Airbnb market data · 202612 months to October 2026
Los Naranjos, El Salvador Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Los Naranjos brought in US$8,803 over the 12 months through October 2026, across just 24 active listings, so a single property can move that figure.
The short answer
Los Naranjos Airbnb Market at a Glance
Rates and bookings both trail the Sonsonate average. Listings averaged $163 a night and were booked on 21% of available nights, against $190 and 25% for the Sonsonate average.
Timing matters: in December, the best month, the average listing earned about 19.4 times as much as in October, the slowest. With only 24 active listings, a few bookings can reorder the months.
With 24 active listings, Los Naranjos is the third-largest of 3 Sonsonate markets AirROI tracks.
Browse the live Los Naranjos Airbnb market See Every Los Naranjos ListingRevenue
How Much Do Airbnb Hosts Make in Los Naranjos?
Gross bookings per Los Naranjos listing averaged $8,803 over the 12 months to October 2026 (Sonsonate average: $13,374), before cleaning, platform and management costs and taxes.
The average Los Naranjos listing brought in $2,480 in December, its best month, and $128 in October, its slowest.
Across Los Naranjos's 24 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $2,700+ a month, about 3.6 times the typical property.
- Strong performers (top 25%) earn $1,690 or more, roughly $930 a month above the median.
- Typical properties (median) earn about $761 a month.
- Entry-level properties (bottom 25%) earn $319 or less, about 42% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
December earned about 19.4 times what October did
Average revenue per active listing, by month, October 2025 to September 2026
Los Naranjos Airbnb Data by Month
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
December 2025 led on revenue and bookings; nightly rates peaked in May 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | $128 | 3.2% | $171 | $4 | 16 days | 1 night |
| Nov 2025 | – | – | $172 | – | – | – |
| Dec 2025 | $2,479 | 40.7% | $170 | $80 | 12 days | 1.9 nights |
| Jan 2026 | $1,676 | 27.3% | $164 | $54 | 19 days | 2.9 nights |
| Feb 2026 | $1,477 | 33.9% | $163 | $53 | 22 days | 3.5 nights |
| Mar 2026 | $1,302 | 15.2% | $160 | $42 | 30 days | 2.8 nights |
| Apr 2026 | $964 | 18.2% | $169 | $32 | 13 days | 2 nights |
| May 2026 | $1,535 | 23.9% | $173 | $50 | 13 days | 2.1 nights |
| Jun 2026 | $720 | 13.6% | $156 | $24 | 12 days | 2.1 nights |
| Jul 2026 | $742 | 15.3% | $144 | $24 | 36 days | 2.6 nights |
| Aug 2026 | $1,191 | 22.9% | $147 | $38 | 7 days | 2.2 nights |
| Sep 2026 | $888 | 21.8% | $140 | $30 | 9 days | 1.7 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Los Naranjos home could earn, enter its address, bedrooms and guests in the short-term rental calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Los Naranjos Profitable?
Yes, when it's run well. The average Los Naranjos Airbnb took in $8,803 in the 12 months to October 2026, and run by its owner at everyday costs, about $500 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,140 a month.
Cleaning it yourself keeps the $420 a year guests pay in cleaning fees, for about $540 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $430 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Los Naranjos Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $8,383 | $18,670 |
| Cleaning fees guests pay5% of Los Naranjos bookings | $420 | $940 |
| Gross bookings | $8,803 | $19,610 |
| Running costs | ||
| Airbnb's feeAbout 15%: 15.5% for the 96% of Los Naranjos listings on Simplified Pricing, 3% for the rest | −$1,320 | −$2,940 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$420 | −$940 |
| Utilities and internetAbout 5% of bookings | −$440 | −$980 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$180 | −$390 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$260 | −$590 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$90 | −$90 |
| Permit and registrationWhere one is required | −$40 | −$40 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −$2,750 | −$5,970 |
| Left for housing costs, then profit | $6,053about $500 a month | $13,640about $1,140 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Los Naranjos Airbnb Profit
The estimate starts from Los Naranjos's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Los Naranjos home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Los Naranjos's Top Earners Get There
- More nights booked. The busiest quarter of Los Naranjos listings are booked on 29% or more of their nights, against 17% for the median listing. Ten more booked nights a year at the median rate of $130 adds about $1,320 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $205 a night or more, against a median of $130. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $840 a year.
- Open for the busy months. December brought the average listing about $2,480, against $128 in October, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Los Naranjos listings average 4.86 stars, and 42% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $1,630 a month, against $730 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Los Naranjos?
Los Naranjos listings were booked on 21% of the nights they were open over the past year, 4 percentage points below the Sonsonate average (25%) and 13 points below the El Salvador average (34%). Occupancy swings from 3% in October to 41% in December.
Across Los Naranjos's 24 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 48%+ of open nights, 31 points above the median.
- Strong performers (top 25%) fill 29% or more, roughly two nights a week.
- Typical properties (median) fill about 17% of open nights.
- Entry-level properties (bottom 25%) fill 7% or less, less than one night a week.
December was the busiest month in Los Naranjos, October the quietest
Share of open nights booked, by month, October 2025 to September 2026
Nightly rates
How Much Does an Airbnb Cost per Night in Los Naranjos?
The average nightly rate in Los Naranjos, known as ADR (average daily rate), was $163 over the past year, about 14% below the Sonsonate average of $190 and about 30% above the El Salvador average of $125. Rates peak in May and November at about $175 and bottom out in September at about $140.
Across Los Naranjos's 24 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $295+ a night, about 2.2 times the median.
- Strong performers (top 25%) charge $205 or more, about $75 above the median.
- Typical properties (median) charge about $130 a night.
- Entry-level properties (bottom 25%) charge $95 or less, about three-quarters of the median.
May rates ran 24% above September's
Average nightly rate (ADR), by month, October 2025 to September 2026
What Is the RevPAR for Airbnb in Los Naranjos?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Los Naranjos it averaged $36 over the past year, from about $4 in October to about $80 in December.
Across Los Naranjos's 24 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn $85+ per open night, about 3.8 times the median.
- Strong performers (top 25%) earn $37 or more, about $15 a night above the median.
- Typical properties (median) earn about $22 per open night.
- Entry-level properties (bottom 25%) earn $16 or less, about three-quarters of the median.
December RevPAR was about 19.4 times October's
Revenue per open night (RevPAR), by month, October 2025 to September 2026
The 12-month RevPAR of $36 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Los Naranjos
With only 24 active listings, the monthly pattern in Los Naranjos is noisy, since a few long or pricey stays can lift a month; revenue peaked in December and bottomed out in October.
How Far in Advance Do Guests Book Airbnb in Los Naranjos?
Guests book Los Naranjos stays 16 days ahead on average (about two weeks), so many trips are booked close to arrival. July stays are booked furthest out, about 36 days ahead, and August stays closest to arrival, about 7 days. A typical July booking is made in early June.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2025 to September 2026
The 12-month figure of 16 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Los Naranjos
None of the 24 active listings in Los Naranjos display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Los Naranjos.
Neighborhoods
Best Neighborhoods for Airbnb in Los Naranjos
AirROI's area guide picks Paso del Alaska, Colonia Santa Martita and Los Naranjos Centro as the parts of Los Naranjos that draw short-term rental guests. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Paso del Alaska | Situated at the highest point of the mountain pass along Highway 12, this sector attracts weekend vacationers and couples seeking cool highland weather and panoramic volcanic lookouts. Visitors stay in mountain lodges within walking distance of prominent local restaurants and roadside cafes. | Paso del Alaska Resort, Carretera Sonsonate - Santa Ana (CA-12), Casa 1800 Los Naranjos, Cerro El Pilón |
| Colonia Santa Martita | This residential enclave offers quieter cabin developments and townhouses set just off the primary thoroughfare. It is typically booked by families and larger groups seeking private gardens and direct access to mountain hiking trails. | Los Naranjos Town Houses, Finca Santa Rita, Sendero al Cerro El Pilón |
| Los Naranjos Centro | The commercial hub of the canton serves transit travelers and weekend tourists arriving for rural tourism and cafe hopping. Guests book cabins near daily services, supply stores, and public bus stops connecting Sonsonate to Santa Ana. | Complejo Educativo Dr. Camilo Arévalo, 1961 Los Naranjos, Restaurante La Finca, Parque de Diversiones Los Naranjos |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Los Naranjos vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 36 km, Municipio de El Congo (15 km away, 36 listings) earned the most per listing, about five times as much as Los Naranjos. Municipio de El Congo and Opico were the busiest, each booked on 36% of nights against 21% in Los Naranjos.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Municipio de Juayúa 5 km | 100 | $9,319 | $123 | 24% |
| Apaneca 14 km | 86 | $8,158 | $129 | 24% |
| Municipio de El Congo 15 km | 36 | $44,896 | $365 | 36% |
| Santa Ana 15 km | 431 | $7,445 | $71 | 33% |
| Ahuachapan 17 km | 66 | $2,450 | $52 | 24% |
| Concepción de Ataco 19 km | 138 | $8,037 | $118 | 21% |
| Sonsonate 24 km | 50 | $10,152 | $134 | 27% |
| Opico 36 km | 35 | $3,693 | $58 | 36% |
Other Airbnb Markets in Sonsonate
- Acajutla Airbnb data 94 listings
- Juayúa Airbnb data 77 listings
FAQ
Los Naranjos Airbnb FAQ
How much do Airbnb hosts make in Los Naranjos?
An active Los Naranjos Airbnb grossed US$8,803 on average in the 12 months to October 2026, according to AirROI's tracking of 24 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in US$1,690 or more in a typical month.
How much can I make on Airbnb in Los Naranjos?
It depends most on the home's size, location and how it's run. The middle half of Los Naranjos listings earn between US$319 and US$1,690 in a typical month, and the top tenth US$2,700 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Los Naranjos?
Listings in Los Naranjos were booked on 21% of available nights over the past year. That compares with 25% for the Sonsonate average. December was the busiest month.
How much does an Airbnb cost per night in Los Naranjos?
The average booked night in Los Naranjos cost US$163 before fees. Half of listings charge between US$95 and US$205, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Los Naranjos?
None of the active Los Naranjos listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Los Naranjos?
Yes, when it's run well. The average Los Naranjos Airbnb grossed US$8,803 in the 12 months to October 2026, 34% below the Sonsonate average of US$13,374, though with only 24 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, US$6,053 a year (about US$500 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about US$1,140 a month. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Los Naranjos?
December paid best over the past year, at US$2,480 per active listing, and October paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in Los Naranjos?
Each night a Los Naranjos listing was open to book earned US$36 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made US$85 or more.
How far in advance do guests book Airbnbs in Los Naranjos?
Los Naranjos stays were booked 16 days (about two weeks) before arrival on average over the past year, so a listing can still fill close to the date.
How long do guests stay at Airbnbs in Los Naranjos?
The average Los Naranjos Airbnb stay lasted 2.4 nights over the past year. A listing took 12 reservations over the year on average.
How are Airbnbs in Los Naranjos rated?
Guests rate Los Naranjos Airbnbs 4.86 out of 5 on average. Guests score cleanliness highest and check-in lowest.
What are the best neighborhoods for Airbnb in Los Naranjos?
Paso del Alaska, Colonia Santa Martita and Los Naranjos Centro draw the most short-term rental interest in Los Naranjos. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Los Naranjos?
AirROI counted 24 active Airbnb listings in Los Naranjos as of October 2026. The closest tracked market is Municipio de Juayúa, 5 km away.
How much are Airbnb cleaning fees in Los Naranjos?
In Los Naranjos, about three in ten listings add a cleaning fee. The median fee is US$10, and some higher fees lift the average to US$18.
How many tourists visit Los Naranjos, El Salvador?
All of El Salvador had 3.2 million international tourist arrivals in 2024, UN Tourism reports, via Our World in Data. AirROI estimates 270 Airbnb stays in Los Naranjos, El Salvador in the 12 months to October 2026, which counts bookings and not tourists. See El Salvador tourism statistics.
Method
About This Data
Figures on this page cover 24 active Airbnb listings in Los Naranjos from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.