Prozor, Croatia Airbnb Market Data: Revenue, Occupancy & Trends

In a typical year, the average Prozor listing brings in €1,860 in August, its best month, and €634 in February, its slowest. Both ends are close calls: August leads March by 2%, and February sits just 3% below January, so either pair can swap places in a given year. The three strongest months bring in 36% of a full year's revenue, where an even calendar would give any three months 25%.

Across Prozor's 23 active listings, monthly revenue by tier:

• Best-in-class properties (top 10%) earn €3,280+ a month, about 3.7 times the typical property.
• Strong performers (top 25%) earn €1,570 or more, roughly €690 a month above the median.
• Typical properties (median) earn about €883 a month.
• Entry-level properties (bottom 25%) earn €389 or less, about 44% of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

Prozor listings were booked on 28% of the nights they were open over the past year, 5 percentage points below the Lika-Senj County average (33%) and 11 points below the Croatia average (39%). In a typical year, occupancy swings from 13% in January to 45% in August.

Across Prozor's 23 active listings, the share of open nights booked by tier:

• Best-in-class properties (top 10%) are booked 58%+ of open nights, 34 points above the median.
• Strong performers (top 25%) fill 43% or more, roughly three nights a week.
• Typical properties (median) fill about 24% of open nights.
• Entry-level properties (bottom 25%) fill 12% or less, less than one night a week.

The average nightly rate in Prozor, known as ADR (average daily rate), was €140 over the past year, about 26% below the Lika-Senj County average of €190 and about 15% below the Croatia average of €165. Averaged month by month over the past two years, rates peak in July at about €140 and bottom out in October and December at about €115.

Across Prozor's 23 active listings, nightly rates by tier:

• Best-in-class properties (top 10%) charge €260+ a night, about 2.8 times the median.
• Strong performers (top 25%) charge €150 or more, about €60 above the median.
• Typical properties (median) charge about €92 a night.
• Entry-level properties (bottom 25%) charge €71 or less, about three-quarters of the median.

What Is the RevPAR for Airbnb in Prozor?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Prozor it averaged €43 over the past year, from about €21 in a typical January to about €60 in a typical August.

Across Prozor's 23 active listings, RevPAR by tier:

• Best-in-class properties (top 10%) earn €122+ per open night, about 4.3 times the median.
• Strong performers (top 25%) earn €38 or more, about €10 a night above the median.
• Typical properties (median) earn about €28 per open night.
• Entry-level properties (bottom 25%) earn €18 or less, about two-thirds of the median.

With only 23 active listings, the monthly pattern in Prozor is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in August and bottom out in February.

How Far in Advance Do Guests Book Airbnb in Prozor?

Guests book Prozor stays 62 days ahead on average (about nine weeks), so guests here plan well ahead. July stays are booked furthest out, about 73 days ahead, and November stays closest to arrival, about 18 days. A typical July booking is made in early May.

None of the 23 active listings in Prozor display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Prozor.