East End Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tortola, British Virgin Islands

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in East End in 2025? Explore comprehensive Airbnb analytics for East End, Tortola, British Virgin Islands to uncover income potential. This 2025 STR market report for East End, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 26 active listings.

Whether you're considering an Airbnb investment in East End, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the East End Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key East End Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$516
The average rental revenue earned for an occupied room per day in East End.
Occupancy Rate(?)
36.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$25,172
Typical annual income for an Airbnb listing in East End. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-23.2%
Significant decrease (-23.2%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in East End.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in East End.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
26
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in East End (2025)

Understanding the monthly revenue variations for Airbnb listings in East End is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in East End is typically April, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in East End across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $8,000+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,516 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,469 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,107, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in East End

East End Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the East End STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in East End:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in East End

Average Daily Rate (ADR) Airbnb Trends in East End (2025)

Effective short term rental pricing strategy in East End involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in East End typically peaks in April and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $2,428+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $768 or more.
  • Typical properties (Median) charge around $204 per night.
  • Entry-level properties (Bottom 25%) earn around $153 per night.

Average Daily Rate (ADR) Trend by Month in East End

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Airbnb Seasonality Analysis & Trends in East End (2025)

Peak Season (April, May, July)
  • Revenue averages $5,618 per month
  • Occupancy rates average 39.9%
  • Daily rates average $774
Shoulder Season
  • Revenue averages $3,521 per month
  • Occupancy maintains around 37.9%
  • Daily rates hold near $629
Low Season (March, June, October)
  • Revenue drops to average $2,662 per month
  • Occupancy decreases to average 38.5%
  • Daily rates adjust to average $701

Seasonality Insights for East End

  • The Airbnb seasonality in East End shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases East End's highest earning potential, with monthly revenues capable of climbing to $7,569, occupancy reaching a high of 56.7%, and ADRs peaking at $786.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,047, occupancy could drop to 28.6%, and ADRs may adjust down to $540.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in East End.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these East End seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in East End (2025)

Exploring the top neighborhoods for short-term rentals in East End? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Cane Garden Bay
Famous for its beautiful beach, vibrant nightlife, and water sports. A top destination for tourists looking for relaxation and adventure.
Cane Garden Bay Beach, Stand Up Paddleboarding, Tropical Daydreamer boat tour, Cane Garden Bay Beach Bars, Diving and Snorkeling spots
Tortola Road Town
The capital of the British Virgin Islands, offering rich history, shopping, and dining. Ideal for guests wanting to explore the culture and local life.
Tortola Marketplace, The Old Fort, Lime Tree Bay, Local restaurants, Marine and Aviation Museum
Long Bay Beach
Known for its serene and spacious beach, perfect for families and couples seeking peace and tranquility in a picturesque setting.
Long Bay Beach Resort, Horseback Riding on the beach, Tennis Courts, Nature trails nearby, Snorkeling
Smuggler's Cove
Secluded beach known for its stunning sunsets and calm waters, great for relaxing mornings or adventurous snorkeling experiences.
Smuggler's Cove Beach, Snorkeling, Kayaking, Beachfront Bars, Local wildlife
Brewer's Bay
A quieter alternative to Cane Garden Bay, with local charm. Excellent for families and those looking to escape the busier areas.
Brewer's Bay Beach, Fishing, Cultural sites, Local eateries, Hiking trails
Otter Creek
A beautiful area with lush greenery and a laid-back atmosphere, popular among nature lovers and those seeking a retreat.
Nature hikes, Secluded beaches, Wildlife watching, Local flora, Mountain views
Nanny Cay
A great spot for sailing enthusiasts and those looking for marina access, as well as beachside relaxation.
Nanny Cay Marina, Water sports, Beachfront dining, Sailing charters, Shopping
West End
A charming town filled with local culture, restaurants, and beaches, providing a glimpse into the island life and access to ferry services.
Ferry to Jost Van Dyke, Beaches, Local craft shops, Rugged coastline, Tavern on the Beach

Understanding Airbnb License Requirements & STR Laws in East End (2025)

While East End, Tortola, British Virgin Islands currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for East End to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in East End (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in East Endbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Golden Pavilion Villa

Golden Pavilion Villa

Entire Place • 4 bedrooms

$104,365
Revenue
27.0%
Occupancy
$2516.13
Daily Rate
Ocean view cottage at Lambert Bay

Ocean view cottage at Lambert Bay

Entire Place • 1 bedroom

$74,596
Revenue
96.4%
Occupancy
$204.97
Daily Rate
88' Motor Yacht "Prime Time"

88' Motor Yacht "Prime Time"

Entire Place • 3 bedrooms

$59,955
Revenue
16.3%
Occupancy
$2974.44
Daily Rate
Lizard's Lounge

Lizard's Lounge

Entire Place • 1 bedroom

$53,123
Revenue
64.2%
Occupancy
$215.03
Daily Rate
GreenLeafOasis #1 | Turquoise Ocean Views

GreenLeafOasis #1 | Turquoise Ocean Views

Entire Place • N/A

$42,958
Revenue
68.0%
Occupancy
$168.33
Daily Rate
Orchid Bloom pool/beach nest

Orchid Bloom pool/beach nest

Private Room • 1 bedroom

$35,551
Revenue
54.3%
Occupancy
$180.66
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in East End (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in East End based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Matthew1$104,36575.00/5.0
Joe2$79,41742.50/5.0
Clarence1$74,596155.00/5.0
Peter1$53,123634.95/5.0
Anna-Kaye1$42,9581654.85/5.0
Rosalie1$35,551154.93/5.0
Dawn1$32,982185.00/5.0
Host #231808931$31,73300.00/5.0
Host #4180280121$27,85800.00/5.0
Alvason1$26,802664.89/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in East End.

Dive Deeper: Advanced East End STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for East End. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

East End Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for East End

  • The East End Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.8% of the 26 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in East End, Apartment/Condo properties are the most common (38.5%), reflecting the local real estate landscape.
  • Houses represent a significant 23.1% portion, catering likely to families or larger groups.
  • The presence of 11.5% Hotel/Boutique listings indicates integration with traditional hospitality.

East End Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for East End

  • The dominant room capacity in East End is 1 bedroom listings, making up 46.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 65.4% of the active Airbnb listings in East End, indicating a high concentration in these sizes.

East End Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for East End

  • The most common guest capacity trend in East End vacation rentals is listings accommodating 2 guests (38.5%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 3 guests dominate the East End STR market, accounting for 57.7% of listings.
  • 23.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in East End.
  • On average, properties in East End are equipped to host 3.4 guests.

East End Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for East End

  • The most common availability pattern in East End falls within the 271-366 days range, representing 65.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in East End (34.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

East End Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (34.6%)

1 Night

9 listings

34.6% of total

2 Nights (26.9%)

2 Nights

7 listings

26.9% of total

3 Nights (15.4%)

3 Nights

4 listings

15.4% of total

4-6 Nights (11.5%)

4-6 Nights

3 listings

11.5% of total

30+ Nights (11.5%)

30+ Nights

3 listings

11.5% of total

Key Insights

  • The most prevalent minimum stay requirement in East End is 1 Night, adopted by 34.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (61.5%) of the East End Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (11.5%) caters to monthly stays (30+ nights) in East End, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 34.6% of East End hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 11.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in East End.

East End Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (33.3%)

Flexible

7 listings

33.3% of total

Moderate (9.5%)

Moderate

2 listings

9.5% of total

Firm (33.3%)

Firm

7 listings

33.3% of total

Strict (23.8%)

Strict

5 listings

23.8% of total

Cancellation Policy Insights for East End

  • The prevailing Airbnb cancellation policy trend in East End is Flexible, used by 33.3% of listings.
  • A majority (57.1%) of hosts in East End utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 33.3% market standard in East End.
  • Regularly review your cancellation policy against competitors and market demand shifts in East End.

East End STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for East End

  • The overall average booking lead time for vacation rentals in East End is 52 days.
  • Guests book furthest in advance for stays during July (average 130 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 49 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (99 days avg.) sees the longest lead times, while Winter (63 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in East End.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 130 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 99 days) to capture early planners.
  • Monitor your own booking lead times against these East End averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in East End (2025)

Amenity Prevalence

Amenity Insights for East End

  • Essential amenities in East End that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Air conditioning, TV, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for East End: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Air conditioning or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in East End to stay competitive.

East End Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for East End

  • The typical guest profile for Airbnb in East End consists of predominantly international visitors (99%), with top international origins including Puerto Rico, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 1.0% of guests.
  • Key international markets include United States (68.7%) and Puerto Rico (7.1%).
  • Top languages spoken are English (49.4%) followed by Spanish (21.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Puerto Rico.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the East End Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Buck Island14$9,544$2582.8422%
Cruz Bay14$7,013$619.9052%
Central17$6,787$1102.1646%
Fortuna12$5,931$291.0154%
Simpson Bay48$5,549$506.4943%
Coral Harbour162$5,244$446.8951%
Cruz Bay404$4,994$561.5743%
Long Bay Village25$4,235$666.5233%
Road Town212$4,219$476.0840%
West End Village18$4,213$584.4241%

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