Uusikaupunki, Mainland Finland Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Uusikaupunki, Mainland Finland? Based on AirROI's 2026 dataset (May 2025 – April 2026), the short answer is $7,987 per year — at a $125 nightly rate, 32.7% occupancy, and a $42 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 44 active listings, Uusikaupunki is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 76.0% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Uusikaupunki?
In Uusikaupunki, the headline Airbnb metrics are $7,987 in average annual revenue,32.7% occupancy, $125 ADR, and $42 in RevPAR, and guests book about 45 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Uusikaupunki?
Understanding the monthly revenue variations for Airbnb listings in Uusikaupunki is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Uusikaupunki is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Uusikaupunki across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,138+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,451 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $744 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $395, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Uusikaupunki
What Is the Monthly Airbnb Occupancy Rate in Uusikaupunki?
Maximize your bookings by understanding the Uusikaupunki STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Uusikaupunki:
- Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Uusikaupunki
What Is the Average Airbnb Nightly Rate in Uusikaupunki?
Effective short term rental pricing strategy in Uusikaupunki involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Uusikaupunki typically peaks in April and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $209+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $124 or more.
- Typical properties (Median) charge around $98 per night.
- Entry-level properties (Bottom 25%) earn around $78 per night.
Average Daily Rate (ADR) Trend by Month in Uusikaupunki
What Is the RevPAR for Airbnb in Uusikaupunki?
RevPAR in Uusikaupunki is currently $42. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $20 RevPAR.
- Typical properties (Median) generate $32 RevPAR.
- Strong performers (Top 25%) earn $47 RevPAR.
- Best-in-class (Top 10%) achieve $87 RevPAR.
Average Monthly RevPAR Trend in Uusikaupunki
RevPAR Insights for Uusikaupunki
- The average RevPAR in Uusikaupunki is $42. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($87) and bottom 25% ($20) is $67, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jul and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Uusikaupunki benchmarks. If your RevPAR falls below the median of $32, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $47+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Uusikaupunki?
Uusikaupunki's peak Airbnb season falls in July, May, June, while the softest stretch is January, April, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, May, June)
- Revenue averages $1,686 per month
- Occupancy rates average 41.6%
- Daily rates average $120
Shoulder Season
- Revenue averages $991 per month
- Occupancy maintains around 31.4%
- Daily rates hold near $119
Low Season (January, April, December)
- Revenue drops to average $601 per month
- Occupancy decreases to average 23.9%
- Daily rates adjust to average $123
Seasonality Insights for Uusikaupunki
- Airbnb seasonality in Uusikaupunki is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Uusikaupunki's highest earning potential, with monthly revenues climbing to $2,110, occupancy reaching 53.9%, and ADRs peaking at $126.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $576, occupancy could drop to 20.0%, and ADRs may adjust to $117.
- Lower occupancy paired with meaningful seasonality means hosts in Uusikaupunki need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Uusikaupunki, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Uusikaupunki?
Low regulation and minimal registration activity in Uusikaupunki, Mainland Finland, Finland point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Uusikaupunki to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Uusikaupunki?
With a compact short-term rental market, Uusikaupunki gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Uusikaupunki Old Town | Charming historic area with wooden houses and a relaxed atmosphere. Great for tourists interested in culture and heritage, close to local shops and cafés. | Uusikaupunki Church, Old Town square, Pakkahuone, Maritime Museum, Historical buildings |
| Nakkila Beach | Beautiful beach area ideal for summer visitors looking for leisure and outdoor activities. Provides a tranquil escape with opportunities for water sports and sunbathing. | Nakkila Beach, Beachside boardwalk, Water sports activities, Picnic areas, Nearby campsites |
| Uusikaupunki Archipelago | Stunning natural landscapes and numerous islands perfect for nature enthusiasts and those seeking peace. Attracts visitors interested in hiking, boating, and fishing. | Archipelago trails, Boat tours, Fishing spots, Scenic viewpoints, Camping areas |
| Ruokolahti | Family-friendly area known for outdoor learning and experiences, very popular with families during the summer months. Activities include nature walks and educational programs. | Ruokolahti nature center, Educational farms, Playgrounds, Hiking paths |
| City Center | The bustling heart of Uusikaupunki with shops, restaurants, and cultural venues. A prime spot for tourists to experience urban life and local cuisine. | Local restaurants, Shops and boutiques, City park, Culture events, Local galleries |
| Uusikaupunki Harbor | Key area for maritime activities, great for visitors interested in boating and maritime culture. Highly attractive to tourists in the summer months. | Harbor walks, Boat rentals, Fishing trips, Nautical events |
| Tyynelän Kappele | A serene spot known for its picturesque setting and relaxation. Perfect for visitors looking for tranquility and nature amidst the urban setting. | Parks with walking trails, Picnic spots, Scenic water views, Quiet environment |
| Punkaharju | Popular with tourists looking to experience the beautiful Finnish nature, known for its outdoor activities year-round. | Hiking and biking trails, Fishing sites, Nature observation areas, Winter sports activities |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Uusikaupunki offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Uusikaupunki?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Uusikaupunki
- The Uusikaupunki Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.7% of the 44 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Uusikaupunki, Apartment/Condo properties are the most common (59.1%), reflecting the local real estate landscape.
- Houses represent a significant 15.9% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, unique stays (combined 6.8%) offer potential for unique stay experiences.
Uusikaupunki Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Uusikaupunki
- The dominant room capacity in Uusikaupunki is 1 bedroom listings, making up 40.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 70.4% of the active Airbnb listings in Uusikaupunki, indicating a high concentration in these sizes.
Uusikaupunki Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Uusikaupunki
- The most common guest capacity trend in Uusikaupunki vacation rentals is listings accommodating 4 guests (34.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Uusikaupunki STR market, accounting for 56.8% of listings.
- 27.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Uusikaupunki.
- On average, properties in Uusikaupunki are equipped to host 4.2 guests.
How Do Listings in Uusikaupunki Compare on Quality?
Listing quality in Uusikaupunki can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Uusikaupunki
- The average of 19.2 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
- 25.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Uusikaupunki averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Uusikaupunki?
Amenity Prevalence
Amenity Insights for Uusikaupunki
- Essential amenities in Uusikaupunki that guests expect include: Dishes and silverware, Smoke alarm, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Heating, Cooking basics are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Uusikaupunki: Dishes and silverware, Smoke alarm, Free parking on premises.
- Prioritize adding missing essentials: Dishes and silverware, Smoke alarm, Free parking on premises.
- Consider adding popular differentiators like Kitchen or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Uusikaupunki to stay competitive.
Which Airbnb Amenities Boost Revenue in Uusikaupunki?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Uusikaupunki, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
TV | 84.1% | $8,944 | $2,926 | 205.7% |
Stove | 86.4% | $8,743 | $3,198 | 173.4% |
Refrigerator | 86.4% | $8,722 | $3,327 | 162.2% |
Cooking basics | 88.6% | $8,547 | $3,616 | 136.3% |
Oven | 75.0% | $9,239 | $4,230 | 118.4% |
Waterfront | 29.5% | $12,604 | $6,050 | 108.3% |
Board games | 20.5% | $13,229 | $6,639 | 99.3% |
Children’s dinnerware | 11.4% | $14,301 | $7,177 | 99.3% |
Coffee maker | 88.6% | $8,464 | $4,266 | 98.4% |
Microwave | 81.8% | $8,744 | $4,580 | 90.9% |
Revenue Impact Insights for Uusikaupunki
- TV tops the revenue impact list with a 205.7% uplift — listings with this amenity earn $8,944 vs. $2,926 without it.
- TV, Stove, Refrigerator, Cooking basics, Coffee maker, Microwave — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Uusikaupunki STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Uusikaupunki. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsUusikaupunki Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Uusikaupunki
- The typical guest profile for Airbnb in Uusikaupunki consists of primarily domestic travelers (85%), often arriving from nearby Turku, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Finnish or English.
- Domestic travelers account for 85.0% of guests.
- Key international markets include Finland (85%) and Germany (3.4%).
- Top languages spoken are Finnish (36.9%) followed by English (33.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Turku and Helsinki.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Uusikaupunki?
Listings in Uusikaupunki average 4.82 out of 5 overall, with about 49.4 reviews per active listing and 50.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Uusikaupunki
- With an overall rating of 4.82, Uusikaupunki listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.96), while Value (4.82) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 50.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Uusikaupunki Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Uusikaupunki
- The most common availability pattern in Uusikaupunki falls within the 271-366 days range, representing 68.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 97.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Uusikaupunki (45.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Uusikaupunki?
Average Booking Lead Time by Month
Booking Lead Time Insights for Uusikaupunki
- The overall average booking lead time for vacation rentals in Uusikaupunki is 45 days.
- Guests book furthest in advance for stays during July (average 65 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (54 days avg.) sees the longest lead times, while Fall (19 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Uusikaupunki.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 65 days out to capitalize on advance planning.
- During November, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 54 days) to capture early planners.
- Monitor your own booking lead times against these Uusikaupunki averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Uusikaupunki?
Guests in Uusikaupunki stay about 4.9 nights on average, generating roughly 617 reservations and 14 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 12:00 PM.
Monthly Length of Stay in Uusikaupunki
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Uusikaupunki
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 14 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Apr (8.6 nights) and shorten in Aug (3.4 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Uusikaupunki Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
40.9% of total
2 Nights
13 listings
29.5% of total
3 Nights
4 listings
9.1% of total
30+ Nights
9 listings
20.5% of total
Key Insights
- The most prevalent minimum stay requirement in Uusikaupunki is 1 Night, adopted by 40.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (70.4%) of the Uusikaupunki Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (20.5%) caters to monthly stays (30+ nights) in Uusikaupunki, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 40.9% of Uusikaupunki hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 20.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Uusikaupunki.
Uusikaupunki Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
18 listings
40.9% of total
Moderate
11 listings
25% of total
Firm
12 listings
27.3% of total
Strict
3 listings
6.8% of total
Cancellation Policy Insights for Uusikaupunki
- The prevailing Airbnb cancellation policy trend in Uusikaupunki is Flexible, used by 40.9% of listings.
- There's a relatively balanced mix between guest-friendly (65.9%) and stricter (34.1%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (6.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 40.9% market standard in Uusikaupunki.
- Using a Strict policy might deter some guests, as only 6.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Uusikaupunki.
How Much Are Airbnb Cleaning Fees in Uusikaupunki?
Cleaning fees in Uusikaupunki are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Uusikaupunki
- Only 34.1% of listings charge a cleaning fee, suggesting that most hosts in Uusikaupunki bundle cleaning costs into the nightly rate.
- The average cleaning fee of $20 is close to the median ($5), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 3.1% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Uusikaupunki median of $5. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Uusikaupunki Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Uusikaupunkibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Tammio-Luxury with private beach/Hot tub
Entire Place • 3 bedrooms
House on the beach, close to the city center
Entire Place • 2 bedrooms
Cozy three-room apartment in the center in an elevator building
Entire Place • 2 bedrooms
Private island
Entire Place • 3 bedrooms
Cosy traditional cottage
Entire Place • 3 bedrooms
MeriKoivula, Villa Holm close to the sea, sauna
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Uusikaupunki?
Learn from the best! This table showcases top-performing Airbnb hosts in Uusikaupunki based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Juha | 2 | $38,733 | 64 | 4.89/5.0 |
| Rebecca | 4 | $31,734 | 202 | 4.87/5.0 |
| Laura | 2 | $22,987 | 250 | 4.80/5.0 |
| Johanna | 2 | $20,932 | 70 | 4.95/5.0 |
| Esa | 2 | $20,693 | 227 | 4.82/5.0 |
| Tanja | 1 | $20,096 | 26 | 5.00/5.0 |
| Laura | 1 | $17,859 | 90 | 4.76/5.0 |
| MeriKoivula.Fi | 3 | $17,820 | 31 | 4.68/5.0 |
| Menni | 1 | $14,515 | 39 | 4.92/5.0 |
| Heidi | 1 | $14,463 | 19 | 4.84/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Uusikaupunki.
Who Are the Airbnb Hosts in Uusikaupunki?
Uusikaupunki is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Uusikaupunki
- With 61.4% Superhosts, Uusikaupunki has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 2.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 77.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 13.6% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Uusikaupunki averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Uusikaupunki's Airbnb Market Compare to Nearby Cities?
How does the Uusikaupunki Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Lemland, Uusikaupunki has 12 percentage points lower occupancy and about $91 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Jämijärvi | 11 | $1,507 | $194.91 | 33% |
| Lemland | 20 | $1,396 | $215.88 | 45% |
| Masku | 18 | $1,346 | $155.97 | 37% |
| Naantali | 79 | $1,342 | $196.29 | 41% |
| Kimitoön | 60 | $1,294 | $227.82 | 36% |
| Hanko | 134 | $1,292 | $207.91 | 33% |
| Saltvik | 16 | $1,188 | $180.71 | 43% |
| Taivassalo | 15 | $1,110 | $227.17 | 29% |
| Raisio | 18 | $1,093 | $120.95 | 42% |
| Pargas | 98 | $1,065 | $181.21 | 34% |
Frequently Asked Questions About Airbnb in Uusikaupunki
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Uusikaupunki.
How much do Airbnb hosts make in Uusikaupunki?
Uusikaupunki hosts earn about $7,987 per year on average, with an average nightly rate of $125 and RevPAR of $42. Those figures describe the typical revenue environment for active listings in Uusikaupunki, Mainland Finland, not the ceiling for the best operators. Source: AirROI 2026 data, Uusikaupunki market, May 2025 to April 2026.
What is the average Airbnb occupancy rate in Uusikaupunki?
The average Airbnb occupancy rate in Uusikaupunki is 32.7%. July is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Uusikaupunki?
Listings in Uusikaupunki average $125 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Uusikaupunki?
Uusikaupunki currently has about 44 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Uusikaupunki?
AirROI currently classifies the short-term rental regulation level in Uusikaupunki as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Uusikaupunki?
RevPAR in Uusikaupunki is about $42. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Uusikaupunki?
Occupancy of 32.7% means Uusikaupunki is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $7,987, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Uusikaupunki?
The average booking lead time in Uusikaupunki is about 45 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Uusikaupunki?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Uusikaupunki include Uusikaupunki Old Town, Nakkila Beach, Uusikaupunki Archipelago. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Uusikaupunki?
entire_home listings make up 97.7% of the active supply in Uusikaupunki. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Uusikaupunki compare to nearby Airbnb markets?
Among neighboring markets, Jämijärvi posts $18,079 in average annual revenue with 32.7% occupancy, compared to Uusikaupunki's $7,987 and 32.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Uusikaupunki?
The average Airbnb stay length in Uusikaupunki is about 4.9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Uusikaupunki?
Airbnb listings in Uusikaupunki average 4.82 out of 5 overall. About 50.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Uusikaupunki?
TV and Stove are among the strongest revenue-linked amenities in Uusikaupunki. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Uusikaupunki?
Yes. About 34.1% of active Airbnb listings in Uusikaupunki charge a cleaning fee, and the average fee is $20. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Uusikaupunki?
A 61.4% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-04-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.