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Airbnb market data · 202512 months to May 2025

Seongu-ri, South Korea Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

AirROI's latest figures for Seongu-ri run through May 2025.

Active Airbnb listings
35
Avg. booking lead time
18 days
Listings showing a permit
3%
Peak revenue month
July
Lowest revenue month
February

The short answer

Seongu-ri Airbnb Market at a Glance

Listings averaged ₩168,227 a night and were booked on 23% of available nights.

Timing matters: in July, the best month, the average listing earned about twice as much as in February, the slowest. With only 35 active listings, a few bookings can reorder the months.

With 35 active listings, Seongu-ri is the tenth-largest of 21 South Gyeongsang markets AirROI tracks. From a year earlier, average revenue fell 9% while the number of active listings shrank 34%.

Map of Airbnb listings in Seongu-ri Browse the live Seongu-ri Airbnb market See Every Seongu-ri Listing

Revenue

How Much Do Airbnb Hosts Make in Seongu-ri?

Gross bookings per Seongu-ri listing averaged ₩10,547,674 over the 12 months to May 2025 (South Gyeongsang average: ₩10,236,828), before cleaning, platform and management costs and taxes.

The average Seongu-ri listing brought in ₩1,700,000 in July, its best month, and ₩812,000 in February, its slowest. The three strongest months bring in 32% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least three times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn ₩2,370,000+ a month, about 2.6 times the typical property.
  • Strong performers (top 25%) earn ₩1,570,000 or more, roughly ₩640,000 a month above the median.
  • Typical properties (median) earn about ₩928,000 a month.
  • Entry-level properties (bottom 25%) earn ₩512,000 or less, about 55% of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

July earned about twice what February did

Average revenue per active listing, by month

The dashed line is the average of the months shown, ₩1,200,000.

Seongu-ri Airbnb Data by Month

Latest 12 months in the May 2025 data.

July led on revenue. Nightly rates peaked in August and bookings in December, so the best-paying month is not always the busiest or the priciest.

Average monthly Airbnb revenue, occupancy, nightly rate and booking lead time per active listing in Seongu-ri, Jun 2024 to May 2025
MonthAvg. RevenueOccupancyAvg. Nightly RateBooking Lead Time
Jun 2024₩950,92917.4%₩196,66118 days
Jul 2024₩1,704,60720.7%₩202,95814 days
Aug 2024₩1,317,21320.2%₩209,09321 days
Sep 2024₩1,265,67823.6%₩191,21021 days
Oct 2024₩1,364,62827.6%₩188,22725 days
Nov 2024₩1,436,97926.4%₩190,46018 days
Dec 2024₩1,459,64229.8%₩187,67121 days
Jan 2025₩1,173,24523.6%₩174,27318 days
Feb 2025₩812,38519.5%₩164,88114 days
Mar 2025₩851,30018.5%₩160,03314 days
Apr 2025₩854,62020.6%₩153,46916 days
May 2025₩1,248,85624.6%₩164,36933 days

Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month.

For a figure on one home rather than the whole Seongu-ri market, enter its address and size in the Airbnb calculator, which compares it with similar listings nearby.

Profit

Is an Airbnb in Seongu-ri Profitable?

Yes, when it's run well. The average Seongu-ri Airbnb took in ₩10,547,674 in the 12 months to May 2025, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about ₩17,830,000, and run by its owner at everyday costs, about ₩1,090,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.

Seongu-ri Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Seongu-ri Airbnb
LineAverage listingTop-quarter listing
Money in
Gross bookings₩10,547,674₩17,830,000
Running costs
Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee−₩1,630,000−₩2,760,000
Utilities and internetAbout 5% of bookings−₩530,000−₩890,000
Guest suppliesToiletries, coffee, paper goods: about 2%−₩210,000−₩360,000
Repairs and upkeepIncluding linens and small replacements: about 3%−₩320,000−₩530,000
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−₩110,000−₩110,000
Permit and registrationWhere one is required−₩50,000−₩50,000
Management₩0 when you run it; co-hosts charge from about 10% of nightly bookings₩0₩0
Pricing and messaging toolsOptional; Airbnb's own tools are free₩0₩0
Lodging taxesAdded to the guest's bill and passed on₩0₩0
Total running costsAbout 27% of bookings−₩2,850,000−₩4,700,000
Left for housing costs, then profit₩7,697,674about ₩640,000 a month₩13,130,000about ₩1,090,000 a month
Housing costs
Mortgage or rent, property tax, home insurance, building or condo feesDepend on the home

Estimate Your Own Seongu-ri Airbnb Profit

The estimate starts from Seongu-ri's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Seongu-ri home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Seongu-ri's Top Earners Get There

  • More nights booked. The busiest quarter of Seongu-ri listings are booked on 30% or more of their nights, against 19% for the median listing. Ten more booked nights a year at the median rate of ₩157,000 adds about ₩1,570,000 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge ₩194,000 a night or more, against a median of ₩157,000. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about ₩1,050,000 a year.
  • Open for the busy months. July brought the average listing about ₩1,700,000, against ₩812,000 in February, so a calendar that is open and full in the busy months carries the year.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about ₩1,490,000 a month, against ₩880,000 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Seongu-ri?

Seongu-ri listings were booked on 23% of the nights they were open over the past year, in line with the South Gyeongsang average and 17 percentage points below the South Korea average (40%). Occupancy climbs to 30% in December and falls to 17% in June.

The busiest tenth of listings are booked about 4.3 times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 44%+ of open nights, 25 points above the median.
  • Strong performers (top 25%) fill 30% or more, roughly two nights a week.
  • Typical properties (median) fill about 19% of open nights.
  • Entry-level properties (bottom 25%) fill 10% or less, less than one night a week.

December was the busiest month in Seongu-ri, June the quietest

Share of open nights booked, by month

Nightly rates

How Much Does an Airbnb Cost per Night in Seongu-ri?

The average nightly rate in Seongu-ri, known as ADR (average daily rate), was ₩168,227 over the past year, about the same as the South Gyeongsang average (₩172,000) and about 6% above the South Korea average of ₩159,000. Rates peak in August at about ₩209,000 and bottom out in April at about ₩153,000.

The top 10% charge about twice the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge ₩273,000+ a night, about 1.7 times the median.
  • Strong performers (top 25%) charge ₩194,000 or more, about ₩37,000 above the median.
  • Typical properties (median) charge about ₩157,000 a night.
  • Entry-level properties (bottom 25%) charge ₩137,000 or less, about 12% below the median.

August rates ran 36% above April's

Average nightly rate (ADR), by month

The dashed line is the average of the months shown, ₩182,000. The 12-month ADR of ₩168,227 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.

Seasonality

Best and Worst Months for Airbnb in Seongu-ri

With only 35 active listings, the monthly pattern in Seongu-ri is noisy, since a few long or pricey stays can lift a month; revenue peaked in July and bottomed out in February.

How Far in Advance Do Guests Book Airbnb in Seongu-ri?

Guests book Seongu-ri stays 18 days ahead on average (about three weeks), so many trips are booked close to arrival. May stays are booked furthest out, about 33 days ahead, and March stays closest to arrival, about 14 days. A typical May booking is made in mid-April.

May stays are booked furthest ahead

Average days between booking and check-in, by month of stay

The 12-month figure of 18 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in Seongu-ri

3% of the 35 active listings in Seongu-ri display a registration, permit or license number. A low share doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Seongu-ri.

Neighborhoods

Best Neighborhoods for Airbnb in Seongu-ri

AirROI's area guide picks four Seongu-ri neighborhoods that draw short-term rental guests, led by Seongju-eup, Haman-gun and Milyang. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Seongu-ri
AreaWho it suitsLandmarks nearby
Seongju-eupAs the capital of Seongju County, Seongju-eup is a central location with access to local markets and cultural experiences. It's ideal for guests looking to experience the local lifestyle while still being close to natural attractions.Seongju Ginseng Festival, Korea's Historic Temple Sites, Local Farmers Market, Nature Trails around Seongju
Haman-gunKnown for its scenic beauty and agricultural landscapes, Haman-gun attracts visitors looking for a rural escape. The area is famous for traditional Korean pottery and offers unique cultural experiences.Haman Pottery Museum, Local Rice Wine Tasting, Gyeongsangnam-do Folk Village, Nature Parks
MilyangMilyang is known for its beautiful natural landscapes and historical sites. It's a popular destination for those seeking outdoor adventures combined with cultural heritage.Milyang Haeinsa Temple, Dalsung Fortress, Natural Hiking Trails, Local Festivals
ChangnyeongThis area is famous for its natural landscapes and rich agricultural heritage. Visitors often come to experience traditional farming and local customs.Changnyeong Daegaya Historic Site, Agricultural Experiences, Natural Parks, Local Cuisine

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

Seongu-ri Airbnb Listings by Type and Size

Entire homes make up 71% of listings in Seongu-ri, alongside 9 private-room listings (26%). Hotels, guesthouses and B&Bs are the most common property type at 71%, about 2.5 times the share of houses (29%).

Mostly entire homes, with a private-room segment

Seongu-ri Airbnb listings by room type

  • Entire home 71%
  • Private room 26%
  • Hotel room 3%
Room types in numbers
Seongu-ri Airbnb listings by room type
Room typeShare of listingsListings
Entire home71.4%25
Private room25.7%9
Hotel room2.9%1

Listings by property type

Seongu-ri Airbnb listings by property type

  • Hotel/Boutique 71%
  • House 29%
Property types in numbers
Seongu-ri Airbnb listings by property type
Property typeShare of listingsListings
Hotel/Boutique71.4%25
House28.6%10

How Many Bedrooms Do Airbnb Listings in Seongu-ri Have?

Among homes with two or more bedrooms, three-bedroom homes are the most common in Seongu-ri (10% of listings). The chart's studio and one-bedroom column also counts private rooms, since Airbnb lists a rented room as one bedroom. Shares are of the 30 listings that give a bedroom count (86% of the market); most of the rest are room rentals.

Seongu-ri listings by number of bedrooms

Listings with each number of bedrooms, of those with a bedroom count on file

Bedroom counts in numbers
Seongu-ri listings by number of bedrooms
BedroomsShare of listings with a bedroom countListings
Studio or 1 bedroom90.0%27
3 bedrooms10.0%3

How Many Guests Do Airbnbs in Seongu-ri Sleep?

Most Seongu-ri listings are sized for couples and small families: 85% sleep four guests or fewer, and none take eight or more. Shares are of the 33 listings with a guest capacity on file (94% of the market).

Seongu-ri listings by guest capacity

Share of listings by the number of guests they sleep, of those with a capacity on file

Guest capacity in numbers
Seongu-ri listings by guest capacity
Guest capacityShare of listings with a capacity on fileListings
2 guests18.2%6
3 guests30.3%10
4 guests36.4%12
5 guests3.0%1
6 guests12.1%4

What Amenities Do Airbnb Listings in Seongu-ri Offer?

Seongu-ri listings compete on the household basics: the ten most common amenities are staples led by air conditioning, a kitchen and a smoke alarm, with no pool, hot tub or free on-site parking among them.

Share of Seongu-ri listings with each common amenity

  • Air conditioning Nearly all
  • Kitchen 94%
  • Smoke alarm 94%
  • TV 94%
  • Wifi 94%
  • Hot water 91%
  • Carbon monoxide alarm 89%
  • Heating 89%
  • Fire extinguisher 89%
  • Hair dryer 89%

Guests

Who Books Airbnbs in Seongu-ri?

Seongu-ri splits its demand between home and abroad: 37% of guests who left reviews live outside South Korea, led by visitors from Mongolia and Switzerland. Guests speak a mix of languages: English leads at 44%, followed by Korean and French.

63% of Seongu-ri guests are domestic

Where guests who left reviews live

  • Domestic 63%
  • International 37%

Where Seongu-ri guests come from: top cities

Share of guests who left reviews

  • Seoul 33%
  • Jinju-si 7%
  • Namyangju-si 7%
  • Gwangju 7%
  • Geneva 7%
Top origin cities in numbers
Where Seongu-ri guests come from: top cities
Origin cityShare of guests
Seoul33.3%
Jinju-si6.7%
Namyangju-si6.7%
Gwangju6.7%
Geneva6.7%

Where Seongu-ri guests come from: top countries

Share of guests who left reviews

  • South Korea 63%
  • Mongolia 5%
  • Switzerland 5%
  • France 5%
  • Canada 5%
Top origin countries in numbers
Where Seongu-ri guests come from: top countries
Origin countryShare of guests
South Korea63.2%
Mongolia5.3%
Switzerland5.3%
France5.3%
Canada5.3%

Languages spoken by Seongu-ri guests

Share of guests who left reviews

  • English 44%
  • Korean 38%
  • French 13%
  • German 6%
Top languages in numbers
Languages spoken by Seongu-ri guests
LanguageShare of guests
English43.8%
Korean37.5%
French12.5%
German6.3%

Booking patterns

How Guests Book in Seongu-ri: Stays, Rules and Fees

Nearly all Seongu-ri listings are open to guests more than 180 days a year, but only 3% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 71% of listings; blocked nights include any the host closes off.

Days a year Seongu-ri listings are open to guests

Share of listings by days a year

  • 271-366 days 89%
  • 181-270 days 9%
  • 31-90 days 3%
Open days in numbers
Days a year Seongu-ri listings are open to guests
Days a yearShare of listingsListings
271-366 days88.6%31
181-270 days8.6%3
31-90 days2.9%1

Days a year Seongu-ri listings are booked or blocked

Share of listings by days a year

  • 271-366 days 3%
  • 91-180 days 9%
  • 31-90 days 71%
  • 1-30 days 17%
Booked or blocked days in numbers
Days a year Seongu-ri listings are booked or blocked
Days a yearShare of listingsListings
271-366 days2.9%1
91-180 days8.6%3
31-90 days71.4%25
1-30 days17.1%6

Seongu-ri Airbnb Minimum Stay Requirements

All listings in Seongu-ri accept stays of one or two nights.

Minimum stay set by Seongu-ri listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 100% 35 listings

What Cancellation Policies Do Airbnb Hosts Use in Seongu-ri?

Moderate is the most common cancellation policy in Seongu-ri, used by 83% of listings with a policy on file; it refunds guests in full if they cancel at least five days before check-in. Hosts here lean flexible: about nine in ten listings with a policy on file offer Flexible or Moderate terms, against 11% on Firm or stricter ones.

Cancellation policies of Seongu-ri listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 6% 1 listing
  • Moderate 83% 15 listings
  • Firm 6% 1 listing
  • Strict 6% 1 listing

Top earners

Top-Earning Airbnbs and Hosts in Seongu-ri

The top-grossing Airbnb in Seongu-ri, a one-bedroom unit, took in ₩45,700,000 over the past year, about 4.3 times the city's average of ₩10,500,000. All six listings below have two bedrooms or fewer, so size alone doesn't explain the top of this market.

Shamu- Superior room where you can watch the green waters of the Namhae in bed Shamu- Superior room where you can watch the green waters of the Namhae in bed Entire home · 1 bedroom Rated 4.95
Revenue
₩45.7M
Occupancy
80.8%
Daily rate
₩153,784
Namhae Old Beautiful Soul Mate (Heidi) Namhae Old Beautiful Soul Mate (Heidi) Entire home · 1 bedroom Rated 4.98
Revenue
₩23.1M
Occupancy
43.7%
Daily rate
₩141,997
A beautiful yellow mate pension with a Namhae Sea A beautiful yellow mate pension with a Namhae Sea Entire home · 1 bedroom Rated 4.89
Revenue
₩22.1M
Occupancy
37.4%
Daily rate
₩154,423
Pico - Superior room where you can watch the green waters of the Namhae in bed Pico - Superior room where you can watch the green waters of the Namhae in bed Entire home · 1 bedroom Rated 4.98
Revenue
₩20M
Occupancy
59.7%
Daily rate
₩145,363
남해의 맑은 바다와 하늘, 온전한 휴식을 남해의 맑은 바다와 하늘, 온전한 휴식을 Entire home · 1 bedroom
Revenue
₩16.1M
Occupancy
25.1%
Daily rate
₩190,363
남해의 맑은 바다와 하늘, 온전한 휴식을 남해의 맑은 바다와 하늘, 온전한 휴식을 Entire home · 1 bedroom
Revenue
₩14.8M
Occupancy
22.1%
Daily rate
₩190,834

Nearby markets

Seongu-ri vs. Nearby Airbnb Markets

Of the eight nearby markets in the table, all within 51 km, Suncheon-si (42 km away) earned the most per listing, about 24% more than Seongu-ri.

Airbnb markets near Seongu-ri: distance, revenue, nightly rate and occupancy
MarketListingsAvg. annual revenueAvg. nightly rateOccupancy
Seokgyo-ri 3 km41₩7,853,881₩152,57520%
Namhae-gun 14 km90₩10,820,259₩196,29621%
Yeosu-si 15 km1,006₩9,847,391₩163,60722%
Dongcheon-ri 19 km37₩9,051,145₩147,39220%
Changseon-myeon 22 km31₩12,146,371₩223,96220%
Suncheon-si 42 km117₩13,126,477₩159,11926%
Gwangyang-si 43 km33₩12,159,400₩196,97723%
Tongyeong-si 51 km257₩10,226,694₩159,59723%

Other Airbnb Markets in South Gyeongsang

See all 21 South Gyeongsang Airbnb markets

Markets Similar to Seongu-ri

Markets elsewhere in South Korea with a similar nightly rate and occupancy to Seongu-ri:

FAQ

Seongu-ri Airbnb FAQ

How much do Airbnb hosts make in Seongu-ri?

An active Seongu-ri Airbnb grossed ₩10,547,674 on average in the 12 months to May 2025, according to AirROI's tracking of 35 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in ₩1,570,000 or more in a typical month.

How much can I make on Airbnb in Seongu-ri?

It depends most on the home's size, location and how it's run. The middle half of Seongu-ri listings earn between ₩512,000 and ₩1,570,000 in a typical month, and the top tenth ₩2,370,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Seongu-ri?

Listings in Seongu-ri were booked on 23% of available nights over the past year. That compares with 23% for the South Gyeongsang average. December was the busiest month.

How much does an Airbnb cost per night in Seongu-ri?

The average booked night in Seongu-ri cost ₩168,227 before fees. Half of listings charge between ₩137,000 and ₩194,000, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Seongu-ri?

In Seongu-ri, 3% of active listings display a registration, permit or license number. A low share doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.

Is Airbnb profitable in Seongu-ri?

Yes, when it's run well. The average Seongu-ri Airbnb grossed ₩10,547,674 in the 12 months to May 2025, in line with the South Gyeongsang average, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about ₩1,090,000 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb estimator.

When is Airbnb peak season in Seongu-ri?

July paid best over the past year, at ₩1,700,000 per active listing, and February paid least. The month-by-month table above shows how rates and bookings each move.

How far in advance do guests book Airbnbs in Seongu-ri?

Seongu-ri stays were booked 18 days (about three weeks) before arrival on average over the past year, so a listing can still fill close to the date.

What are the best neighborhoods for Airbnb in Seongu-ri?

Seongju-eup, Haman-gun and Milyang draw the most short-term rental interest in Seongu-ri. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Seongu-ri?

AirROI counted 35 active Airbnb listings in Seongu-ri as of May 2025. The closest tracked market is Seokgyo-ri, 3 km away.

Method

About This Data

Figures on this page cover 35 active Airbnb listings in Seongu-ri from June 2024 to May 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in South Korean won at ₩1,448 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.