Tourism statisticsState2026

Ontario Tourism Statistics: 862,945 Airbnb Stays

Q: How many tourists visit Ontario?

Canada as a whole had 19.9 million international tourist arrivals in 2024, according to UN Tourism, via Our World in Data. AirROI puts Ontario at 29.9% of Airbnb stays in Canada in the 12 months to October 2026. AirROI estimates 862,945 Airbnb stays in Ontario in the 12 months to October 2026, which counts bookings and not tourists.

Q: What is the quietest month in Ontario?

February was the quietest Airbnb month in Ontario in the 12 months to October 2026, ranking 12th of 12, and January ranked 11th. Stays in February were booked about 29 days ahead, against 69 days for July.

Q: How long is a typical Airbnb stay in Ontario?

A typical Airbnb stay in Ontario lasted 6.2 nights in the 12 months to October 2026, booked about 47 days ahead. By month, stays ran from 5.1 nights in September to 7.5 nights in January.

AirROI estimates 862,945 Airbnb stays in Ontario in the 12 months to October 2026, with Toronto the most booked town. The busiest month was August. All of Canada had 19.9 million international tourist arrivals in 2024, UN Tourism reports, via Our World in Data.

Source: AirROI Reviewed by Jun Zhou, Founder @ AirROI Updated November 4, 2026

Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method

Estimated Airbnb nights: 5,351,142
Typical Airbnb stay: 6.2 nights
Busiest Airbnb month: August
From within Canada, among guests who left a review: 70%

Key facts

Ontario Tourism Facts

Each sentence names its place, period and source, so it can be quoted alone.

Official

UN Tourism puts all of Canada at 19.9 million international tourist arrivals in 2024, via Our World in Data.

Airbnb stays

AirROI puts Airbnb stays in Ontario at 862,945 in the 12 months to October 2026.
AirROI estimates Airbnb stays in Ontario added up to 5,351,142 nights in the 12 months to October 2026.
AirROI estimates a typical Airbnb stay in Ontario lasted 6.2 nights in the 12 months to October 2026, booked about 47 days ahead.

Busiest months

AirROI ranks August the busiest Airbnb month in Ontario in the 12 months to October 2026, followed by September and July, with February the quietest.
AirROI estimates the six busiest Airbnb months in Ontario ran unbroken from May to October in the 12 months to October 2026.
AirROI estimates Airbnb stays in Ontario in July were booked furthest ahead, about 69 days, against 28 days for January, in the 12 months to October 2026.

Guests

AirROI estimates 70% of Ontario Airbnb guests who left a review as of October 2026 were from within Canada, and the United States at 17% and the United Kingdom at 2.4% were the top countries abroad.

By place

AirROI estimates Ontario took 29.9% of all Airbnb stays in Canada in the 12 months to October 2026.
AirROI estimates Toronto had the most Airbnb stays of the 87 towns it lists in Ontario in the 12 months to October 2026, at 190,694, ahead of Ottawa and Niagara Falls.

Official numbers

How Many Tourists Visit Canada?

UN Tourism counted 19.9 million international tourist arrivals for all of Canada in 2024, via Our World in Data. On AirROI's estimates, Ontario accounted for 29.9% of Airbnb stays in Canada in the 12 months to October 2026.

Official tourism figures for Canada: what each counts, its year and its publisher
Figure	What it counts	Year	Publisher
19.9 millionInternational tourist arrivals, all of Canada	Trips by visitors arriving from abroad who stay at least one night, each arrival counted separately	2024	UN Tourism, via Our World in Data

Airbnb stays

Airbnb Stays in Ontario

Ontario had 43,357 Airbnb homes in the 12 months to October 2026. They took an estimated 862,945 stays and 5,351,142 nights. A typical stay lasted 6.2 nights and was booked about 47 days ahead. AirROI's figures cover the 239 towns it tracks in Ontario; places it does not track are not counted, so every total is a floor.

Airbnb homes: 43,357
Airbnb stays, estimate: 862,945
Airbnb nights, estimate: 5,351,142
Typical stay: 6.2 nights
Booked ahead: 47 days

Busiest months

When Is the Busiest Time in Ontario?

On Airbnb, August was the busiest month in Ontario in the 12 months to October 2026, then September and July. February was the quietest. The six busiest months run unbroken from May to October.

August ranks first, February last

Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

Three busiest months
Other months

From busiest to quietest: August, September, July, June, October, May, December, November, March, April, January, February.

Month by month: rank, typical stay and days booked ahead

Airbnb months in Ontario by rank, with share of nights, typical stay and days booked ahead, 12 months to October 2026
Rank	Month	Share of nights	Typical stay	Booked ahead
1	August	11.8%	5.6 nights	67 days
2	September	10.1%	5.1 nights	45 days
3	July	10.0%	6.7 nights	69 days
4	June	9.2%	6.2 nights	54 days
5	October	8.7%	6.3 nights	40 days
6	May	8.3%	6.6 nights	43 days
7	December	7.6%	6.2 nights	32 days
8	November	7.5%	6.9 nights	34 days
9	March	7.1%	7.4 nights	28 days
10	April	7.0%	7.3 nights	35 days
11	January	6.5%	7.5 nights	28 days
12	February	6.2%	6.8 nights	29 days

Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.

Where guests come from

Where Do Ontario Airbnb Guests Come From?

About seven in ten Ontario Airbnb guests who left a review as of October 2026 were from within Canada (70%), and the top countries abroad were the United States at 17% and the United Kingdom at 2.4%, AirROI estimates. Among the same guests, Toronto was the top origin city at 17%, ahead of Ottawa at 4.3%. The figures rest on 2,929,474 reviews, written over many years.

70% from within Canada

Among guests who left a review, as of October 2026

Top countries abroad

Among guests who left a review

United States 17%
United Kingdom 2.4%
France 1.7%
Germany 1.1%

Top origin cities

Among guests who left a review

Toronto 17%
Ottawa 4.3%
Montreal 2.6%
London 2.3%
Mississauga 1.3%
Hamilton 1.3%

By town

Most Booked Towns in Ontario

Toronto, Ottawa and Niagara Falls took 30% of Airbnb stays in Ontario in the 12 months to October 2026. August is the busiest Airbnb month in 78 of the 87 towns, led by Toronto, and September in 4, led by London. Among guests who left a review, the share from abroad across the 25 most booked towns runs from 9.1% in Kawartha Lakes to 53% in Niagara Falls.

Most Booked Towns in Ontario: Airbnb stays, nights and typical stay, 12 months to October 2026; with origin among guests who left a review
#
1	Toronto	190,694	1,728,058	9.1 nights	52%	US	August
2	Ottawa	37,523	273,123	7.3 nights	29%	US	August
3	Niagara Falls	29,897	110,598	3.7 nights	53%	US	August
4	Mississauga	23,877	175,822	7.4 nights	42%	US	August
5	The Blue Mountains	22,231	65,460	2.9 nights	11%	US	August
6	Niagara-on-the-Lake	16,011	49,931	3.1 nights	44%	US	August
7	Richmond Hill	14,818	100,158	6.8 nights	40%	US	August
8	Hamilton	14,553	101,770	7.0 nights	29%	US	August
9	London	13,866	114,215	8.2 nights	21%	US	September
10	Brampton	13,209	85,042	6.4 nights	36%	US	August
11	Prince Edward	12,395	51,630	4.2 nights	10%	US	August
12	Kawartha Lakes	10,408	42,354	4.1 nights	9.1%	US	August
13	Kitchener	9,978	83,274	8.3 nights	20%	US	August
14	Huntsville	9,858	42,860	4.3 nights	23%	US	August
15	Kingston	9,280	70,999	7.7 nights	30%	US	August
16	Windsor	8,798	65,161	7.4 nights	35%	US	August
17	Northern Bruce Peninsula	8,511	33,141	3.9 nights	24%	US	August
18	Thunder Bay	7,901	50,880	6.4 nights	19%	US	September
19	Lambton Shores	7,798	30,846	4.0 nights	12%	US	August
20	Markham	7,783	54,546	7.0 nights	37%	US	August
21	St. Catharines	7,564	48,632	6.4 nights	37%	US	August
22	Innisfil	7,491	33,675	4.5 nights	13%	US	August
23	Thorold	7,280	34,952	4.8 nights	39%	US	August
24	Picton	6,883	25,755	3.7 nights	10%	US	August
25	Greater Sudbury	6,723	48,945	7.3 nights	11%	US	October
26	Barrie	6,185	32,325	5.2 nights	16%	US	August
27	Gravenhurst	6,153	25,398	4.1 nights	15%	US	August
28	Oakville	5,937	51,268	8.6 nights	46%	US	August
29	Dysart et al	5,533	24,061	4.3 nights	12%	US	August
30	Stratford	5,497	21,264	3.9 nights	29%	US	August
31	Vaughan	5,329	45,942	8.6 nights	34%	US	August
32	Bracebridge	5,235	21,855	4.2 nights	17%	US	August
33	Pickering	5,134	30,914	6.0 nights	29%	US	August
34	Lake of Bays	5,077	18,437	3.6 nights	22%	US	August
35	Fort Erie	5,074	26,224	5.2 nights	36%	US	August
36	Muskoka Lakes Township	5,010	23,620	4.7 nights	19%	US	August
37	Oro-Medonte	4,916	20,112	4.1 nights	6%	US	July
38	Leamington	4,410	18,960	4.3 nights	28%	US	August
39	Waterloo	4,385	36,084	8.2 nights	24%	US	August
40	Whitby	4,330	29,631	6.8 nights	21%	US	August
41	Milton	4,249	28,489	6.7 nights	35%	US	August
42	Collingwood	4,160	37,031	8.9 nights	11%	US	August
43	Guelph	4,141	29,833	7.2 nights	21%	US	October
44	Port Colborne	4,079	19,181	4.7 nights	24%	US	August
45	Centre Wellington	4,020	14,560	3.6 nights	10%	US	August
46	Wasaga Beach	3,886	16,922	4.4 nights	13%	US	August
47	Ajax	3,805	26,013	6.8 nights	23%	US	August
48	Lincoln	3,651	12,276	3.4 nights	23%	US	August
49	Severn	3,611	13,753	3.8 nights	11%	US	August
50	Trent Lakes	3,588	15,547	4.3 nights	7.9%	US	August
51	Grey Highlands	3,578	15,379	4.3 nights	8.7%	US	August
52	Meaford	3,380	15,390	4.6 nights	15%	US	August
53	Wellington	3,338	13,486	4.0 nights	10%	US	August
54	Oshawa	3,208	20,227	6.3 nights	21%	US	August
55	Cambridge	3,130	23,185	7.4 nights	20%	US	September
56	Burlington	3,129	26,522	8.5 nights	32%	US	August
57	Algonquin Highlands	3,024	14,741	4.9 nights	16%	Germany	August
58	Peterborough	3,000	16,980	5.7 nights	13%	US	August
59	South Frontenac	2,973	15,800	5.3 nights	16%	US	August
60	Belleville	2,948	12,896	4.4 nights	17%	US	August
61	Tiny	2,872	16,017	5.6 nights	11%	US	August
62	Sault Ste. Marie	2,871	19,114	6.7 nights	31%	US	September
63	Quinte West	2,756	12,160	4.4 nights	11%	US	August
64	Clarington	2,656	15,354	5.8 nights	15%	US	August
65	Greater Madawaska	2,655	10,359	3.9 nights	8%	US	August
66	Bluewater	2,633	12,583	4.8 nights	14%	US	August
67	Kenora	2,621	13,631	5.2 nights	12%	US	August
68	South Bruce Peninsula	2,546	12,073	4.7 nights	17%	US	July
69	Minden Hills	2,528	10,439	4.1 nights	8.2%	US	August
70	Hastings Highlands	2,515	12,364	4.9 nights	17%	US	August
71	Selwyn	2,396	11,117	4.6 nights	11%	US	August
72	North Bay	2,369	17,700	7.5 nights	13%	US	August
73	Greater Napanee	2,367	10,501	4.4 nights	16%	US	August
74	North Frontenac	2,279	11,117	4.9 nights	11%	US	August
75	Central Frontenac	2,268	9,945	4.4 nights	14%	US	August
76	Southampton	2,264	12,194	5.4 nights	8.2%	US	August
77	Unorganized Centre Parry Sound	2,135	9,392	4.4 nights	9.8%	US	August
78	Caledon	2,104	10,717	5.1 nights	21%	US	August
79	Brantford	1,947	11,923	6.1 nights	23%	US	August
80	Trent Hills	1,926	7,856	4.1 nights	7.6%	US	August
81	Central Elgin	1,921	10,147	5.3 nights	13%	US	August
82	Welland	1,894	10,571	5.6 nights	29%	US	August
83	Sauble Beach	1,862	9,533	5.1 nights	9.2%	US	July
84	Georgian Bay Township	1,774	7,671	4.3 nights	13%	US	August
85	Seguin Township	1,653	10,233	6.2 nights	15%	US	August
86	Sarnia	1,535	12,177	7.9 nights	28%	US	August
87	Newmarket	1,361	13,479	9.9 nights	23%	US	August

* Among guests who left a review. Stays, nights and other figures are AirROI estimates for the 12 months to October 2026, and cover Airbnb only. Canada is the top origin in every town, among guests who left a review, so this column names the top country abroad. Lists the 87 of Ontario's 239 towns with 100 or more Airbnb homes. A town with no tourism page of its own links to its Airbnb market page.

FAQ

Questions About Tourism in Ontario

How many tourists visit Ontario?

Canada as a whole had 19.9 million international tourist arrivals in 2024, according to UN Tourism, via Our World in Data. AirROI puts Ontario at 29.9% of Airbnb stays in Canada in the 12 months to October 2026. AirROI estimates 862,945 Airbnb stays in Ontario in the 12 months to October 2026, which counts bookings and not tourists.

When is high season in Ontario?

The busiest Airbnb month in Ontario in the 12 months to October 2026 was August, then September and July. The six busiest months run from May to October.

What is the quietest month in Ontario?

February was the quietest Airbnb month in Ontario in the 12 months to October 2026, ranking 12th of 12, and January ranked 11th. Stays in February were booked about 29 days ahead, against 69 days for July.

How long is a typical Airbnb stay in Ontario?

A typical Airbnb stay in Ontario lasted 6.2 nights in the 12 months to October 2026, booked about 47 days ahead. By month, stays ran from 5.1 nights in September to 7.5 nights in January.

Where do Airbnb guests in Ontario come from?

Of Ontario Airbnb guests who left a review as of October 2026, 70% were from within Canada, AirROI estimates. The top countries abroad were the United States at 17% and the United Kingdom at 2.4%. Among the same guests, the top origin city was Toronto at 17%, ahead of Ottawa at 4.3%.

What is the most booked town in Ontario on Airbnb?

Toronto was the most booked town in Ontario on Airbnb, with an estimated 190,694 stays in the 12 months to October 2026, ahead of Ottawa and Niagara Falls.

Are Airbnb stays the same as tourists?

No. UN Tourism counts international tourist arrivals (19.9 million in 2024 across Canada). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 862,945 stays are estimates for the 12 months to October 2026.

Method

How These Numbers Are Made

Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights add up each town's stays times its typical stay, across 239 towns. Month ranks compare each month's part of Airbnb nights. Origin rests on 2,929,474 reviews and describes guests who left a review, not everyone who stayed. Read the method page.