Tourism statisticsCity2026
Williamsburg Tourism Statistics: 16,635 Airbnb Stays
AirROI estimates 16,635 Airbnb stays in Williamsburg, in Virginia, United States, in the 12 months to October 2026. The busiest month was July, and the quietest was January. All of Virginia had 117.1 million visitors in 2025, Virginia Tourism Corporation reports.
Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method
- Estimated Airbnb nights
- 60,645
- Typical Airbnb stay
- 3.6 nights
- Busiest Airbnb month
- July
- From within the United States, among guests who left a review
- 97.9%
Key facts
Williamsburg Tourism Facts
Each sentence names its place, period and source, so it can be quoted alone.
Official
- Virginia Tourism Corporation puts all of Virginia at 117.1 million visitors in 2025.
Airbnb stays
- AirROI puts Airbnb stays in Williamsburg at 16,635 in the 12 months to October 2026.
- AirROI estimates Airbnb stays in Williamsburg added up to 60,645 nights in the 12 months to October 2026.
- AirROI estimates a typical Airbnb stay in Williamsburg lasted 3.6 nights in the 12 months to October 2026, booked about 37 days ahead.
Busiest months
- AirROI ranks July the busiest Airbnb month in Williamsburg in the 12 months to October 2026, followed by August and June, with January the quietest.
- AirROI estimates Airbnb in Williamsburg had no single high season in the 12 months to October 2026: the three busiest months were July, August and June.
- AirROI estimates Airbnb stays in Williamsburg in July were booked furthest ahead, about 57 days, against 17 days for February, in the 12 months to October 2026.
Guests
- AirROI estimates 97.9% of Williamsburg Airbnb guests who left a review as of October 2026 were from within the United States.
By place
- AirROI estimates Williamsburg took 3.5% of all Airbnb stays in Virginia in the 12 months to October 2026.
- AirROI ranks Williamsburg 6th for Airbnb stays among the 43 towns it lists in Virginia in the 12 months to October 2026.
Official numbers
How Many Tourists Visit Virginia?
Virginia Tourism Corporation counted 117.1 million visitors for all of Virginia in 2025. On AirROI's estimates, Williamsburg accounted for 3.5% of Airbnb stays in Virginia in the 12 months to October 2026.
| Figure | What it counts | Year | Publisher |
|---|---|---|---|
| 117.1 millionVisitors, all of Virginia | Total visitors to Virginia | 2025 | Virginia Tourism Corporation |
Airbnb stays
Airbnb Stays in Williamsburg
Williamsburg had 1,187 Airbnb homes in the 12 months to October 2026. They took an estimated 16,635 stays and 60,645 nights. A typical stay lasted 3.6 nights and was booked about 37 days ahead, shorter than the worldwide stay of 5.2 nights.
- Airbnb homes
- 1,187
- Airbnb stays, estimate
- 16,635
- Airbnb nights, estimate
- 60,645
- Typical stay
- 3.6 nights
- Booked ahead
- 37 days
Busiest months
When Is the Busiest Time in Williamsburg?
On Airbnb, July was the busiest month in Williamsburg in the 12 months to October 2026, then August and June. January was the quietest. The busiest months do not sit together, so there is no single high season.
July ranks first, January last
Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.
- Three busiest months
- Other months
From busiest to quietest: July, August, June, December, April, September, October, May, March, November, February, January.
Month by month: rank, typical stay and days booked ahead
| Month | Share of nights | Booked ahead |
|---|---|---|
| July | 10.6% | 57 days |
| August | 10.5% | 43 days |
| June | 10.4% | 35 days |
| December | 8.9% | 35 days |
| April | 8.8% | 35 days |
| September | 8.5% | 34 days |
| October | 8.5% | 35 days |
| May | 8.5% | 54 days |
| March | 7.0% | 23 days |
| November | 6.9% | 49 days |
| February | 6.2% | 17 days |
| January | 5.4% | 25 days |
Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.
Where guests come from
Where Do Williamsburg Airbnb Guests Come From?
Nearly all Williamsburg Airbnb guests who left a review as of October 2026 were from within the United States (97.9%), AirROI estimates. Among the same guests, Washington was the top origin city at 2.8%, ahead of Raleigh at 1.9%. The figures rest on 34,613 reviews, written over many years.
97.9% from within the United States
Among guests who left a review, as of October 2026
- From within the United States 97.9%
- From abroad 2.1%
Top origin cities
Among guests who left a review
FAQ
Questions About Tourism in Williamsburg
How many tourists visit Williamsburg?
Virginia as a whole had 117.1 million visitors in 2025, according to Virginia Tourism Corporation. AirROI puts Williamsburg at 3.5% of Airbnb stays in Virginia in the 12 months to October 2026. AirROI estimates 16,635 Airbnb stays in Williamsburg in the 12 months to October 2026, which counts bookings and not tourists.
When is the busiest time in Williamsburg?
The busiest Airbnb month in Williamsburg in the 12 months to October 2026 was July, then August and June.
What is the quietest month in Williamsburg?
January was the quietest Airbnb month in Williamsburg in the 12 months to October 2026, ranking 12th of 12, and February ranked 11th. Stays in January were booked about 25 days ahead, against 57 days for July.
How long is a typical Airbnb stay in Williamsburg?
A typical Airbnb stay in Williamsburg lasted 3.6 nights in the 12 months to October 2026, booked about 37 days ahead. That is shorter than the worldwide 5.2 nights. By month, stays ran from 2.4 nights in October to 5.1 nights in March.
Where do Airbnb guests in Williamsburg come from?
Of Williamsburg Airbnb guests who left a review as of October 2026, 97.9% were from within the United States, AirROI estimates. Among the same guests, the top origin city was Washington at 2.8%, ahead of Raleigh at 1.9%.
Are Airbnb stays the same as tourists?
No. Virginia Tourism Corporation counts visitors (117.1 million in 2025 across Virginia). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 16,635 stays are estimates for the 12 months to October 2026.
Method
How These Numbers Are Made
Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights are stays times the typical stay: 16,635 stays at 3.65 nights. Month ranks compare each month's part of Airbnb nights. Origin rests on 34,613 reviews and describes guests who left a review, not everyone who stayed. Read the method page.