Wörgl, Bezirk Kufstein Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Wörgl, Bezirk Kufstein? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $24,947 per year — at a $227 nightly rate, 37.6% occupancy, and a $103 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 21 active listings, Wörgl is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 110.0% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Wörgl?
In Wörgl, the headline Airbnb metrics are $24,947 in average annual revenue,37.6% occupancy, $227 ADR, and $103 in RevPAR, and guests book about 87 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Wörgl?
Understanding the monthly revenue variations for Airbnb listings in Wörgl is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Wörgl is typically August, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Wörgl across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,017+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,471 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,640 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,058, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Wörgl
What Is the Monthly Airbnb Occupancy Rate in Wörgl?
Maximize your bookings by understanding the Wörgl STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Wörgl:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Wörgl
What Is the Average Airbnb Nightly Rate in Wörgl?
Effective short term rental pricing strategy in Wörgl involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Wörgl typically peaks in February and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $393+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $254 or more.
- Typical properties (Median) charge around $175 per night.
- Entry-level properties (Bottom 25%) earn around $120 per night.
Average Daily Rate (ADR) Trend by Month in Wörgl
What Is the RevPAR for Airbnb in Wörgl?
RevPAR in Wörgl is currently $103. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $35 RevPAR.
- Typical properties (Median) generate $72 RevPAR.
- Strong performers (Top 25%) earn $126 RevPAR.
- Best-in-class (Top 10%) achieve $159 RevPAR.
Average Monthly RevPAR Trend in Wörgl
RevPAR Insights for Wörgl
- The average RevPAR in Wörgl is $103. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($159) and bottom 25% ($35) is $124, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Feb and bottoms out in May, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Wörgl benchmarks. If your RevPAR falls below the median of $72, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $126+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Wörgl?
Wörgl's peak Airbnb season falls in August, December, February, while the softest stretch is April, May, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, December, February)
- Revenue averages $4,940 per month
- Occupancy rates average 49.7%
- Daily rates average $249
Shoulder Season
- Revenue averages $3,716 per month
- Occupancy maintains around 47.2%
- Daily rates hold near $213
Low Season (April, May, November)
- Revenue drops to average $2,402 per month
- Occupancy decreases to average 34.8%
- Daily rates adjust to average $194
Seasonality Insights for Wörgl
- Airbnb seasonality in Wörgl is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Wörgl's highest earning potential, with monthly revenues climbing to $5,218, occupancy reaching 66.9%, and ADRs peaking at $310.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,938, occupancy could drop to 31.5%, and ADRs may adjust to $180.
- Lower occupancy paired with meaningful seasonality means hosts in Wörgl need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Wörgl, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Wörgl?
Low regulation and minimal registration activity in Wörgl, Bezirk Kufstein, Austria point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Wörgl to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Wörgl?
With a compact short-term rental market, Wörgl gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| City Center Wörgl | The heart of Wörgl with easy access to shops, restaurants, and public transport. Ideal for travelers wanting convenience and local culture. | Wörgl City Park, Wörgl Museum, Bruckhäusl, Local markets, Cafés and restaurants |
| Thiersee | A picturesque village near Wörgl, excellent for outdoor enthusiasts and families. Known for its beautiful lake and hiking trails. | Thiersee Lake, Hiking trails, Winter sports, Local gastronomy, Nature parks |
| Hopfgarten | A popular destination for skiing in winter and hiking in summer, attracting both winter sports lovers and summer tourists. | Ski resort, Hiking trails, Mountain biking, Local festivals, Scenic views |
| Kufstein | Nearby Kufstein is famous for its fortress and cultural events. A great choice for history buffs and visitors looking for historical sites. | Kufstein Fortress, Theater Kufstein, Innsbruck river, Old town, Waterfall in Kufstein |
| Ellmau | A charming village set in the Tyrolean mountains, popular for skiing and mountain activities, appealing to nature lovers. | Ski areas, Golf courses, Hiking paths, Panoramic cable car, Summer festivals |
| Brixen im Thale | A scenic location in the Brixental valley, attracting vacationers year-round for skiing and hiking sessions. | Ski lifts, Brixen Valley Trail, Local markets, Natural parks, Festive events |
| Wildschönau | Known for its stunning Alpine scenery and traditional Tyrolean charm, great for outdoor activities and relaxation. | Bergbahn (cable car), Spectacular hiking routes, Winter sports, Alpine villages, Cultural events |
| Alpbachtal | An inviting valley known for its picturesque villages and ski resorts, perfect for both winter and summer tourism. | Alpbach village, Ski resorts, Nature experiences, Mountain lakes, Traditional Tyrolean architecture |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Wörgl offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Wörgl?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Wörgl
- The Wörgl Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.2% of the 21 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Wörgl, Apartment/Condo properties are the most common (52.4%), reflecting the local real estate landscape.
- Houses represent a significant 47.6% portion, catering likely to families or larger groups.
Wörgl Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Wörgl
- The dominant room capacity in Wörgl is 2 bedrooms listings, making up 38.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 66.7% of the active Airbnb listings in Wörgl, indicating a high concentration in these sizes.
- A significant 28.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Wörgl.
Wörgl Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Wörgl
- The most common guest capacity trend in Wörgl vacation rentals is listings accommodating 4 guests (23.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Wörgl STR market, accounting for 47.6% of listings.
- 33.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Wörgl.
- On average, properties in Wörgl are equipped to host 5.0 guests.
How Do Listings in Wörgl Compare on Quality?
Listing quality in Wörgl can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Wörgl
- At 29.8 photos per listing on average, Wörgl hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 23.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Wörgl averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Wörgl?
Amenity Prevalence
Amenity Insights for Wörgl
- Essential amenities in Wörgl that guests expect include: Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, TV, Dedicated workspace are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Wörgl: Wifi, Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Heating or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Wörgl to stay competitive.
Which Airbnb Amenities Boost Revenue in Wörgl?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Wörgl, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Washer | 42.9% | $47,158 | $8,288 | 469.0% |
Smoke alarm | 47.6% | $38,860 | $12,298 | 216.0% |
Outdoor dining area | 28.6% | $38,601 | $19,485 | 98.1% |
Crib | 23.8% | $38,931 | $20,577 | 89.2% |
Iron | 33.3% | $34,947 | $19,947 | 75.2% |
Free parking on premises | 71.4% | $27,430 | $18,739 | 46.4% |
First aid kit | 42.9% | $28,692 | $22,138 | 29.6% |
Cleaning products | 47.6% | $27,155 | $22,940 | 18.4% |
Hair dryer | 47.6% | $26,986 | $23,093 | 16.9% |
BBQ grill | 42.9% | $26,744 | $23,599 | 13.3% |
Revenue Impact Insights for Wörgl
- Washer tops the revenue impact list with a 469.0% uplift — listings with this amenity earn $47,158 vs. $8,288 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Wörgl STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Wörgl. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWörgl Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Wörgl
- The typical guest profile for Airbnb in Wörgl consists of predominantly international visitors (95%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 4.9% of guests.
- Key international markets include Germany (54.1%) and United Kingdom (6.6%).
- Top languages spoken are English (45.7%) followed by German (26.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Wörgl?
Listings in Wörgl average 4.77 out of 5 overall, with about 31.7 reviews per active listing and 33.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Wörgl
- An average rating of 4.77 places Wörgl in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Check-in (4.92), while Value (4.64) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 33.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Wörgl Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Wörgl
- The most common availability pattern in Wörgl falls within the 271-366 days range, representing 57.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Wörgl (38.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Wörgl?
Average Booking Lead Time by Month
Booking Lead Time Insights for Wörgl
- The overall average booking lead time for vacation rentals in Wörgl is 87 days.
- Guests book furthest in advance for stays during August (average 140 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (113 days avg.) sees the longest lead times, while Fall (53 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (87 days) as a baseline for your pricing and availability strategy in Wörgl.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 140 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 113 days) to capture early planners.
- Monitor your own booking lead times against these Wörgl averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Wörgl?
Guests in Wörgl stay about 5.3 nights on average, generating roughly 318 reservations and 15.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Wörgl
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Wörgl
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 15.1 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Aug (8.1 nights) and shorten in Nov (2.9 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Wörgl Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
19% of total
2 Nights
1 listings
4.8% of total
3 Nights
1 listings
4.8% of total
4-6 Nights
1 listings
4.8% of total
7-29 Nights
1 listings
4.8% of total
30+ Nights
13 listings
61.9% of total
Key Insights
- The most prevalent minimum stay requirement in Wörgl is 30+ Nights, adopted by 61.9% of listings. This highlights the market's preference for longer commitments.
- A significant segment (61.9%) caters to monthly stays (30+ nights) in Wörgl, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 61.9% of Wörgl hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 61.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Wörgl.
Wörgl Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
5 listings
23.8% of total
Flexible
3 listings
14.3% of total
Moderate
4 listings
19% of total
Firm
9 listings
42.9% of total
Cancellation Policy Insights for Wörgl
- The prevailing Airbnb cancellation policy trend in Wörgl is Firm, used by 42.9% of listings.
- There's a relatively balanced mix between guest-friendly (33.3%) and stricter (42.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 42.9% market standard in Wörgl.
- Regularly review your cancellation policy against competitors and market demand shifts in Wörgl.
How Much Are Airbnb Cleaning Fees in Wörgl?
Cleaning fees in Wörgl are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Wörgl
- 90.5% of listings charge a cleaning fee, making it standard practice in Wörgl. Guests expect it and factor it into their booking decisions.
- The gap between the average ($435) and median ($195) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 11.5% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Wörgl median of $195. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Wörgl Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Wörglbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Kaiserfleckerl
Entire Place • 4 bedrooms
Luxury penthouse near centre, sauna and ski bus
Entire Place • 2 bedrooms
to the beautiful view by Interhome
Entire Place • 4 bedrooms
Kaiserfleckerl - Mountainview
Entire Place • 2 bedrooms
Kaiserfleckerl - Almwiesn (Austrian dish)
Entire Place • 2 bedrooms
Large apartment near the ski bus
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Wörgl?
Learn from the best! This table showcases top-performing Airbnb hosts in Wörgl based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Deniz | 3 | $216,774 | 134 | 4.99/5.0 |
| Sofie | 3 | $157,930 | 36 | 4.83/5.0 |
| Alice - Interhome | 1 | $47,156 | 6 | 4.67/5.0 |
| Daniela | 1 | $26,008 | 19 | 5.00/5.0 |
| Maria Andrea | 1 | $18,915 | 31 | 5.00/5.0 |
| Judith | 2 | $15,922 | 207 | 4.95/5.0 |
| Günter | 1 | $10,717 | 7 | 5.00/5.0 |
| Chantal Villa For You | 1 | $8,065 | 5 | 4.00/5.0 |
| Georg | 1 | $7,533 | 2 | Not Rated |
| Susan - Belvilla | 4 | $7,335 | 58 | 4.50/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Wörgl.
Who Are the Airbnb Hosts in Wörgl?
Wörgl has a relatively balanced host base.
Host Profile Insights for Wörgl
- A 33.3% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 28.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 9.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 66.7% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 19.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Wörgl averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Wörgl
These are the highest-grossing professional property management operations in Wörgl, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Sybrand | 3 | $157,930 | $356 | 47.5% | 4.83/5 |
| Alice - Interhome | 1 | $47,156 | $356 | 43.7% | 4.67/5 |
| Daniela | 1 | $26,008 | $147 | 57.1% | 5.00/5 |
| Chantal Villa For You | 1 | $8,065 | $162 | 22.1% | 4.00/5 |
Management Company Insights for Wörgl
- The leading management company, Sybrand, operates 3 listings with $157,930 in gross revenue — a useful benchmark for what scale looks like in Wörgl.
- Top managers average 2 properties each, suggesting professional management in Wörgl still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.63/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Wörgl's Airbnb Market Compare to Nearby Cities?
How does the Wörgl Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Hallstatt, Wörgl has 24 percentage points lower occupancy and about $74 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Scheffau am Wilden Kaiser | 13 | $6,821 | $837.36 | 32% |
| Sankt Pankraz - San Pancrazio | 13 | $5,811 | $653.60 | 29% |
| Urtijëi - St. Ulrich in Gröden - Ortisei | 168 | $5,221 | $764.73 | 41% |
| Hallstatt | 31 | $4,966 | $300.88 | 62% |
| Cortina d'Ampezzo | 304 | $4,181 | $549.43 | 39% |
| Merano | 27 | $4,029 | $332.44 | 44% |
| Kiens - Chienes | 17 | $3,994 | $407.12 | 51% |
| Riegsee | 10 | $3,870 | $290.25 | 43% |
| Kramsach | 12 | $3,704 | $279.49 | 47% |
| Bayrischzell | 40 | $3,550 | $404.80 | 34% |
Frequently Asked Questions About Airbnb in Wörgl
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Wörgl.
How much do Airbnb hosts make in Wörgl?
Wörgl hosts earn about $24,947 per year on average, with an average nightly rate of $227 and RevPAR of $103. Those figures describe the typical revenue environment for active listings in Wörgl, Bezirk Kufstein, not the ceiling for the best operators. Source: AirROI 2026 data, Wörgl market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Wörgl?
The average Airbnb occupancy rate in Wörgl is 37.6%. August is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Wörgl?
Listings in Wörgl average $227 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Wörgl?
Wörgl currently has about 21 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Wörgl?
AirROI currently classifies the short-term rental regulation level in Wörgl as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Wörgl?
RevPAR in Wörgl is about $103. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Wörgl?
Occupancy of 37.6% means Wörgl is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $24,947, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Wörgl?
The average booking lead time in Wörgl is about 87 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Wörgl?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Wörgl include City Center Wörgl, Thiersee, Hopfgarten. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Wörgl?
entire_home listings make up 95.2% of the active supply in Wörgl. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Wörgl compare to nearby Airbnb markets?
Among neighboring markets, Scheffau am Wilden Kaiser posts $81,849 in average annual revenue with 31.6% occupancy, compared to Wörgl's $24,947 and 37.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Wörgl?
The average Airbnb stay length in Wörgl is about 5.3 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Wörgl?
Airbnb listings in Wörgl average 4.77 out of 5 overall. About 33.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Wörgl?
Washer and Smoke alarm are among the strongest revenue-linked amenities in Wörgl. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Wörgl?
Yes. About 90.5% of active Airbnb listings in Wörgl charge a cleaning fee, and the average fee is $435. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Wörgl?
At 33.3%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.