Spacious house with pool Entire home · 10 bedrooms Rated 5.00 - Revenue
- COP 264M
- Occupancy
- 41.1%
- Daily rate
- COP 1.5M
Airbnb market data · 202612 months to September 2026
The average Airbnb in Barichara brought in COP 23,169,274 over the 12 months through September 2026, about 50% more than the Santander average of COP 15,490,396.
The short answer
Barichara earns on price rather than volume. Listings averaged COP 424,947 a night and were booked on 23% of available nights, against COP 273,000 and 28% for the Santander average.
Timing matters: in July, usually the best month, the average listing earns about twice as much as in September, usually the slowest.
With 412 active listings, Barichara is the second-largest of 15 Santander markets AirROI tracks. From a year earlier, average revenue rose 7% while the number of active listings grew 32%.
Browse the live Barichara Airbnb market
See Every Barichara Listing
Revenue
Gross bookings per Barichara listing averaged COP 23,169,274 over the 12 months to September 2026 (Santander average: COP 15,490,396), before cleaning, platform and management costs and taxes.
In a typical year, the average Barichara listing brings in COP 4,320,000 in July, its best month, and COP 2,160,000 in September, its slowest. December runs within 1% of July, so either can come out on top in a given year. The three strongest months bring in 33% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 5.4 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about twice what September does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, COP 3,100,000. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue. Nightly rates peaked in August 2026 and bookings in December 2025, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | COP 2,017,911 | 18.7% | COP 356,487 | COP 67,264 | 29 days | 2.6 nights |
| Oct 2025 | COP 2,961,425 | 23.9% | COP 363,491 | COP 95,530 | 27 days | 4 nights |
| Nov 2025 | COP 2,443,779 | 23.1% | COP 359,710 | COP 81,459 | 40 days | 3.5 nights |
| Dec 2025 | COP 4,386,834 | 31.7% | COP 386,903 | COP 141,511 | 66 days | 5 nights |
| Jan 2026 | COP 3,902,638 | 29.7% | COP 385,349 | COP 125,892 | 34 days | 3.6 nights |
| Feb 2026 | COP 2,979,620 | 29.9% | COP 358,240 | COP 106,415 | 20 days | 5.6 nights |
| Mar 2026 | COP 3,072,717 | 24.1% | COP 373,992 | COP 99,120 | 30 days | 4.1 nights |
| Apr 2026 | COP 2,766,618 | 21.4% | COP 381,702 | COP 92,221 | 27 days | 3.7 nights |
| May 2026 | COP 3,582,809 | 25.9% | COP 431,987 | COP 115,574 | 28 days | 4.3 nights |
| Jun 2026 | COP 4,011,410 | 27.3% | COP 451,593 | COP 133,714 | 34 days | 3.7 nights |
| Jul 2026 | COP 5,370,766 | 29.6% | COP 454,419 | COP 173,251 | 38 days | 5.2 nights |
| Aug 2026 | COP 2,819,299 | 21.4% | COP 462,206 | COP 90,945 | 23 days | 2.7 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Barichara home could earn, enter its address, bedrooms and guests in the Airbnb income calculator; it compares the home with similar listings nearby.
Profit
Yes, when it's run well. The average Barichara Airbnb took in COP 23,169,274 in the 12 months to September 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about COP 53,190,000, and run by its owner at everyday costs, about COP 3,270,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | COP 22,429,274 | COP 51,480,000 |
| Cleaning fees guests pay3% of Barichara bookings | COP 740,000 | COP 1,710,000 |
| Gross bookings | COP 23,169,274 | COP 53,190,000 |
| Running costs | ||
| Airbnb's feeAbout 12%: 15.5% for the 75% of Barichara listings on Simplified Pricing, 3% for the rest | −COP 2,870,000 | −COP 6,600,000 |
| Cleaning and laundryPaid for by the cleaning fee; COP 0 if you clean yourself | −COP 740,000 | −COP 1,710,000 |
| Utilities and internetAbout 5% of bookings | −COP 1,160,000 | −COP 2,660,000 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −COP 460,000 | −COP 1,060,000 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −COP 700,000 | −COP 1,600,000 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −COP 230,000 | −COP 230,000 |
| Permit and registrationWhere one is required | −COP 120,000 | −COP 120,000 |
| ManagementCOP 0 when you run it; co-hosts charge from about 10% of nightly bookings | COP 0 | COP 0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | COP 0 | COP 0 |
| Lodging taxesAdded to the guest's bill and passed on | COP 0 | COP 0 |
| Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee | −COP 6,280,000 | −COP 13,980,000 |
| Left for housing costs, then profit | COP 16,889,274about COP 1,410,000 a month | COP 39,210,000about COP 3,270,000 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Barichara's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Barichara home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about COP 4,430,000 a month, against COP 1,930,000 for the average one.
Occupancy
Barichara listings were booked on 23% of the nights they were open over the past year, 5 percentage points below the Santander average (28%) and 10 points below the Colombia average (33%). In a typical year, occupancy climbs to 32% in December and falls to 20% in September.
The busiest tenth of listings are booked about 5.4 times as often as the bottom quarter.
December is usually the busiest month in Barichara, September the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 23% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Barichara, known as ADR (average daily rate), was COP 424,947 over the past year, about 56% above the Santander average of COP 273,000 and about 20% above the Colombia average of COP 353,000. Averaged month by month over the past two years, rates peak in June and August at about COP 412,000 and bottom out in February and September at about COP 349,000.
Prices span a wide range: the top 10% charge about 5.2 times the rate of the bottom quarter.
August rates run 18% above September's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, COP 376,000. The 12-month ADR of COP 424,947 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Barichara it averaged COP 98,900 over the past year, from about COP 72,000 in a typical September to about COP 139,000 in a typical July.
A small group of listings earns several times more per open night than the rest.
July RevPAR is about twice September's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, COP 102,000.
Seasonality
Barichara has two high seasons, July and December–January, which makes it a moderately seasonal market.
Average revenue by month in Barichara
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, COP 3,100,000.
| Month | Season | Revenue per listing |
|---|---|---|
| January | High season | COP 3,780,000 |
| February | Low season | COP 2,820,000 |
| March | Low season | COP 2,690,000 |
| April | Shoulder season | COP 2,890,000 |
| May | Low season | COP 2,730,000 |
| June | Shoulder season | COP 3,350,000 |
| July | High season | COP 4,320,000 |
| August | Shoulder season | COP 2,930,000 |
| September | Low season | COP 2,160,000 |
| October | Low season | COP 2,820,000 |
| November | Low season | COP 2,450,000 |
| December | High season | COP 4,300,000 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonJuly, December–January | COP 4,130,000 | 30% | COP 386,838 |
| Shoulder seasonApril, June, August | COP 3,060,000 | 24% | COP 397,048 |
| Low seasonFebruary–March, May, September–November | COP 2,610,000 | 23% | COP 360,588 |
Guests book Barichara stays 37 days ahead on average (about five weeks). December stays are booked furthest out, about 62 days ahead, and February stays closest to arrival, about 24 days. A typical December booking is made in mid-October.
December stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 37 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
99% of the 412 active listings in Barichara display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Barichara.
Neighborhoods
AirROI's area guide picks eight Barichara neighborhoods that draw short-term rental guests, led by Historic Center, Pan de Azúcar and Main Plaza. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Historic Center | The historic center of Barichara is known for its cobblestone streets, colonial architecture, and rich cultural heritage. It's a prime location for tourists who appreciate history and tradition, making it perfect for Airbnb investments. | San Gil Church, Alcaldía de Barichara, Barichara's artisan workshops, Mirador de Barichara, Casa de la Cultura |
| Pan de Azúcar | This area offers breathtaking views of the surrounding landscapes and is popular for hiking and nature activities. It's an attractive option for eco-tourists and outdoor enthusiasts looking for tranquility and adventure. | Pan de Azúcar viewpoint, La Ciudadela, Surrounding hiking trails, Cascadas de Juan Curi, Nature reserves |
| Main Plaza | The Main Plaza is the heart of Barichara, bustling with cafes, restaurants, and local shops. This area attracts tourists looking for convenience and local flavor, making it ideal for short-term rentals. | Cafes and restaurants, Local shops, Cultural events, Open-air market, Scenic views |
| Calle Real | Calle Real is a charming street filled with traditional houses and boutiques, representing the architectural beauty of Barichara. It draws visitors who enjoy leisurely walks and shopping for local crafts. | Boutiques and artisan shops, Cultural galleries, Historic architecture, Local cuisine spots, Street performances |
| Cerro de la Cruz | This viewpoint offers the best panoramic views of Barichara and its surrounding scenery. It's popular among tourists for photography and sunset views, making it a great location for unique stays. | Cerro de la Cruz viewpoint, Photography opportunities, Sunset views, Nature walks, Nearby hiking trails |
| Santa Barbara | The quieter neighborhood of Santa Barbara is known for its local ambience and provides a more authentic experience for visitors looking to escape the tourist hustle. Ideal for long-term stays. | Local homes, Traditional food spots, Nearby parks, Cultural workshops, Community events |
| El Camino Real (The Royal Path) | This historic path leads from Barichara to Guane and is great for hiking enthusiasts and nature lovers. It offers a unique experience that combines adventure and local history, appealing to active tourists. | Hiking trails, Historical landmarks, Flora and fauna, Guided tours, Scenic views |
| Cultural Workshops District | This area is known for its many cultural workshops where visitors can learn about local crafts and trades. It attracts tourists looking for hands-on experiences and local interactions. | Craft workshops, Artisan classes, Local galleries, Cultural festivals, Art fairs |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 64% of listings in Barichara, but private rooms are a real segment: more than one listing in three (36%) rents out a single room. Houses are the most common property type at 58%, about 3.4 times the share of hotels, guesthouses and B&Bs (17%).
Mostly entire homes, with a private-room segment
Barichara Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 63.6% | 262 |
| Private room | 36.2% | 149 |
| Shared room | 0.2% | 1 |
Listings by property type
Barichara Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 57.8% | 238 |
| Hotel/Boutique | 17.0% | 70 |
| Cabin/Outdoor | 16.3% | 67 |
| Apartment/Condo | 7.0% | 29 |
| Unique stay | 1.2% | 5 |
| Others | 0.7% | 3 |
Most Barichara homes are built for groups: 55% of entire homes have three or more bedrooms, and three-bedroom homes are the most common size (26%). Shares are of the 259 entire homes that give a bedroom count; rented rooms are left out.
Barichara entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 0.4% | 1 |
| 1 bedroom | 23.2% | 60 |
| 2 bedrooms | 21.6% | 56 |
| 3 bedrooms | 25.9% | 67 |
| 4 bedrooms | 16.6% | 43 |
| 5+ bedrooms | 12.4% | 32 |
A typical one-bedroom home in Barichara earned COP 7,980,000 over the past year, against COP 47,400,000 for a home with five or more bedrooms.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 60 | COP 7,980,000 | COP 12,900,000 | COP 243,346 | 23% |
| 2 bedrooms | 56 | COP 16,500,000 | COP 24,300,000 | COP 361,549 | 28% |
| 3 bedrooms | 67 | COP 21,600,000 | COP 34,800,000 | COP 597,649 | 25% |
| 4 bedrooms | 43 | COP 18,700,000 | COP 40,700,000 | COP 768,087 | 22% |
| 5+ bedrooms | 32 | COP 47,400,000 | COP 67,000,000 | COP 1,151,009 | 26% |
Barichara is a group-trip market: 39% of listings sleep eight or more guests, about twice the share of the next most common size, two guests (19%). Shares are of the 320 listings with a guest capacity on file (78% of the market).
Barichara listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 19.4% | 62 |
| 3 guests | 8.8% | 28 |
| 4 guests | 14.4% | 46 |
| 5 guests | 5.9% | 19 |
| 6 guests | 8.4% | 27 |
| 7 guests | 3.8% | 12 |
| 8+ guests | 39.4% | 126 |
Barichara hosts set up an average of 4.1 beds per listing. Only 46% of listings show their exact location on the listing map; the rest show an approximate area.
Free on-site parking is common in Barichara: 70% of listings offer it, and 55% have an outdoor dining area.
Share of Barichara listings with each common amenity
Listings in Barichara with a pool view earned about 2.3 times as much a year, on average, as those without: COP 48,700,000 against COP 20,900,000. The gap is smaller for a pool (about twice as much) and outdoor furniture (about twice as much). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.
Revenue gap for Barichara listings with each amenity
How much more listings with the amenity earned in a year than those without, and the share of listings that have it
| Amenity | Listings with it | Avg. revenue with | Avg. revenue without | Revenue gap |
|---|---|---|---|---|
| Pool view | 8% | COP 48,700,000 | COP 20,900,000 | +133% |
| Pool | 39% | COP 34,000,000 | COP 16,200,000 | +110% |
| Outdoor furniture | 36% | COP 33,900,000 | COP 17,200,000 | +97% |
| BBQ grill | 36% | COP 33,300,000 | COP 17,400,000 | +91% |
| Outdoor shower | 35% | COP 33,100,000 | COP 17,900,000 | +85% |
| Backyard | 54% | COP 28,700,000 | COP 16,600,000 | +73% |
| Elevator | 8% | COP 37,600,000 | COP 21,900,000 | +72% |
| Garden view | 19% | COP 34,900,000 | COP 20,300,000 | +72% |
| Sound system | 11% | COP 36,400,000 | COP 21,500,000 | +70% |
| Outdoor dining area | 55% | COP 28,000,000 | COP 17,300,000 | +62% |
Guests
Most Barichara guests are domestic, but a sizeable minority come from abroad: 32% of those who left reviews live outside Colombia, led by visitors from the United States and France. Guests speak a mix of languages: Spanish leads at 46%, followed by English and French.
68% of Barichara guests are domestic
Where guests who left reviews live
Where Barichara guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Bogotá | 35.6% |
| Bucaramanga | 8.0% |
| Medellín | 4.4% |
| Tunja | 1.2% |
Where Barichara guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Colombia | 67.8% |
| United States | 9.6% |
| France | 3.8% |
| Germany | 2.9% |
| Canada | 2.5% |
Languages spoken by Barichara guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| Spanish | 46.0% |
| English | 35.8% |
| French | 6.6% |
| German | 4.1% |
| Portuguese | 2.4% |
Barichara Airbnbs average 4.86 stars, and 45% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and location is the lowest, at 4.83.
Communication scores highest in Barichara; location is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.86 |
| Cleanliness | 4.86 |
| Communication | 4.90 |
| Location | 4.83 |
| Check-in | 4.87 |
| Value | 4.84 |
Booking patterns
Nearly all Barichara listings are open to guests more than 180 days a year, but only 3% are booked or blocked that many days. The most common booked-or-blocked total is 1 to 30 days a year, covering 43% of listings; blocked nights include any the host closes off.
Days a year Barichara listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 81.3% | 335 |
| 181-270 days | 15.8% | 65 |
| 91-180 days | 2.7% | 11 |
| 31-90 days | 0.2% | 1 |
Days a year Barichara listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 0.2% | 1 |
| 181-270 days | 3.2% | 13 |
| 91-180 days | 16.5% | 68 |
| 31-90 days | 36.9% | 152 |
| 1-30 days | 43.2% | 178 |
The average Barichara booking lasts 4.4 nights, longest in February and shortest in August. Listings took about 12 bookings each over the year, some 4,860 in all. About eight in ten listings that give a check-in time set it at 3 p.m.; check-out is split almost evenly between 11 a.m. and noon.
Average length of stay by month in Barichara
Average nights per booking, by month of stay
Two-year average by calendar month.
95% of listings in Barichara accept stays of one or two nights.
Minimum stay set by Barichara listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Flexible is the most common cancellation policy in Barichara, used by 39% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: about seven in ten listings offer Flexible or Moderate terms, against 23% on Firm or stricter ones.
Cancellation policies of Barichara listings, from most to least flexible
Share of listings by the policy they use
More than half of Barichara listings charge a cleaning fee. The typical fee is COP 33,044, and some higher fees lift the average to COP 48,164. Spread over the average stay of 4.4 nights, that adds roughly COP 7,520 a night to what guests pay. For listings that charge one, cleaning fees make up about 3% of gross revenue.
Top earners
The top-grossing Airbnb in Barichara, a ten-bedroom home, took in COP 264,000,000 over the past year, about 11 times the city's average of COP 23,200,000. Three of the six listings below have five or more bedrooms; the other three have three and four bedrooms.
Spacious house with pool Entire home · 10 bedrooms Rated 5.00
Casa Azul Barichara Entire home · 5 bedrooms Rated 4.96
Macaregua Vila Entire home · 4 bedrooms Rated 4.93
Tamarindo old town barichara Entire home · 7 bedrooms Rated 4.92
Design house with private jacuzzi, historic center Entire home · 3 bedrooms Rated 5.00
Casa Cacerolo - Private house with pool and breakfast Entire home · 3 bedrooms Rated 4.96 Marcela is the top-grossing host in Barichara, with COP 360.5 million in bookings across 2 listings over the past year. Hosting here is fragmented: the ten top-grossing hosts run just 7% of the market's 412 listings.
| # | Host | Listings | Gross revenue | Per listing | Avg. rating |
|---|---|---|---|---|---|
| Marcela | 2 | COP 360,541,813 | COP 180,270,906 | 4.97/5 | |
| Cecilia | 3 | COP 286,137,244 | COP 95,379,081 | 4.96/5 | |
| Rodrigo | 5 | COP 271,256,330 | COP 54,251,266 | 4.96/5 | |
| 4 | Isabel | 1 | COP 264,493,280 | COP 264,493,280 | 5.00/5 |
| 5 | Vanessa | 2 | COP 259,929,506 | COP 129,964,753 | 4.96/5 |
| 6 | Adriana | 9 | COP 205,450,602 | COP 22,827,845 | 4.97/5 |
| 7 | Daniel | 1 | COP 173,588,631 | COP 173,588,631 | 4.93/5 |
| 8 | Liliana | 1 | COP 169,318,583 | COP 169,318,583 | 4.92/5 |
| 9 | Claudia Ximena | 4 | COP 156,519,455 | COP 39,129,864 | 4.89/5 |
| 10 | Sara | 1 | COP 151,599,538 | COP 151,599,538 | 4.96/5 |
Only 1% of Barichara listings are classed as professionally managed, though 26% of listings have a co-host. Superhosts run 46% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 75% of listings.
3 management companies run five or more active Airbnb listings in Barichara, and companies run 4% of its 412 active listings. Infinity Group is the largest, with 6 listings; the next largest are Canela B&B and Dayaway Group. Among the three largest, Canela B&B's homes rate highest, at 4.79.
The three largest run 4% of Barichara's listings
Share of Barichara's 412 active Airbnb listings each company runs as host or co-host
Listings each company runs as host or co-host, 12 months to September 2026. Guest ratings average each listing's Airbnb rating, weighted by its reviews.
See the largest management companies in Colombia, with a profile of each.
Nearby markets
Of the eight nearby markets in the table, all within 54 km, Los Santos (24 km away, 91 listings) earned the most per listing, about 12% more than Barichara. Floridablanca was the busiest, booked on 37% of nights against 23% in Barichara.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| San Gil 13 km | 397 | COP 8,903,582 | COP 245,739 | 20% |
| Curití 16 km | 68 | COP 8,451,977 | COP 372,482 | 17% |
| Zapatoca 22 km | 64 | COP 12,057,469 | COP 255,322 | 19% |
| Los Santos 24 km | 91 | COP 25,914,012 | COP 606,215 | 18% |
| Piedecuesta 41 km | 119 | COP 18,769,117 | COP 418,340 | 24% |
| Girón 48 km | 52 | COP 15,648,274 | COP 320,896 | 26% |
| Floridablanca 50 km | 347 | COP 16,408,291 | COP 204,066 | 37% |
| Bucaramanga 54 km | 676 | COP 13,808,812 | COP 154,059 | 35% |
See all 15 Santander Airbnb markets
Markets elsewhere in Colombia with a similar nightly rate and occupancy to Barichara:
FAQ
An active Barichara Airbnb grossed COP 23,169,274 on average in the 12 months to September 2026, according to AirROI's tracking of 412 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in COP 4,130,000 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Barichara listings earn between COP 756,000 and COP 4,130,000 in a typical month, and the top tenth COP 8,190,000 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
Listings in Barichara were booked on 23% of available nights over the past year. That compares with 28% for the Santander average. December is usually the busiest month.
The average booked night in Barichara cost COP 424,947 before fees. Half of listings charge between COP 162,000 and COP 457,000, so bedroom count and location move the price more than the average suggests.
In Barichara, 99% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Barichara Airbnb grossed COP 23,169,274 in the 12 months to September 2026, 50% above the Santander average of COP 15,490,396, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about COP 3,270,000 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb estimator.
July usually pays best, averaging COP 4,320,000 per active listing over the past two years, and September usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Barichara listing was open to book earned COP 98,900 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made COP 245,000 or more.
Barichara stays were booked 37 days (about five weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Barichara Airbnb stay lasted 4.4 nights over the past year. A listing took 12 reservations over the year on average.
Guests rate Barichara Airbnbs 4.86 out of 5 on average. Guests score communication highest and location lowest.
Historic Center, Pan de Azúcar and Main Plaza draw the most short-term rental interest in Barichara. The neighborhood guide explains what brings guests to each.
AirROI counted 412 active Airbnb listings in Barichara as of September 2026. The closest tracked market is San Gil, 13 km away.
In Barichara, more than half of listings add a cleaning fee. The median fee is COP 33,044, and some higher fees lift the average to COP 48,164.
Method
Figures on this page cover 412 active Airbnb listings in Barichara from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Colombian pesos at COP 3,672 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.