Gyeongju-si, North Gyeongsang Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Gyeongju-si, North Gyeongsang? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $12,545 per year — at a $135 nightly rate, 30.6% occupancy, and a $43 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With 1,320 active listings and selective demand that rewards strong listing quality and pricing strategy, Gyeongju-si is an established vacation rental market. Supply grew 59.2% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is high and 72% of listings show active registration — compliance is the cost of entry. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Gyeongju-si?
In Gyeongju-si, the headline Airbnb metrics are $12,545 in average annual revenue,30.6% occupancy, $135 ADR, and $43 in RevPAR, and guests book about 29 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Gyeongju-si?
Understanding the monthly revenue variations for Airbnb listings in Gyeongju-si is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gyeongju-si is typically October, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gyeongju-si across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,296+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,917 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $972 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $453, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Gyeongju-si
What Is the Monthly Airbnb Occupancy Rate in Gyeongju-si?
Maximize your bookings by understanding the Gyeongju-si STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gyeongju-si:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Gyeongju-si
What Is the Average Airbnb Nightly Rate in Gyeongju-si?
Effective short term rental pricing strategy in Gyeongju-si involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gyeongju-si typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $246+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $173 or more.
- Typical properties (Median) charge around $110 per night.
- Entry-level properties (Bottom 25%) earn around $71 per night.
Average Daily Rate (ADR) Trend by Month in Gyeongju-si
What Is the RevPAR for Airbnb in Gyeongju-si?
RevPAR in Gyeongju-si is currently $43. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $16 RevPAR.
- Typical properties (Median) generate $30 RevPAR.
- Strong performers (Top 25%) earn $56 RevPAR.
- Best-in-class (Top 10%) achieve $92 RevPAR.
Average Monthly RevPAR Trend in Gyeongju-si
RevPAR Insights for Gyeongju-si
- The average RevPAR in Gyeongju-si is $43. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($92) and bottom 25% ($16) is $76, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Oct and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Gyeongju-si benchmarks. If your RevPAR falls below the median of $30, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $56+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Gyeongju-si?
Gyeongju-si's peak Airbnb season falls in October, August, July, while the softest stretch is March, June, September. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (October, August, July)
- Revenue averages $1,851 per month
- Occupancy rates average 39.5%
- Daily rates average $142
Shoulder Season
- Revenue averages $1,328 per month
- Occupancy maintains around 32.4%
- Daily rates hold near $130
Low Season (March, June, September)
- Revenue drops to average $1,205 per month
- Occupancy decreases to average 28.5%
- Daily rates adjust to average $133
Seasonality Insights for Gyeongju-si
- The Airbnb seasonality pattern in Gyeongju-si shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Gyeongju-si's highest earning potential, with monthly revenues climbing to $2,158, occupancy reaching 48.3%, and ADRs peaking at $146.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,173, occupancy could drop to 26.7%, and ADRs may adjust to $127.
- Lower occupancy paired with meaningful seasonality means hosts in Gyeongju-si need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Gyeongju-si, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Gyeongju-si seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Gyeongju-si?
Yes, Gyeongju-si, North Gyeongsang, South Korea enforces high STR regulations and 72% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Gyeongju-si to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 72% licensed listings)
What Are the Best Neighborhoods for Airbnb in Gyeongju-si?
In a large, heavily regulated market like Gyeongju-si, neighborhood selection is one of the strongest levers for Airbnb investment performance. Zoning rules, permitting availability, and guest demand patterns can vary block by block. The 8 neighborhoods below represent areas where short-term rental activity concentrates — understanding why each one attracts guests and hosts helps investors evaluate where their property type and budget fit best.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Gyeongju | A UNESCO World Heritage site filled with ancient temples, tombs, and palaces. Attracts tourists interested in Korean history and culture, offering unique opportunities for cultural tourism. | Bulguksa Temple, Seokguram Grotto, Anapji Pond, Daereungwon Tomb Complex, Gyeongju National Museum, Cheomseongdae Observatory |
| Bomun Lake | A popular recreational area surrounded by beautiful scenery and resorts. Ideal for visitors seeking relaxation and leisure activities, including water sports and bike trails. | Bomun Lake, Gyeongju World Amusement Park, Gyeongju Art Center, hot spring resorts, nature trails, bike rentals |
| Gyeongju City Center | The vibrant heart of Gyeongju with shopping, dining, and entertainment options. Attracts both domestic and international tourists, making it a convenient location for Airbnb hosts. | Gyeongju Market, Cafes and restaurants, Shopping districts, Cultural festivals, Local street food |
| Namsan Mountain | A scenic area known for hiking trails and ancient relics. Great for nature lovers and history enthusiasts, offering a mix of outdoor activities and cultural exploration. | Namsan Mountain trails, Statues and stone relics, Temples, Views of Gyeongju city, Hiking tours |
| Heungnyunsa Temple | A historic temple site that offers a peaceful atmosphere and beautiful landscapes. Attracts spiritual tourists and those seeking tranquility. | Heungnyunsa Temple, Scenic walking paths, Cultural events, Nature observations, Temple cuisine |
| Yangdong Village | A historical village that showcases traditional Korean architecture and rural life. Ideal for cultural tourism and experiencing traditional Korean heritage. | Yangdong Folk Village, Preserved hanok houses, Cultural experiences, Local artisan crafts, Traditional Korean food |
| Silla Millennium Park | A theme park that blends amusement with historical education, showcasing the heritage of the Silla Dynasty. Perfect for families and educational tourism. | Silla Millennium Park, Cultural performances, Exhibitions of Silla history, Entertainment rides, Picnic areas |
| Geumgwang Mountain | Known for its scenic views and historical sites, this area is perfect for outdoor activities and exploring Gyeongju's natural beauty. | Geumgwang Mountain hiking trails, Historical relics, Scenic viewpoints, Nature photography, Local flora and fauna |
Because Gyeongju-si has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Gyeongju-si?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Gyeongju-si
- The Gyeongju-si Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 66.4% of the 1,320 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 32% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Gyeongju-si, House properties are the most common (50.8%), reflecting the local real estate landscape.
- Houses represent a significant 50.8% portion, catering likely to families or larger groups.
- The presence of 40.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique, unique stays (combined 3.4%) offer potential for unique stay experiences.
Gyeongju-si Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Gyeongju-si
- The dominant room capacity in Gyeongju-si is 1 bedroom listings, making up 43.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 66.2% of the active Airbnb listings in Gyeongju-si, indicating a high concentration in these sizes.
Gyeongju-si Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Gyeongju-si
- The most common guest capacity trend in Gyeongju-si vacation rentals is listings accommodating 4 guests (22.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Gyeongju-si STR market, accounting for 42.1% of listings.
- 29.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gyeongju-si.
- On average, properties in Gyeongju-si are equipped to host 3.7 guests.
How Do Listings in Gyeongju-si Compare on Quality?
Listing quality in Gyeongju-si can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Gyeongju-si
- At 29 photos per listing on average, Gyeongju-si hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 20.2% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Gyeongju-si averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Gyeongju-si?
Amenity Prevalence
Amenity Insights for Gyeongju-si
- Essential amenities in Gyeongju-si that guests expect include: Air conditioning, Wifi, Heating, Fire extinguisher. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hair dryer, Hot water, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Gyeongju-si: Air conditioning, Wifi, Heating, Fire extinguisher.
- Prioritize adding missing essentials: Air conditioning, Wifi, Heating, Fire extinguisher.
- Consider adding popular differentiators like Hair dryer or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Gyeongju-si to stay competitive.
Which Airbnb Amenities Boost Revenue in Gyeongju-si?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Gyeongju-si, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Heating | 97.9% | $12,752 | $2,980 | 328.0% |
Baking sheetHigh opportunity | 0.4% | $41,526 | $12,435 | 233.9% |
Bread makerHigh opportunity | 1.1% | $36,596 | $12,287 | 197.8% |
Movie theaterHigh opportunity | 2.5% | $29,645 | $12,107 | 144.9% |
Theme roomHigh opportunity | 1.7% | $29,328 | $12,261 | 139.2% |
BathtubHigh opportunity | 9.5% | $26,427 | $11,080 | 138.5% |
Pack ’n play/Travel cribHigh opportunity | 0.8% | $28,457 | $12,424 | 129.1% |
Ceiling fanHigh opportunity | 4.1% | $27,127 | $11,923 | 127.5% |
Sound system | 12.6% | $23,997 | $10,898 | 120.2% |
Hot water kettle | 43.3% | $18,111 | $8,288 | 118.5% |
Revenue Impact Insights for Gyeongju-si
- Heating tops the revenue impact list with a 328.0% uplift — listings with this amenity earn $12,752 vs. $2,980 without it.
- High-opportunity amenities — Baking sheet, Bread maker, Movie theater — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Heating — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Baking sheet — it has the best combination of high revenue impact and low market saturation in Gyeongju-si.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Gyeongju-si STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gyeongju-si. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGyeongju-si Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Gyeongju-si
- The typical guest profile for Airbnb in Gyeongju-si consists of a mix of domestic (49%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Korean.
- Domestic travelers account for 49.1% of guests.
- Key international markets include South Korea (49.1%) and United States (9.9%).
- Top languages spoken are English (38.7%) followed by Korean (23.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Gyeongju-si?
Listings in Gyeongju-si average 4.76 out of 5 overall, with about 62.2 reviews per active listing and 19.8% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Gyeongju-si
- An average rating of 4.76 places Gyeongju-si in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Check-in (4.89), while Value (4.71) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 19.8% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 19.8% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Gyeongju-si Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Gyeongju-si
- The most common availability pattern in Gyeongju-si falls within the 271-366 days range, representing 63.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Gyeongju-si (39.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Gyeongju-si?
Average Booking Lead Time by Month
Booking Lead Time Insights for Gyeongju-si
- The overall average booking lead time for vacation rentals in Gyeongju-si is 29 days.
- Guests book furthest in advance for stays during October (average 50 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (37 days avg.) sees the longest lead times, while Winter (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Gyeongju-si.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 50 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 37 days) to capture early planners.
- Monitor your own booking lead times against these Gyeongju-si averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Gyeongju-si?
Guests in Gyeongju-si stay about 1.8 nights on average, generating roughly 27,803 reservations and 21.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Gyeongju-si
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Gyeongju-si
- Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
- At 21.2 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Oct (2.3 nights) and shorten in Apr (1.3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Gyeongju-si Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1267 listings
96% of total
2 Nights
17 listings
1.3% of total
3 Nights
2 listings
0.2% of total
7-29 Nights
3 listings
0.2% of total
30+ Nights
31 listings
2.3% of total
Key Insights
- The most prevalent minimum stay requirement in Gyeongju-si is 1 Night, adopted by 96% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (97.3%) of the Gyeongju-si Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.3%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 96% of Gyeongju-si hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gyeongju-si.
Gyeongju-si Airbnb Cancellation Policy Trends Analysis (2026)
Limited
30 listings
2.3% of total
Flexible
122 listings
9.2% of total
Moderate
638 listings
48.3% of total
Firm
429 listings
32.5% of total
Strict
101 listings
7.7% of total
Cancellation Policy Insights for Gyeongju-si
- The prevailing Airbnb cancellation policy trend in Gyeongju-si is Moderate, used by 48.3% of listings.
- There's a relatively balanced mix between guest-friendly (57.5%) and stricter (40.2%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (7.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 48.3% market standard in Gyeongju-si.
- Using a Strict policy might deter some guests, as only 7.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Gyeongju-si.
How Much Are Airbnb Cleaning Fees in Gyeongju-si?
Cleaning fees in Gyeongju-si are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Gyeongju-si
- Only 13.3% of listings charge a cleaning fee, suggesting that most hosts in Gyeongju-si bundle cleaning costs into the nightly rate.
- The average cleaning fee of $12 is close to the median ($10), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 2.2% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Gyeongju-si median of $10. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Gyeongju-si Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Gyeongju-sibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Yeonriji (Happy Tree)
Entire Place • 3 bedrooms
Hanok Seohu Stay (private house)
Entire Place • 4 bedrooms
Anostay_1 minute walk from Hwangnidan-gil, private house with a jacuzzi
Entire Place • 3 bedrooms
Hwangnidan-gil Newly sentimental accommodation Owon Stay
Entire Place • 2 bedrooms
New opening special! Staygaon (Hwangridan-gil branch). Best location.Emotional single house hanok. S
Entire Place • 2 bedrooms
![[Hwanglidan Location] 2B2B, Private Hanok, Parking](https://a0.muscache.com/im/pictures/hosting/Hosting-765566886399026822/original/88186042-74dc-4b5a-bec7-709dda89d784.jpeg?im_w=480&im_format=avif)
[Hwanglidan Location] 2B2B, Private Hanok, Parking
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Gyeongju-si?
Learn from the best! This table showcases top-performing Airbnb hosts in Gyeongju-si based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 경나 | 5 | $206,513 | 499 | 4.89/5.0 |
| 운형 | 4 | $189,490 | 232 | 4.97/5.0 |
| Jay Jaegwang | 6 | $184,326 | 1178 | 4.91/5.0 |
| 봉필 | 3 | $166,559 | 42 | 4.92/5.0 |
| 여우잠 | 5 | $164,983 | 120 | 4.75/5.0 |
| Onda | 9 | $153,218 | 25 | 4.07/5.0 |
| 진우 | 5 | $140,080 | 103 | 4.80/5.0 |
| Sunhee | 9 | $138,521 | 170 | 4.78/5.0 |
| 성일 | 8 | $132,207 | 2662 | 4.83/5.0 |
| 형섭 | 7 | $131,075 | 607 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gyeongju-si.
Who Are the Airbnb Hosts in Gyeongju-si?
Gyeongju-si has a relatively balanced host base.
Host Profile Insights for Gyeongju-si
- A 48.9% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 19.2% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 9.9% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 63.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 25.2% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Gyeongju-si averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Gyeongju-si
These are the highest-grossing professional property management operations in Gyeongju-si, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Onda | 9 | $153,218 | $213 | 28.4% | 4.07/5 |
| Onda | 9 | $119,954 | $148 | 23.8% | 4.48/5 |
| Onda | 6 | $113,680 | $223 | 30.1% | 4.77/5 |
| Ddnayo | 3 | $103,795 | $326 | 31.7% | N/A |
| Onda | 4 | $81,458 | $220 | 32.6% | 5.00/5 |
| Onda | 5 | $79,988 | $132 | 34.4% | 4.83/5 |
| Onda | 8 | $70,265 | $166 | 22.7% | N/A |
| Onda | 12 | $70,024 | $101 | 19.4% | 4.10/5 |
| Onda | 13 | $69,635 | $122 | 19.2% | 4.22/5 |
| Onda | 1 | $67,567 | $377 | 40.7% | 4.43/5 |
Management Company Insights for Gyeongju-si
- The leading management company, Onda, operates 9 listings with $153,218 in gross revenue — a useful benchmark for what scale looks like in Gyeongju-si.
- Top managers average 7 properties each, suggesting professional management in Gyeongju-si still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.49/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 19.2% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Gyeongju-si's Airbnb Market Compare to Nearby Cities?
How does the Gyeongju-si Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Tsushima, Gyeongju-si has 19 percentage points lower occupancy and about $9 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Suyeong-gu | 10 | $1,933 | $185.65 | 49% |
| Tsushima | 29 | $1,674 | $125.37 | 50% |
| Shimonoseki | 30 | $1,380 | $134.98 | 34% |
| Hwayang-eup | 27 | $1,376 | $193.78 | 25% |
| Busan | 4,536 | $1,181 | $109.90 | 44% |
| Chunyang-myeon | 18 | $1,117 | $117.46 | 39% |
| Sangju-si | 13 | $1,091 | $161.58 | 22% |
| Miryang-si | 85 | $999 | $195.30 | 22% |
| Andong-si | 196 | $964 | $132.38 | 29% |
| Yeongcheon-si | 18 | $960 | $144.40 | 24% |
Frequently Asked Questions About Airbnb in Gyeongju-si
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Gyeongju-si.
How much do Airbnb hosts make in Gyeongju-si?
Gyeongju-si hosts earn about $12,545 per year on average, with an average nightly rate of $135 and RevPAR of $43. Those figures describe the typical revenue environment for active listings in Gyeongju-si, North Gyeongsang, not the ceiling for the best operators. Source: AirROI 2026 data, Gyeongju-si market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Gyeongju-si?
The average Airbnb occupancy rate in Gyeongju-si is 30.6%. October is the strongest month and June is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Gyeongju-si?
Listings in Gyeongju-si average $135 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Gyeongju-si?
Gyeongju-si currently has about 1,320 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Gyeongju-si?
AirROI currently classifies the short-term rental regulation level in Gyeongju-si as High. The dataset also shows about 72.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Gyeongju-si?
RevPAR in Gyeongju-si is about $43. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Gyeongju-si?
Occupancy of 30.6% means Gyeongju-si is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $12,545, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Gyeongju-si?
The average booking lead time in Gyeongju-si is about 29 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Gyeongju-si?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Gyeongju-si include Historic Gyeongju, Bomun Lake, Gyeongju City Center. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Gyeongju-si?
entire_home listings make up 66.4% of the active supply in Gyeongju-si. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Gyeongju-si compare to nearby Airbnb markets?
Among neighboring markets, Suyeong-gu posts $23,191 in average annual revenue with 48.5% occupancy, compared to Gyeongju-si's $12,545 and 30.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Gyeongju-si?
The average Airbnb stay length in Gyeongju-si is about 1.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Gyeongju-si?
Airbnb listings in Gyeongju-si average 4.76 out of 5 overall. About 19.8% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Gyeongju-si?
Heating and Baking sheet are among the strongest revenue-linked amenities in Gyeongju-si. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Gyeongju-si?
Yes. About 13.3% of active Airbnb listings in Gyeongju-si charge a cleaning fee, and the average fee is $12. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Gyeongju-si?
A 48.9% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.