Tourism statisticsCity2026
Detroit Tourism Statistics: 28,351 Airbnb Stays
AirROI estimates 28,351 Airbnb stays in Detroit, in Michigan, United States, in the 12 months to October 2026. The busiest month was August, and the quietest was January. All of Michigan had 131.2 million visitors in 2024, Travel Michigan, part of the Michigan Economic Development Corporation reports.
Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method
- Estimated Airbnb nights
- 127,840
- Typical Airbnb stay
- 4.5 nights
- Busiest Airbnb month
- August
- From within the United States, among guests who left a review
- 91.1%
Key facts
Detroit Tourism Facts
Each sentence names its place, period and source, so it can be quoted alone.
Official
- Travel Michigan, part of the Michigan Economic Development Corporation puts all of Michigan at 131.2 million visitors in 2024.
Airbnb stays
- AirROI puts Airbnb stays in Detroit at 28,351 in the 12 months to October 2026.
- AirROI estimates Airbnb stays in Detroit added up to 127,840 nights in the 12 months to October 2026.
- AirROI estimates a typical Airbnb stay in Detroit lasted 4.5 nights in the 12 months to October 2026, booked about 35 days ahead.
Busiest months
- AirROI ranks August the busiest Airbnb month in Detroit in the 12 months to October 2026, followed by October and May, with January the quietest.
- AirROI estimates the six busiest Airbnb months in Detroit ran unbroken from May to October in the 12 months to October 2026.
- AirROI estimates Airbnb stays in Detroit in May were booked furthest ahead, about 56 days, against 22 days for January, in the 12 months to October 2026.
Guests
- AirROI estimates 91.1% of Detroit Airbnb guests who left a review as of October 2026 were from within the United States, and Canada at 4.6% were the top countries abroad.
By place
- AirROI estimates Detroit took 6.3% of all Airbnb stays in Michigan in the 12 months to October 2026.
- AirROI ranks Detroit first for Airbnb stays among the 40 towns it lists in Michigan in the 12 months to October 2026.
Official numbers
How Many Tourists Visit Michigan?
Travel Michigan, part of the Michigan Economic Development Corporation counted 131.2 million visitors for all of Michigan in 2024. On AirROI's estimates, Detroit accounted for 6.3% of Airbnb stays in Michigan in the 12 months to October 2026.
| Figure | What it counts | Year | Publisher |
|---|---|---|---|
| 131.2 millionVisitors, all of Michigan | Visitors traveling to Michigan | 2024 | Travel Michigan, part of the Michigan Economic Development Corporation |
Airbnb stays
Airbnb Stays in Detroit
Detroit had 1,248 Airbnb homes in the 12 months to October 2026. They took an estimated 28,351 stays and 127,840 nights. A typical stay lasted 4.5 nights and was booked about 35 days ahead.
- Airbnb homes
- 1,248
- Airbnb stays, estimate
- 28,351
- Airbnb nights, estimate
- 127,840
- Typical stay
- 4.5 nights
- Booked ahead
- 35 days
Busiest months
When Is the Busiest Time in Detroit?
On Airbnb, August was the busiest month in Detroit in the 12 months to October 2026, then October and May. January was the quietest. The six busiest months run unbroken from May to October.
August ranks first, January last
Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.
- Three busiest months
- Other months
From busiest to quietest: August, October, May, June, September, July, March, December, November, April, February, January.
Month by month: rank and days booked ahead
| Month | Share of nights | Booked ahead |
|---|---|---|
| August | 9.7% | 45 days |
| October | 9.3% | 41 days |
| May | 9.3% | 56 days |
| June | 9.2% | 36 days |
| September | 8.9% | 34 days |
| July | 8.6% | 43 days |
| March | 8.4% | 32 days |
| December | 8.1% | 26 days |
| November | 8.0% | 36 days |
| April | 7.3% | 30 days |
| February | 6.7% | 26 days |
| January | 6.7% | 22 days |
Share is each month's part of the year's Airbnb nights. Days booked ahead are AirROI estimates for stays in each month.
Where guests come from
Where Do Detroit Airbnb Guests Come From?
About nine in ten Detroit Airbnb guests who left a review as of October 2026 were from within the United States (91.1%), and the top countries abroad were Canada at 4.6%, AirROI estimates. Among the same guests, Detroit was the top origin city at 5.3%, ahead of Chicago at 3.6%. The figures rest on 109,734 reviews, written over many years.
91.1% from within the United States
Among guests who left a review, as of October 2026
- From within the United States 91.1%
- From abroad 8.9%
Top countries abroad
Among guests who left a review
Top origin cities
Among guests who left a review
FAQ
Questions About Tourism in Detroit
How many tourists visit Detroit?
Michigan as a whole had 131.2 million visitors in 2024, according to Travel Michigan, part of the Michigan Economic Development Corporation. AirROI puts Detroit at 6.3% of Airbnb stays in Michigan in the 12 months to October 2026. AirROI estimates 28,351 Airbnb stays in Detroit in the 12 months to October 2026, which counts bookings and not tourists.
When is the busiest time in Detroit?
The busiest Airbnb month in Detroit in the 12 months to October 2026 was August, then October and May. The six busiest months run from May to October.
What is the quietest month in Detroit?
January was the quietest Airbnb month in Detroit in the 12 months to October 2026, ranking 12th of 12, and February ranked 11th. Stays in January were booked about 22 days ahead, against 56 days for May.
How long is a typical Airbnb stay in Detroit?
A typical Airbnb stay in Detroit lasted 4.5 nights in the 12 months to October 2026, booked about 35 days ahead.
Where do Airbnb guests in Detroit come from?
Of Detroit Airbnb guests who left a review as of October 2026, 91.1% were from within the United States, AirROI estimates. The top countries abroad were Canada at 4.6%. Among the same guests, the top origin city was Detroit at 5.3%, ahead of Chicago at 3.6%.
Are Airbnb stays the same as tourists?
No. Travel Michigan, part of the Michigan Economic Development Corporation counts visitors (131.2 million in 2024 across Michigan). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 28,351 stays are estimates for the 12 months to October 2026.
Method
How These Numbers Are Made
Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights are stays times the typical stay: 28,351 stays at 4.51 nights. Month ranks compare each month's part of Airbnb nights. Origin rests on 109,734 reviews and describes guests who left a review, not everyone who stayed. Read the method page.