Airbnb market data · 202512 months to June 2025
Sangju-si, South Korea Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Sangju-si brought in ₩15,697,076 over the 12 months through June 2025, across just 21 active listings, so a single property can move that figure.
AirROI's latest figures for Sangju-si run through June 2025.
The short answer
Sangju-si Airbnb Market at a Glance
Listings averaged ₩203,865 a night and were booked on 21% of available nights.
August, the best month, brought in about 48% more per listing than April, the slowest. With only 21 active listings, a few bookings can reorder the months.
With 21 active listings, Sangju-si is the 14th-largest of 21 North Gyeongsang markets AirROI tracks.
Browse the live Sangju-si Airbnb market See Every Sangju-si ListingRevenue
How Much Do Airbnb Hosts Make in Sangju-si?
Gross bookings per Sangju-si listing averaged ₩15,697,076 over the 12 months to June 2025 (North Gyeongsang average: ₩17,097,573), before cleaning, platform and management costs and taxes.
The average Sangju-si listing brought in ₩2,540,000 in August, its best month, and ₩1,720,000 in April, its slowest. The three strongest months bring in 28% of a full year's revenue, where an even calendar would give any three months 25%.
Across Sangju-si's 21 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn ₩4,630,000+ a month, about 2.7 times the typical property.
- Strong performers (top 25%) earn ₩2,850,000 or more, roughly ₩1,100,000 a month above the median.
- Typical properties (median) earn about ₩1,710,000 a month.
- Entry-level properties (bottom 25%) earn ₩372,000 or less, about a quarter of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earned about 1.5 times what April did
Average revenue per active listing, by month
The dashed line is the average of the months shown, ₩2,110,000. Dashed: June left out, as the latest month's data looks incomplete.
Sangju-si Airbnb Data by Month
Latest 12 months in the June 2025 data.
August led on revenue and bookings; nightly rates peaked in February.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| Jul 2024 | ₩2,204,073 | 27.6% | ₩212,717 | 43 days |
| Aug 2024 | ₩2,541,815 | 28.9% | ₩214,846 | 21 days |
| Sep 2024 | ₩2,190,846 | 27.2% | ₩208,733 | 29 days |
| Oct 2024 | ₩1,922,693 | 25.0% | ₩207,019 | 26 days |
| Nov 2024 | ₩1,717,306 | 21.4% | ₩209,182 | 24 days |
| Dec 2024 | ₩2,066,028 | 22.3% | ₩208,827 | 33 days |
| Jan 2025 | ₩2,152,871 | 27.0% | ₩211,166 | 46 days |
| Feb 2025 | ₩2,099,339 | 24.2% | ₩219,007 | 27 days |
| Mar 2025 | ₩2,322,538 | 26.8% | ₩215,348 | 18 days |
| Apr 2025 | ₩1,716,206 | 26.4% | ₩205,918 | 54 days |
| May 2025 | ₩2,224,422 | 26.9% | ₩216,085 | 31 days |
| Jun 2025* | ₩1,788,380 | 21.0% | ₩225,022 | 29 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month. *Jun 2025 is the latest month and looks incomplete: its occupancy sits well below the calendar months either side of it, as the latest month often does before late bookings are recorded. It may be revised and is not counted as a best or worst month.
These are market-wide figures. To see what one particular Sangju-si home could earn, enter its address, bedrooms and guests in the Airbnb profit calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Sangju-si Profitable?
Yes, when it's run well. The average Sangju-si Airbnb took in ₩15,697,076 in the 12 months to June 2025, and run by its owner at everyday costs, about ₩960,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about ₩1,610,000 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Sangju-si Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | ₩15,697,076 | ₩26,220,000 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −₩2,430,000 | −₩4,060,000 |
| Utilities and internetAbout 5% of bookings | −₩780,000 | −₩1,310,000 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −₩310,000 | −₩520,000 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −₩470,000 | −₩790,000 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −₩160,000 | −₩160,000 |
| Permit and registrationWhere one is required | −₩80,000 | −₩80,000 |
| Management₩0 when you run it; co-hosts charge from about 10% of nightly bookings | ₩0 | ₩0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | ₩0 | ₩0 |
| Lodging taxesAdded to the guest's bill and passed on | ₩0 | ₩0 |
| Total running costsAbout 27% of bookings | −₩4,230,000 | −₩6,920,000 |
| Left for housing costs, then profit | ₩11,467,076about ₩960,000 a month | ₩19,300,000about ₩1,610,000 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Sangju-si Airbnb Profit
The estimate starts from Sangju-si's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Sangju-si home, with its price, its mortgage or rent and your own costs, use the Airbnb income calculator. It starts from the comparable listings around the address.
How Sangju-si's Top Earners Get There
- More nights booked. The busiest quarter of Sangju-si listings are booked on 36% or more of their nights, against 22% for the median listing. Ten more booked nights a year at the median rate of ₩157,000 adds about ₩1,570,000 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge ₩289,000 a night or more, against a median of ₩157,000. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about ₩1,570,000 a year.
- Open for the busy months. August brought the average listing about ₩2,540,000, against ₩1,720,000 in April, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about ₩2,190,000 a month, against ₩1,310,000 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Sangju-si?
Sangju-si listings were booked on 21% of the nights they were open over the past year, 9 percentage points below the North Gyeongsang average (30%) and 19 points below the South Korea average (40%). Counting only the listings booked in each month, occupancy stays within a narrow band, from 21% in November to 29% in August.
Across Sangju-si's 21 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 47%+ of open nights, 25 points above the median.
- Strong performers (top 25%) fill 36% or more, roughly two and a half nights a week.
- Typical properties (median) fill about 22% of open nights.
- Entry-level properties (bottom 25%) fill 10% or less, less than one night a week.
August was the busiest month in Sangju-si, November the quietest
Share of open nights booked, by month
Dashed: June data incomplete. The 12-month rate of 21% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Sangju-si?
The average nightly rate in Sangju-si, known as ADR (average daily rate), was ₩203,865 over the past year, about the same as the North Gyeongsang average (₩197,000) and about 28% above the South Korea average of ₩159,000. Averaged month by month, rates barely change through the year, staying between about ₩206,000 and ₩219,000.
Across Sangju-si's 21 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge ₩396,000+ a night, about 2.5 times the median.
- Strong performers (top 25%) charge ₩289,000 or more, about ₩130,000 above the median.
- Typical properties (median) charge about ₩157,000 a night.
- Entry-level properties (bottom 25%) charge ₩119,000 or less, about three-quarters of the median.
Average nightly rate by month in Sangju-si
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, ₩212,000. Dashed: June data incomplete. The 12-month ADR of ₩203,865 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
Seasonality
Best and Worst Months for Airbnb in Sangju-si
With only 21 active listings, the monthly pattern in Sangju-si is noisy, since a few long or pricey stays can lift a month; revenue peaked in August and bottomed out in April.
How Far in Advance Do Guests Book Airbnb in Sangju-si?
Guests book Sangju-si stays 42 days ahead on average (about six weeks). April stays are booked furthest out, about 54 days ahead, and March stays closest to arrival, about 18 days. A typical April booking is made in mid-February.
April stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Dashed: June data incomplete. The 12-month figure of 42 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Sangju-si
5% of the 21 active listings in Sangju-si display a registration, permit or license number. A low share doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Sangju-si.
Neighborhoods
Best Neighborhoods for Airbnb in Sangju-si
AirROI's area guide picks eight Sangju-si neighborhoods that draw short-term rental guests, led by Sangju City Center, Sangju Lake Park and Seongnae Waterfall. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Sangju City Center | Main hub of Sangju-si, providing easy access to shops, restaurants, and public transportation. Ideal for travelers wanting to explore the city. | Sangju Traditional Market, Sangju Culture and Arts Center, Sangju Park, Sangju City Museum, Sangju Civic Center |
| Sangju Lake Park | A peaceful area surrounded by nature and recreational activities. Attracts families and nature lovers. | Sangju Lake, Bike trails, Picnic areas, Wildlife observation, Walking trails |
| Seongnae Waterfall | A beautiful natural attraction that draws visitors for hiking and sightseeing. Great for those who enjoy outdoor activities. | Seongnae Waterfall, Hiking trails, Natural scenery, Photography spots, Cultural sites nearby |
| Goryeong Daejeon Shrine | Historic site significant to Korean culture and history. Appeals to tourists interested in heritage and culture. | Goryeong Daejeon Shrine, Walking paths, Cultural festivals, Local history museums, Traditional performances |
| Hwaeomsa Temple | A serene Buddhist temple attracting visitors for meditation and cultural experiences. Ideal for spiritual and cultural tourism. | Hwaeomsa Temple, Buddhist ceremonies, Natural surroundings, Cultural workshops, Scenic views |
| Bonghwangdae Observatory | An excellent viewpoint for both locals and tourists to enjoy the vistas of Sangju. Great for photography and relaxation. | Bonghwangdae view, Scenic lookout trails, Educational information center, Rest areas, Picnic spots |
| Sangju Sports Park | A modern sports facility hosting various events and activities. Suitable for active tourists and sports enthusiasts. | Sports complexes, Event arenas, Walking paths, Green spaces, Community events |
| Cheongdo Wine Tunnel | Unique attraction offering a taste of local wine culture. Attracts wine enthusiasts and tourists looking for local experiences. | Wine tasting tours, Cultural exhibitions, Local wine production, Historical displays, Dining options |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Sangju-si vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 62 km, Chungju-si (52 km away, 68 listings) earned the most per listing, about 15% more than Sangju-si. Daejeon was the busiest, booked on 37% of nights against 21% in Sangju-si.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Mungyeong-si 19 km | 43 | ₩11,988,569 | ₩220,488 | 21% |
| Gimcheon-si 45 km | 38 | ₩4,880,264 | ₩106,205 | 26% |
| Cheongju-si 47 km | 155 | ₩14,427,978 | ₩146,683 | 34% |
| Chungju-si 52 km | 68 | ₩18,100,843 | ₩217,317 | 27% |
| Daejeon 58 km | 587 | ₩10,555,327 | ₩120,740 | 37% |
| Jecheon-si 60 km | 84 | ₩17,152,587 | ₩262,023 | 20% |
| Andong-si 61 km | 193 | ₩18,054,516 | ₩206,112 | 30% |
| Danyang-gun 62 km | 34 | ₩10,291,841 | ₩192,547 | 21% |
Other Airbnb Markets in North Gyeongsang
- Gyeongju-si Airbnb data 1,391 listings
- Pohang-si Airbnb data 273 listings
- Gyeongsan-si Airbnb data 51 listings
- Yeongju-si Airbnb data 45 listings
See all 21 North Gyeongsang Airbnb markets
Markets Similar to Sangju-si
Markets elsewhere in South Korea with a similar nightly rate and occupancy to Sangju-si:
- Gapyeong-gun Airbnb data South Korea · ₩213,452/night · 18.9%
- Geoje-si Airbnb data South Korea · ₩181,443/night · 22.1%
- Yangyang Airbnb data South Korea · ₩186,770/night · 22.9%
- Samcheok-si Airbnb data South Korea · ₩181,703/night · 19.8%
- Ulsan Airbnb data South Korea · ₩196,514/night · 25.8%
- Boryeong-si Airbnb data South Korea · ₩195,413/night · 16.2%
FAQ
Sangju-si Airbnb FAQ
How much do Airbnb hosts make in Sangju-si?
An active Sangju-si Airbnb grossed ₩15,697,076 on average in the 12 months to June 2025, according to AirROI's tracking of 21 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in ₩2,850,000 or more in a typical month.
How much can I make on Airbnb in Sangju-si?
It depends most on the home's size, location and how it's run. The middle half of Sangju-si listings earn between ₩372,000 and ₩2,850,000 in a typical month, and the top tenth ₩4,630,000 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Sangju-si?
Listings in Sangju-si were booked on 21% of available nights over the past year. That compares with 30% for the North Gyeongsang average. August was the busiest month.
How much does an Airbnb cost per night in Sangju-si?
The average booked night in Sangju-si cost ₩203,865 before fees. Half of listings charge between ₩119,000 and ₩289,000, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Sangju-si?
In Sangju-si, 5% of active listings display a registration, permit or license number. A low share doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Sangju-si?
Yes, when it's run well. The average Sangju-si Airbnb grossed ₩15,697,076 in the 12 months to June 2025, 8% below the North Gyeongsang average of ₩17,097,573, though with only 21 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, ₩11,467,076 a year (about ₩960,000 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about ₩1,610,000 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Sangju-si?
August paid best over the past year, at ₩2,540,000 per active listing, and April paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Sangju-si?
Sangju-si stays were booked 42 days (about six weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
What are the best neighborhoods for Airbnb in Sangju-si?
Sangju City Center, Sangju Lake Park and Seongnae Waterfall draw the most short-term rental interest in Sangju-si. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Sangju-si?
AirROI counted 21 active Airbnb listings in Sangju-si as of June 2025. The closest tracked market is Mungyeong-si, 19 km away.
Method
About This Data
Figures on this page cover 21 active Airbnb listings in Sangju-si from July 2024 to June 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in South Korean won at ₩1,448 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.