Tourism statisticsCity2026

Toronto Tourism Statistics: 28.2M Visitors in 2025

Source: AirROI Reviewed by , Founder @ AirROI Updated

Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method

Estimated Airbnb nights
1,728,058
Typical Airbnb stay
9.1 nights
Busiest Airbnb month
August
From abroad, among guests who left a review
52%

Key facts

Toronto Tourism Facts

Each sentence names its place, period and source, so it can be quoted alone.

Official

  • Destination Toronto puts Toronto at 28.2 million visitors in 2025.

Airbnb stays

  • AirROI puts Airbnb stays in Toronto at 190,694 in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in Toronto added up to 1,728,058 nights in the 12 months to October 2026.
  • AirROI estimates a typical Airbnb stay in Toronto lasted 9.1 nights in the 12 months to October 2026, booked about 41 days ahead.

Busiest months

  • AirROI ranks August the busiest Airbnb month in Toronto in the 12 months to October 2026, followed by September and October, with February the quietest.
  • AirROI estimates the six busiest Airbnb months in Toronto ran unbroken from May to October in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in Toronto in August were booked furthest ahead, about 60 days, against 29 days for January, in the 12 months to October 2026.

Guests

  • AirROI estimates 52% of Toronto Airbnb guests who left a review as of October 2026 came from abroad, led by the United States at 27% and the United Kingdom at 4.5%.
  • Among Toronto Airbnb guests who left a review as of October 2026, Toronto was the top origin city at 8.9%, ahead of Montreal at 4.3%, AirROI estimates.

By place

  • AirROI ranks Toronto first for Airbnb stays among the 87 towns it lists in Ontario in the 12 months to October 2026.

Official numbers

How Many Tourists Visit Toronto?

Destination Toronto counted 28.2 million visitors in 2025.

Official tourism figures for Toronto: what each counts, its year and its publisher
FigureWhat it countsYearPublisher
28.2 millionVisitorsDaytrip and overnight visitors to Toronto2025Destination Toronto

Airbnb stays

Airbnb Stays in Toronto

Toronto had 10,945 Airbnb homes in the 12 months to October 2026. They took an estimated 190,694 stays and 1,728,058 nights. A typical stay lasted 9.1 nights and was booked about 41 days ahead, longer than the worldwide stay of 5.2 nights.

Airbnb homes
10,945
Airbnb stays, estimate
190,694
Airbnb nights, estimate
1,728,058
Typical stay
9.1 nights
Booked ahead
41 days

Busiest months

When Is the Busiest Time in Toronto?

On Airbnb, August was the busiest month in Toronto in the 12 months to October 2026, then September and October. February was the quietest. The six busiest months run unbroken from May to October.

August ranks first, February last

Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

  • Three busiest months
  • Other months

From busiest to quietest: August, September, October, June, May, July, April, November, December, March, January, February.

Month by month: rank, typical stay and days booked ahead
Airbnb months in Toronto by rank, with share of nights, typical stay and days booked ahead, 12 months to October 2026
MonthShare of nightsBooked ahead
August11.0%60 days
September10.4%42 days
October9.1%38 days
June9.0%54 days
May8.7%43 days
July8.6%55 days
April7.8%36 days
November7.8%37 days
December7.6%30 days
March7.4%32 days
January6.7%29 days
February6.1%32 days

Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.

Where guests come from

Where Do Toronto Airbnb Guests Come From?

Among Toronto Airbnb guests who left a review as of October 2026, 52% came from abroad, led by the United States at 27% and the United Kingdom at 4.5%, AirROI estimates. Among the same guests, Toronto was the top origin city at 8.9%, ahead of Montreal at 4.3%. The figures rest on 649,384 reviews, written over many years.

52% from abroad

Among guests who left a review, as of October 2026

  • From abroad 52%
  • From within Canada 48%

Top countries abroad

Among guests who left a review

  • United States 27%
  • United Kingdom 4.5%
  • France 3.2%
  • Germany 2.2%

Top origin cities

Among guests who left a review

  • Toronto 8.9%
  • Montreal 4.3%
  • Ottawa 4.2%
  • New York 2.6%
  • London 2.3%

FAQ

Questions About Tourism in Toronto

How many tourists visit Toronto?

Toronto had 28.2 million visitors in 2025, according to Destination Toronto. AirROI estimates 190,694 Airbnb stays in Toronto in the 12 months to October 2026, which is a separate count of bookings.

When is the busiest time in Toronto?

The busiest Airbnb month in Toronto in the 12 months to October 2026 was August, then September and October. The six busiest months run from May to October.

What is the quietest month in Toronto?

February was the quietest Airbnb month in Toronto in the 12 months to October 2026, ranking 12th of 12, and January ranked 11th. Stays in February were booked about 32 days ahead, against 60 days for August.

How long is a typical Airbnb stay in Toronto?

A typical Airbnb stay in Toronto lasted 9.1 nights in the 12 months to October 2026, booked about 41 days ahead. That is longer than the worldwide 5.2 nights. By month, stays ran from 6.5 nights in September to 10.5 nights in March.

Where do Airbnb guests in Toronto come from?

Of Toronto Airbnb guests who left a review as of October 2026, 52% came from abroad, AirROI estimates. The largest groups were the United States at 27% and the United Kingdom at 4.5%. Among the same guests, the top origin city was Toronto at 8.9%, ahead of Montreal at 4.3%.

Are Airbnb stays the same as tourists?

No. Destination Toronto counts visitors (28.2 million in 2025). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 190,694 stays are estimates for the 12 months to October 2026.

Method

How These Numbers Are Made

Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights are stays times the typical stay: 190,694 stays at 9.06 nights. Month ranks compare each month's part of Airbnb nights. Origin rests on 649,384 reviews and describes guests who left a review, not everyone who stayed. Read the method page.