Zărnești, Brașov Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Zărnești, Brașov? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $7,828 per year — at a $143 nightly rate, 22.7% occupancy, and a $32 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 78 active listings, Zărnești is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply expanded 36.8% as revenue climbed even while nightly rates softened — occupancy gains are outrunning rate pressure. For hosts entering now, strengthening demand means there is still room to build a profitable listing.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Zărnești?
In Zărnești, the headline Airbnb metrics are $7,828 in average annual revenue,22.7% occupancy, $143 ADR, and $32 in RevPAR, and guests book about 42 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Zărnești?
Understanding the monthly revenue variations for Airbnb listings in Zărnești is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Zărnești is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Zărnești across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,304+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,221 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $627 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $305, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Zărnești
What Is the Monthly Airbnb Occupancy Rate in Zărnești?
Maximize your bookings by understanding the Zărnești STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Zărnești:
- Best-in-class properties (Top 10%) achieve 45%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 33% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 19%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Zărnești
What Is the Average Airbnb Nightly Rate in Zărnești?
Effective short term rental pricing strategy in Zărnești involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Zărnești typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $316+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $196 or more.
- Typical properties (Median) charge around $103 per night.
- Entry-level properties (Bottom 25%) earn around $61 per night.
Average Daily Rate (ADR) Trend by Month in Zărnești
What Is the RevPAR for Airbnb in Zărnești?
RevPAR in Zărnești is currently $32. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $12 RevPAR.
- Typical properties (Median) generate $21 RevPAR.
- Strong performers (Top 25%) earn $46 RevPAR.
- Best-in-class (Top 10%) achieve $70 RevPAR.
Average Monthly RevPAR Trend in Zărnești
RevPAR Insights for Zărnești
- The average RevPAR in Zărnești is $32. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($70) and bottom 25% ($12) is $58, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Zărnești benchmarks. If your RevPAR falls below the median of $21, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $46+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Zărnești?
Zărnești's peak Airbnb season falls in August, July, October, while the softest stretch is March, April, May. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, October)
- Revenue averages $1,457 per month
- Occupancy rates average 34.0%
- Daily rates average $146
Shoulder Season
- Revenue averages $950 per month
- Occupancy maintains around 20.9%
- Daily rates hold near $152
Low Season (March, April, May)
- Revenue drops to average $696 per month
- Occupancy decreases to average 18.6%
- Daily rates adjust to average $145
Seasonality Insights for Zărnești
- Airbnb seasonality in Zărnești is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Zărnești's highest earning potential, with monthly revenues climbing to $1,787, occupancy reaching 40.8%, and ADRs peaking at $161.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $648, occupancy could drop to 12.9%, and ADRs may adjust to $140.
- Lower occupancy paired with meaningful seasonality means hosts in Zărnești need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Zărnești, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Zărnești?
Low regulation and minimal registration activity in Zărnești, Brașov, Romania point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Zărnești to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Zărnești?
Zărnești is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Poiana Brașov | Famous mountain resort known for its ski slopes and nature trails. Popular among winter sports enthusiasts and nature lovers, making it a prime location for year-round visitors. | Ski slopes, Poiana Brașov Resort, Postăvarul Peak, Hiking trails, Outdoor activities |
| Bran | Home to the iconic Bran Castle, often associated with the Dracula legend. Attracts tourists interested in history and folklore, as well as those looking to experience rural Romania. | Bran Castle, Bran Village, Piatra Craiului National Park, Traditional markets, Local crafts |
| Râșnov | Known for its well-preserved medieval fortress and stunning mountain views. A great location for families and tourists interested in history, hiking, and panoramic scenery. | Râșnov Fortress, Dinosaur Park, Hiking trails, Local history, Stunning views |
| Brașov City Center | The historic center of Brașov offers a mix of culture, history, and modern amenities. Perfect for guests who want to explore the city's rich heritage and enjoy urban life. | Council Square, Black Church, Rope Street, Tampa Mountain, Local restaurants |
| Vama Brașov | A scenic area known for its natural beauty and outdoor activities. Ideal for nature-loving tourists and offering various hiking and biking opportunities. | Hiking trails, Bike routes, Nature exploration, Serene landscapes |
| Tărlungeni | A rural area near Brașov, providing an authentic Romanian countryside experience. Great for tourists looking for tranquility and nature. | Countryside scenery, Agricultural experiences, Local culture |
| Sânpetru | Located close to Brașov, this area combines a rural feel with access to urban amenities. Ideal for families and visitors seeking a less crowded experience. | Local parks, Cultural events, Proximity to Brașov |
| Predeal | A popular mountain resort known for skiing and hiking. Attractive to both winter and summer tourists seeking outdoor adventures. | Ski slopes, Hiking trails, Predeal Resort, Scenic vistas |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Zărnești offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Zărnești?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Zărnești
- The Zărnești Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 66.7% of the 78 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 32.1% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Zărnești, House properties are the most common (47.4%), reflecting the local real estate landscape.
- Houses represent a significant 47.4% portion, catering likely to families or larger groups.
- The presence of 10.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 2.6%) offer potential for unique stay experiences.
Zărnești Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Zărnești
- The dominant room capacity in Zărnești is 1 bedroom listings, making up 28.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 52.6% of the active Airbnb listings in Zărnești, indicating a high concentration in these sizes.
- A significant 26.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Zărnești.
Zărnești Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Zărnești
- The most common guest capacity trend in Zărnești vacation rentals is listings accommodating 8+ guests (19.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Zărnești STR market, accounting for 37.1% of listings.
- 29.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Zărnești.
- On average, properties in Zărnești are equipped to host 3.6 guests.
How Do Listings in Zărnești Compare on Quality?
Listing quality in Zărnești can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Zărnești
- At 29.4 photos per listing on average, Zărnești hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 21.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Zărnești averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Zărnești?
Amenity Prevalence
Amenity Insights for Zărnești
- Essential amenities in Zărnești that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Free parking on premises, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Zărnești: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Heating or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Zărnești to stay competitive.
Which Airbnb Amenities Boost Revenue in Zărnești?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Zărnești, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Board games | 16.7% | $16,665 | $6,061 | 175.0% |
Laundromat nearbyHigh opportunity | 6.4% | $19,255 | $7,045 | 173.3% |
Air conditioning | 34.6% | $13,333 | $4,914 | 171.3% |
HammockHigh opportunity | 7.7% | $18,422 | $6,945 | 165.2% |
Refrigerator | 78.2% | $9,037 | $3,491 | 158.8% |
Sun loungers | 16.7% | $15,940 | $6,206 | 156.9% |
Bed linens | 67.9% | $9,712 | $3,835 | 153.2% |
Hot tub | 10.3% | $16,846 | $6,797 | 147.8% |
BBQ grill | 66.7% | $9,767 | $3,950 | 147.3% |
Dishes and silverware | 67.9% | $9,666 | $3,933 | 145.8% |
Revenue Impact Insights for Zărnești
- Board games tops the revenue impact list with a 175.0% uplift — listings with this amenity earn $16,665 vs. $6,061 without it.
- High-opportunity amenities — Laundromat nearby, Hammock — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
Recommendations for Hosts
- Prioritize adding Laundromat nearby — it has the best combination of high revenue impact and low market saturation in Zărnești.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Zărnești STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Zărnești. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsZărnești Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Zărnești
- The typical guest profile for Airbnb in Zărnești consists of predominantly international visitors (69%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Romanian.
- Domestic travelers account for 31.4% of guests.
- Key international markets include Romania (31.4%) and Germany (10.7%).
- Top languages spoken are English (44.6%) followed by Romanian (12.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Zărnești?
Listings in Zărnești average 4.89 out of 5 overall, with about 24.9 reviews per active listing and 39.7% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Zărnești
- With an overall rating of 4.89, Zărnești listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.93), while Value (4.83) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 39.7% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Zărnești Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Zărnești
- The most common availability pattern in Zărnești falls within the 271-366 days range, representing 84.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 97.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Zărnești (56.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Zărnești?
Average Booking Lead Time by Month
Booking Lead Time Insights for Zărnești
- The overall average booking lead time for vacation rentals in Zărnești is 42 days.
- Guests book furthest in advance for stays during December (average 57 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 19 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (48 days avg.) sees the longest lead times, while Spring (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Zărnești.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 57 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 48 days) to capture early planners.
- Monitor your own booking lead times against these Zărnești averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Zărnești?
Guests in Zărnești stay about 3.4 nights on average, generating roughly 1,150 reservations and 14.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Zărnești
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Zărnești
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 14.7 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Mar (4.9 nights) and shorten in Nov (1.8 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Zărnești Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
45 listings
57.7% of total
2 Nights
21 listings
26.9% of total
3 Nights
1 listings
1.3% of total
30+ Nights
11 listings
14.1% of total
Key Insights
- The most prevalent minimum stay requirement in Zărnești is 1 Night, adopted by 57.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (84.6%) of the Zărnești Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (14.1%) caters to monthly stays (30+ nights) in Zărnești, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 57.7% of Zărnești hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 14.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Zărnești.
Zărnești Airbnb Cancellation Policy Trends Analysis (2026)
Limited
1 listings
1.3% of total
Super Strict 30 Days
1 listings
1.3% of total
Flexible
36 listings
46.2% of total
Moderate
23 listings
29.5% of total
Firm
16 listings
20.5% of total
Strict
1 listings
1.3% of total
Cancellation Policy Insights for Zărnești
- The prevailing Airbnb cancellation policy trend in Zărnești is Flexible, used by 46.2% of listings.
- The market strongly favors guest-friendly terms, with 75.7% of listings offering Flexible or Moderate policies. This suggests guests in Zărnești may expect booking flexibility.
- Strict cancellation policies are quite rare (1.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 46.2% market standard in Zărnești.
- Using a Strict policy might deter some guests, as only 1.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Zărnești.
How Much Are Airbnb Cleaning Fees in Zărnești?
Cleaning fees in Zărnești are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Zărnești
- Only 23.1% of listings charge a cleaning fee, suggesting that most hosts in Zărnești bundle cleaning costs into the nightly rate.
- The average cleaning fee of $7 is close to the median ($1), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 1.7% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Zărnești median of $1. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Zărnești Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Zărneștibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Cabana Timbernest & Hot Tubs
Entire Place • 5 bedrooms
King's Rock Cabin 1
Entire Place • 2 bedrooms
Scandinave Chalet Bran
Entire Place • 1 bedroom
Casa Matteo - Rustic & cosy getaway in Zărnești
Entire Place • 2 bedrooms
Cabana Calinet - Resort 7 Crai
Entire Place • 3 bedrooms
Alpine Crown
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Zărnești?
Learn from the best! This table showcases top-performing Airbnb hosts in Zărnești based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Gil & Lumy | 1 | $63,711 | 4 | 5.00/5.0 |
| Camil | 6 | $59,432 | 61 | 4.78/5.0 |
| Bogdan | 1 | $48,577 | 114 | 4.96/5.0 |
| Andrei | 6 | $46,100 | 69 | 4.95/5.0 |
| Andreea | 3 | $40,471 | 99 | 4.94/5.0 |
| Tudor | 3 | $35,515 | 60 | 4.94/5.0 |
| Cornel | 1 | $26,338 | 20 | 5.00/5.0 |
| Mădălina | 1 | $23,975 | 78 | 4.99/5.0 |
| Eduard Michael | 1 | $16,969 | 10 | 5.00/5.0 |
| Elena | 1 | $16,449 | 26 | 4.77/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Zărnești.
Who Are the Airbnb Hosts in Zărnești?
Zărnești has a relatively balanced host base.
Host Profile Insights for Zărnești
- A 44.9% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 6.4% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 50.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 14.1% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Zărnești averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Zărnești's Airbnb Market Compare to Nearby Cities?
How does the Zărnești Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Sadu, Zărnești has 19 percentage points lower occupancy and about $31 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sadu | 12 | $1,998 | $174.01 | 42% |
| Avrig | 19 | $1,506 | $273.40 | 23% |
| Bughea de Sus | 10 | $1,484 | $131.80 | 36% |
| Săcele | 28 | $1,463 | $192.24 | 28% |
| Bran | 127 | $1,448 | $255.18 | 27% |
| Moeciu de Jos | 92 | $1,400 | $214.40 | 27% |
| Breaza | 26 | $1,232 | $259.04 | 22% |
| Dâmbovicioara | 10 | $1,221 | $225.87 | 24% |
| Balotești | 12 | $1,212 | $164.39 | 42% |
| Porumbacu de Jos | 33 | $1,101 | $206.27 | 24% |
Frequently Asked Questions About Airbnb in Zărnești
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Zărnești.
How much do Airbnb hosts make in Zărnești?
Zărnești hosts earn about $7,828 per year on average, with an average nightly rate of $143 and RevPAR of $32. Those figures describe the typical revenue environment for active listings in Zărnești, Brașov, not the ceiling for the best operators. Source: AirROI 2026 data, Zărnești market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Zărnești?
The average Airbnb occupancy rate in Zărnești is 22.7%. August is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Zărnești?
Listings in Zărnești average $143 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Zărnești?
Zărnești currently has about 78 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Zărnești?
AirROI currently classifies the short-term rental regulation level in Zărnești as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Zărnești?
RevPAR in Zărnești is about $32. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Zărnești?
Occupancy of 22.7% means Zărnești is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $7,828, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Zărnești?
The average booking lead time in Zărnești is about 42 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Zărnești?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Zărnești include Poiana Brașov, Bran, Râșnov. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Zărnești?
entire_home listings make up 66.7% of the active supply in Zărnești. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Zărnești compare to nearby Airbnb markets?
Among neighboring markets, Sadu posts $23,972 in average annual revenue with 41.8% occupancy, compared to Zărnești's $7,828 and 22.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Zărnești?
The average Airbnb stay length in Zărnești is about 3.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Zărnești?
Airbnb listings in Zărnești average 4.89 out of 5 overall. About 39.7% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Zărnești?
Board games and Laundromat nearby are among the strongest revenue-linked amenities in Zărnești. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Zărnești?
Yes. About 23.1% of active Airbnb listings in Zărnești charge a cleaning fee, and the average fee is $7. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Zărnești?
A 44.9% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.