Tourism statisticsCity2026

George Tourism Statistics: 61,300 Visitors in 2023

Source: AirROI Reviewed by , Founder @ AirROI Updated

Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method

Estimated Airbnb nights
366,374
Typical Airbnb stay
4.7 nights
Busiest Airbnb month
December
From abroad, among guests who left a review
53%

Key facts

George Tourism Facts

Each sentence names its place, period and source, so it can be quoted alone.

Official

  • Wesgro puts George at 61,300 domestic visitors in 2023.

Airbnb stays

  • AirROI puts Airbnb stays in George at 77,355 in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in George added up to 366,374 nights in the 12 months to October 2026.
  • AirROI estimates a typical Airbnb stay in George lasted 4.7 nights in the 12 months to October 2026, booked about 77 days ahead.

Busiest months

  • AirROI ranks December the busiest Airbnb month in George in the 12 months to October 2026, followed by January and March, with June the quietest.
  • AirROI estimates the six busiest Airbnb months in George ran unbroken from November to April in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in George in December were booked furthest ahead, about 131 days, against 32 days for June, in the 12 months to October 2026.

Guests

  • AirROI estimates 53% of George Airbnb guests who left a review as of October 2026 came from abroad, led by Germany at 16% and the United Kingdom at 9.8%.
  • Among George Airbnb guests who left a review as of October 2026, Cape Town was the top origin city at 17%, ahead of Johannesburg at 3.8%, AirROI estimates.

By place

  • AirROI ranks George 2nd for Airbnb stays among the 30 towns it lists in the Western Cape in the 12 months to October 2026.

Official numbers

How Many Tourists Visit George?

Wesgro counted 61,300 domestic visitors in 2023.

Official tourism figures for George: what each counts, its year and its publisher
FigureWhat it countsYearPublisher
61,300Domestic visitorsDomestic tourist arrivals to George2023Wesgro

Airbnb stays

Airbnb Stays in George

George had 4,711 Airbnb homes in the 12 months to October 2026. They took an estimated 77,355 stays and 366,374 nights. A typical stay lasted 4.7 nights and was booked about 77 days ahead.

Airbnb homes
4,711
Airbnb stays, estimate
77,355
Airbnb nights, estimate
366,374
Typical stay
4.7 nights
Booked ahead
77 days

Busiest months

When Is the Busiest Time in George?

On Airbnb, December was the busiest month in George in the 12 months to October 2026, then January and March. June was the quietest. The six busiest months run unbroken from November to April.

December ranks first, June last

Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

  • Three busiest months
  • Other months

From busiest to quietest: December, January, March, February, April, November, October, July, September, May, August, June.

Month by month: rank, typical stay and days booked ahead
Airbnb months in George by rank, with share of nights, typical stay and days booked ahead, 12 months to October 2026
MonthShare of nightsBooked ahead
December12.7%131 days
January9.5%91 days
March9.4%66 days
February9.4%77 days
April8.7%65 days
November8.4%94 days
October8.2%75 days
July7.6%50 days
September7.2%64 days
May6.5%46 days
August6.5%54 days
June5.9%32 days

Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.

Where guests come from

Where Do George Airbnb Guests Come From?

Among George Airbnb guests who left a review as of October 2026, 53% came from abroad, led by Germany at 16% and the United Kingdom at 9.8%, AirROI estimates. Among the same guests, Cape Town was the top origin city at 17%, ahead of Johannesburg at 3.8%. The figures rest on 201,435 reviews, written over many years.

53% from abroad

Among guests who left a review, as of October 2026

  • From abroad 53%
  • From within South Africa 47%

Top countries abroad

Among guests who left a review

  • Germany 16%
  • United Kingdom 9.8%
  • Netherlands 4.1%
  • United States 3.9%

Top origin cities

Among guests who left a review

  • Cape Town 17%
  • Johannesburg 3.8%
  • Pretoria 2.9%
  • Port Elizabeth 2.6%
  • London 2.3%

FAQ

Questions About Tourism in George

How many tourists visit George?

George had 61,300 domestic visitors in 2023, according to Wesgro. AirROI estimates 77,355 Airbnb stays in George in the 12 months to October 2026, which is a separate count of bookings.

When is the busiest time in George?

The busiest Airbnb month in George in the 12 months to October 2026 was December, then January and March. The six busiest months run from November to April.

What is the quietest month in George?

June was the quietest Airbnb month in George in the 12 months to October 2026, ranking 12th of 12, and August ranked 11th. Stays in June were booked about 32 days ahead, against 131 days for December.

How long is a typical Airbnb stay in George?

A typical Airbnb stay in George lasted 4.7 nights in the 12 months to October 2026, booked about 77 days ahead. By month, stays ran from 3.1 nights in August to 6.8 nights in December.

Where do Airbnb guests in George come from?

Of George Airbnb guests who left a review as of October 2026, 53% came from abroad, AirROI estimates. The largest groups were Germany at 16% and the United Kingdom at 9.8%. Among the same guests, the top origin city was Cape Town at 17%, ahead of Johannesburg at 3.8%.

Are Airbnb stays the same as tourists?

No. Wesgro counts domestic visitors (61,300 in 2023). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 77,355 stays are estimates for the 12 months to October 2026.

Method

How These Numbers Are Made

Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights are stays times the typical stay: 77,355 stays at 4.74 nights. Month ranks compare each month's part of Airbnb nights. Origin rests on 201,435 reviews and describes guests who left a review, not everyone who stayed. Read the method page.