Airbnb market data · 202612 months to August 2026
Güstrow, Germany Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Güstrow brought in €6,911 over the 12 months through August 2026, across just 21 active listings, so a single property can move that figure.
AirROI's latest figures for Güstrow run through August 2026.
The short answer
Güstrow Airbnb Market at a Glance
Listings averaged €84 a night and were booked on 33% of available nights.
Timing matters: in October, the best month, the average listing earned about 2.1 times as much as in February, the slowest. With only 21 active listings, a few bookings can reorder the months.
With 21 active listings, Güstrow is the 115th-largest of 143 Mecklenburg-Vorpommern markets AirROI tracks.
Browse the live Güstrow Airbnb market See Every Güstrow ListingRevenue
How Much Do Airbnb Hosts Make in Güstrow?
Gross bookings per Güstrow listing averaged €6,911 over the 12 months to August 2026 (Mecklenburg-Vorpommern average: €10,208), before cleaning, platform and management costs and taxes.
The average Güstrow listing brought in €1,130 in October, its best month, and €532 in February, its slowest. The three strongest months bring in 32% of a full year's revenue, where an even calendar would give any three months 25%.
Across Güstrow's 21 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn €1,740+ a month, about 2.5 times the typical property.
- Strong performers (top 25%) earn €1,170 or more, roughly €480 a month above the median.
- Typical properties (median) earn about €694 a month.
- Entry-level properties (bottom 25%) earn €393 or less, about 57% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
October earned about 2.1 times what February did
Average revenue per active listing, by month
The dashed line is the average of the months shown, €875.
Güstrow Airbnb Data by Month
Latest 12 months in the August 2026 data.
October led on revenue. Nightly rates peaked in July and bookings in September, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | €977 | 45.8% | €82 | €33 | 77 days | 6.4 nights |
| Oct 2025 | €1,134 | 41.7% | €82 | €37 | 58 days | 3.1 nights |
| Nov 2025 | €983 | 44.6% | €81 | €33 | 56 days | 4.6 nights |
| Dec 2025 | €828 | 30.8% | €82 | €27 | 69 days | 3.2 nights |
| Jan 2026 | €702 | 35.5% | €80 | €23 | 70 days | 9.9 nights |
| Feb 2026 | €532 | 26.3% | €79 | €19 | 40 days | 3.3 nights |
| Mar 2026 | €646 | 22.9% | €80 | €21 | 42 days | 4.3 nights |
| Apr 2026 | €705 | 27.7% | €80 | €24 | 66 days | 4.4 nights |
| May 2026 | €880 | 33.3% | €80 | €28 | 94 days | 7.4 nights |
| Jun 2026 | €1,089 | 41.7% | €81 | €36 | 64 days | 4.7 nights |
| Jul 2026 | €1,125 | 40.9% | €85 | €36 | 86 days | 3.9 nights |
| Aug 2026 | €896 | 40.1% | €83 | €29 | 73 days | 3.7 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Güstrow listing earns about €694 a month, but one property can land well above or below that. The Airbnb revenue calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Is an Airbnb in Güstrow Profitable?
Yes, when it's run well. The average Güstrow Airbnb took in €6,911 in the 12 months to August 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about €11,670, and run by its owner at everyday costs, about €650 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Güstrow Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €6,381 | €10,780 |
| Cleaning fees guests pay8% of Güstrow bookings | €530 | €890 |
| Gross bookings | €6,911 | €11,670 |
| Running costs | ||
| Airbnb's feeAbout 15%: 15.5% for the 95% of Güstrow listings on Simplified Pricing, 3% for the rest | −€1,030 | −€1,740 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€530 | −€890 |
| Utilities and internetAbout 5% of bookings | −€350 | −€580 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€140 | −€230 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€210 | −€350 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€70 | −€70 |
| Permit and registrationWhere one is required | −€30 | −€30 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −€2,360 | −€3,890 |
| Left for housing costs, then profit | €4,551about €380 a month | €7,780about €650 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Güstrow Airbnb Profit
The estimate starts from Güstrow's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Güstrow home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Güstrow's Top Earners Get There
- More nights booked. The busiest quarter of Güstrow listings are booked on 52% or more of their nights, against 30% for the median listing. Ten more booked nights a year at the median rate of €68 adds about €680 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge €95 a night or more, against a median of €68. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about €640 a year.
- Open for the busy months. October brought the average listing about €1,130, against €532 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Güstrow listings average 4.82 stars, and 29% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €970 a month, against €580 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Güstrow?
Güstrow listings were booked on 33% of the nights they were open over the past year, 3 percentage points above the Mecklenburg-Vorpommern average (30%) and 5 points below the Germany average (38%). Occupancy climbs to 46% in September and falls to 23% in March.
Across Güstrow's 21 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 68%+ of open nights, 38 points above the median.
- Strong performers (top 25%) fill 52% or more, roughly four nights a week.
- Typical properties (median) fill about 30% of open nights.
- Entry-level properties (bottom 25%) fill 17% or less, under two nights a week.
September was the busiest month in Güstrow, March the quietest
Share of open nights booked, by month
The 12-month rate of 33% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Güstrow?
The average nightly rate in Güstrow, known as ADR (average daily rate), was €84 over the past year, about 44% below the Mecklenburg-Vorpommern average of €150 and about 40% below the Germany average of €140. Rates barely change through the year, staying between about €79 and €85.
Across Güstrow's 21 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge €165+ a night, about 2.4 times the median.
- Strong performers (top 25%) charge €95 or more, about €25 above the median.
- Typical properties (median) charge about €68 a night.
- Entry-level properties (bottom 25%) charge €53 or less, about three-quarters of the median.
Average nightly rate by month in Güstrow
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, €81.
What Is the RevPAR for Airbnb in Güstrow?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Güstrow it averaged €28 over the past year, from about €19 in February to about €37 in October.
Across Güstrow's 21 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn €47+ per open night, about 1.9 times the median.
- Strong performers (top 25%) earn €32 or more, about €6 a night above the median.
- Typical properties (median) earn about €26 per open night.
- Entry-level properties (bottom 25%) earn €21 or less, about 18% below the median.
October RevPAR was about twice February's
Revenue per open night (RevPAR), by month
The dashed line is the average of the months shown, €29.
Seasonality
Best and Worst Months for Airbnb in Güstrow
With only 21 active listings, the monthly pattern in Güstrow is noisy, since a few long or pricey stays can lift a month; revenue peaked in October and bottomed out in February.
How Far in Advance Do Guests Book Airbnb in Güstrow?
Guests book Güstrow stays 73 days ahead on average (about two and a half months), so guests here plan well ahead. May stays are booked furthest out, about 94 days ahead, and February stays closest to arrival, about 40 days. A typical May booking is made in early February.
May stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 73 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Güstrow
None of the 21 active listings in Güstrow display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Güstrow.
Neighborhoods
Best Neighborhoods for Airbnb in Güstrow
AirROI's area guide picks eight Güstrow neighborhoods that draw short-term rental guests, led by Güstrow City Center, Plauer See and Bützower Straße. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Güstrow City Center | The historical center of Güstrow, known for its charming medieval architecture, vibrant atmosphere, and proximity to cultural sites. Ideal for tourists looking to explore local history and culture. | Güstrow Castle, Güstrow Cathedral, The Güstrow Art Museum, Historic Market Square, Plauer See |
| Plauer See | A beautiful lake area perfect for outdoor activities, swimming, and relaxation. This area attracts families and nature lovers looking for lakeside retreats. | Plauer See, Beach at Plau, Water sports activities, Fishing spots, Nature trails |
| Bützower Straße | A residential area close to schools and parks, attracting families and longer-term visitors. Offers a suburban feel with easy access to urban amenities. | Local parks, Shopping facilities, Cafés and restaurants, Public transport access |
| Güstrow Zoo | A family-friendly area known for the Güstrow Zoo, which is a key attraction for families with children. The zoo is surrounded by greenery, making it an appealing space for tourists. | Güstrow Zoo, Children's playgrounds, Parks around the zoo, Animal shows, Educational programs |
| Rennbahnpark | A scenic park area that offers cultural events and recreational activities. It's a good spot for locals and visitors looking for green spaces and community events. | Rennbahnpark, Open-air events, Walking trails, Picnic areas, Cultural festivals |
| Waldstadt | A quieter residential area surrounded by nature, appealing to those seeking a peaceful getaway while still being close to town amenities. | Forested areas, Walking and cycling paths, Local shops, Community events |
| Schlossgarten | Famed for its beautiful gardens, perfect for romantic getaways and nature walks. A serene location attracting couples and nature enthusiasts. | Schlossgarten gardens, Walking paths, Historical significance, Art installations |
| Güstrow's Marina | An attractive spot for water lovers, offering boating and recreational activities along the rivers. Great for tourists looking for outdoor water experiences. | Boat rentals, Water sports, Scenic views, Restaurants along the marina |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Güstrow vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 44 km, Krakow am See (17 km away) earned the most per listing, about 2.4 times as much as Güstrow.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Krakow am See 17 km | 101 | €16,864 | €235 | 26% |
| Wustrow 32 km | 86 | €12,073 | €157 | 32% |
| Plau am See 36 km | 98 | €12,211 | €158 | 31% |
| Malchow 39 km | 47 | €16,585 | €194 | 31% |
| Rostock 39 km | 602 | €11,467 | €142 | 35% |
| Göhren-Lebbin 40 km | 61 | €16,593 | €225 | 31% |
| Bad Doberan 40 km | 42 | €9,144 | €123 | 35% |
| Börgerende-Rethwisch 44 km | 101 | €11,368 | €149 | 31% |
Other Airbnb Markets in Mecklenburg-Vorpommern
- Binz Airbnb data 444 listings
- Zingst Airbnb data 351 listings
- Heringsdorf Airbnb data 295 listings
- Schwerin Airbnb data 285 listings
- Sellin Airbnb data 255 listings
- Wismar Airbnb data 220 listings
- Kühlungsborn Airbnb data 212 listings
- Sassnitz Airbnb data 201 listings
See all 143 Mecklenburg-Vorpommern Airbnb markets
Markets Similar to Güstrow
Markets elsewhere in Germany with a similar nightly rate and occupancy to Güstrow:
- Chemnitz Airbnb data Germany · €88/night · 33.5%
- Pforzheim Airbnb data Germany · €90/night · 32.8%
- Wolfsburg Airbnb data Germany · €94/night · 32.9%
- Hagen Airbnb data Germany · €98/night · 33.1%
- Siegen Airbnb data Germany · €72/night · 33.3%
- Saarbrücken Airbnb data Germany · €85/night · 37.2%
FAQ
Güstrow Airbnb FAQ
How much do Airbnb hosts make in Güstrow?
An active Güstrow Airbnb grossed €6,911 on average in the 12 months to August 2026, according to AirROI's tracking of 21 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €1,170 or more in a typical month.
How much can I make on Airbnb in Güstrow?
It depends most on the home's size, location and how it's run. The middle half of Güstrow listings earn between €393 and €1,170 in a typical month, and the top tenth €1,740 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Güstrow?
Listings in Güstrow were booked on 33% of available nights over the past year. That compares with 30% for the Mecklenburg-Vorpommern average. September was the busiest month.
How much does an Airbnb cost per night in Güstrow?
The average booked night in Güstrow cost €84 before fees. Half of listings charge between €53 and €95, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Güstrow?
None of the active Güstrow listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Güstrow?
Yes, when it's run well. The average Güstrow Airbnb grossed €6,911 in the 12 months to August 2026, 32% below the Mecklenburg-Vorpommern average of €10,208, though with only 21 active listings a single property can move that figure, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about €650 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Güstrow?
October paid best over the past year, at €1,130 per active listing, and February paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in Güstrow?
Each night a Güstrow listing was open to book earned €28 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €47 or more.
How far in advance do guests book Airbnbs in Güstrow?
Güstrow stays were booked 73 days (about two and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
How long do guests stay at Airbnbs in Güstrow?
The average Güstrow Airbnb stay lasted 6.9 nights over the past year. A listing took 16 reservations over the year on average.
How are Airbnbs in Güstrow rated?
Guests rate Güstrow Airbnbs 4.82 out of 5 on average. Guests score check-in highest and value lowest.
What are the best neighborhoods for Airbnb in Güstrow?
Güstrow City Center, Plauer See and Bützower Straße draw the most short-term rental interest in Güstrow. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Güstrow?
AirROI counted 21 active Airbnb listings in Güstrow as of August 2026. The closest tracked market is Krakow am See, 17 km away.
How much are Airbnb cleaning fees in Güstrow?
In Güstrow, about three-quarters of listings add a cleaning fee. The median fee is €25, but a minority of much higher fees lifts the average to €51, so the median is the better guide.
Method
About This Data
Figures on this page cover 21 active Airbnb listings in Güstrow from September 2025 to August 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.