue with | Avg. revenue without | Revenue gap |
|---|---|---|---|---|
| Fire pit | 2% | ₱2,350,000 | ₱429,000 | +447% |
| Pool | 16% | ₱1,390,000 | ₱306,000 | +354% |
| Sun loungers | 8% | ₱1,570,000 | ₱384,000 | +310% |
| Beach essentials | 2% | ₱1,770,000 | ₱444,000 | +298% |
| Waterfront | 4% | ₱1,510,000 | ₱431,000 | +251% |
| Mosquito net | 4% | ₱1,330,000 | ₱443,000 | +201% |
| Outdoor shower | 27% | ₱859,000 | ₱336,000 | +156% |
| Sound system | 5% | ₱1,020,000 | ₱448,000 | +127% |
| Garden view | 7% | ₱935,000 | ₱442,000 | +111% |
| BBQ grill | 16% | ₱821,000 | ₱410,000 | +100% |
Guests
Who Books Airbnbs in General Luna?
General Luna runs on foreign visitors: 79% of guests who left reviews live outside the Philippines. The United States sends the most guests from abroad, with 13% of reviewers, ahead of Germany at 11%. Guests speak a mix of languages: English leads at 47%, followed by German and French.
79% of General Luna guests come from abroad
Where guests who left reviews live
- International 79%
- Domestic 21%
Where General Luna guests come from: top cities
Share of guests who left reviews
Top origin cities in numbers
| Origin city | Share of guests |
|---|---|
| Manila | 2.6% |
| Paris | 2.3% |
| Davao City | 2.2% |
| Cebu City | 2.2% |
Where General Luna guests come from: top countries
Share of guests who left reviews
Top origin countries in numbers
| Origin country | Share of guests |
|---|---|
| Philippines | 21.4% |
| United States | 12.9% |
| Germany | 10.8% |
| France | 7.7% |
| United Kingdom | 7.6% |
Languages spoken by General Luna guests
Share of guests who left reviews
Top languages in numbers
| Language | Share of guests |
|---|---|
| English | 46.8% |
| German | 10.1% |
| French | 9.6% |
| Spanish | 8.7% |
| Tagalog | 5.3% |
What Are Airbnb Guest Ratings in General Luna?
General Luna Airbnbs average 4.72 stars, and 23% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.70.
Communication scores highest in General Luna; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
Category scores in numbers
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.75 |
| Cleanliness | 4.72 |
| Communication | 4.82 |
| Location | 4.73 |
| Check-in | 4.80 |
| Value | 4.70 |
Booking patterns
How Guests Book in General Luna: Stays, Rules and Fees
Nearly nine in ten General Luna listings are open to guests more than 180 days a year, but only 13% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 34% of listings; blocked nights include any the host closes off.
Days a year General Luna listings are open to guests
Share of listings by days a year
- 271-366 days 54%
- 181-270 days 33%
- 91-180 days 11%
- 31-90 days 1%
Open days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 54.0% | 224 |
| 181-270 days | 33.5% | 139 |
| 91-180 days | 11.3% | 47 |
| 31-90 days | 1.2% | 5 |
Days a year General Luna listings are booked or blocked
Share of listings by days a year
- 271-366 days 2%
- 181-270 days 12%
- 91-180 days 34%
- 31-90 days 33%
- 1-30 days 20%
Booked or blocked days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 1.7% | 7 |
| 181-270 days | 11.6% | 48 |
| 91-180 days | 34.2% | 142 |
| 31-90 days | 33.0% | 137 |
| 1-30 days | 19.5% | 81 |
What Is the Average Length of Stay for Airbnb in General Luna?
The average General Luna booking lasts 5.5 nights, longest in February and shortest in November. Listings took about 18 bookings each over the year, some 7,350 in all. Nearly two-thirds of listings that give a check-in time set it at 2 p.m., with check-out usually at 11 a.m.
Average length of stay by month in General Luna
Average nights per booking, by month of stay
Average 5.3 nights 6.8 nights 4.2 nights
General Luna Airbnb Minimum Stay Requirements
94% of listings in General Luna accept stays of one or two nights.
Minimum stay set by General Luna listings
Share of listings by the shortest stay they accept, from one night to 30 or more
What Cancellation Policies Do Airbnb Hosts Use in General Luna?
Firm is the most common cancellation policy in General Luna, used by 39% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. About four in ten listings offer Flexible or Moderate terms and 41% use Firm or stricter ones, so neither camp dominates.
Cancellation policies of General Luna listings, from most to least flexible
Share of listings by the policy they use
How Much Are Airbnb Cleaning Fees in General Luna?
46% of General Luna listings charge a cleaning fee. The typical fee is about ₱298. Spread over the average stay of 5.5 nights, that adds roughly ₱55 a night to what guests pay. For listings that charge one, cleaning fees make up about 2% of gross revenue.
- Median cleaning fee
- ₱298
- Average cleaning fee
- ₱361
- Listings charging a fee
- 46.0%
- Share of gross revenue
- 2.3%
Top earners
Top-Earning Airbnbs and Hosts in General Luna
The top-grossing Airbnb in General Luna, a three-bedroom home, took in ₱11,000,000 over the past year, about 23 times the city's average of ₱476,000. Three of the six listings below have five or more bedrooms; the other three have two to four bedrooms.
Luxury Beachfront Villa Bayay Dhyana +concierge Entire home · 3 bedrooms Rated 4.95 
Malipaya Beachfront Villa Entire home · 6 bedrooms Rated 4.96 - Revenue
- ₱9.6M
- Occupancy
- 69.2%
- Daily rate
- ₱36,757
Serene Escape by Kalo (Entire Villa) Entire home · 5 bedrooms Rated 5.00 - Revenue
- ₱7M
- Occupancy
- 75.5%
- Daily rate
- ₱44,301
2BR Private Pool & Garden at Seaclub Entire home · 2 bedrooms Rated 5.00 - Revenue
- ₱3.6M
- Occupancy
- 51.8%
- Daily rate
- ₱18,807
Tadhana Villa Entire home · 6 bedrooms Rated 4.40 - Revenue
- ₱3.3M
- Occupancy
- 67.7%
- Daily rate
- ₱18,065
Central 4BR House: Private patio, Starlink, A/Cs Entire home · 4 bedrooms Rated 4.96 - Revenue
- ₱3.3M
- Occupancy
- 84.9%
- Daily rate
- ₱10,695
Who Are the Top Airbnb Hosts in General Luna?
Paolo is the top-grossing host in General Luna, with ₱11.0 million in bookings from a single listing over the past year. Hosting here is fragmented: the ten top-grossing hosts run just 5% of the market's 415 listings.
| # | Host | Listings | Gross revenue | Per listing | Avg. rating |
|---|---|---|---|---|---|
| Paolo | 1 | ₱10,973,413 | ₱10,973,413 | 4.95/5 | |
| Maria Raquel Pamela | 1 | ₱9,596,020 | ₱9,596,020 | 4.96/5 | |
| Kalo Villa Siargao | 4 | ₱9,447,390 | ₱2,361,847 | 5.00/5 | |
| 4 | Seaclub | 4 | ₱8,851,676 | ₱2,212,919 | 5.00/5 |
| 5 | Tadhana Villa | 1 | ₱3,349,547 | ₱3,349,547 | 4.40/5 |
| 6 | Surfer Homes | 1 | ₱3,333,767 | ₱3,333,767 | 4.96/5 |
| 7 | Mémé Villa | 1 | ₱3,279,281 | ₱3,279,281 | 4.95/5 |
| 8 | Ericka Francheska | 4 | ₱3,033,350 | ₱758,337 | 4.93/5 |
| 9 | Jon | 3 | ₱3,023,941 | ₱1,007,980 | 4.83/5 |
| 10 | Marz | 2 | ₱2,968,264 | ₱1,484,132 | 4.85/5 |
Who Are the Airbnb Hosts in General Luna?
Only 1% of General Luna listings are classed as professionally managed, though 41% of listings have a co-host. Superhosts run 39% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 76% of listings.
- Superhosts
- 38.6%
- Professional management
- 1.2%
- Cohosted listings
- 41.0%
- Instant Book enabled
- 45.8%
- Simplified Pricing
- 75.7%
Nearby markets
General Luna vs. Nearby Airbnb Markets
AirROI also tracks listings in this area under another name: General Luna (820 active listings) has its own page and is left out of the comparison below.
General Luna out-earns every one of the three nearby markets in the table, all within 72 km; the best of them, San Isidro, averaged about 44% less per listing. None of them fills more nights than General Luna (41%); the busiest, Burgos, reached 37%.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Burgos 26 km | 47 | ₱239,976 | ₱2,250 | 37% |
| Surigao City 71 km | 31 | ₱113,081 | ₱2,832 | 20% |
| San Isidro 72 km | 60 | ₱263,974 | ₱2,895 | 30% |
Other Airbnb Markets in Caraga
- Butuan Airbnb data 91 listings
See all 3 Caraga Airbnb markets
Markets Similar to General Luna
Markets elsewhere in the Philippines with a similar nightly rate and occupancy to General Luna:
- Taguig Airbnb data Philippines · ₱3,952/night · 38.5%
- Angeles Airbnb data Philippines · ₱4,136/night · 35.2%
FAQ
General Luna Airbnb FAQ
How much do Airbnb hosts make in General Luna?
An active General Luna Airbnb grossed ₱475,590 on average in the 12 months to September 2026, according to AirROI's tracking of 415 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in ₱74,800 or more in a typical month.
How much can I make on Airbnb in General Luna?
It depends most on the home's size, location and how it's run. The middle half of General Luna listings earn between ₱15,200 and ₱74,800 in a typical month, and the top tenth ₱161,000 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in General Luna?
Listings in General Luna were booked on 41% of available nights over the past year. That compares with 31% for the national average. March was the busiest month.
How much does an Airbnb cost per night in General Luna?
The average booked night in General Luna cost ₱4,357 before fees. Half of listings charge between ₱1,740 and ₱4,460, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in General Luna?
None of the active General Luna listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in General Luna?
Yes, when it's run well. The average General Luna Airbnb grossed ₱475,590 in the 12 months to September 2026, 71% above the national average of ₱278,920, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about ₱62,000 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in General Luna?
October paid best over the past year, at ₱100,000 per active listing, and May paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in General Luna?
Each night a General Luna listing was open to book earned ₱1,910 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made ₱4,030 or more.
How far in advance do guests book Airbnbs in General Luna?
General Luna stays were booked 27 days (about four weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in General Luna?
The average General Luna Airbnb stay lasted 5.5 nights over the past year. A listing took 18 reservations over the year on average.
How are Airbnbs in General Luna rated?
Guests rate General Luna Airbnbs 4.72 out of 5 on average. Guests score communication highest and value lowest.
What are the best neighborhoods for Airbnb in General Luna?
Cloud 9, General Luna Beach and Daku Island draw the most short-term rental interest in General Luna. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in General Luna?
AirROI counted 415 active Airbnb listings in General Luna as of September 2026. The closest tracked market is Burgos, 26 km away.
How much are Airbnb cleaning fees in General Luna?
In General Luna, 46% of listings add a cleaning fee, and the typical fee is about ₱298.
Method
About This Data
Figures on this page cover 415 active Airbnb listings in General Luna from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Philippine pesos at ₱59.5 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.