Magong City, Penghu Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Magong City, Penghu? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $4,924 per year — at a $135 nightly rate, 22.7% occupancy, and a $33 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 114 active listings, Magong City is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply expanded 9.6% as revenue climbed even while nightly rates softened — occupancy gains are outrunning rate pressure. For hosts entering now, strengthening demand means there is still room to build a profitable listing.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Magong City?
In Magong City, the headline Airbnb metrics are $4,924 in average annual revenue,22.7% occupancy, $135 ADR, and $33 in RevPAR, and guests book about 41 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Magong City?
Understanding the monthly revenue variations for Airbnb listings in Magong City is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Magong City is typically April, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Magong City across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,286+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $880 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $469 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $238, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Magong City
What Is the Monthly Airbnb Occupancy Rate in Magong City?
Maximize your bookings by understanding the Magong City STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Magong City:
- Best-in-class properties (Top 10%) achieve 43%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 29% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 17%.
- Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Magong City
What Is the Average Airbnb Nightly Rate in Magong City?
Effective short term rental pricing strategy in Magong City involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Magong City typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $314+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $139 or more.
- Typical properties (Median) charge around $85 per night.
- Entry-level properties (Bottom 25%) earn around $54 per night.
Average Daily Rate (ADR) Trend by Month in Magong City
What Is the RevPAR for Airbnb in Magong City?
RevPAR in Magong City is currently $33. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $10 RevPAR.
- Typical properties (Median) generate $19 RevPAR.
- Strong performers (Top 25%) earn $36 RevPAR.
- Best-in-class (Top 10%) achieve $78 RevPAR.
Average Monthly RevPAR Trend in Magong City
RevPAR Insights for Magong City
- The average RevPAR in Magong City is $33. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($78) and bottom 25% ($10) is $68, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Apr and bottoms out in Dec, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Magong City benchmarks. If your RevPAR falls below the median of $19, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $36+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Magong City?
Magong City's peak Airbnb season falls in April, May, July, while the softest stretch is February, March, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (April, May, July)
- Revenue averages $1,639 per month
- Occupancy rates average 29.2%
- Daily rates average $138
Shoulder Season
- Revenue averages $775 per month
- Occupancy maintains around 20.8%
- Daily rates hold near $132
Low Season (February, March, December)
- Revenue drops to average $377 per month
- Occupancy decreases to average 14.2%
- Daily rates adjust to average $122
Seasonality Insights for Magong City
- Airbnb seasonality in Magong City is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Magong City's highest earning potential, with monthly revenues climbing to $1,849, occupancy reaching 34.4%, and ADRs peaking at $142.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $279, occupancy could drop to 13.4%, and ADRs may adjust to $122.
- Lower occupancy paired with meaningful seasonality means hosts in Magong City need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Magong City, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Magong City?
Low regulation and minimal registration activity in Magong City, Penghu, Taiwan point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Magong City to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Magong City?
Magong City is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| North Beach | A serene area with stunning ocean views, known for its beautiful beaches and calm atmosphere, perfect for families and those looking to relax. | Magong Harbor, Penghu Tianhou Temple, Beijeng Fishing Port, North Sea Wetland, Shanshui Beach |
| Magong City Centre | The vibrant heart of Penghu, ideal for travelers who want to be close to shops, restaurants, and cultural sites. | Penghu Old Street, Duxingshiji Restaurant, Magong Night Market, Ocean Resource Museum, Magong Park |
| Chikan | A historical district renowned for its ancient architecture and rich cultural heritage, appealing to history buffs and cultural enthusiasts. | Chikan Fort, Mazu Temple, Chikan Historical Area, Walkway of Chikan, Lover's Bridge |
| Siyu Island | Known for its picturesque landscapes and tranquil beaches, attracting nature lovers and those seeking a peaceful getaway. | Siyu Beach, Black Face Spoon-billed Sandpiper, Siyu Windmill Park, Lovers' Cave, Siyu Fishing Port |
| Xiyu Island | Famous for its historical sites and unique geological formations, a great spot for tourists interested in nature and adventure. | Xiyu Fortress, Green Tunnel, Daguoye Column, Guanyin Temple, Xiyu Windmill |
| Nangan Island | A charming island that offers beautiful beaches and local delicacies, perfect for those looking to explore traditional Taiwanese culture. | Nangan Old Street, Qimei Island, Huangliu Beach, Cultural Village, Nangan Lighthouse |
| Niujiao Island | A hidden gem with pristine beaches and clear waters, ideal for scuba diving and water sports enthusiasts. | Niujiao Beach, Diving spots, Sea turtle sighting areas, Scuba diving centers, Local seafood eateries |
| Aimen Beach | One of the most beautiful beaches in Penghu, attracting sunbathers and water sports lovers, along with its stunning sunset views. | Aimen Beach, Snorkeling spots, Aimen Scenic Area, Local food stalls, Sunset viewing points |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Magong City offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Magong City?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Magong City
- The Magong City Airbnb market composition is heavily skewed towards Private Room listings, which make up 79.8% of the 114 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Magong City, House properties are the most common (50.9%), reflecting the local real estate landscape.
- Houses represent a significant 50.9% portion, catering likely to families or larger groups.
- The presence of 40.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 1.8%) offer potential for unique stay experiences.
Magong City Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Magong City
- The dominant room capacity in Magong City is 1 bedroom listings, making up 30.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 5+ bedrooms properties represent 39.5% of the active Airbnb listings in Magong City, indicating a high concentration in these sizes.
- A significant 22.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Magong City.
Magong City Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Magong City
- The most common guest capacity trend in Magong City vacation rentals is listings accommodating 2 guests (20.2%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Magong City STR market, accounting for 32.5% of listings.
- 15.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Magong City.
- On average, properties in Magong City are equipped to host 2.0 guests.
How Do Listings in Magong City Compare on Quality?
Listing quality in Magong City can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Magong City
- At 21 photos per listing on average, Magong City hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 18.4% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Magong City averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Magong City?
Amenity Prevalence
Amenity Insights for Magong City
- Essential amenities in Magong City that guests expect include: Air conditioning, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hair dryer, TV, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Magong City: Air conditioning, Wifi.
- Prioritize adding missing essentials: Air conditioning, Wifi.
- Consider adding popular differentiators like Hair dryer or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Magong City to stay competitive.
Which Airbnb Amenities Boost Revenue in Magong City?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Magong City, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
FreezerHigh opportunity | 7.0% | $14,394 | $4,209 | 242.0% |
Exterior security cameras on property | 16.7% | $10,794 | $3,749 | 187.9% |
Smoke alarm | 90.4% | $5,250 | $1,862 | 181.9% |
Paid parking off premisesHigh opportunity | 7.9% | $11,535 | $4,357 | 164.8% |
Cooking basics | 21.9% | $9,343 | $3,682 | 153.7% |
Outdoor furniture | 10.5% | $10,634 | $4,252 | 150.1% |
Bed linens | 43.9% | $7,412 | $2,979 | 148.8% |
Mini fridge | 15.8% | $9,746 | $4,019 | 142.5% |
Sound systemHigh opportunity | 4.4% | $11,128 | $4,639 | 139.9% |
Kitchen | 32.5% | $7,898 | $3,494 | 126.0% |
Revenue Impact Insights for Magong City
- Freezer tops the revenue impact list with a 242.0% uplift — listings with this amenity earn $14,394 vs. $4,209 without it.
- High-opportunity amenities — Freezer, Paid parking off premises, Sound system — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Smoke alarm — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Freezer — it has the best combination of high revenue impact and low market saturation in Magong City.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Magong City STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Magong City. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMagong City Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Magong City
- The typical guest profile for Airbnb in Magong City consists of primarily domestic travelers (77%), often arriving from nearby Taipei, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
- Domestic travelers account for 77.4% of guests.
- Key international markets include Taiwan (77.4%) and United States (11.3%).
- Top languages spoken are English (39.1%) followed by Chinese (37%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Taipei and Kaohsiung City.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Magong City?
Listings in Magong City average 4.9 out of 5 overall, with about 10.3 reviews per active listing and 11.4% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Magong City
- With an overall rating of 4.9, Magong City listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Cleanliness (4.93), while Location (4.78) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 11.4% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 11.4% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Magong City Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Magong City
- The most common availability pattern in Magong City falls within the 271-366 days range, representing 94.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Magong City (59.6%), reflecting common guest stay durations or potential owner blocking patterns.
How Far in Advance Do Guests Book Airbnb in Magong City?
Average Booking Lead Time by Month
Booking Lead Time Insights for Magong City
- The overall average booking lead time for vacation rentals in Magong City is 41 days.
- Guests book furthest in advance for stays during May (average 80 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 19 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (64 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Magong City.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 80 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 64 days) to capture early planners.
- Monitor your own booking lead times against these Magong City averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Magong City?
Guests in Magong City stay about 3 nights on average, generating roughly 1,076 reservations and 9.4 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Magong City
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Magong City
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- Stay lengths peak in Nov (3.7 nights) and shorten in Sep (1.9 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Magong City Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
72 listings
63.2% of total
2 Nights
26 listings
22.8% of total
4-6 Nights
2 listings
1.8% of total
30+ Nights
14 listings
12.3% of total
Key Insights
- The most prevalent minimum stay requirement in Magong City is 1 Night, adopted by 63.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (86.0%) of the Magong City Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12.3%) caters to monthly stays (30+ nights) in Magong City, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 63.2% of Magong City hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 12.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Magong City.
Magong City Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
22 listings
19.5% of total
Moderate
25 listings
22.1% of total
Firm
40 listings
35.4% of total
Strict
26 listings
23% of total
Cancellation Policy Insights for Magong City
- The prevailing Airbnb cancellation policy trend in Magong City is Firm, used by 35.4% of listings.
- A majority (58.4%) of hosts in Magong City utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 35.4% market standard in Magong City.
- Regularly review your cancellation policy against competitors and market demand shifts in Magong City.
How Much Are Airbnb Cleaning Fees in Magong City?
Cleaning fees in Magong City are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Magong City
- Only 19.3% of listings charge a cleaning fee, suggesting that most hosts in Magong City bundle cleaning costs into the nightly rate.
- The average cleaning fee of $17 is close to the median ($8), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 4.3% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Magong City median of $8. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Magong City Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Magong Citybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Penghu Linhaiyu | Private Suite | Standard Double Room | Elevator | Near Magong Port
Private Room • 1 bedroom
10 people private booking! Chuiwei 2 Hall - Sea View Karaoke Singing Private B&B
Entire Place • 3 bedrooms
Penghu ~ Yunzhi Homestay/Family/Fully Occupied/Legal Homestay No.: 738
Entire Place • 5 bedrooms
Penghu B&B Recommendation | Magong City B&B | Student & Family B&B Recommendation: Cape of Good Hope
Entire Place • 3 bedrooms
Penghu 3 meals a day, 4 seasons homestay
Entire Place • 4 bedrooms
想享 Town House
Private Room • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Magong City?
Learn from the best! This table showcases top-performing Airbnb hosts in Magong City based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 臨海居 | 3 | $58,139 | 14 | 4.83/5.0 |
| Chun Tzu | 2 | $53,997 | 15 | 4.83/5.0 |
| 昭儀 | 1 | $31,164 | 1 | Not Rated |
| 月杏 | 6 | $28,871 | 30 | 4.96/5.0 |
| Kevin | 3 | $26,454 | 6 | 5.00/5.0 |
| Cindy | 4 | $25,141 | 11 | 5.00/5.0 |
| Stan | 1 | $24,428 | 34 | 4.94/5.0 |
| 小飛 | 5 | $23,597 | 77 | 4.90/5.0 |
| 澎湖民宿‧島嶼角落民宿 | 5 | $22,107 | 29 | 4.97/5.0 |
| 心儀 | 1 | $18,971 | 1 | Not Rated |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Magong City.
Who Are the Airbnb Hosts in Magong City?
Magong City has a relatively balanced host base.
Host Profile Insights for Magong City
- Only 21.1% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 2.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 7.9% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 33.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. Lower adoption suggests a market with more independent hosts managing listings directly through Airbnb.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 24.6% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Magong City averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Magong City
These are the highest-grossing professional property management operations in Magong City, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| 許 | 2 | $885 | $45 | 9.4% | 4.92/5 |
| 澎湖北吉光 | 1 | $283 | $31 | 19.4% | N/A |
Management Company Insights for Magong City
- The leading management company, 許, operates 2 listings with $885 in gross revenue — a useful benchmark for what scale looks like in Magong City.
- Top managers average 2 properties each, suggesting professional management in Magong City still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.93/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 2.6% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Magong City's Airbnb Market Compare to Nearby Cities?
How does the Magong City Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Alishan Township, Magong City has 19 percentage points lower occupancy and about $21 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Alishan Township | 48 | $2,319 | $156.36 | 42% |
| Caotun Township | 10 | $1,636 | $205.58 | 28% |
| Huwei Township | 15 | $1,557 | $139.95 | 30% |
| Fanlu Township | 29 | $1,362 | $195.94 | 32% |
| Zhuqi Township | 24 | $1,268 | $113.75 | 34% |
| Chiayi | 75 | $1,016 | $114.26 | 32% |
| Zhushan Township | 21 | $1,003 | $244.02 | 17% |
| Taichung | 729 | $945 | $124.58 | 30% |
| Puli Township | 119 | $914 | $211.93 | 20% |
| Manzhou | 10 | $912 | $183.08 | 28% |
Frequently Asked Questions About Airbnb in Magong City
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Magong City.
How much do Airbnb hosts make in Magong City?
Magong City hosts earn about $4,924 per year on average, with an average nightly rate of $135 and RevPAR of $33. Those figures describe the typical revenue environment for active listings in Magong City, Penghu, not the ceiling for the best operators. Source: AirROI 2026 data, Magong City market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Magong City?
The average Airbnb occupancy rate in Magong City is 22.7%. April is the strongest month and December is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Magong City?
Listings in Magong City average $135 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Magong City?
Magong City currently has about 114 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Magong City?
AirROI currently classifies the short-term rental regulation level in Magong City as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Magong City?
RevPAR in Magong City is about $33. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Magong City?
Occupancy of 22.7% means Magong City is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $4,924, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Magong City?
The average booking lead time in Magong City is about 41 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Magong City?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Magong City include North Beach, Magong City Centre, Chikan. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Magong City?
private_room listings make up 79.8% of the active supply in Magong City. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Magong City compare to nearby Airbnb markets?
Among neighboring markets, Alishan Township posts $27,827 in average annual revenue with 42.4% occupancy, compared to Magong City's $4,924 and 22.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Magong City?
The average Airbnb stay length in Magong City is about 3 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Magong City?
Airbnb listings in Magong City average 4.9 out of 5 overall. About 11.4% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Magong City?
Freezer and Exterior security cameras on property are among the strongest revenue-linked amenities in Magong City. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Magong City?
Yes. About 19.3% of active Airbnb listings in Magong City charge a cleaning fee, and the average fee is $17. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Magong City?
At 21.1%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.