The farmhouse under the stars Entire home · 6 bedrooms Rated 4.91 - Revenue
- €127,494
- Occupancy
- 50.3%
- Daily rate
- €735
Airbnb market data · 202612 months to October 2026
The average Airbnb in Joucas brought in €30,894 over the 12 months through October 2026, about 80% more than the Provence-Alpes-Côte d'Azur average of €17,187.
The short answer
Rates in Joucas run ahead of the Provence-Alpes-Côte d'Azur average, with bookings close to it. Listings averaged €333 a night and were booked on 40% of available nights, against €190 and 40% for the Provence-Alpes-Côte d'Azur average.
Timing matters: in July, usually the best month, the average listing earns about 6.8 times as much as in February, usually the slowest. With only 32 active listings, a few bookings can reorder the months.
With 32 active listings, Joucas is the 429th-largest of 576 Provence-Alpes-Côte d'Azur markets AirROI tracks.
Browse the live Joucas Airbnb market See Every Joucas ListingRevenue
Gross bookings per Joucas listing averaged €30,894 over the 12 months to October 2026 (Provence-Alpes-Côte d'Azur average: €17,187), before cleaning, platform and management costs and taxes.
In a typical year, the average Joucas listing brings in €7,790 in July, its best month, and €1,150 in February, its slowest. August runs within 1% of July, so either can come out on top in a given year. The three strongest months bring in 47% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.3 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 6.8 times what February does
Average revenue per active listing, by month, October 2024 to September 2026
The dashed line is the average of the months shown, €3,650. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
July 2026 led on revenue and bookings; nightly rates peaked in August 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | €3,087 | 43.1% | €287 | €100 | 83 days | 4.7 nights |
| Nov 2025 | €2,604 | 45.6% | €291 | €87 | 51 days | 7.3 nights |
| Dec 2025 | €2,920 | 37.2% | €295 | €94 | 55 days | 4.3 nights |
| Jan 2026 | €1,710 | 30.5% | €297 | €55 | 37 days | 4.4 nights |
| Feb 2026 | €1,096 | 25.0% | €301 | €39 | 48 days | 3.3 nights |
| Mar 2026 | €2,310 | 40.8% | €289 | €75 | 66 days | 6.1 nights |
| Apr 2026 | €2,758 | 33.5% | €297 | €92 | 52 days | 5.4 nights |
| May 2026 | €4,393 | 49.3% | €308 | €142 | 71 days | 5 nights |
| Jun 2026 | €5,448 | 49.5% | €343 | €182 | 70 days | 4 nights |
| Jul 2026 | €8,036 | 62.7% | €369 | €259 | 105 days | 6.5 nights |
| Aug 2026 | €6,720 | 57.4% | €374 | €217 | 97 days | 5.9 nights |
| Sep 2026 | €4,703 | 49.4% | €342 | €157 | 58 days | 5.2 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
For a figure on one home rather than the whole Joucas market, enter its address and size in the Airbnb revenue calculator, which compares it with similar listings nearby.
Profit
Yes, when it's run well. The average Joucas Airbnb took in €30,894 in the 12 months to October 2026, and run by its owner at everyday costs, about €1,730 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €2,770 a month.
Cleaning it yourself keeps the €2,390 a year guests pay in cleaning fees, for about €1,930 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €1,490 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €28,504 | €45,300 |
| Cleaning fees guests pay8% of Joucas bookings | €2,390 | €3,790 |
| Gross bookings | €30,894 | €49,090 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 84% of Joucas listings on Simplified Pricing, 3% for the rest | −€4,190 | −€6,650 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€2,390 | −€3,790 |
| Utilities and internetAbout 5% of bookings | −€1,540 | −€2,450 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€620 | −€980 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€930 | −€1,470 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€310 | −€310 |
| Permit and registrationWhere one is required | −€150 | −€150 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −€10,130 | −€15,800 |
| Left for housing costs, then profit | €20,764about €1,730 a month | €33,290about €2,770 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Joucas's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Joucas home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €4,090 a month, against €2,570 for the average one.
Occupancy
Joucas listings were booked on 40% of the nights they were open over the past year, in line with the Provence-Alpes-Côte d'Azur average and in line with the France average. In a typical year, occupancy swings from 27% in January to 67% in July.
The busiest tenth of listings are booked about 4.3 times as often as the bottom quarter.
July is usually the busiest month in Joucas, January the quietest
Share of open nights booked, by month, October 2024 to September 2026
The 12-month rate of 40% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Joucas, known as ADR (average daily rate), was €333 over the past year, about 75% above the Provence-Alpes-Côte d'Azur average of €190 and about twice the France average of €160. In a typical year, rates peak in July and August at about €355 and bottom out in October and November at about €270.
Prices span a wide range: the top 10% charge about 4.2 times the rate of the bottom quarter.
August rates run 30% above October's
Average nightly rate (ADR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, €300. The 12-month ADR of €333 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Joucas it averaged €139 over the past year, from about €41 in a typical February to about €251 in a typical July.
Per open night, by tier:
July RevPAR is about 6.1 times February's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, €119. The 12-month RevPAR of €139 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
With only 32 active listings, the monthly pattern in Joucas is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in July and bottom out in February.
Average revenue by month in Joucas
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, €3,650.
| Month | Revenue per listing |
|---|---|
| January | €1,340 |
| February | €1,150 |
| March | €2,020 |
| April | €2,930 |
| May | €3,880 |
| June | €4,590 |
| July | €7,790 |
| August | €7,730 |
| September | €5,020 |
| October | €2,890 |
| November | €2,370 |
| December | €2,080 |
Guests book Joucas stays 67 days ahead on average (about two months), so guests here plan well ahead. July stays are booked furthest out, about 103 days ahead, and January stays closest to arrival, about 26 days. A typical July booking is made in early April.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
Permits
3% of the 32 active listings in Joucas display a registration, permit or license number. A low share doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Joucas.
Neighborhoods
AirROI's area guide picks Village of Joucas and Oppède-le-Vieux as the parts of Joucas that draw short-term rental guests. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Village of Joucas | Charming Provençal village known for its beautiful countryside views and lavender fields. Ideal for tourists looking for a peaceful retreat in nature, close to various hiking trails and local wineries. | Lavender fields, Local wineries, Hiking trails, Scenic viewpoints, Historic architecture |
| Oppède-le-Vieux | A historical site with ruins and stunning views, Oppède-le-Vieux is perfect for those interested in medieval history and beautiful landscapes. | Old village ruins, Scenic walks, Local cuisine, Art galleries, Historic sites |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 88% of listings in Joucas, alongside 4 private-room listings (13%). Houses account for 88% of the stock; hotels, guesthouses and B&Bs come next at 9%.
Mostly entire homes, with a private-room segment
Joucas Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 87.5% | 28 |
| Private room | 12.5% | 4 |
Houses dominate the property mix
Joucas Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 87.5% | 28 |
| Hotel/Boutique | 9.4% | 3 |
| Apartment/Condo | 3.1% | 1 |
The most common size among Joucas's 28 entire homes with a bedroom count is three bedrooms (7 homes).
Joucas entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 14.3% | 4 |
| 2 bedrooms | 21.4% | 6 |
| 3 bedrooms | 25.0% | 7 |
| 4 bedrooms | 21.4% | 6 |
| 5+ bedrooms | 17.9% | 5 |
Joucas is a group-trip market: 39% of listings sleep eight or more guests, about 1.6 times the share of the next most common size, six guests (25%). Shares are of the 28 listings with a guest capacity on file (88% of the market).
Joucas listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 14.3% | 4 |
| 4 guests | 17.9% | 5 |
| 5 guests | 3.6% | 1 |
| 6 guests | 25.0% | 7 |
| 8+ guests | 39.3% | 11 |
Joucas hosts set up an average of 3.9 beds per listing, close to one bed per bedroom. About a quarter of listings (25%) show their exact location on the listing map; the rest show an approximate area.
Pools are close to standard in Joucas: 88% of listings have one, and 56% have a fireplace.
Share of Joucas listings with each common amenity
Guests
Joucas splits its demand between home and abroad: 42% of guests who left reviews live outside France, led by visitors from the United Kingdom and the United States. Guests speak a mix of languages: English leads at 42%, followed by French and German.
58% of Joucas guests are domestic
Where guests who left reviews live
Where Joucas guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Paris | 7.5% |
| Marseille | 3.7% |
| Lyon | 2.7% |
| London | 2.1% |
Where Joucas guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| France | 57.6% |
| United Kingdom | 11.0% |
| United States | 6.8% |
| Canada | 3.7% |
| Netherlands | 3.7% |
Languages spoken by Joucas guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 41.9% |
| French | 28.7% |
| German | 9.6% |
| Spanish | 8.8% |
| Italian | 2.9% |
Joucas Airbnbs average 4.87 stars, and 53% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.77, against 4.93 for location.
Location scores highest in Joucas; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.86 |
| Cleanliness | 4.78 |
| Communication | 4.86 |
| Location | 4.93 |
| Check-in | 4.90 |
| Value | 4.77 |
Booking patterns
84% of Joucas listings are open to guests more than 180 days a year, but only 16% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 34% of listings; blocked nights include any the host closes off.
Days a year Joucas listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 50.0% | 16 |
| 181-270 days | 34.4% | 11 |
| 91-180 days | 9.4% | 3 |
| 31-90 days | 6.3% | 2 |
Days a year Joucas listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 6.3% | 2 |
| 181-270 days | 9.4% | 3 |
| 91-180 days | 34.4% | 11 |
| 31-90 days | 31.3% | 10 |
| 1-30 days | 18.8% | 6 |
The average Joucas booking lasts 5.2 nights, longest in July and shortest in December. Listings took about 18 bookings each over the year. Nearly half of listings that give a check-in time set it at 4 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Joucas
Average nights per booking, by month of stay
Two-year average by calendar month.
38% of listings in Joucas accept stays of one or two nights; the most common minimum is four to six nights.
Minimum stay set by Joucas listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Joucas, used by 56% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: more than seven in ten listings use Firm or stricter terms, against 16% on Flexible or Moderate.
Cancellation policies of Joucas listings, from most to least flexible
Share of listings by the policy they use
About three-quarters of Joucas listings charge a cleaning fee. The typical fee is €97, and some higher fees lift the average to €181. Spread over the average stay of 5.2 nights, that adds roughly €18 a night to what guests pay. For listings that charge one, cleaning fees make up about 8% of gross revenue.
Top earners
The top-grossing Airbnb in Joucas, a six-bedroom home, took in €127,000 over the past year, about 4.1 times the city's average of €30,900. Three of the six listings below have five or more bedrooms; the other three have one and three bedrooms.
The farmhouse under the stars Entire home · 6 bedrooms Rated 4.91
Gordes Heated pool, Lou Souleio, View, quiet Entire home · 6 bedrooms Rated 4.84
Charming 150 m2 house Entire home · 3 bedrooms Rated 5.00
Comme un Dimanche | Private, heated pool & views Entire home · 3 bedrooms Rated 5.00
accommodation with a hot tub Entire home · 1 bedroom Rated 5.00
The Grand Mas de la Valette Entire home · 5 bedrooms Rated 5.00 Only 9% of Joucas listings are classed as professionally managed. Superhosts run a third of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 84% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 10 km, Goult (7 km away, 86 listings) earned the most per listing, about 18% more than Joucas.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Murs 3 km | 36 | €18,777 | €345 | 34% |
| Roussillon 4 km | 147 | €22,513 | €269 | 41% |
| Gordes 5 km | 261 | €36,312 | €408 | 39% |
| Goult 7 km | 86 | €36,409 | €345 | 42% |
| Gargas 8 km | 65 | €18,927 | €220 | 39% |
| Saint-Saturnin-lès-Apt 9 km | 172 | €18,021 | €221 | 38% |
| Cabrières-d'Avignon 9 km | 92 | €18,570 | €275 | 33% |
| Fontaine-de-Vaucluse 10 km | 66 | €16,780 | €160 | 38% |
See all 576 Provence-Alpes-Côte d'Azur Airbnb markets
Markets elsewhere in France with a similar nightly rate and occupancy to Joucas:
FAQ
An active Joucas Airbnb grossed €30,894 on average in the 12 months to October 2026, according to AirROI's tracking of 32 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €4,650 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Joucas listings earn between €1,390 and €4,650 in a typical month, and the top tenth €8,520 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Joucas were booked on 40% of available nights over the past year. That compares with 40% for the Provence-Alpes-Côte d'Azur average. July is usually the busiest month.
The average booked night in Joucas cost €333 before fees. Half of listings charge between €150 and €430, so bedroom count and location move the price more than the average suggests.
In Joucas, 3% of active listings display a registration, permit or license number. A low share doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Joucas Airbnb grossed €30,894 in the 12 months to October 2026, 80% above the Provence-Alpes-Côte d'Azur average of €17,187. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €20,764 a year (about €1,730 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €2,770 a month. Check a specific home in the Airbnb calculator.
July usually pays best, averaging €7,790 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Joucas listing was open to book earned €139 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €249 or more.
Joucas stays were booked 67 days (about two months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
The average Joucas Airbnb stay lasted 5.2 nights over the past year. A listing took 18 reservations over the year on average.
Guests rate Joucas Airbnbs 4.87 out of 5 on average. Guests score location highest and value lowest.
Village of Joucas and Oppède-le-Vieux draw the most short-term rental interest in Joucas. The neighborhood guide explains what brings guests to each.
AirROI counted 32 active Airbnb listings in Joucas as of October 2026. The closest tracked market is Murs, 3 km away.
In Joucas, about three-quarters of listings add a cleaning fee. The median fee is €97, and some higher fees lift the average to €181.
All of Provence-Alpes-Côte d'Azur had 54 million nights in 2023, Insee reports. AirROI estimates 580 Airbnb stays in Joucas, France in the 12 months to October 2026, which counts bookings and not tourists. See Provence-Alpes-Côte d'Azur tourism statistics.
Method
Figures on this page cover 32 active Airbnb listings in Joucas from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.