Tourism statisticsCity2026
Sarasota Tourism Statistics: 70,474 Airbnb Stays
AirROI estimates 70,474 Airbnb stays in Sarasota, in Florida, United States, in the 12 months to October 2026. The busiest month was March, and the quietest was September. All of Florida had 143.3 million visitors in 2025, a preliminary estimate from the State of Florida.
Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method
- Estimated Airbnb nights
- 522,930
- Typical Airbnb stay
- 7.4 nights
- Busiest Airbnb month
- March
- From within the United States, among guests who left a review
- 90.7%
Key facts
Sarasota Tourism Facts
Each sentence names its place, period and source, so it can be quoted alone.
Official
- The State of Florida puts all of Florida at 143.3 million visitors in 2025, a preliminary estimate.
Airbnb stays
- AirROI puts Airbnb stays in Sarasota at 70,474 in the 12 months to October 2026.
- AirROI estimates Airbnb stays in Sarasota added up to 522,930 nights in the 12 months to October 2026.
- AirROI estimates a typical Airbnb stay in Sarasota lasted 7.4 nights in the 12 months to October 2026, booked about 62 days ahead.
Busiest months
- AirROI ranks March the busiest Airbnb month in Sarasota in the 12 months to October 2026, followed by February and June, with September the quietest.
- AirROI estimates the six busiest Airbnb months in Sarasota ran unbroken from February to July in the 12 months to October 2026.
- AirROI estimates Airbnb stays in Sarasota in February were booked furthest ahead, about 107 days, against 32 days for September, in the 12 months to October 2026.
Guests
- AirROI estimates 90.7% of Sarasota Airbnb guests who left a review as of October 2026 were from within the United States, and Canada at 1.7% and Argentina at 1.7% were the top countries abroad.
By place
- AirROI estimates Sarasota took 1.7% of all Airbnb stays in Florida in the 12 months to October 2026.
- AirROI ranks Sarasota 15th for Airbnb stays among the 213 towns it lists in Florida in the 12 months to October 2026.
Official numbers
How Many Tourists Visit Florida?
The State of Florida counted 143.3 million visitors for all of Florida in 2025, a preliminary estimate. On AirROI's estimates, Sarasota accounted for 1.7% of Airbnb stays in Florida in the 12 months to October 2026.
| Figure | What it counts | Year | Publisher |
|---|---|---|---|
| 143.3 millionVisitors, all of Florida | Domestic and international visitors, preliminary estimate | 2025 | State of Florida |
Airbnb stays
Airbnb Stays in Sarasota
Sarasota had 3,614 Airbnb homes in the 12 months to October 2026. They took an estimated 70,474 stays and 522,930 nights. A typical stay lasted 7.4 nights and was booked about 62 days ahead, longer than the worldwide stay of 5.2 nights.
- Airbnb homes
- 3,614
- Airbnb stays, estimate
- 70,474
- Airbnb nights, estimate
- 522,930
- Typical stay
- 7.4 nights
- Booked ahead
- 62 days
Busiest months
When Is the Busiest Time in Sarasota?
On Airbnb, March was the busiest month in Sarasota in the 12 months to October 2026, then February and June. September was the quietest. The six busiest months run unbroken from February to July.
March ranks first, September last
Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.
- Three busiest months
- Other months
From busiest to quietest: March, February, June, July, April, May, January, December, August, November, October, September.
Month by month: rank, typical stay and days booked ahead
| Month | Share of nights | Booked ahead |
|---|---|---|
| March | 12.3% | 85 days |
| February | 10.8% | 107 days |
| June | 9.2% | 46 days |
| July | 9.0% | 51 days |
| April | 8.7% | 60 days |
| May | 8.1% | 46 days |
| January | 8.0% | 70 days |
| December | 7.3% | 66 days |
| August | 7.0% | 41 days |
| November | 6.8% | 60 days |
| October | 6.7% | 45 days |
| September | 6.1% | 32 days |
Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.
Where guests come from
Where Do Sarasota Airbnb Guests Come From?
About nine in ten Sarasota Airbnb guests who left a review as of October 2026 were from within the United States (90.7%), and the top countries abroad were Canada at 1.7% and Argentina at 1.7%, AirROI estimates. Among the same guests, New York was the top origin city at 2.5%, ahead of Orlando at 2.3%. The figures rest on 190,375 reviews, written over many years.
90.7% from within the United States
Among guests who left a review, as of October 2026
- From within the United States 90.7%
- From abroad 9.3%
Top countries abroad
Among guests who left a review
Top origin cities
Among guests who left a review
FAQ
Questions About Tourism in Sarasota
How many tourists visit Sarasota?
Florida as a whole had 143.3 million visitors in 2025, on a preliminary estimate from the State of Florida. AirROI puts Sarasota at 1.7% of Airbnb stays in Florida in the 12 months to October 2026. AirROI estimates 70,474 Airbnb stays in Sarasota in the 12 months to October 2026, which counts bookings and not tourists.
When is the busiest time in Sarasota?
The busiest Airbnb month in Sarasota in the 12 months to October 2026 was March, then February and June. The six busiest months run from February to July.
What is the quietest month in Sarasota?
September was the quietest Airbnb month in Sarasota in the 12 months to October 2026, ranking 12th of 12, and October ranked 11th. Stays in September were booked about 32 days ahead, against 107 days for February.
How long is a typical Airbnb stay in Sarasota?
A typical Airbnb stay in Sarasota lasted 7.4 nights in the 12 months to October 2026, booked about 62 days ahead. That is longer than the worldwide 5.2 nights. By month, stays ran from 4.4 nights in September to 11.4 nights in February.
Where do Airbnb guests in Sarasota come from?
Of Sarasota Airbnb guests who left a review as of October 2026, 90.7% were from within the United States, AirROI estimates. The top countries abroad were Canada at 1.7% and Argentina at 1.7%. Among the same guests, the top origin city was New York at 2.5%, ahead of Orlando at 2.3%.
Are Airbnb stays the same as tourists?
No. The State of Florida counts visitors (143.3 million in 2025 across Florida). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 70,474 stays are estimates for the 12 months to October 2026.
Method
How These Numbers Are Made
Official figures come from their publishers, linked above. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights are stays times the typical stay: 70,474 stays at 7.42 nights. Month ranks compare each month's part of Airbnb nights. Origin rests on 190,375 reviews and describes guests who left a review, not everyone who stayed. Read the method page.