Paterna, Valencian Community Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Paterna, Valencian Community? Based on AirROI's 2026 dataset (May 2025 – April 2026), the short answer is $20,275 per year — at a $195 nightly rate, 36.5% occupancy, and a $72 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 77 active listings, Paterna is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 83.3% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is high and 61% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Paterna?
In Paterna, the headline Airbnb metrics are $20,275 in average annual revenue,36.5% occupancy, $195 ADR, and $72 in RevPAR, and guests book about 57 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Paterna?
Understanding the monthly revenue variations for Airbnb listings in Paterna is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Paterna is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Paterna across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,131+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,263 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,266 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $490, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Paterna
What Is the Monthly Airbnb Occupancy Rate in Paterna?
Maximize your bookings by understanding the Paterna STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Paterna:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Paterna
What Is the Average Airbnb Nightly Rate in Paterna?
Effective short term rental pricing strategy in Paterna involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Paterna typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $341+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $202 or more.
- Typical properties (Median) charge around $103 per night.
- Entry-level properties (Bottom 25%) earn around $57 per night.
Average Daily Rate (ADR) Trend by Month in Paterna
What Is the RevPAR for Airbnb in Paterna?
RevPAR in Paterna is currently $72. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $20 RevPAR.
- Typical properties (Median) generate $43 RevPAR.
- Strong performers (Top 25%) earn $74 RevPAR.
- Best-in-class (Top 10%) achieve $128 RevPAR.
Average Monthly RevPAR Trend in Paterna
RevPAR Insights for Paterna
- The average RevPAR in Paterna is $72. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($128) and bottom 25% ($20) is $108, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Jul and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Paterna benchmarks. If your RevPAR falls below the median of $43, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $74+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Paterna?
Paterna's peak Airbnb season falls in July, August, September, while the softest stretch is January, February, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, September)
- Revenue averages $3,670 per month
- Occupancy rates average 46.6%
- Daily rates average $175
Shoulder Season
- Revenue averages $2,322 per month
- Occupancy maintains around 38.3%
- Daily rates hold near $174
Low Season (January, February, November)
- Revenue drops to average $1,526 per month
- Occupancy decreases to average 32.6%
- Daily rates adjust to average $172
Seasonality Insights for Paterna
- Airbnb seasonality in Paterna is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Paterna's highest earning potential, with monthly revenues climbing to $4,155, occupancy reaching 51.7%, and ADRs peaking at $190.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $956, occupancy could drop to 25.4%, and ADRs may adjust to $159.
- Lower occupancy paired with meaningful seasonality means hosts in Paterna need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Paterna, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Paterna, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Paterna?
Yes, Paterna, Valencian Community, Spain enforces high STR regulations and 61% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Paterna to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 61% licensed listings)
What Are the Best Neighborhoods for Airbnb in Paterna?
Paterna is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro de Paterna | The central area of Paterna, bustling with shops, cafes, and local culture. It’s ideal for visitors wanting to experience urban life and local events. | Paterna Market, Torre de Paterna, Cerveza Artesanal, Local eateries, Cultural festivals |
| Parque La Patacona | A residential area known for its beautiful parks and family-friendly environment. Great for hosting families and visitors looking for relaxation. | La Patacona Park, Children's playgrounds, Picnic areas, Walking trails |
| Polígono Industrial Táctica | An industrial area that attracts business visitors and offers affordable stays. Popular for long-term business rentals and professionals working in Paterna. | Business centers, Corporate offices, Nearby industrial complexes |
| La Cañada | A suburban area with spacious homes and a quiet atmosphere, suitable for families and long stays. | Local parks, Community centers, Shopping areas, Residential streets |
| Chirivella | Nearby town with easy access to Paterna, offering a mix of urban and suburban experiences. Affordable housing options make it attractive for budget-conscious travelers. | Historic buildings, Local markets, Cafes, Community events |
| Zona Franca | Another commercial area close to Paterna, known for its accessibility and amenities. Ideal for visitors who prioritize convenience during their stay. | Shopping centers, Transport links, Eating establishments |
| Valencia City Center | A short distance from Paterna, offering an incredible array of historical and cultural attractions, making it a great location for short-term stays. | City of Arts and Sciences, Valencia Cathedral, Central Market, Turia Gardens |
| Bétera | Close to Paterna, this area is peaceful and ideal for travelers looking for a small-town feel close to the city hustle. | Historic center, Natural parks, Local wineries |
Because Paterna has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Paterna?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Paterna
- The Paterna Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.7% of the 77 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Paterna, Apartment/Condo properties are the most common (54.5%), reflecting the local real estate landscape.
- Houses represent a significant 33.8% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 6.5%) offer potential for unique stay experiences.
Paterna Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Paterna
- The dominant room capacity in Paterna is 1 bedroom listings, making up 31.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 49.4% of the active Airbnb listings in Paterna, indicating a high concentration in these sizes.
- A significant 28.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Paterna.
Paterna Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Paterna
- The most common guest capacity trend in Paterna vacation rentals is listings accommodating 4 guests (24.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Paterna STR market, accounting for 37.7% of listings.
- 26.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Paterna.
- On average, properties in Paterna are equipped to host 3.7 guests.
How Do Listings in Paterna Compare on Quality?
Listing quality in Paterna can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Paterna
- At 28.5 photos per listing on average, Paterna hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 27.3% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Paterna averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Paterna?
Amenity Prevalence
Amenity Insights for Paterna
- Popular amenities like Wifi, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Wifi or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Paterna to stay competitive.
Which Airbnb Amenities Boost Revenue in Paterna?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Paterna, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Hot tubHigh opportunity | 6.5% | $124,681 | $13,024 | 857.3% |
TV | 81.8% | $24,199 | $2,612 | 826.3% |
Pets allowed | 32.5% | $50,042 | $5,963 | 739.2% |
Wifi | 93.5% | $21,482 | $2,883 | 645.1% |
Indoor fireplace | 19.5% | $60,664 | $10,503 | 477.6% |
Dishwasher | 35.1% | $41,891 | $8,602 | 387.0% |
Blender | 19.5% | $54,496 | $11,995 | 354.3% |
Exterior security cameras on propertyHigh opportunity | 6.5% | $73,029 | $16,611 | 339.6% |
Dryer | 23.4% | $46,274 | $12,342 | 274.9% |
Oven | 59.7% | $28,711 | $7,756 | 270.2% |
Revenue Impact Insights for Paterna
- Hot tub tops the revenue impact list with a 857.3% uplift — listings with this amenity earn $124,681 vs. $13,024 without it.
- High-opportunity amenities — Hot tub, Exterior security cameras on property — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- TV, Wifi — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Hot tub — it has the best combination of high revenue impact and low market saturation in Paterna.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Paterna STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Paterna. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPaterna Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Paterna
- The typical guest profile for Airbnb in Paterna consists of predominantly international visitors (67%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 32.8% of guests.
- Key international markets include Spain (32.8%) and France (17.3%).
- Top languages spoken are English (33.2%) followed by Spanish (23.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Paterna?
Listings in Paterna average 4.7 out of 5 overall, with about 51.2 reviews per active listing and 18.2% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Paterna
- An average rating of 4.7 places Paterna in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.81), while Value (4.6) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 18.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 18.2% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Paterna Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Paterna
- The most common availability pattern in Paterna falls within the 271-366 days range, representing 58.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 83.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Paterna (31.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Paterna?
Average Booking Lead Time by Month
Booking Lead Time Insights for Paterna
- The overall average booking lead time for vacation rentals in Paterna is 57 days.
- Guests book furthest in advance for stays during November (average 107 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (74 days avg.) sees the longest lead times, while Summer (49 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Paterna.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 107 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 74 days) to capture early planners.
- Monitor your own booking lead times against these Paterna averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Paterna?
Guests in Paterna stay about 5.4 nights on average, generating roughly 1,421 reservations and 18.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Paterna
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Paterna
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 18.7 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Apr (7.3 nights) and shorten in Nov (3.6 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Paterna Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
20 listings
26% of total
2 Nights
18 listings
23.4% of total
3 Nights
3 listings
3.9% of total
4-6 Nights
5 listings
6.5% of total
7-29 Nights
10 listings
13% of total
30+ Nights
21 listings
27.3% of total
Key Insights
- The most prevalent minimum stay requirement in Paterna is 30+ Nights, adopted by 27.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (27.3%) caters to monthly stays (30+ nights) in Paterna, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 27.3% of Paterna hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 27.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Paterna.
Paterna Airbnb Cancellation Policy Trends Analysis (2026)
Limited
1 listings
1.3% of total
Flexible
16 listings
20.8% of total
Moderate
25 listings
32.5% of total
Firm
19 listings
24.7% of total
Strict
16 listings
20.8% of total
Cancellation Policy Insights for Paterna
- The prevailing Airbnb cancellation policy trend in Paterna is Moderate, used by 32.5% of listings.
- There's a relatively balanced mix between guest-friendly (53.3%) and stricter (45.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 32.5% market standard in Paterna.
- Regularly review your cancellation policy against competitors and market demand shifts in Paterna.
How Much Are Airbnb Cleaning Fees in Paterna?
Cleaning fees in Paterna are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Paterna
- About 64.9% of Paterna listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($74) and median ($46) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 7.1% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Paterna median of $46. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Paterna Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Paternabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Valencia villa for families and groups
Entire Place • 7 bedrooms
Villa Huerta 2
Entire Place • 11 bedrooms
Spacious Family Villa in Peaceful Valencia Suburb
Entire Place • 5 bedrooms
Family-friendly chalet in La Cañada
Entire Place • 3 bedrooms
Villa in La Canyada
Entire Place • 4 bedrooms
Casa Robles, house with pool and barbecue
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Paterna?
Learn from the best! This table showcases top-performing Airbnb hosts in Paterna based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Paula Elizabeth | 1 | $294,955 | 97 | 5.00/5.0 |
| Joaquin Huerta De Villahuerta | 1 | $292,180 | 25 | 4.88/5.0 |
| Elliot | 1 | $84,860 | 51 | 4.75/5.0 |
| Maria José | 4 | $77,547 | 94 | 4.77/5.0 |
| Ivan | 4 | $68,132 | 257 | 4.89/5.0 |
| Lorena | 1 | $62,442 | 13 | 4.92/5.0 |
| Iberflat | 5 | $45,940 | 79 | 4.35/5.0 |
| Mariano | 2 | $42,551 | 21 | 4.80/5.0 |
| Francisco | 1 | $41,957 | 111 | 4.84/5.0 |
| Sandra | 1 | $41,628 | 75 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Paterna.
Who Are the Airbnb Hosts in Paterna?
Paterna has a relatively balanced host base.
Host Profile Insights for Paterna
- A 39.0% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 3.9% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 7.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 48.1% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. Lower adoption suggests a market with more independent hosts managing listings directly through Airbnb.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 16.9% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Paterna averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Paterna
These are the highest-grossing professional property management operations in Paterna, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Joaquin Huerta De Villahuerta | 1 | $292,180 | $1,671 | 46.3% | 4.88/5 |
| MD Rentals | 2 | $21,476 | $188 | 23.4% | 4.33/5 |
| Winahost | 1 | $9,336 | $98 | 33.0% | N/A |
Management Company Insights for Paterna
- The leading management company, Joaquin Huerta De Villahuerta, operates 1 listings with $292,180 in gross revenue — a useful benchmark for what scale looks like in Paterna.
- Top managers average 1 properties each, suggesting professional management in Paterna still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.61/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 3.9% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Paterna's Airbnb Market Compare to Nearby Cities?
How does the Paterna Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Corbera, Paterna has 10 percentage points lower occupancy and about $39 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Olocau | 10 | $3,492 | $468.66 | 37% |
| Picassent | 14 | $2,777 | $313.46 | 44% |
| Corbera | 16 | $2,744 | $233.94 | 46% |
| Manises | 28 | $2,622 | $201.56 | 42% |
| Bétera | 19 | $2,557 | $327.17 | 41% |
| Macastre | 15 | $2,541 | $320.34 | 33% |
| Alboraya | 14 | $2,449 | $235.39 | 41% |
| Alboraia / Alboraya | 230 | $2,320 | $207.16 | 46% |
| l'Eliana | 35 | $2,236 | $344.06 | 36% |
| Catral | 14 | $2,219 | $215.69 | 37% |
Frequently Asked Questions About Airbnb in Paterna
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Paterna.
How much do Airbnb hosts make in Paterna?
Paterna hosts earn about $20,275 per year on average, with an average nightly rate of $195 and RevPAR of $72. Those figures describe the typical revenue environment for active listings in Paterna, Valencian Community, not the ceiling for the best operators. Source: AirROI 2026 data, Paterna market, May 2025 to April 2026.
What is the average Airbnb occupancy rate in Paterna?
The average Airbnb occupancy rate in Paterna is 36.5%. July is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Paterna?
Listings in Paterna average $195 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Paterna?
Paterna currently has about 77 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Paterna?
AirROI currently classifies the short-term rental regulation level in Paterna as High. The dataset also shows about 61.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Paterna?
RevPAR in Paterna is about $72. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Paterna?
Occupancy of 36.5% means Paterna is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $20,275, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Paterna?
The average booking lead time in Paterna is about 57 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Paterna?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Paterna include Centro de Paterna, Parque La Patacona, Polígono Industrial Táctica. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Paterna?
entire_home listings make up 72.7% of the active supply in Paterna. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Paterna compare to nearby Airbnb markets?
Among neighboring markets, Olocau posts $41,900 in average annual revenue with 36.9% occupancy, compared to Paterna's $20,275 and 36.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Paterna?
The average Airbnb stay length in Paterna is about 5.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Paterna?
Airbnb listings in Paterna average 4.7 out of 5 overall. About 18.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Paterna?
Hot tub and TV are among the strongest revenue-linked amenities in Paterna. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Paterna?
Yes. About 64.9% of active Airbnb listings in Paterna charge a cleaning fee, and the average fee is $74. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Paterna?
At 39.0%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-04-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.