Airbnb market data · 202612 months to June 2026
Woodbury, CT Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Woodbury brought in $31,652 over the 12 months through June 2026, across just 22 active listings, so a single property can move that figure.
AirROI's latest figures for Woodbury run through June 2026.
The short answer
Woodbury Airbnb Market at a Glance
Listings averaged $400 a night and were booked on 40% of available nights.
Timing matters: in August, the best month, the average listing earned about four times as much as in February, the slowest. With only 22 active listings, a few bookings can reorder the months.
With 22 active listings, Woodbury is the fourth-largest of 6 Naugatuck Valley Planning Region markets AirROI tracks.
Browse the live Woodbury Airbnb market See Every Woodbury ListingRevenue
How Much Do Airbnb Hosts Make in Woodbury?
Gross bookings per Woodbury listing averaged $31,652 over the 12 months to June 2026 (Naugatuck Valley Planning Region average: $20,883), before cleaning, platform and management costs and taxes.
The average Woodbury listing brought in $9,620 in August, its best month, and $2,420 in February, its slowest. The three strongest months bring in 43% of a full year's revenue, where an even calendar would give any three months 25%.
Across Woodbury's 22 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $11,800+ a month, about 3.8 times the typical property.
- Strong performers (top 25%) earn $5,140 or more, roughly $2,000 a month above the median.
- Typical properties (median) earn about $3,120 a month.
- Entry-level properties (bottom 25%) earn $1,730 or less, about 55% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earned about four times what February did
Average revenue per active listing, by month
Woodbury Airbnb Data by Month
Latest 12 months in the June 2026 data.
August led on revenue and bookings; nightly rates peaked in June.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Jul 2025 | $9,495 | 56.9% | $456 | $306 | 72 days | 8.9 nights |
| Aug 2025 | $9,618 | 58.9% | $435 | $310 | 63 days | 7.6 nights |
| Sep 2025 | $4,118 | 44.7% | $397 | $137 | 56 days | 6.5 nights |
| Oct 2025 | $3,934 | 49.0% | $361 | $127 | 79 days | 13.2 nights |
| Nov 2025 | $3,901 | 43.0% | $362 | $130 | 59 days | 8.7 nights |
| Dec 2025 | $4,409 | 44.5% | $364 | $142 | 61 days | 4.2 nights |
| Jan 2026 | $2,584 | 33.1% | $376 | $83 | 14 days | 3.4 nights |
| Feb 2026 | $2,421 | 32.6% | $370 | $86 | 28 days | 3.4 nights |
| Mar 2026 | $3,588 | 41.3% | $367 | $116 | 43 days | 10.5 nights |
| Apr 2026 | $4,095 | 43.0% | $402 | $136 | 40 days | 5.9 nights |
| May 2026 | $3,242 | 32.0% | $439 | $105 | 43 days | 4.1 nights |
| Jun 2026 | $3,522 | 31.1% | $462 | $117 | 66 days | 6.8 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Woodbury home could earn, enter its address, bedrooms and guests in the Airbnb revenue calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Woodbury Profitable?
Yes, when it's run well. The average Woodbury Airbnb took in $31,652 in the 12 months to June 2026, and run by its owner at everyday costs, about $1,860 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $3,080 a month.
Cleaning it yourself keeps the $2,270 a year guests pay in cleaning fees, for about $2,050 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,610 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Woodbury Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $29,382 | $48,340 |
| Cleaning fees guests pay7% of Woodbury bookings | $2,270 | $3,730 |
| Gross bookings | $31,652 | $52,070 |
| Running costs | ||
| Airbnb's feeAbout 11%: 15.5% for the 64% of Woodbury listings on Simplified Pricing, 3% for the rest | −$3,470 | −$5,700 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$2,270 | −$3,730 |
| Utilities and internetAbout 5% of bookings | −$1,580 | −$2,600 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$630 | −$1,040 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$950 | −$1,560 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$320 | −$320 |
| Permit and registrationWhere one is required | −$160 | −$160 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 22% of bookings, plus cleaning paid for by the cleaning fee | −$9,380 | −$15,110 |
| Left for housing costs, then profit | $22,272about $1,860 a month | $36,960about $3,080 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Woodbury Airbnb Profit
The estimate starts from Woodbury's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Woodbury home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Woodbury's Top Earners Get There
- More nights booked. The busiest quarter of Woodbury listings are booked on 62% or more of their nights, against 36% for the median listing. Ten more booked nights a year at the median rate of $250 adds about $2,500 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $360 a night or more, against a median of $250. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $2,940 a year.
- Open for the busy months. August brought the average listing about $9,620, against $2,420 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Woodbury listings average 4.93 stars, and 55% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $4,340 a month, against $2,640 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Woodbury?
Woodbury listings were booked on 40% of the nights they were open over the past year, in line with the Naugatuck Valley Planning Region average and in line with the U.S. average. Occupancy swings from 31% in June to 59% in August.
Across Woodbury's 22 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 85%+ of open nights, 49 points above the median.
- Strong performers (top 25%) fill 62% or more, roughly four nights a week.
- Typical properties (median) fill about 36% of open nights.
- Entry-level properties (bottom 25%) fill 19% or less, under two nights a week.
August was the busiest month in Woodbury, June the quietest
Share of open nights booked, by month
The 12-month rate of 40% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Woodbury?
The average nightly rate in Woodbury, known as ADR (average daily rate), was $400 over the past year, about 2.2 times the Naugatuck Valley Planning Region average of $180 and about 19% above the U.S. average of $335. Rates peak in June and July at about $460 and bottom out in October and November at about $360.
Across Woodbury's 22 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $1,135+ a night, about 4.5 times the median.
- Strong performers (top 25%) charge $360 or more, about $110 above the median.
- Typical properties (median) charge about $250 a night.
- Entry-level properties (bottom 25%) charge $160 or less, about two-thirds of the median.
June rates ran 28% above October's
Average nightly rate (ADR), by month
What Is the RevPAR for Airbnb in Woodbury?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Woodbury it averaged $145 over the past year, from about $83 in January to about $310 in August.
Across Woodbury's 22 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn $214+ per open night, about 2.3 times the median.
- Strong performers (top 25%) earn $156 or more, about $60 a night above the median.
- Typical properties (median) earn about $95 per open night.
- Entry-level properties (bottom 25%) earn $50 or less, about half of the median.
August RevPAR was about 3.7 times January's
Revenue per open night (RevPAR), by month
Seasonality
Best and Worst Months for Airbnb in Woodbury
With only 22 active listings, the monthly pattern in Woodbury is noisy, since a few long or pricey stays can lift a month; revenue peaked in August and bottomed out in February.
How Far in Advance Do Guests Book Airbnb in Woodbury?
Guests book Woodbury stays 57 days ahead on average (about eight weeks). October stays are booked furthest out, about 79 days ahead, and January stays closest to arrival, about 14 days. A typical October booking is made in late July.
October stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 57 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Woodbury
None of the 22 active listings in Woodbury display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Woodbury.
Neighborhoods
Best Neighborhoods for Airbnb in Woodbury
AirROI's area guide picks seven Woodbury neighborhoods that draw short-term rental guests, led by Downtown Woodbury, Merriman and Old Woodbury. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Downtown Woodbury | The vibrant heart of Woodbury, featuring local shops, restaurants, and community events. A great spot for visitors who want to experience local culture and amenities. | Woodbury Historical Society, The 1820 House, Hollow Park, Woodbury Farmers Market, Nearby hiking trails |
| Merriman | A quiet residential area with scenic views and easy access to outdoor activities, ideal for families and nature lovers looking for a peaceful getaway. | Baker's Park, Lake Quassapaug, Quassapaug State Park, Hiking and biking trails, Family-friendly parks |
| Old Woodbury | A historical area with charming architecture and a serene atmosphere, perfect for those interested in history and small-town living. | Old Woodbury Historic District, Local art galleries, Quaint cafes and shops, Nearby nature reserves, Annual local fairs |
| Naugatuck | Close to Woodbury and filled with local attractions, Naugatuck offers both urban and suburban experiences, attracting diverse visitors. | Naugatuck State Forest, Naugatuck River Greenway, Local dining options, Cultural events, Shopping areas |
| Southbury | A nearby town known for its picturesque landscapes and recreational options, attracting tourists looking for outdoor adventures and relaxation. | Lake Housatonic, Southbury Open Space, Shopping and dining, Outdoor sports, Historic sites |
| Middlebury | An affluent suburb that provides a blend of nature and convenience, appealing to families and travelers seeking a comfortable stay near attractions. | Middlebury Greenway, Quassy Amusement Park, Local wineries, Scenic driving routes, Nature trails |
| Bethlehem | Known for its rural charm and community events, Bethlehem is perfect for those wanting a tranquil escape with local traditions and festivals. | Bethlehem Fair, Historic sites, Local vineyards, Nature trails, Seasonal events |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Woodbury vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 30 km, New Fairfield (23 km away, 44 listings) earned the most per listing, about 89% more than Woodbury.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Waterbury 14 km | 66 | $12,879 | $112 | 40% |
| Newtown 18 km | 30 | $39,777 | $380 | 42% |
| New Milford 19 km | 55 | $49,868 | $485 | 40% |
| Litchfield 20 km | 70 | $51,688 | $423 | 41% |
| New Fairfield 23 km | 44 | $59,947 | $504 | 41% |
| Danbury 26 km | 59 | $43,539 | $387 | 41% |
| Kent 28 km | 35 | $45,764 | $466 | 38% |
| Goshen 30 km | 32 | $42,313 | $406 | 36% |
Markets Similar to Woodbury
Markets elsewhere in the United States with a similar nightly rate and occupancy to Woodbury:
- Ashton Airbnb data ID · $399/night · 39.6%
- Brainerd Airbnb data MN · $400/night · 40.1%
- Fort Bragg Airbnb data CA · $394/night · 39.3%
- Penn Forest Township Airbnb data PA · $396/night · 40.1%
- Avon Airbnb data NC · $403/night · 38.9%
- Dauphin Island Airbnb data AL · $411/night · 39.8%
FAQ
Woodbury Airbnb FAQ
How much do Airbnb hosts make in Woodbury?
An active Woodbury Airbnb grossed $31,652 on average in the 12 months to June 2026, according to AirROI's tracking of 22 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $5,140 or more in a typical month.
How much can I make on Airbnb in Woodbury?
It depends most on the home's size, location and how it's run. The middle half of Woodbury listings earn between $1,730 and $5,140 in a typical month, and the top tenth $11,800 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Woodbury?
Listings in Woodbury were booked on 40% of available nights over the past year. That compares with 40% for the Naugatuck Valley Planning Region average. August was the busiest month.
How much does an Airbnb cost per night in Woodbury?
The average booked night in Woodbury cost $400 before fees. Half of listings charge between $160 and $360; a few high-priced homes pull the average above that range.
Do you need a permit for an Airbnb in Woodbury?
None of the active Woodbury listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Woodbury?
Yes, when it's run well. The average Woodbury Airbnb grossed $31,652 in the 12 months to June 2026, 52% above the Naugatuck Valley Planning Region average of $20,883, though with only 22 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $22,272 a year (about $1,860 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $3,080 a month. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Woodbury?
August paid best over the past year, at $9,620 per active listing, and February paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in Woodbury?
Each night a Woodbury listing was open to book earned $145 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $214 or more.
How far in advance do guests book Airbnbs in Woodbury?
Woodbury stays were booked 57 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Woodbury?
The average Woodbury Airbnb stay lasted 8.4 nights over the past year. A listing took 15 reservations over the year on average.
How are Airbnbs in Woodbury rated?
Guests rate Woodbury Airbnbs 4.93 out of 5 on average. Guests score check-in highest and value lowest.
What are the best neighborhoods for Airbnb in Woodbury?
Downtown Woodbury, Merriman and Old Woodbury draw the most short-term rental interest in Woodbury. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Woodbury?
AirROI counted 22 active Airbnb listings in Woodbury as of June 2026. The closest tracked market is Waterbury, 14 km away.
How much are Airbnb cleaning fees in Woodbury?
In Woodbury, 86% of listings add a cleaning fee. The median fee is $126; a handful of extreme values pull the simple average far above that, so the median is the better guide.
Method
About This Data
Figures on this page cover 22 active Airbnb listings in Woodbury from July 2025 to June 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.