Tourism statisticsCity2026
Johannesburg Tourism Statistics: 30,657 Airbnb Stays
AirROI estimates 30,657 Airbnb stays in Johannesburg, in Gauteng, South Africa, in the 12 months to October 2026. The busiest month was December, and the quietest was February. All of South Africa had 8.9 million international tourist arrivals in 2024, UN Tourism reports, via Our World in Data.
Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method
- Estimated Airbnb nights
- 177,815
- Typical Airbnb stay
- 5.8 nights
- Busiest Airbnb month
- December
- From abroad, among guests who left a review
- 44%
Key facts
Johannesburg Tourism Facts
Each sentence names its place, period and source, so it can be quoted alone.
Official
- UN Tourism puts all of South Africa at 8.9 million international tourist arrivals in 2024, via Our World in Data.
Airbnb stays
- AirROI puts Airbnb stays in Johannesburg at 30,657 in the 12 months to October 2026.
- AirROI estimates Airbnb stays in Johannesburg added up to 177,815 nights in the 12 months to October 2026.
- AirROI estimates a typical Airbnb stay in Johannesburg lasted 5.8 nights in the 12 months to October 2026, booked about 26 days ahead.
Busiest months
- AirROI ranks December the busiest Airbnb month in Johannesburg in the 12 months to October 2026, followed by September and October, with February the quietest.
- AirROI estimates the four busiest Airbnb months in Johannesburg ran unbroken from September to December in the 12 months to October 2026.
- AirROI estimates Airbnb stays in Johannesburg in November were booked furthest ahead, about 34 days, against 20 days for March, in the 12 months to October 2026.
Guests
- AirROI estimates 44% of Johannesburg Airbnb guests who left a review as of October 2026 came from abroad, led by the United States at 9.4% and the United Kingdom at 6.8%.
By place
- AirROI estimates Johannesburg took 3.0% of all Airbnb stays in South Africa in the 12 months to October 2026.
- AirROI ranks Johannesburg first for Airbnb stays among the 11 towns it lists in Gauteng in the 12 months to October 2026.
Official numbers
How Many Tourists Visit South Africa?
UN Tourism counted 8.9 million international tourist arrivals for all of South Africa in 2024, via Our World in Data. On AirROI's estimates, Johannesburg accounted for 3.0% of Airbnb stays in South Africa in the 12 months to October 2026.
| Figure | What it counts | Year | Publisher |
|---|---|---|---|
| 8.9 millionInternational tourist arrivals, all of South Africa | Trips by visitors arriving from abroad who stay at least one night, each arrival counted separately | 2024 | UN Tourism, via Our World in Data |
Airbnb stays
Airbnb Stays in Johannesburg
Johannesburg had 2,106 Airbnb homes in the 12 months to October 2026. They took an estimated 30,657 stays and 177,815 nights. A typical stay lasted 5.8 nights and was booked about 26 days ahead.
- Airbnb homes
- 2,106
- Airbnb stays, estimate
- 30,657
- Airbnb nights, estimate
- 177,815
- Typical stay
- 5.8 nights
- Booked ahead
- 26 days
Busiest months
When Is the Busiest Time in Johannesburg?
On Airbnb, December was the busiest month in Johannesburg in the 12 months to October 2026, then September and October. February was the quietest. The four busiest months run unbroken from September to December.
December ranks first, February last
Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.
- Three busiest months
- Other months
From busiest to quietest: December, September, October, November, March, July, August, January, April, May, June, February.
Month by month: rank, typical stay and days booked ahead
| Month | Share of nights | Booked ahead |
|---|---|---|
| December | 9.9% | 31 days |
| September | 8.9% | 28 days |
| October | 8.7% | 31 days |
| November | 8.6% | 34 days |
| March | 8.4% | 20 days |
| July | 8.4% | 28 days |
| August | 8.3% | 33 days |
| January | 8.0% | 29 days |
| April | 7.9% | 25 days |
| May | 7.7% | 22 days |
| June | 7.6% | 20 days |
| February | 7.6% | 22 days |
Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.
Where guests come from
Where Do Johannesburg Airbnb Guests Come From?
Among Johannesburg Airbnb guests who left a review as of October 2026, 44% came from abroad, led by the United States at 9.4% and the United Kingdom at 6.8%, AirROI estimates. Among the same guests, Johannesburg was the top origin city at 13%, ahead of Cape Town at 11%. The figures rest on 112,858 reviews, written over many years.
44% from abroad
Among guests who left a review, as of October 2026
- From abroad 44%
- From within South Africa 56%
Top countries abroad
Among guests who left a review
Top origin cities
Among guests who left a review
FAQ
Questions About Tourism in Johannesburg
How many tourists visit Johannesburg?
South Africa as a whole had 8.9 million international tourist arrivals in 2024, according to UN Tourism, via Our World in Data. AirROI puts Johannesburg at 3.0% of Airbnb stays in South Africa in the 12 months to October 2026. AirROI estimates 30,657 Airbnb stays in Johannesburg in the 12 months to October 2026, which counts bookings and not tourists.
When is the busiest time in Johannesburg?
The busiest Airbnb month in Johannesburg in the 12 months to October 2026 was December, then September and October. The four busiest months run from September to December.
What is the quietest month in Johannesburg?
February was the quietest Airbnb month in Johannesburg in the 12 months to October 2026, ranking 12th of 12, and June ranked 11th. Stays in February were booked about 22 days ahead, against 34 days for November.
How long is a typical Airbnb stay in Johannesburg?
A typical Airbnb stay in Johannesburg lasted 5.8 nights in the 12 months to October 2026, booked about 26 days ahead. By month, stays ran from 4.0 nights in September to 6.5 nights in July.
Where do Airbnb guests in Johannesburg come from?
Of Johannesburg Airbnb guests who left a review as of October 2026, 44% came from abroad, AirROI estimates. The largest groups were the United States at 9.4% and the United Kingdom at 6.8%. Among the same guests, the top origin city was Johannesburg at 13%, ahead of Cape Town at 11%.
Are Airbnb stays the same as tourists?
No. UN Tourism counts international tourist arrivals (8.9 million in 2024 across South Africa). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 30,657 stays are estimates for the 12 months to October 2026.
Method
How These Numbers Are Made
Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights are stays times the typical stay: 30,657 stays at 5.80 nights. Month ranks compare each month's part of Airbnb nights. Origin rests on 112,858 reviews and describes guests who left a review, not everyone who stayed. Read the method page.