Brändö, Åland Islands Airbnb Market Data 2025: STR Report & Statistics
How much can you earn on Airbnb in Brändö, Åland Islands? Based on AirROI's 2025 dataset (May 2024 – April 2025), the short answer is $4,653 per year — at a $116 nightly rate, 29.6% occupancy, and a N/A RevPAR.
With just 17 active listings, Brändö is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 183.3% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Brändö?
In Brändö, the headline Airbnb metrics are $4,653 in average annual revenue,29.6% occupancy, $116 ADR, and $0 in RevPAR, and guests book about 53 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Brändö?
Understanding the monthly revenue variations for Airbnb listings in Brändö is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Brändö is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Brändö across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,803+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,264 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $671 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $363, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Brändö
What Is the Monthly Airbnb Occupancy Rate in Brändö?
Maximize your bookings by understanding the Brändö STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Brändö:
- Best-in-class properties (Top 10%) achieve 46%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 20%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Brändö
What Is the Average Airbnb Nightly Rate in Brändö?
Effective short term rental pricing strategy in Brändö involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Brändö typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $170+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $146 or more.
- Typical properties (Median) charge around $111 per night.
- Entry-level properties (Bottom 25%) earn around $90 per night.
Average Daily Rate (ADR) Trend by Month in Brändö
What Is the RevPAR for Airbnb in Brändö?
RevPAR in Brändö is currently N/A. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see N/A RevPAR.
- Typical properties (Median) generate N/A RevPAR.
- Strong performers (Top 25%) earn N/A RevPAR.
- Best-in-class (Top 10%) achieve N/A RevPAR.
Average Monthly RevPAR Trend in Brändö
RevPAR Insights for Brändö
- RevPAR peaks in Jan and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Brändö benchmarks. If your RevPAR falls below the median of N/A, examine whether low occupancy or low ADR is the primary drag.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Brändö?
Brändö's peak Airbnb season falls in July, October, May, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, October, May)
- Revenue averages $1,283 per month
- Occupancy rates average 37.9%
- Daily rates average $111
Shoulder Season
- Revenue averages $802 per month
- Occupancy maintains around 22.7%
- Daily rates hold near $113
Low Season (January, February, March)
- Revenue drops to average $70 per month
- Occupancy decreases to average 2.2%
- Daily rates adjust to average $117
Seasonality Insights for Brändö
- Airbnb seasonality in Brändö is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Brändö's highest earning potential, with monthly revenues climbing to $1,440, occupancy reaching 40.0%, and ADRs peaking at $119.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $0, occupancy could drop to 0.0%, and ADRs may adjust to $107.
- Lower occupancy paired with meaningful seasonality means hosts in Brändö need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Brändö, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Brändö?
Low regulation and minimal registration activity in Brändö, Åland Islands, Finland point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Brändö to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Brändö?
With a compact short-term rental market, Brändö gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Kumlinge | A tranquil archipelago area with beautiful nature and opportunities for hiking and outdoor activities. Ideal for tourists seeking peace and natural beauty. | Kumlinge Church, Hiking trails in the archipelago, Local fishing spots, Biking paths, Cozy waterfront cafés |
| Brändö | Brändö is known for its picturesque landscapes and charming village life. It's a great spot for guests looking for relaxation and local culture. | Brändö Church, Local museums, Scenic nature trails, Island hopping boat tours, Fishing and swimming spots |
| Eckerö | A nearby island with scenic sights and outdoor activities. Popular for visitors looking for both adventure and calm. | Eckerö Post and Customs House, Biking routes, Beaches, Local artisanal shops, Fishing excursions |
| Sottunga | A small island that offers a secluded getaway for those wanting privacy and connection with nature, perfect for nature lovers. | Nature reserves, Bird watching, Hiking paths, Quiet beaches |
| Vårdö | Known for its rugged nature and outdoor activities. Excellent for guests who enjoy hiking, cycling, and exploring nature. | Vårdö Lighthouse, Cycling trails, Fishing spots, Natural beaches |
| Mené | A quiet destination that attracts those looking to escape the hustle of daily life. Great for relaxation and enjoying the serenity of the archipelago. | Waterfront views, Secluded beaches, Local nature trails, Cultural heritage sites |
| Åva | This area offers stunning views and is ideal for nature enthusiasts. It's perfect for those seeking outdoor adventures such as hiking and fishing. | Åva Nature Trail, Local wildlife, Fishing lake, Scenic viewpoints |
| Degerby | A charming village atmosphere with local hospitality and cultural experiences. Ideal for tourists looking for an authentic experience in Åland. | Degerby Coastal Museum, Cultural festivals, Historic buildings, Walking trails |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Brändö offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Brändö?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Brändö
- The Brändö Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 70.6% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Brändö, Outdoor/Unique properties are the most common (58.8%), reflecting the local real estate landscape.
- The presence of 17.6% Hotel/Boutique listings indicates integration with traditional hospitality.
Brändö Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Brändö
- The dominant room capacity in Brändö is 2 bedrooms listings, making up 64.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 94.1% of the active Airbnb listings in Brändö, indicating a high concentration in these sizes.
Brändö Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Brändö
- The most common guest capacity trend in Brändö vacation rentals is listings accommodating 5 guests (29.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 5 guests and 4 guests dominate the Brändö STR market, accounting for 52.9% of listings.
- On average, properties in Brändö are equipped to host 3.3 guests.
What Amenities Do Airbnb Guests Expect in Brändö?
Amenity Prevalence
Amenity Insights for Brändö
- Essential amenities in Brändö that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
- Popular amenities like Smoke alarm, Fire extinguisher, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Brändö: Free parking on premises.
- Consider adding popular differentiators like Smoke alarm or Fire extinguisher to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Brändö to stay competitive.
Dive Deeper: Advanced Brändö STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Brändö. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBrändö Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Brändö
- The typical guest profile for Airbnb in Brändö consists of primarily domestic travelers (68%), often arriving from nearby Helsinki, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Finnish.
- Domestic travelers account for 67.8% of guests.
- Key international markets include Finland (67.8%) and Germany (9.2%).
- Top languages spoken are English (38.1%) followed by Finnish (28.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Helsinki and Turku.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Brändö Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Brändö
- The most common availability pattern in Brändö falls within the 271-366 days range, representing 100% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Brändö (58.8%), reflecting common guest stay durations or potential owner blocking patterns.
How Far in Advance Do Guests Book Airbnb in Brändö?
Average Booking Lead Time by Month
Booking Lead Time Insights for Brändö
- The overall average booking lead time for vacation rentals in Brändö is 53 days.
- Guests book furthest in advance for stays during May (average 173 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (105 days avg.) sees the longest lead times, while Winter (11 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Brändö.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 173 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 105 days) to capture early planners.
- Monitor your own booking lead times against these Brändö averages to identify opportunities for dynamic pricing adjustments.
Brändö Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
82.4% of total
2 Nights
2 listings
11.8% of total
3 Nights
1 listings
5.9% of total
Key Insights
- The most prevalent minimum stay requirement in Brändö is 1 Night, adopted by 82.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (94.2%) of the Brändö Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 82.4% of Brändö hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Brändö.
Brändö Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
7 listings
46.7% of total
Moderate
6 listings
40% of total
Firm
2 listings
13.3% of total
Cancellation Policy Insights for Brändö
- The prevailing Airbnb cancellation policy trend in Brändö is Flexible, used by 46.7% of listings.
- The market strongly favors guest-friendly terms, with 86.7% of listings offering Flexible or Moderate policies. This suggests guests in Brändö may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 46.7% market standard in Brändö.
- Regularly review your cancellation policy against competitors and market demand shifts in Brändö.
What Do the Top Airbnb Listings in Brändö Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Brändöbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Cottage 49 with air conditioning near the sea.
Entire Place • 2 bedrooms
Cabin 50 by the sea with air conditioning
Entire Place • 2 bedrooms
Cabin 48 by the sea with air conditioning
Entire Place • 2 bedrooms
Green cottage with lake view
Entire Place • 2 bedrooms
Overnight apartment in Åva
Entire Place • 2 bedrooms
Charming house with by sauna
Private Room • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Brändö?
Learn from the best! This table showcases top-performing Airbnb hosts in Brändö based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Satu | 4 | $35,432 | 82 | 4.91/5.0 |
| Marja | 4 | $18,570 | 57 | 4.55/5.0 |
| Majken | 2 | $10,588 | 21 | 4.28/5.0 |
| Eija | 5 | $8,814 | 111 | 3.84/5.0 |
| Gun-Maj Carina | 1 | $5,053 | 29 | 4.79/5.0 |
| Cecilia | 1 | $649 | 35 | 4.51/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Brändö.
How Does Brändö's Airbnb Market Compare to Nearby Cities?
How does the Brändö Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Turku, Brändö has 14 percentage points lower occupancy and about $15 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Taivassalo | 21 | $1,288 | $208.04 | 37% |
| Kustavi | 16 | $1,280 | $196.52 | 40% |
| Kimitoön | 54 | $1,215 | $244.40 | 35% |
| Hanko | 123 | $1,073 | $175.78 | 35% |
| Naantali | 69 | $1,050 | $158.83 | 41% |
| Lemland | 16 | $1,035 | $208.99 | 43% |
| Masku | 17 | $1,013 | $133.98 | 32% |
| Pargas | 101 | $970 | $159.37 | 36% |
| Turku | 523 | $829 | $101.29 | 44% |
| Kökar | 15 | $784 | $122.08 | 42% |
Frequently Asked Questions About Airbnb in Brändö
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Brändö.
How much do Airbnb hosts make in Brändö?
Brändö hosts earn about $4,653 per year on average, with an average nightly rate of $116 and RevPAR of N/A. Those figures describe the typical revenue environment for active listings in Brändö, Åland Islands, not the ceiling for the best operators. Source: AirROI 2025 data, Brändö market, May 2024 to April 2025.
What is the average Airbnb occupancy rate in Brändö?
The average Airbnb occupancy rate in Brändö is 29.6%. July is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Brändö?
Listings in Brändö average $116 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Brändö?
Brändö currently has about 17 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Brändö?
AirROI currently classifies the short-term rental regulation level in Brändö as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Brändö?
RevPAR in Brändö is about N/A. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Brändö?
Occupancy of 29.6% means Brändö is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $4,653, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Brändö?
The average booking lead time in Brändö is about 53 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Brändö?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Brändö include Kumlinge, Brändö, Eckerö. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Brändö?
entire_home listings make up 70.6% of the active supply in Brändö. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Brändö compare to nearby Airbnb markets?
Among neighboring markets, Taivassalo posts $15,455 in average annual revenue with 37.0% occupancy, compared to Brändö's $4,653 and 29.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
When is the peak season for Airbnb in Brändö?
July is the highest-revenue month in Brändö, while January is the softest. The revenue spread between them indicates a highly seasonal market — revenue in the peak month is more than double the low month, so cash-flow planning and pricing automation are critical.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2025-04-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.